• Title/Summary/Keyword: contents tourism

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A Study on the temple stay as culture tourism experience products Case of Andong City Region (문화관광체험상품으로서 템플스테이 프로그램 개발 연구 - 안동지역 사례로 -)

  • Kim, yong-nam;Kwon, gi-Chang
    • Proceedings of the Korea Contents Association Conference
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    • 2017.05a
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    • pp.415-416
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    • 2017
  • 문화관광상품으로서 템플스테이가 지니는 요소들을 파악하고 안동지역 운영 사찰들의 현황분석을 통해 차별화된 템플스테이 프로그램을 개발하고자 한다.

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The Relationship between Flow and Participation Degree of Ground, Water, Air Leisure Sports based on Tourism Activities (지상, 수상, 항공 레저스포츠 관광활동 참여정도와 몰입의 관계)

  • Lee, MunJea;Hwang, Sunhwan
    • Proceedings of the Korea Contents Association Conference
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    • 2012.05a
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    • pp.151-152
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    • 2012
  • 최근 자연환경과 스포츠를 활용한 스포츠 관광의 활성으로 도심지를 벗어나 그 외의 지역으로 여행을 떠나는 레저스포츠 중심의 관광 형태로 발전하고 있다. 이러한 사회적 흐름에 따라 본 연구는 레저스포츠 중심의 관광활동 참가자들의 참가정도가 몰입에 어떠한 영향을 미치는지 규명하고자 한다. 레저스포츠 유형에 따른 몰입의 차이는 통계적으로 유의한 차이가 있었으며, 참가정도가 오래될수록 몰입도 또한 높아지고 있었다. 마지막으로 레저스포츠 관광활동의 참여정도는 몰입의 하부요인에 정적인 영향을 미치고 있다.

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The Effects of Japanese Animation on National Image and Intention to Visit Japan : Content Tourism perspective. (일본 애니메이션이 한국인의 일본 국가이미지와 일본 방문의도에 미치는 영향 - 콘텐츠 투어리즘을 중심으로 -)

  • Makiko, Suzuki;Poe, Baek;Yoo, Chang-sok
    • Proceedings of the Korea Contents Association Conference
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    • 2019.05a
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    • pp.213-214
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    • 2019
  • 본 연구는 한국인의 일본 애니메이션 시청이 일본방문의도 형성에 어떤 영향을 미치는지 알아보는 것이 목적이다. 연구결과 일본 애니메이션 선택속성 중 작품속성만이 시청만족도에 영향을 미치는 것으로 나타났으며, 시청만족도는 국가이미지 및 방문의도에 긍정적인 영향을 미치는 것으로 나타났다.

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The Linkage of Cultural Tourism Festivals among Local Governments - A Case Study of the 'World Ceramic Exposition 200f Korea'- (지방자치단체간 문화관광축제의 연계유형 평가 - '2001 세계도자기엑스포' 개최 관계자와 방문객의 인식조사를 중심으로 -)

  • 강영애;조중현;김용근
    • Journal of the Korean Institute of Landscape Architecture
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    • v.30 no.5
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    • pp.55-65
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    • 2002
  • The Purpose of this study is to suggest the necessity of linking and coordinating Cultural Tourism Festivals among local governments and to propose a plan for maximizing the effects of these festivals. The 'World Ceramic Exposition 2001 Korea' which took place from August 10th to October 28th was selected as a case study for the linkage plan of Cultural Tourism Festivals among local governments. Data were collected from a random sampling of visitors to 'World Ceramic Exposition 2001 Korea' from 24 to 28 October, 2001. 369 samples from a total 375 respondents were used for the final analysis. The contents of the questionnaire consisted of the cognition and satisfaction about the effects of the festival linkage among local governments and the preference of festival linkage types. The results of the analysis showed that not only festival staff but also visitors recognized the necessity of linking festivals among regions. Both visitors and festival staff had a positive attitude about the effects of the linked festival. In addition, they highly rated the 'World Ceramic Exposition 2001 Korea' as a successful festival. Visitors were satisfied with the festival. Furthermore, the number of visitors was more than staff expected. The organizing committee and staff considered the 'World Ceramic Exposition 2001 Korea' as a successful festival. The successful evaluation of the 'World Ceramic Exposition 2001 Korea' was related to the successful linkage of the festival. This study originated in the increased necessity of linking cultural Tourism Festivals among local governments. Since it is a transcendental study, it is not only significant but also limited. However, in the near future, more varied case studies about the linkages of Festivals will be conducted and these will generalize the results of this study and test the effectiveness of the linkage plans through positive analysis. For the effective linking of festivals among regions, it is necessary to study the definition of factors that affect visitors satisfaction, and determine which methods will improve visitors satisfaction.

The Study for Development of evaluation scale in Korea performance supporting policy (한국 공연관광 정책지원을 위한 평가척도개발에 관한 연구)

  • Kim, Jang-Won;Kang, Do-Yong;Kim, Chul-Won
    • Journal of Digital Convergence
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    • v.12 no.5
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    • pp.443-450
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    • 2014
  • Korea performance tourism is becoming important role as a Korea tourism contents UNWTO emphasize 10 categories alternative tourism Culutural, Urban Tourism. In 2012, Foreign performance tourist surpassed 1.62 million. At this point government policy support is needed for qualitative development. To establish this support policy standard, evaluation scale is imperative. Delphi is designed as a performance expert group communication process which aim to achieve a convergence of opinion on Korea performance evaluation measures The AHP converts these evaluations to numerical values that can be processed and compared over the entire range of the problem. Evaluation Scale for Korea Performance is consist of 4 Main Category Division. This scale can suggest ways to improve Korea performances.

