• Korean journal of communication and information
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• v.34
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• pp.275-305
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• 2006

The main research question of this paper is as follows: How can broadcasting both cause the crisis in democratic participation and yet also offer the solution? The contradiction in broadcast localism has never been adequately resolved in spite of regulation at all in practice, in that localism simply cannot account for the diversity of modern life and for the external forces that incorporate local communities into much larger economic and communications network. The concept of locality in local television, however, has been multiplied and enlarged in order to adjust to "time-space compression". Recently the local television have been "interface" combining and negotiating the globalization of media market and the decentralization of political power, the economies of scale and the activation of local democracy, consequently aiming at the horizontal-cooperative network instead of old vertical-dependent one.

• Proceedings of the Korea Contents Association Conference
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• 2007.11a
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• pp.687-690
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• 2007

The environment of digital broadcast which represents as multi-channel and multimedia provides more crisis and pressure to newspapermen called as an uncrowned monarch in region of the press. The circulation of newspaper is declining dramatically and newspaper companies are turning their attention into digital broadcast in order to survive. Furthermore, besides of Chosun, Jung-Ang and Dong-A which are the three major newspapers in S. Korea, local newspaper companies are suffering from severe financial difficulties. However it could be an opportunity for digital broadcasters who undergo the lack of contents whether they are qualitative or quantitative. For the purpose of this study, it is to present a number of strategic approach in order that local newspapers outlast in the competitive digital broadcasting marketplace. Beyond the localism it intends to discuss about tapping into valuable newspaper contents as on-line journalism.