• Title/Summary/Keyword: corporation image

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A Study on influencing Brand Marketing of Corporate Image, Brand Image and Purchase Intention (브랜드 마케팅이 기업 및 브랜드 이미지, 구매의사결정에 미치는 영향에 관한 연구)

  • Yim, Ki-Heung;John, Yong-Jean
    • Journal of Digital Convergence
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    • v.7 no.3
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    • pp.75-82
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    • 2009
  • The purpose of this study is explore the effect of brand marketing on the circulation structure factors as corporation image, brand image, and purchase intention and to clarify the causal sequence model in mobile phone corporation The results confirmed the suggested hypotheses. In addition, the analyses showed that effects of both brand marketing-related variables and the circulation structure factors as CI (corporation image) and BI(brand image) and PI(purchase intention) are mediated by the other variables. Based on the findings, the study showed that the effect of brand marketing indirectly on the purchase intention is mediated by corporation image and brand image in mobile phone corporation.

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On the performance of Multi-Valued Image Entropy Coding for LCD source drivers

  • Sasaki, Hisashi;Arai, Tooru;Hachiuma, Masayuki;Masuko, Akira;Taguchi, Takashi
    • 한국정보디스플레이학회:학술대회논문집
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    • 2004.08a
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    • pp.1240-1243
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    • 2004
  • Multi-Valued Image Entropy Coding (MVIEC) is a new class of joint source channel coding, which reduces both input-width (1/4) and average current (0.36-1.3) for LCD source drivers. This paper describes the detail results on MVIEC for several image sets in order to verify the practical performance.

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Multi-Valued Image Entropy Coding for input-width reduction of LCD source drivers

  • Sasaki, Hisashi;Arai, Tooru;Hachiuma, Masayuki;Masuko, Akira;Taguchi, Takashi
    • 한국정보디스플레이학회:학술대회논문집
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    • 2004.08a
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    • pp.149-152
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    • 2004
  • A new joint source channel coding reduces both input-width and average current consumption to transmit image data to LCD source drivers. As a source coding, it is based on entropy coding of differential pulse code modulation scheme, especially using median edge detector of image predictor. As a channel coding, it is not a simple pulse amplitude modulation, but linked by source entropy to reduce average amplitude. Simulation results show 1/4 width is achievable by 16-valued transmission with keeping conventional current consumption (0.36 to 1.3).

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Ground Deformation Evaluation during Vertical Shaft Construction through Digital Image Analysis

  • Woo, Sang-Kyun;Woo, Sang Inn;Kim, Joonyoung;Chu, Inyeop
    • KEPCO Journal on Electric Power and Energy
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    • v.7 no.2
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    • pp.285-293
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    • 2021
  • The construction of underground structures such as power supply lines, communication lines, utility tunnels has significantly increased worldwide for improving urban aesthetics ensuring citizen safety, and efficient use of underground space. Those underground structures are usually constructed along with vertical cylindrical shafts to facilitate their construction and maintenance. When constructing a vertical shaft through the open-cut method, the walls are mostly designed to be flexible, allowing a certain level of displacement. The earth pressure applied to the flexible walls acts as an external force and its accurate estimation is essential for reasonable and economical structure design. The earth pressure applied to the flexible wall is closely interrelated to the displacement of the surrounding ground. This study simulated stepwise excavation for constructing a cylindrical vertical shaft through a centrifugal model experiment. One quadrant of the axisymmetric vertical shaft and the ground were modeled, and ground excavation was simulated by shrinking the vertical shaft. The deformation occurring on the entire ground during the excavation was continuously evaluated through digital image analysis. The digital image analysis evaluated complex ground deformation which varied with wall displacement, distance from the wall, and ground depth. When the ground deformation data accumulate through the method used in this study, they can be used for developing shaft wall models in future for analyzing the earth pressure acting on them.

RGBW Transflective TFT LCDs with Adjustable Reflective Color Gamut by Image Processing Algorithm

  • Yang, Tun-Chun;Hung, Kuo-Yung;Pei, Chih-Chun;Hu, Chih-Jen;Chang, Chih-Ming;Chen, Po-Lun;Lin, Kun-Yu
    • 한국정보디스플레이학회:학술대회논문집
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    • 2006.08a
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    • pp.209-214
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    • 2006
  • Adjustable reflective color gamut RGBW transflective liquid crystal display (ARC RGBW TRLCD) applied simple manufacture process and image processing algorithm to achieve high brightness and good color performance both in transmissive and reflective mode. With appropriate modification higher transmittance but no color distortion happens in transmissive mode. Moreover, base on superior reflectance total brightness and color gamut also can be modified under different ambience. It provides the flexibility not only for any environments but also for variant personal hobbies. It is the best technique used both at indoor and outdoor.

