• Title/Summary/Keyword: consumption trend

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Study on the Concept and Practice of Ethical Consumption (윤리적 소비의 개념 및 실태에 대한 고찰)

  • Park, Mi-Hye;Kang, Lee-Ju
    • Korean Journal of Human Ecology
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    • v.18 no.5
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    • pp.1047-1062
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    • 2009
  • Nowadays, ethical consumers are increasing and they consider social values such as worker's human rights, environment and animal's welfare as key criteria in purchasing products. This study focused on the academic and practical research of ethical consumption, in which the needs and interests are now growing globally. This study addressed the concept, trend and practices of ethical consumption as well as seeking methods to support and promote ethical consumption. It examined the concept and types of ethical consumption from the perspective of the philosophy on ethical consumption. Ethical consumption was defined as a behavior that intended to improve the environment and the welfare of people and animals by purchasing products produced according to sound ethical principles and avoiding products that are made through the exploitation or the damage of people, animals and the environment. It also dealt with the practices of ethical consumption such as the fair trade movement, Clean Clothes Campaign, boycott, local food movement, animal's welfare movement. In conclusion, I suggested that consumers, companies, governments, and NGOs should make an effort to promote ethical consumption.

How Desirable is the Medium? Effect of Point Accumulation Scheme on Consumer Loyalty Toward Reward Program

  • Eujin Park
    • Asia Marketing Journal
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    • v.24 no.4
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    • pp.190-205
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    • 2023
  • An accruable point scenario study was applied to examine the effect of the point-accumulation trend (diminishing vs. increasing) and the nominal value (small vs. large) of a medium for repeated consumption on program loyalty. The results showed that both factors affect consumer loyalty toward a reward program. Consumers who received a medium with an increasing accumulation trend and a large nominal value perceived a reward to be more valuable than those who received a diminishing trend and a small nominal value. The results confirmed that a large nominal value or an increasing accumulation trend increased the perception of reward and program loyalty. However, when the desirability of the medium was controlled, the effect of trend was reduced to almost negligible whereas that of the nominal value remained the same. These findings suggest how consumer perceptions of loyalty programs can be practically managed through point accumulation processes.

The Influences of the Globalization Factors on Consumption (소비에 대한 요인별 세계화의 영향 분석)

  • Yoon, Jai-Hyung
    • Asia-Pacific Journal of Business
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    • v.10 no.4
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    • pp.119-135
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    • 2019
  • This study analyzes the effects of trade globalization and financial globalization on consumption classified by type(durable, quasi-durable, non-durable and service). On the other hand, trade globalization and financial globalization were decomposed into OECD common factor, regional factors, and the idiosyncratic country-specific factors by time-varying dynamic factor analysis. The characteristics of OECD common factor, regional factors, and the idiosyncratic country-specific factors of trade and financial globalization were analyzed. Furthermore, the influences of these factors on consumption by type were analyzed. The analysis shows that globalization has negative effects on consumption. In particular, we found out that the idiosyncratic country-specific factor of Korea in trade and financial globalization had a statistically significant negative effect on consumption. We can infer that the globalization affecting consumption can be attributed to the idiosyncratic country-specific factor, which is economic choice rather than uncontrollable global trend. Accordingly, to solve the sluggish consumption problem caused by globalization, it is necessary to require not only domestic consumption expansion policies but also the efforts to resolve economic polarization problems to be able to stimulate consumption.

A Study on Furniture Design of Global Fashion Enterprise (글로벌 패션기업의 가구디자인에 관한 연구)

  • Baik, Eun;Kim, Ja-hyung
    • Journal of the Korea Furniture Society
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    • v.28 no.1
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    • pp.60-71
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    • 2017
  • Today, as the standard of customers is getting higher, the period "Value Consumption" has come. "Brand Stretching" which is to expand business from own field of business to "Fusion Design", "Art Collaboration" focusing on diversified demand and emotion of consumer is in trend. Global fashion enterprise which is particularly sensitive to trend and influential to various field of business, has now transformed to total lifestyle enterprise and now started to show off furniture design to improve the value and image of the brand. This thesis has classified methodological types to apply furniture design and background of furniture design in fashion enterprise, analyzed and examined cases, and interpreted the possibility and direction of understanding to furniture design in various aspects.

Trend and Characteristics of Ambient Particles in Seoul

  • Kim, Yong-Pyo
    • Asian Journal of Atmospheric Environment
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    • v.1 no.1
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    • pp.9-13
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    • 2007
  • Various aspects of the air quality problems caused by ambient particles in and around the city of Seoul are discussed. First, the trend of the air quality in Seoul over time is investigated along with the types and quantities of energy consumption in Seoul. It was found that the general air quality in Seoul has improved over the last twenty years because of a change in the primary fuel used in Korea. However, the visibility in Seoul, a representation of the ambient particle concentration, is still worse than in other cities in Korea. In the air around Seoul, secondary particle generation might be as important as particles directly emitted from within the city or transported from outside.

Direct Load Control System for Air-conditioner (에어컨부하 직접 제어시스템 실용화 연구)

  • Ko, Sang-Cheon;Lee, Sang-Yun;Kim, Myong-Soo
    • Proceedings of the KIEE Conference
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    • 1999.07g
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    • pp.3051-3053
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    • 1999
  • In recent years, it becomes a worldwide trend that the power utilities focus their attention to Demand Side Management. Increasing Electric power consumption, they adopt a direct load management to accomplish low cost and stability of electric supply. Following this trend, KEPCO is researching a Direct Load Control System for Air Conditioner. This Paper presents the development results of the Direct Load Control System to Control electric power consumption of Conditioner in summer period this year.