AR Tourism Service Framework Using YOLOv3 Object Detection (YOLOv3 객체 검출을 이용한 AR 관광 서비스 프레임워크)

  • Kim, In-Seon;Jeong, Chi-Seo;Jung, Kye-Dong
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.21 no.1
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    • pp.195-200
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    • 2021
  • With the development of transportation and mobiles demand for tourism travel is increasing and related industries are also developing significantly. The combination of augmented reality and tourism contents one of the areas of digital media technology, is also actively being studied, and artificial intelligence is already combined with the tourism industry in various directions, enriching tourists' travel experiences. In this paper, we propose a system that scans miniature models produced by reducing tourist areas, finds the relevant tourist sites based on models learned using deep learning in advance, and provides relevant information and 3D models as AR services. Because model learning and object detection are carried out using YOLOv3 neural networks, one of various deep learning neural networks, object detection can be performed at a fast rate to provide real-time service.

The MICE Participants' Importance & Performance Analysis on Smart Tourism Technology Attributes (스마트관광기술 속성에 대한 MICE 참가자의 중요도-실행도 분석)

  • Eun-Soo, Lee
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.437-443
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    • 2023
  • We investigates MICE participants's evaluation on the application of smart tourism technology by comparing their importance and performance. Date were collected from MICE participants who had attended in hybrid MICE in recent five years, The three dimensions of smart tourism technology were event management, extension of contents, and community. We found that event management and community affected on overall satisfaction of MICE participants. The result of paired t-test revealed that there were significant differences in audience interaction, webinar, virtual showcase, communication by social hub, virtual marketplace, and matchmaking The importance-performance matrix also indicated that matchmaking, virtual marketplace, audience interaction, communication by social hub, and webinar were major weakness and should be improved in the future.

Structural Relationship Analysis between Tourists' Time Perception, Perceived Satisfaction and Behavioral Intention of Nostalgic Urban Regeneration Tourist Destination (감성적 도시재생관광지 관광자의 시간관과 지각된 만족, 행동의도 간의 구조관계 분석)

  • Lee, Jae-Dal
    • Land and Housing Review
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    • v.13 no.1
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    • pp.23-38
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    • 2022
  • As city tourism has recently been evaluated as a major indicator of urban competitiveness, strengthening the role of cities as tourist destinations has received more attention. However, industrialization and urbanization of many cities lead to population decline, extinction of traditional industries, and deterioration of living environments, weakening urban functions and competitiveness. Thus, it is essential for declining cities to build a measure to restore urban competitiveness by enhancing urban functions. Accordingly, this study focused on socio-cultural urban regeneration by exploring physical spaces for tourism destinations in declining cities. Different from general tourist destinations, tourism destinations of urban regeneration have a temporal perspective covering the past, present, and future. How does the temporal perspective of urban regeneration tourist destinations affect tourists' satisfaction and behavioral intention? In order to address these questions, this study conducts an empirical analysis based on structural equation modeling (SEM) using the sample of tourists who have visited urban regeneration tourism destinations. With SEM, this paper investigates structural relationships across variables by testing the hypothesis established in the proposed research model. The results show that precious memories of the past are the most important factor for tourists to visit urban regeneration tourist destinations. The empirical findings of this study will contribute to the research areas of urban tourism, urban regeneration tourism, and urban regeneration tourism destinations. In addition, this study can provide practical implications to develop socio-cultural contents of urban regeneration areas as tourism resources to establish plans for urban regeneration projects and achieve sustainable development strategies.

Possibility to Develop the Green Tourism in Conjunction with the Image of the Local Community: the case of Daejeon (지역 공동체 이미지와 연계된 녹색 관광 개발 가능성 연구 : 대전지역 사례)

  • Lee, Il-Yul;Park, Moon-Kyou
    • The Journal of the Korea Contents Association
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    • v.11 no.9
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    • pp.506-514
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    • 2011
  • The purpose of this study is to look into whether there is a possibility to develop the image of the local community in conjunction with green tourism, thus to explore the concrete ways to vitalize local community with diversified green tourism programs. In the pursuit of relating the research of community image-building with comprehensive local characteristics, this study selected the case of Jung Bang I village near Daejeon and analyzed the case through both written materials and on-site investigation. As a result of analysis, first, it was found that community image-building contributed positive effects in terms of the commercialization of the local community and its revitalization. Second, it was observed that community image-building led to form a "green route" that played a role as a passage to link townspeople to the country. It was also verified that those country villages that succeeded in image-building provided the places where people could experience the country and arts, which showed the potential of their roles as educational opportunities. In conclusion, this study will be able to suggest the direction to where the green tourism and image-building projects of the small communities near towns should go, and also provide a substantial guideline to related people regarding how to operate and maintain the local community.

Content Analysis of Newspapers' Travel News (신문의 관광보도 내용분석)

  • Park, Jowon
    • The Journal of the Korea Contents Association
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    • v.14 no.11
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    • pp.68-78
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    • 2014
  • Recently, media's attention to tourism is enhanced, and the proportion of tourism related content is increasing. Hence, the present study performed a content analysis of the travel news stories in major Korean newspapers to figure out the current state of travel journalism. A rotation sampling method was employed, and 53 days in 2013 were selected. Main coding categories were type, theme, and writer of the news stories and the degree of promotional information in the news stories. Differences among newspapers and the degree of inclusion of the promotional information according to news types and themes were analyzed. Analyses revealed the differences among newspapers and the degree of inclusion of promotional information was different according to the news types and themes. On the basis of the findings, problems of the travel journalism were identified, and possible measures to solve the problems were discussed.