• Journal of the Korean Applied Science and Technology
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• v.40 no.1
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• pp.146-159
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• 2023

As a makeup technique for a baby-faced image, there will be a difference in perception of the expression technique of baby-faced makeup according to general matters.' Two hypotheses were supported: 'There will be a difference in perception of the expression technique of baby face makeup depending on the general characteristics', and the makeup technique for creating a baby face image is an important function for both men and women, as well as appearance. As a 'physical resource' for social activities, it was confirmed that there is an improvement in the efficiency of the body and mind and an outstanding improvement in mental ability in daily life. Through the results of the study on 'expression of baby face image makeup', awareness and interest in baby face images are high, but research on the production of baby face images is needed. The need for facial expression elements for baby face makeup is expected to be used as basic data for developing baby face images, and this study focuses on external face management for baby face images and baby face makeup.

• Journal of the Korea Convergence Society
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• v.12 no.3
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• pp.341-350
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• 2021

This study focused on the orientation of makeup education, considering the characteristics of the makeup sector. For this, the academic categories and properties of makeup in the theoretical areas of makeup education were analyzed. The practical fields of makeup techniques were divided into five different areas, and their characteristics and core competencies were analyzed. Then, the study results were verified through an in-depth interview. The results found the following: The academic categories of makeup are correlated with various fields such as art, technique, design, public health, science, medicine, and humanities. Analysis on the five different fields was mostly matched in practices. However, core competencies revealed a big difference in stage performances and fashion shows. Overall, basic beauty makeup, basic stage makeup, and basic media makeup techniques were found in terms of the core competencies. In particular, there was a high demand for hairstyling skills.

• Journal of Internet Computing and Services
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• v.23 no.4
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• pp.35-43
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• 2022

Makeup is the most common way to improve a person's appearance. However, since makeup styles are very diverse, there are many time and cost problems for an individual to apply makeup directly to himself/herself.. Accordingly, the need for makeup automation is increasing. Makeup transfer is being studied for makeup automation. Makeup transfer is a field of applying makeup style to a face image without makeup. Makeup transfer can be divided into a traditional image processing-based method and a deep learning-based method. In particular, in deep learning-based methods, many studies based on Generative Adversarial Networks have been performed. However, both methods have disadvantages in that the resulting image is unnatural, the result of makeup conversion is not clear, and it is smeared or heavily influenced by the makeup style face image. In order to express the clear boundary of makeup and to alleviate the influence of makeup style facial images, this study divides the makeup area and calculates the loss function using HoG (Histogram of Gradient). HoG is a method of extracting image features through the size and directionality of edges present in the image. Through this, we propose a makeup transfer network that performs robust learning on edges.By comparing the image generated through the proposed model with the image generated through BeautyGAN used as the base model, it was confirmed that the performance of the model proposed in this study was superior, and the method of using facial information that can be additionally presented as a future study.

• Journal of Fashion Business
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• v.26 no.3
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• pp.19-32
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• 2022

This study aimed to analyze the relationship between makeup and Pantone color by reflecting the visual elements of modern people who react sensitively to trends, and to research and propose art makeup using various techniques based on the results. The scope of this study was the last 5 years for researching trend colors. The range of colors was from 2016 to 2020, and the research method was designed after examining makeup trends using Pantone colors from 2016 to 2020; the characteristics of color and trend makeup were analyzed to design art makeup using various techniques. With respect to research data, literature review was conducted on the makeup design using Pantone colors with trend makeups. By referring to data in Pantone's official website, the characteristics and meanings of each color were analyzed. Based on research data, illustrations were made and makeup was designed and suggested. According to the study results, one-color makeup created a stable and uniform mood as a whole and could highlight the characteristics of each color. On the other hand, the makeup design that mixed Pantone colors harmonized the complementary colors and created an original and beautiful makeup design. The researcher identified the relationship and characteristics of trend colors and makeup and suggested various techniques, and expects that by linking the effect of trend color with makeup, designs and visual effects that go beyond the limits of the makeup market will be suggested and expanded.

• Fashion & Textile Research Journal
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• v.25 no.6
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• pp.725-731
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• 2023

With the development of technology, many changes have emerged in how consumers acquire information without restrictions on their location and time. As changes and interest in digital platforms increase, beauty industry applications are being developed in order to attract customers. Therefore, this study has provided the empirical data necessary for the development and advancement of beauty applications in the future by analyzing preferences for makeup applications according to age. The method of this study involved searching for makeup applications that had been downloaded more than 100 million times through the Google Play Store between October 11, 2020 to November 3, 2020. Four applications were identified: YouCma Makeup, YouCam Perfect, Beauty Plus, and Sweet Snap. The surveyed functions were tested on 100 people in their teens, 20s, 30s, and 40s, with a similar profile of 100 people in their teens, 20s, 30s, and 40s surveyed from January 3, 2022 to April 23, 2022. The functional preferences of the application were investigated, and the results were analyzed through frequency analysis. The results are as follows: the application that received the greatest preference for features by age was YCM, which was found to have subdivided functions that provide users a wider range of choices and more detailed work when compared to other applications which enable photo retouching.

