• 제목/요약/키워드: convenience store

검색결과 421건 처리시간 0.027초

나들가게 활성화를 위한 코사마트 재편에 관한 연구 (A Study of Kosa Mart Re-design for the Development of Nadle Stores)

  • 박정섭;권문규
    • 유통과학연구
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    • 제14권10호
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    • pp.153-164
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    • 2016
  • Purpose - In general, large companies have larger organizations, funds, and systems to provide more effective and efficient services in the market. However, development needs to support the livelihood of ordinary citizens who work for small businesses as well. This research suggests that a new distribution channel, called a "foothold style Kosa mart," that cooperates jointly with a distribution center and a large discount mart can provide direct solutions to small and mid-size distributors. This new distribution channel can achieve a limited type of "Nadle shop (small supermarket) foster project" related to building a joint distribution center and improvement in wholesale supply. Research design, data, and methodology - Data about the Korea distribution situation, the Nadle stores, and the logistics centers were collected from literature, Statistics Korea, journals, and reports. Specifically, we investigated information about Kosa Mart and Nadle stores. We focused on the redesign of the distribution center for the Nadle store. Results - The Kosa Mart distribution center now includes 18 warehouses, and has been handling 2000-3000 items. Most of the warehouses have been simply designed and items loaded and stored without refrigeration; thus, it is possible to store only products of certain manufactured goods. The current logistics center has no wholesale function because it failed to resolve the joint purchasing and product supply issues of competitively priced products. Conclusions - This study aimed to identify ways to strengthen the competitiveness of small- and medium-sized retailers. A Kosa Mart redesign aims to unifying the logistics center, stores, and customers. First, the joint wholesale logistics system, equipped with an integrated ordering system, needs to process customer orders and store orders at the same time. Second, excellent small business product development has to connect with production. Third, the store composition needs to support a shipping hub. Fourth, the Mart differentiates itself from convenience store goods by supplying regional and specialized products to customers. Fifth, a service buying agent and direct transactions between producers and consumers need to be established, and exhibits and displays of goods need to be improved.

여자 대학생의 쇼핑성향에 따른 의복추구혜택, 정보원활용 유형에 관한 연구 (A Study on the Clothing Benefits and the Source of Information of Korean Female University Students According to Shopping Orientation)

  • 남미우;김광경
    • 대한가정학회지
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    • 제41권9호
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    • pp.55-67
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    • 2003
  • The purpose of this study was to find out the source of information and clothing benefits of female university students according to their shopping orientations. 340 female students living in Seoul were surveyed and the following results were found: Female students were divided into recreational shoppers and convenience shoppers according to their shopping orientations. Recreational shoppers exhibited interest in self-improvement, individuality, economy, and convenience shoppers in practicality of clothing benefits. Recreational shoppers focused higher value on gathering information than convenience shoppers and prefer information they gain in store display and mass communication media. Recreational shoppers have higher value on self-actualizing than social affiliation value. The findings indicate that shopping orientation can be used effectively to segment the female university students market and the finding of this study contribute to the development of strategies for clothing producer or retailer to provide a strong means to satisfy their shoppers' needs.

지방도시에 입점하고 있는 종합슈퍼와 백화점에 대한 점포이미지 비교 분석 (A Study of the Images of General Supers and a Department Store in a Local City)

