• Journal of Distribution Science
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• v.12 no.12
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• pp.101-106
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• 2014

Purpose - This study reviews the achievements of a pilot project for the revitalization of a commercial district performed for three years after its establishment in 2011. The project for the revitalization of the commercial district was performed to create a new local community space in connection with the traditional market and nearby districts. Although it was a pilot project, the project for the revitalization of the commercial district has been performed for almost three years. Therefore, this seems a proper time to conduct an interim evaluation of the project. This study aims to review and evaluate how the government support policy is influential for the revitalization of the commercial district. In other words, this research aims to identify what projects positively affected consumers' intention to revisit the downtown commercial area among the commercial district revitalization projects-promotion events, promotion activities, education, merchants cooperation system, IT projects, cultural events, and residents' communication. Research design, data, and methodology - This study designated seven management improvement projects affecting commercial district revitalization based on preceding studies. The survey of the degree of satisfaction on seven management improvement projects was executed targeting consumers who visited the commercial areas. Additionally, visitors' revisit intentions regarding currently visited commercial areas were also investigated. Therefore, revisit intention was set as a dependent variable and the satisfaction degrees of the respective management improvement projects were set as the independent variables. A total of 1,209 consumers were examined in six districts in the country. Result - Multiple regression analysis results showed that cultural events, education, the merchants' cooperation system, and IT projects brought statistically significant effects to the revisit intentions of consumers. In contrast, promotion events, resident communication projects, and promotion activities did not affect the revisit intentions of consumers. Particularly, the residents' communication project did not show significant influence because of consumers' recognition that it is similar to a cultural event. Conclusion - The following implications for the revitalization of business districts in the urban central area are drawn. From a general perspective, the businesses of culture, education, and cooperative system among seven businesses play positive roles regarding the intention to revisit so that the project is required to be promoted periodically through unique performances differentiated for each district, the merchant training reinforced for professionalism, and the expansion of joint events of merchants. Moreover, the sales promotion project and public relations activity are shown to be not influential to the intention to revisit. Therefore, while short-term sales promotion such as one-time gift events are required, sales promotion and public relation activities to induce revisits by mileage savings and accumulated gift presentation to attract long-term customers are required. The IT business is positively influential to the intention of revisit. Therefore, detailed information on the revitalized commercial district should be provided and additional functions such as discount coupons for continuous utilization should be included in the mobile app and the website.

• Korean Journal of Construction Engineering and Management
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• v.16 no.6
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• pp.144-155
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• 2015

This paper is to understand investment's efficiency and performance of commercial real estate assets diversified by use and district. To do so, this paper divides two different commercial real estate markets(office build market and retail real estate market) in Seoul city by district into "GBD(Gangnam Business District), YBD(Yeouido Business District), and CBD(Central Business District)" and "GBD(Gangnam Business District), SBD(Shinchon Business District), and CBD(Central Business District)" respectively, configures these districts each other to structure portfolios as its portion varies based on Markowitz's Mean-Variance principle, and looks at risk-return relationship of portfolios to find out efficiency, performance, and optimal investment chosen based upon Sharpe's Performance Index. As a result, the portfolio configured by "10 to 30% of office building asset at CBD" and "70 to 90% of retail real estate asset at CBD" is shown to be the most optimal, suggesting the highest quarterly Sharpe's performance index of 2.7118~2.7776 with quarterly rate of return of 1.826%~1.838% and quarterly standard deviation of 0.573~0.589. Furthermore, it is obvious that diversified portfolio configured by use(office-retail) shows better investment performance than that by district with same type of asset(office-office or retail-retail). Finally, results driven from this research will play an important role to stimulate real estate and construction markets through enlarging ideas as to diversified investment by use and district on real estate indirect investment products.

• Journal of the Economic Geographical Society of Korea
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• v.11 no.2
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• pp.175-191
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• 2008

In the early stage of industrial development, most of software companies were agglomerated at the CBD(Central Business Districts) in Seoul. However, the spatial distribution pattern of Korean Software industry has been changed according to the propagation of broadband, the change in rents, the governmental policy for industrial districts. In this research, using the software year book at 1997 and 2007, the emerging new pattern was analyzed using spatial clustering analysis. As a results of research, the spatial distribution was expanded in morphological changes. However, it was found that there was not a significant difference in a degree of accumulation. In the aspect of behavioral movement of companies, they tend to be relocated from the CBD to urban fringes and their movement is related to the product life cycle in selecting the clustered place.