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Flexible Microelectronics; High-Resolution Active-Matrix Electrophoretic Displays

  • Miyazaki, Atsushi;Kawai, Hideyuki;Miyasaka, Mitsutoshi;Nebashi, Satoshi;Shimoda, Tatsuya;McCreary, Michael
    • 한국정보디스플레이학회:학술대회논문집
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    • 2005.07a
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    • pp.575-579
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    • 2005
  • A beautiful, flexible active-matrix electrophoretic display (AM-EPD) device is reported. The flexible AM-EPD device has a $40.0{\times}30.0\;mm^2$ display area, measures about 0.27 mm in thickness, weighs about 0.45 g and possesses only 20 external connections. The flexible AM-EPD device displays clear black-and-white images with 5 gray-scales on $160{\times}120$ pixels. The display is free from residual image problems, because we use an area-gray-scale method on $320{\times}240$ EPD elements, each of which is driven with binary signals. Each pixel consists of 4 EPD elements. In addition, since the response time of the electrophoretic material is as long as approximately 400 ms and since the display possesses a large number of EPD elements, we have developed a special driving method suitable for changing EPD images comfortably. A complete image is formed on the AM-EPD device, consisting of a reset frame and several, typically 6, image frames.

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Development of the Corrosion Deterioration Inspection Tool for Transmission Tower Members

  • Woo, Sangkyun;Chu, Inyeop;Youn, Byongdon;Kim, Kijung
    • KEPCO Journal on Electric Power and Energy
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    • v.2 no.2
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    • pp.293-298
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    • 2016
  • Recently, interests for maintenance of transmission tower are increasing to extend life of structures and reduce maintenance cost. However, existing classical diagnosis method of corrosion deteriorated degree on the transmission tower steel members, visual inspection, has a problem that error often due to difference of inspector's individual knowledge and experience. In order to solve the problem, this study carried out to develop the corrosion deterioration inspection tool for transmission tower steel members. This tool is composed of camera equipment and computer-aided diagnosis system. We standardized the photographing method by camera equipment to obtain suitable pictures for image processing. Diagnosis system was designed to evaluate automatically degree of corrosion deterioration for member of transmission tower on the basis of the RGB color image processing techniques. It is anticipated that developed the corrosion deterioration inspection tool will be very helpful in decision of optimal maintenance time for transmission tower corrosion.

Local Thresholding for Night Surveillance Image Using IR-LED (조명용 IR-LED를 이용한 야간감시영상에서의 국부이진화 방법)

  • Park, Moo-Kyung;Kim, Ki-Wan;Moon, Kyoung-Sup;Moon, Nam-Su
    • Proceedings of the IEEK Conference
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    • 2007.07a
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    • pp.245-246
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    • 2007
  • Recently, the problem of binarization in night surveillance image using IR-LED(InfraRed-LED) is an issue because the same object has different intensity in the image according to the distance between camera and the object. This paper introduces a new local thresholding technique based on the relative intensity of IR-LED that is acquired with the camera and installation informations.

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Effective Analsis of GAN based Fake Date for the Deep Learning Model (딥러닝 훈련을 위한 GAN 기반 거짓 영상 분석효과에 대한 연구)

  • Seungmin, Jang;Seungwoo, Son;Bongsuck, Kim
    • KEPCO Journal on Electric Power and Energy
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    • v.8 no.2
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    • pp.137-141
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    • 2022
  • To inspect the power facility faults using artificial intelligence, it need that improve the accuracy of the diagnostic model are required. Data augmentation skill using generative adversarial network (GAN) is one of the best ways to improve deep learning performance. GAN model can create realistic-looking fake images using two competitive learning networks such as discriminator and generator. In this study, we intend to verify the effectiveness of virtual data generation technology by including the fake image of power facility generated through GAN in the deep learning training set. The GAN-based fake image was created for damage of LP insulator, and ResNet based normal and defect classification model was developed to verify the effect. Through this, we analyzed the model accuracy according to the ratio of normal and defective training data.