  • 김창곤
    • 유통과학연구
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    • 제10권6호
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    • pp.17-26
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    • 2012
  • 도농 복합형태인 인구 30만인 순천시에 종합슈퍼와 백화점 등 대규모점포 4개가 운영 중인 것은 대규모점포의 과잉공급이라는 지적이 제기되어 왔다. 그러나 순천시는 전남 동부권의 교통요지로서 광양시, 여수시, 보성군 및 구례군 등 인근 지역에서 1 시간 이내에 점포방문이 가능하다. 4개 점포는 도시와 농촌 지역의 거주자도 고객층으로 간주하여 차별화된 점포이미지 구축 전략을 수립하고 있다. 본 연구에서는 점포이미지 변수를 13개로 세분하여 각 점포의 이미지를 비교하였다. 점포이미지는 진열 상품의 다양성 및 품질, 점포 접근성, 매장 분위기 등 다양한 형태로 나타난다. 이러한 이미지는 고객들의 주관적 판단에 따라 각자에게 인지되고, 점포를 선택하는 주요 요인이 된다. 본 연구에서는 점포이미지 변수를 대분류 5개 소분류 13개로 분류하였다. SPSS Ver. 19를 이용한 요인분석에서는 5개로 대분류된 점포이미지가 3개의 요인으로 구분되어 추출되었다. 5개 대분류에서 편의성, 분위기 및 서비스 이미지로 분류된 이미지들이 첫 번째 공통요인으로 추출되었고 이를 본 연구에서는 부대서비스 요인으로 구분하여 기술하였다. 5개 분류에서 편의성 이미지로 분류되었던 접근성과 상품관련 이미지로 분류되었던 상품다양성과 가격 이미지는 같은 공통요인으로 추출되었다. 이는 점포가 위치하고 있는 지역이 대도시인가 또는 지방 중소도시인가, 설문 조사에 응한 집단의 특성에 따라 달라질 것으로 예상된다. 13개 이미지 변수에 대해서 점포간 및 응답자간 점포이미지 비교에서는 접근성, 가격, 브랜드 이미지 및 조명/음향 이미지에서 점포별 및 응답자 집단별로 차이가 있는 것으로 나타났다. 본 연구는 두 가지 측면에서 한계를 가지고 있다. 첫째, 도농복합형태의 지방 중소도시 거주자만을 대상으로 조사하였다. 점포가 소재하고 있는 지역의 교통체증 정도, 응답자 집단의 생활수준 등에 따라 고객이 느끼는 점포이미지는 차이를 보일 수 있기 때문이다. 둘째, 대규모점포를 이용하는 고객만을 대상으로 하였다. 지방 도시에는 비교적 규모가 큰 전통시장이 열리고 있으며, 대규모점포와 전통시장은 상품의 종류, 가격 등에서 경쟁을 하고 있다. 대규모점포를 이용하는 고객과 전통시장을 방문하는 고객이 느끼는 점포이미지는 다를 수 있다. 추후 연구에서는 대도시 소재 점포와 지방 중소도시 소재 점포와의 동시 조사로 점포이미지에 대한 상대적 비교가 필요할 것이다. 또한 동일 지역에서 대규모점포 이용 고객과 준대규모점포 또는 전통시장 이용 고객층에 대한 상대적 비교 연구도 이루어져야 할 것으로 사료된다.

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한국 대학생의 편의식품에 대한 인지도, 이용 정도 분석 및 식행동에 미치는 영향 (A Study on the Perception and Consumption Pattern of Convenience Foods by Korean College Students)

  • 문수재;윤혜준;김정현;이양자
    • 한국식생활문화학회지
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    • 제13권3호
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    • pp.227-239
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    • 1998
  • The purpose of this stud was to investigate the degree of recognition as well as the consumption pattern of convenience food products, and related factors among 700 mixed Korean college students using written questionnaire. Students of Seoul region showed the significantly lowest rate of recognition at 36.7%. Results also showed that lifestyles have a significant effect on the degree of recognition of convenience foods. The consumption patterns of convenience foods goes as follows: used frequently-18.2%, once in awhile-73.9%, doesn't use-7.9%. The higher the recognition rate, the higher the consumption rate for convenience foods. When compared in terms of residence, students living at home used more refrigerated foods compared to students living outside of the home. Among the total students living outside of the home, students living on their own scored highest of convenience food consumption. In the case of female students living outside the home, respondents living alone and in dormitories scored the highest. Female students living in dormitories were mainly using refrigerated and canned foods, while those living alone consumed more kimbap and 'sa-bal-myun' in convenience stores. Korean college students mainly consumed frozen food, retort food, and kimbap in convenience stores. The college student that believes that 'You eat to satisfy hunger' significantly used more convenience food while those that marked 'maintain health' consumed the lowest showing a great difference between groups. Results showed that the lower the food habit score, the higher the usage score of convenience foods. The food habit score had a negative correlation with the usage of frozen foods, instant food, and convenience store food. When compared individually, packaged 'ramen' and 'sa-bal-myun' scored the highest points of usage. Frozen fried rice and pre-packaged rice scored the lowest points indicating Korean college students do not consider rice a convenience food. Convenience food consumed in convenience stores ranked the highest among places of consumption, compared to places like home or outdoors; showing that convenience foods were used by people with limited time constraints.