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Survey of Oil and Surfactant Industries in Japan (일본(日本)의 유암공업(油暗工業) 및 계면활성제공업(界面活性齊工業)의 현황(現況)과 전망(展望))

  • Yoshiki, Ohsiro
    • Journal of the Korean Applied Science and Technology
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    • v.11 no.2
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    • pp.39-54
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    • 1994
  • I am going to survey major topics relating to the title by analyzing the following statistical data. 1 : Global trend of production and import of oil and relating materials 2 : Global trend of major oil production 3 : Capacity of Japanese factory for oil production 4 : Situation of mechanical expression based on raw materials 5 : Change of production amounts of Oil products 6 : Oil production of each items 7 : Imported amounts of oil products 8 : Vegetable oil meals, production, import and global trend 9 : Production of mayonnaise, dressing and edible processing oils 10 : Intake of nutrients, supply of lipids, and consumption of oils 11 : Global production of oleochemicals 12 : Sales amount of oleochemicals 13 : Capacities of fatty acid and fatty alcohol factories 14 : Oleochemical production in 1995 15 : Oleochemical procuction in asia 16 : Production of surfactants for industrial use 17 : Sales amount of detergents and washing materials 18 : Production of soap and synthetic detergent in Japan 19 : Consumption of soap. detergent, and synthetic detergent 20: Relation beween synthetic detergent production and popularization 21 : Biodegradability of soft detergent

Investigation on Trend of Makeup Products of N-Generation (N세대의 화장품 소비 경향 조사분석)

  • Kim, Yong-Sun;Lee, Jeong-Min
    • Journal of the Korean Society of Fashion and Beauty
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    • v.2 no.1 s.1
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    • pp.75-85
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    • 2004
  • Since, N-Generation equipped with internet seek for more reasonable consumption, they are seeking positive toward the latest vogue and having strong desires for better consumption. In such, the makeup industry produces makeup products specially made for the N-Generation. The products not only directly reflect the skin features of the N-Generation but also form different. Therefore, the purpose of this study tries to find out the distinctive consumption of the N-Generation that rises as the new consumer group of the new millennium in the makeup industry and their purchase behaviors. The investigation was done on 200 females aging from 13 to 23. Investigation method was done face-to-face interview conducted from Dec. 1st to Dec. 8th, 2003 for a week. Through the study, it can be seen that the network generation is interested in e-commerce and such trend show the possibility of makeup market in the e-commerce. Also, it is suggested that the study can be used as useful data when establishing marketing strategies in the relevant industry. The result where the N-generation demands for distinctive products just for them can be used as an alternative plan of market division policy.

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Effects of Conspicuous Consumption of Restaurant Customers on Brand Attitude and Purchase Intention - Focusing on University Students Majoring in Cooking and Food Service Industry - (레스토랑 이용 고객의 과시적 소비성향이 브랜드 태도 및 구매의도에 미치는 영향 - 조리, 외식관련 전공 대학생들을 대상으로 -)

  • Jang, Sang Jun
    • Journal of the Korean Society of Food Culture
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    • v.32 no.1
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    • pp.18-26
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    • 2017
  • The purpose of this study was to determine the relationship between conspicuous consumption tendency, brand attitudes, and purchase intentions of college students regarding eating out by limiting conspicuous consumption tendency among several psychological variables to acquire a more precise and concrete influence factor on consumption behavior to eat out. First, as for sensing other people, pursuing individuality and brand orientation among conspicuous consumption tendency of restaurant costumers had significant effects on brand attitudes, whereas the influence of status symbols and pursuing trend factor on brand attitudes was not verified. Second, as for sensing other people, pursing individuality, pursuing trends, and brand orientation factor among conspicuous consumption tendency had significant effects on purchasing intention. Otherwise, the significant effect relationship between status symbols factor and purchasing intentions was not confirmed. Third, as purchase intentions increased, brand attitudes of consumers increased according to existing research. Thus, this study suggests a more departmentalized marketing strategy method to create profits and enhance competitiveness of food service enterprises, and academic implications suggest fundamental data of relevant studies on conspicuous consumption tendency and purchasing behavior of consumers to eat out.

The Relationship between Energy Consumption and Factors Affecting Heating and Cooling

  • Park, Kwon Sook;Kim, Seiyong
    • Architectural research
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    • v.19 no.1
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    • pp.7-11
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    • 2017
  • Energy consumption in university building has steadily increased over the last decade, and a strong upward trend in recent years. This study was undertaken to analyze the relationship between energy consumption and their affecting factors, six academic buildings were considered. The factors limited to heating and cooling, which is the main end use (nearly 60 per cent of total energy consumption in university buildings), encompassing system and operating schedules (user activity) and area use. To understand how to building is used, operated and managed, walk-through assessment was conducted as well as interview with university staff. The results show that the energy consumption of the humanities building was somewhat smaller than the consumption of the science and engineering building, and its range was from $31.26kgoe/m^2$ to $23.52kgoe/m^2$, depending on heating and cooling system and area use. And the energy consumption of the science and engineering building was related to operating schedules (user activity) as well as laboratory equipment characteristics. More analysis on a larger number of buildings is required in the future, including building form and material performance level to generalize the significant factors influencing building energy consumption.