• Title/Summary/Keyword: convention & visitors bureau

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Studying Structural Evaluation of Web Link Structure and Performance in Destination Marketing Organizations (웹링크 구조와 웹사이트 성과간의 구조적 평가에 관한 연구: 컨벤션비지터뷰로(CVB)를 대상으로)

  • Joun, Hyo-Jae;Cho, Nam-Jae
    • Journal of Digital Convergence
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    • v.5 no.2
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    • pp.91-98
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    • 2007
  • Destination marketing organizations (DMO) have been building up the cyber city in the WWW. Website for DMO is a core channel to promote regional attractions. This research suggests the issue of criteria for evaluating DMO's performance in the Internet. The method of evaluation focuses on the structure in perspective of linkage based on small world theory and direct network. Convention & Visitors & Bureau (CVB) in tourism and travel industry playa role to promote and held the international meeting and exhibitions. CVB's websites evaluated according to web link structure and performance.

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해양문화 보급을 위한 상징화 방안연구

  • Kim, Bee-Tai
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2010.04a
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    • pp.465-466
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    • 2010
  • 해양문화를 시민과의 친숙한 문화 공감대로 확대하기 위한 방법론으로 상징화 작업과 그 상징물의 관광자원화를 통한 해양문화의 보급과 상실된 한민족의 대양문화 회복에 대한 소고.

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New Record of Two Non-Native Sternotherus Turtles in The Wild of South Korea

  • Hae-Jun Baek;Minjeong Seok;Jongwon Song;Su-Hwan Kim
    • Proceedings of the National Institute of Ecology of the Republic of Korea
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    • v.5 no.2
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    • pp.55-59
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    • 2024
  • The remarkable economic growth achieved in the modern era has revitalized various industries, including pet trade. More than 2,000 species of non-native species have been introduced to South Korea and approximately 7.7 tonnes of alien turtles are imported annually. Turtles belonging to the family Kinosternidae. They are mostly small and popular pets, although they are designated as Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES) species. In the present study, we present the first two species of musk turtles found in the wild in South Korea. On April 5, 2023 and July 8, 2023, an eastern musk turtle (Sternotherus odoratus) and a razorbacked musk turtle (Sternotherus carinatus) were captured in Ilsandong-gu, Goyang-si, Gyeonggi-do and Jung-gu, Daejeon, respectively. The carapace length was 88.6 mm for S. odoratus and 105.68 mm for S. carinatus. They were identified based on their morphological characteristics and mtDNA cytochrome b gene. These turtles were found in waterfront areas with over 1.4 million annual visitors. Both sites were found to have threatened amphibians and reptiles. There is an urgent need to continue monitoring and conducting risk assessments for the protection of endemic species in Korea.

DETERMINANTS OF US CVB'S WEBSITE SERVICE QUALITY (미국 컨벤션뷰로의 웹사이트 서비스 품질결정요인)

  • Kim, Min-Sook;Bang, Ho-Yeol
    • International Commerce and Information Review
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    • v.10 no.4
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    • pp.125-151
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    • 2008
  • Website service quality is widely accepted as one of the key determinants of online business success. Several studies identified key factors that determine the website service quality factors appropriate for online business environments. A convention and visitors bureau (CVB) website is a service portal that delivers information online about a destination so users can develop an overall image of the location. CVBs struggle to deliver positive destination images because the competition among destinations to host conventions is intense. In spite of the important role of CVBs and the beneficial spillover effect of CVBs, there are few studies available reporting on the unique service qualities of a CVB website. The primary purpose of this study was to examine the determining factors that are appropriate for CVB websites from the meeting planners' perspective. The research questions arc: What are the determining factors of service quality of a CVB website? Do the determining factors of CVB website service quality positively influence meeting planners' satisfaction? The new conceptual framework was developed from a variety of destination marketing and Internet marketing concepts: e-servicescape management, web community network, Internet service encounter management, and online system quality. Empirical results indicate that three of the four factors, that is, e-servicescape, web community network, and online system quality are important determinants in evaluating CVB website service quality. The findings also show that three determinants have significant and positive influence on meeting planners' satisfaction. The findings from this study will provide meaningful advice for CVB website quality management. To enhance the CVB website service quality and satisfaction level of meeting planners, these three determinants' should be considered of the utmost strategic importance and priority.

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