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대형 유통매장의 고객을 위한 IoT기반 드라이브 스루 서비스 시스템 설계 (The Design of IoT-based Drive Through Service System for Customers in Distribution Stores)

  • 민소연;이종희
    • 한국산학기술학회논문지
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    • 제18권11호
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    • pp.151-157
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    • 2017
  • 최근 유통산업에서는 Future Store(미래형 매장)를 통해 효율적인 매장운영과 차별화된 고객 서비스를 창출하고 있다. 이러한 매장의 지능화는 IoT 등의 기술을 활용하여 적용되고 있으며 이로 인한 업무 프로세스의 개선을 통한 효율적인 매장운영과 고객의 쇼핑 편리성을 제공하기 위한 서비스 개발에 초점이 맞춰져 있다. 이러한 유통산업에서의 추세의 변화는 국내 유통업계에 이미 발전기를 거쳐 성숙기로 접어들고 있다는 의미이기도 하다. 미국 및 유럽 등 유통산업이 먼저 성숙한 국가의 경우에서도 최근의 추세는 운영의 효율성과 고객서비스를 극대화하는 방향으로 가고 있는데 가장 큰 이유는 이미 수많은 유통업체들이 포화상태에 이르러 경쟁에서 살아남기 위함이다. 본 논문은 유통 매장의 고객의 상품주문 후 수취 서비스의 자동화와 효율화를 위한 드라이브 스루 서비스에 대한 연구로서 고객이 구매하고자하는 상품을 주문하면 피킹 스케줄링 에이전트를 통해 적시에 상품 패킹 및 피킹 처리를 한다. 이후 고객이 매장 주차장에 입장하면 입장 정보와 파킹 위치를 파악하여 고객에게 신속하게 상품을 전달할 수 있도록 지원하는 서비스이다. 이를 위해 서비스 시스템 구성, 서비스 프로세스, 소프트웨어 에이전트에 의한 상품 피팅 스케쥴링 기법 및 주문상품 수취 및 확인 프로세스를 제안한다. 제안한 서비스는 유통매장 드라이브 스루 시스템, 유통매장 배송 시스템, 유통 물류 디지털 피킹 시스템, 실내외 대형 주차관리 시스템에 적용가능하며, 유통매장의 IoT 기술 적용을 통한 한 차원 높은 고객 서비스를 제공할 수 있는 장점이 있다.

유니버설 디자인을 적용한 백화점 실내디자인에 관한 연구 (A Study on the Interior design in the Department Store on the Application of Universal Design)

  • 김정현;민찬홍
    • 한국실내디자인학회논문집
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    • 제21호
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    • pp.33-41
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    • 1999
  • If the architecture will made the focus of real user for convenience, it must be the real user, which is the multiple specified persons, more over, the most disadvantages side person will be considered that would be the convenient architecture for all. This principle of universal design has been started the latest 1950's, in USA, Sweden, Canada has considered to the disabled person in the concept of universal design, at 1960's. In case of our country, after 1988's handicapped Olympics, the induction of universal design is started to adapt in the era of architecture. Nowadays, in the group of study, their research, presentation increasing the example, which is carried out the enthusiasm of legislatiov. But we are much as far behind the senior nation, in regard to the lack of the vouluntary participating as the professional. This study is to analyze the principle, concept of Universal design from the department store, which is the convenient facilities, present the usable checklist in time of induction of Universal desigv.