• Journal of Korean Society of Transportation
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• v.32 no.6
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• pp.638-650
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• 2014

The objective of this study is to identify the causes of pedestrian volume path to the destination by investigating the influential levels of regional and planning features in the central area of Seoul. Regional characteristics can be classified from the result of the analysis and through the spatial characteristics of pedestrian volume. For global scale analysis, Ordinary Least Squares (OLS) regression is used for the degree of influence of each characteristics to pedestrian volume. For the local scale, Geographically Weighted Regression (GWR) is used to identify regional influential factors with consideration for spatial differences. The results of OLS indicate that boroughs with transportation facilities, commercial business districts, universities, and planning features with education research facilities and planning facilities have a positive effect on pedestrian volume path to the destination. Correspondingly, transportation hubs and congested areas, commercial and business centers, and university towns and research facilities in the Seoul central area can be identified through the results of GWR. The results of this study can provide information with relevance to existing plans and policies about the importance of regional characteristics and spatial heterogeneity effects on pedestrian volume, as well as significance in the establishment of regional development plans.

• Journal of the Architectural Institute of Korea Planning & Design
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• v.34 no.7
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• pp.99-106
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• 2018

The purpose of this study is to examine adaptation types of urban tissue in Ipjeong-dong area, Seoul. Ipjeong-dong area has urban tissue those were made during Joseon dynasty and this is remaining even in the present time. This area was originally urban hanok residential districts till late 1950s. However, it has changed into machinery manufacture business area after demolition of Cheonggyechon shantytown. After several workshops and stores moved in this area, manufacturer and merchants required for more spaces due to lack of room for machinery. To place more workshops in the block, lot alteration were happened and accessibility to workshops inside the block were required. Adaptive road network which is main form of adaptative urban tissue were made to adapt in this kind of poor urban condition. To research about adaptive urban tissue making, distribution were explored and comparison tasks between various cadastral map of 1940, 1964, 1970s and 2017 were conducted. From these tasks, certain types of adaptive urban tissues and characteristics of these elements were found. First of all, forms of adaptive road depend on the surrounded environment. Connecting internal building corridor with original road system is categorized as Type A. Altering a portion of the buildings to make adaptive roads is categorized as Type B. Second, there were two types of formation of adaptive road. Type 1 is for adaptive road which is independent gesture from original road network. Type 2 is for adaptive road which is altering the form of original road network by lengthening or connecting two different dead-end roads.

• International Journal of High-Rise Buildings
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• v.8 no.1
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• pp.57-69
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• 2019

After decades of high-speed development, designing tall buildings as critical components of urban habitat, rather than simply standing aloof from their environments, has become an important concern in many Asian cities. Nevertheless, the lack of quantitative understanding cannot support efficient architectural design or urban renewal that targets better place-making. This study attempts to fill the gap by providing a typological approach for measuring the social impact of tall buildings' ground conditions: that is, public space, podiums, and interfaces. The central business districts (CBD) of three Asian cities, Shanghai, Hong Kong, and Singapore, were selected as cases. Typical patterns and categories of lower-level public spaces among the three CBDs were abstracted via typological analyses and field study. The following evaluation is achieved through the analytic hierarchy process (AHP). This quantified approach helps to provide a visualization of high or low positive social impacts of tall buildings' lower-level public spaces among the three cases. This study also helps to suggest a design code for tall buildings aimed at a more human-oriented urban habitat.

• Journal of the Economic Geographical Society of Korea
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• v.1 no.2
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• pp.85-102
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• 1998

The Changing Characteristics of Office Location in Central Seoul In recent years, central Seoul has been experiencing a dynamic transformation. In the process of reorganization of urban industrial structure including tertiarization and quaternarization of the economic base of Seoul, business services are growing very rapidly and large scale urban renewal projects are agilely implemented. Downtown office activities become a nucleus for economic performance of Seoul and high-rise office buildings steer the landscape transformation of central Seoul. Even though there appear to exist some evidences that office districts have dispersed to several subcenters, major office activities are still concentrated in the central Seoul. This paper redefines office industry in a narrow meaning comprising only relevant economic sectors and office buildings as office activity-functioning units. It then explores the industrial networking and territorial specialization of office activities focusing on the dual process of concentration and dispersion in Seoul. The changing characteristics of the downtown linkages of office activities in this post-industrial era transforms the spatial economy of central Seoul into more flexible and volatile, while territorial concentration of power and control functions are fortified at the same time. Finally, the paper addresses the development of manufacturing-tertiary-quaternary industrial complex, which can be regarded as new industrial clusters, selling cultural economy of urban space and possessing placeness or images for clients and customers, in relation to urban competitiveness and territorial specialization of large metropolitan areas.