• Fashion & Textile Research Journal
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• v.7 no.2
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• pp.237-246
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• 2005

In this study, researcher intended to extract the major factors of makeup design from Yangju-beolsandaenori-tal(masks) and Songpa-sandaenori-tal which have been handed down to the present among many kinds of the Korean folk masks, and to apply those factors to the modernization of traditional culture in terms of makeup design. The 17 Sandaenori-tals exhibited at 'The special exhibition of the Korean folk masks' in 1981 by the national folk museum of Korea were selected as the objects of this research. The formational analysis in terms of shape, color and material was conducted. The 5 factors of this analysis are as follows; face and hair, forehead, eye and eyebrows, mouth and nose. The beauty expressed in Sandaenori-tal includes naturalness, eccentricity and good-humor. The human feelings are expressed candidly and simply through naturalness. The eccentricity in Sandaenori-tal overemphasizes the shape of mask unsymmetrically. And it is expressed ghostliy in black, white and red colors. The good-humors in aesthetic viewpoint was expressed in surprised faces and innocent smile. Researcher applies the good humour to the art makeup in strong natural colors and shapes.

• Journal of Industrial Convergence
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• v.18 no.3
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• pp.27-34
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• 2020

For modern people living in the era of the 4th Industrial Revolution, appearance management and consumption behavior are very important factors not only in personal values but also in human relationships. It is used as an important means of competitiveness with skin beauty and fashion. It is used as an important means. Therefore, we compared and analyzed professionally from the aesthetic point of view about the makeup of the eyebrows, eyes, eye line, cheeks, lip make-up, and skin tone of Woohee, who appeared in the movie and Miss Korea in 1989. As a result of the study, other aspects were analyzed in the common denominator of a somewhat exaggerated makeup technique. Accordingly, through this study, it is possible to explore multiple angles for developing novel makeup patterns and items, and at the same time, it will help to establish a foundation for makeup beauty education. In addition, this study intends to contribute to the practical development with competitiveness by building a more aggressive marketing strategy in the makeup market.

• Fashion & Textile Research Journal
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• v.25 no.3
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• pp.366-378
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• 2023

Recently, the use of one-person broadcast content for special makeup videos has gained momentum. This study aims to analyze the factors preferred by various age groups as the total number of clicks increase on special makeup videos. It also aims to provide beauty creators with useful data to help them create videos that generate more clicks based on the derived elements. We analyzed previous studies and divided the subjective indicators into place & accessories, editing, model (Y/N), contents and field, and characteristics of the creators. We analyzed top 5 videos from among 257 videos uploaded before July 1, 2020. The subjective indicators were analyzed through a questionnaire survey attempted by 60 respondents in their 10-30s from Jeollanam-do and Gwangju between July 20 to August 31, 2020. The questions majorly focused on intimacy, attractiveness, professionalism, informativity, and playfulness. We analyzed the collected data using SPSS 21.0, and obtained the following results: Informativity, professionalism, attractiveness, and playfulness were considered to be more influential by those aged 10 to 30 years. In particular, factors like visual elements, linguistic characteristics, experts, background music and sound effects, celebrities, product information, and knowhow were most preferred. In fact, it was easy to make videos using these elements. The above results confirmed the utility of such data for beauty-creators-to-be in creating videos that generate more clicks.

• Journal of Fashion Business
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• v.19 no.3
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• pp.31-42
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• 2015

The purpose of this study is to develop a new makeup-kit brand for education, analyzing customer satisfaction of makeup-kits used in makeup lessons provided by lifelong education centers of colleges. The research method is as follows. In order to understand the current status of the kits used in makeup lessons offered by lifelong education centers of colleges in South Korea, the study conducted a survey from October 10 of 2014 to October 31 via fax, telephone and e-mail targeting these 98 colleges that were open makeup-courses available in October 2014. As for an analysis technique, the study used a frequency analysis. In order to develop a makeup-kit brand, the study investigated these makeup-kits as well and presented a BI draft and a makeup-kit design that the study had created for itself using Photoshop CS6 and Illustrator CS4. According to findings of the survey, the students were not satisfied with kits that had too many items, were high in price and had poor case design. In the light of that, the study conducted to develop a low to middle priced makeup-kit ranging from 110,000 KRW and 150,000 KRW with approximately 26 items. In terms of a case design, black was a dominant color which would make the case feel simple and modern. Dimensions of a small size makeup-kit container were 22cm*35cm*37cm with a sponge and rubber pad proposed as product ideas. The study also worked on a BI design.

• Journal of the Korean Society of Costume
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• v.59 no.1
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• pp.29-46
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• 2009

Aiming at finding symbolistic meanings and characteristics of makeup in Chinese Beijing Opera("BO"), this study formulated a theoretical framework mainly from literature in the Symbolism and symbolistically analyzed materials related to BO makeup from literature, internet web pages and illustrated news concerning performing arts. Main objects to analyze are the characteristics of four main roles in BO and the patterns, symbols, ornaments and traditions of Beijing Opera facial makeup("BOFM"). Four main roles are Sheng, Tan, Ching and Chou, categorized by gender, age, social position and personality. The result to analyze symbolistic meanings and characteristics of makeups for the roles in BO are as follows: the patterns and colors of BOFM function as explanations to help audiences understand each role's personality and dramatic situations as well as provide hints about the development and ending of an opera: that is, BO makeup is a communicative intermediary between audiences and actors in BO. It tends to follow the stereotypes, which conventionally dress and exaggerate the characters of roles, and copy the traditional Chinese perception about colors. Thus, by the metaphysical and typical expression of BOFM, Chinese people have not been pursuing the realism in opera but applying BO makeup to a mutual communication method between audiences and performing artists as to share their collective cultural heritages and spirits. Threfore, BO makeup has been an interacting language between the two entities and grown within the history of BO as a beauty art to highlight a BO by its unique systems, ornaments and beauty.