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의복쇼핑성향에 따른 소비자의 유형분석 -대구 여성 거주자를 중심으로- (A Taxonomy of Female Consumers in Daegu)

  • 박광희
    • 한국의류학회지
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    • 제21권1호
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    • pp.10-18
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    • 1997
  • The purpose of the study were to classify apparel shoppers into specific apparel shopping orientation groups and to compare the classified groups on importance of store attributes, information sources, lifestyle activities, and demographic characteristics. The data were obtained from questionnaires filled out by 317 women in Daegu and were analysed by utilizing factor analysis, cluster analysis, and ANOVA. By cluster analysis of apparel shopping orientation factors, three groups were identified: Recreational shopper (48%), Economic shoppers (20%), Apathetic shoppers (32%). The results of ANOVA indicated that the cluster groups are significantly different in importance of store attributes (product assortment and shopping convenience), information sources (marketer-driven and consumer -driven), lifestyle activities (regular activities and activites for self-improvement), and IPmnuraDhic characteristics (age and education).

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소매점 유형별 서비스 마케팅 전략에 관한 연구

  • 이문규;이인구
    • 한국유통학회지:유통연구
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    • 제2권1호
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    • pp.9-34
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    • 1997
  • The marketing environment around the Korean retail stores is becoming increasingly voltage due to the recent changes in the marketplace. These changes are not only offering business opportunities but also posing competitive threats for many retailers these days. The key to survival and growth of these retail stores lies in developing and delivering quality services. This article reports the findings of a field survey which measured customers current perceptions of six different types of stores in terms of various service dimensions. The store types examined in the study were: traditional markets, department stores, shopping centers$.$supermarkets, convenience stores, discount stores, and membership wholesale clubs. The study also makes an attempt to determine service dimensions which have significant impact on customer perceptions across different store types. By analyzing the gap between how stores are perceived and how they should be perceived, the article discusses and suggests strategic directions for each type of retail stores.

주유소의 가격결정전략 (The Pricing Behavior of Korean Gas Stations)

  • 조영진;이지훈;윤충한
    • 대한안전경영과학회지
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    • 제17권3호
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    • pp.331-341
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    • 2015
  • Gasoline prices vary across Korea. Some gas stations charge higher prices, while others charge lower prices. In this paper, we try to find: why gasoline prices differ markedly across regions. We empirically estimate the determinants of gas prices by incorporating supply side factors as well as demand side factors into the empirical model. Empirical results show that both location-specific factors and store-specific factors affect gas prices. Concentration of competing stores, store brands, ownership of gas stations, and self-service availability influence gas prices. In addition, the availability of other customer services such as convenience stores, car wash, and auto repairs affects gas prices.

A Study on Improvement of Electronic Library Services Using User Review Data in Mobile App Market

  • Noh, Younghee;Ro, Ji Yoon
    • International Journal of Knowledge Content Development & Technology
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    • 제11권1호
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    • pp.85-111
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    • 2021
  • This study aims to analyze users' assessment of electronic libraries in the mobile app market and promote service improvement based on this. To this end, the basic background and purpose of the research, research method, and research scope were first set, and the relevant literature and empirical prior studies were analyzed. Next, users' evaluations of electronic libraries were collected and analyzed from Google Play Store. Based on the results analyzed, measures to improve the quality of electronic libraries were discussed. Based on the results of the study, the following improvement measures are proposed. Need for systemic improvement and stabilization. Provision of applications suitable for multi-device environments. Resumption of services after systematic inspection after updating. Simplification of sign up, log in, and authentication procedures. User support through real-time chat. Introduction of a detailed assessment of reviews. Provision of guidance and user manual for electronic libraries. Improvements to expand user convenience, and Securing differentiation from other similar services.