• Journal of the Korean association of regional geographers
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• v.5 no.1
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• pp.25-75
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• 1999

This study concern with the pattern of Pusan Station Shopping District within Pusan City, Korea, one of the third ranked centers within Pusan-the first ranked is CBD, the second is subCBD, the third are Spa Shopping district, Tongnae shopping district, Jobang-Ap shopping district and Yangjeong shopping district. This paper serves as a part of series studies which attempt to clarify the internal structure of Pusan as a whole. Part(I) of this study deals with the pattern of functions including information & culture, business, recreation and retailing. The results are as follows. 1. Pusan Station is one of higher ranked class of central places within Pusan City. But the ratio of dwelling houses is the highest in Pusan Station among the 9 higher ranked central places within Pusan. It means that the residential areas still remain along the maze type of narrower streets inner part of the blocks, especially western belt of this shopping district. 2. Business functions are one of the important criteria which classified the central places within the city and Pusan Station is the first ranked shopping districts in terms of these criteria among the 9 higher ranked central places including CBD within Pusan City. It suggests that Pusan Station is the miniature of the CBD, SubCBD is not the miniature of CBD in the view point of business function. It also means that Pusan Station Shopping District has been developed as a special shopping district or as a special central place. It has not been evolved as a center of the hierarchy of central places within the city by the natural or organic growth. 3. Pusan Station as 'the third space or drinking place' and it's characteristics as a amusement center presents at so called the 'Texas Town'-free tax area- whose customers are mainly U. S. soldiers and foreign sailors. But from the 1990s, this 'Town' changed to 'Russian Town', You can easy to meet many Russians and Russian lettered signboards-not English- along the street. 4. Convenient stores distribute mainly at back streets or along the narrower streets. It means that this kinds of stores have a residential oriented character. And a certain convenient stores locate with almost same distances. It suggests that it's hinterland is limited in nearer neighborhoods.

• Journal of the Korean Institute of Landscape Architecture
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• v.36 no.2
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• pp.14-23
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• 2008

Ran Gang is a huge, attractive river which meanders through Seoul, the capital of South Korea. However, during the modernization of Seoul, the river gradually lost its natural beauty and healthy condition. Han Gang Renaissance is a project to upgrade the look of the Seoul waterfront, by overcoming this disaster and reorganizing the surroundings of Han Gang. This research articulates the design strategies and description of the prizewinning work of the International Design Competition for Yeouido Riverside Park that was linked to the Han Gang Renaissance Project. There are three key points that basically speak to the identity of the new waterfront, Yeouido Riverside Park. First, the current day Yeouido was recreated as an artificial island through the rapid expansion of the city and the initiation of the shore protection works. However, because it is the only island still remaining that shows the history of Han Gang, the park was designed to be the place which preserves the lyric of sand island and the emotional memory of riverside. Secondly, among the six districts of the Han Gang Renaissance Project, the two districts that are facing each other, Yongsan and Yeouido, are the central areas promoting international finance and business. Despite Yongsan's complete urban image, the exquisite harmony of pastoral scenes and skyscrapers of the Yeouido waterfront is presented to develop an active mutual relation with Yongsan. Lastly, this design scheme re-establishes the relationship between this competition's site, Yeouido Riverside Park, and a neighboring site, Yeouido Park.

• Journal of the Economic Geographical Society of Korea
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• v.19 no.3
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• pp.423-436
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• 2016

In a densely developed metropolitan area, the subway system is often constructed to address the mobility problems. Subway system was first introduced in Seoul in late 1970s, then Korean metropolitan cities began to adopt the system later. Subway systems not only resolve the mobility problems, but also interact with regional socioeconomic landscape. This study aims to find the association between the subway network and land rent within the subway catchment areas in Gwangju metropolitan city in a spaciotemporal framework. The analysis results indicated that proximity to the subway station and the size of nearest road were positively associated with the land rent. Also from a cluster analysis, it was found that the old and new Central Business Districts as well as stations at peripheral areas had distinctive land rent change characteristics. This empirical analysis indirectly proves the strong association between land rent and urban planning and also the positive relationship between land rent and transportation networks.