• 제목/요약/키워드: attractiveness level

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도.농통합 효과에 근거한 청주.청원 통합에 관한 동태성 분석 (Dynamic Analysis of Cheongju & Cheongwon Integration Based on the Urban-Rural Integration Effectiveness)

  • 홍성호;김연식;이만형
    • 한국시스템다이내믹스연구
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    • 제9권1호
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    • pp.5-31
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    • 2008
  • Korean administrative jurisdiction has changed from separation to integration system, without definite raison d'etre from the effectiveness dimension. It partially comes from the fact that the top priority of most existing documents has given to the behavioral patterns of key variables during specific time periods. As an alternative approach, this study focuses on dynamic analysis on the long-term structural patterns related to urban-rural integration issues. Specifically, it pays attention to unique experiences between two neighboring administrative authorities, namely Cheongju and Cheongwon, all of which have repeated exceptional confrontations between pros and cons over almost two decades. From the theoretical perspectives, this observes structural similarities and differences between separation and integration approaches and compares individual feedback loops in order to examine urban-rural integration effectiveness. Structurally, if the integrated local authority adopts systematic management and balanced territorial development principles, it would gain the highest positive effect of urban-rural integration. After scenario buildings, it analyzes administrative integration dynamics between Cheongju and Cheongwon, highlighting geo-political conditions, key issues, and implementation plans between two administrative authorities. It expects that the integrated jurisdiction as a whole would increase the urban attractiveness as it can facilitate territorial development plans from macro-level. Furthermore, if the integrated authority keeps balanced territorial principles, which would be well reflected in the mutual agreement between two administrative units, it would also guarantee the increased urban attractiveness in the integrated jurisdiction. Nonetheless, compared to Cheongwon, which might be wider open to the location of NIMBY facilities, it would be more difficult for Cheongju to pay attention to territorial development confined to its original jurisdiction in the short run.

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패션 매장 디자인의 CSR 커뮤니케이션 효율성에 관한 연구 (The Study of CSR Communication Effectiveness of Fashion Store Design)

  • 박선양;김하연;정여진;이유리
    • 한국의류학회지
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    • 제43권2호
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    • pp.274-287
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    • 2019
  • Most corporations engage in Corporate Social Responsibility (CSR) activities. Consumers are aware of CSR activities in different domains and use the perception and evaluation in purchase decision making. This study reveals how the relationship between consumer perception about a fashion corporation's CSR activities and product evaluation (such as perceived expertise and attractiveness) affects behavioral intention. This study discussed implications for store designs depending on whether it is actively engaging in CSR communication. Two virtual fashion store images of modern or eco design were used as stimuli. The study was conducted from July to August, 2018 based on women in their 20s and 30s. We collected 154 eco designs and 157 modern design responses. The findings of the study show that consumer perceptions of CSR activities affected perceived expertise and attractiveness. Further, perceived expertise and attracti-veness led to purchase intention and time spent in the store. The store design variation had no differences in mean values of consumer perception; however, evaluation and purchase intention indicated that a varied store design emphasized different corporation capabilities.

Methyl salicylate and trans-anethole affect the pheromonal activity of homofarnesal, the female sex pheromone of azuki bean beetle

  • CHILUWAL, Kashinath;KIM, Junheon;BAE, Soon Do;ROH, Gwang Hyun;PARK, Chung Gyoo
    • Entomological Research
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    • 제48권5호
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    • pp.354-361
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    • 2018
  • Plant essential oils (EOs) exhibit an array of biological activities against insect pests. However, their negative influences on the pheromonal activity of azuki bean beetle (ABB), Callosobruchus chinensis L. have not received research attentions. ABB is a field-to-storage pest of legumes, and its female produces the sex pheromone known as homofarnesal with two isomeric components: 2E- and 2Z-homofarnesal, (2E,6E)-7-ethyl-3,11-dimethyl-2,6,10-dodecatrienals and (2Z,6E)-7-ethyl-3,11-dimethyl-2,6,10-dodecatrienals. We evaluated the effects of three EOs and their two major components on the attractiveness of male ABBs to synthetic homofarnesal (2E-:2Z-homofarnesal = 6:4) using Y-tube olfactometry in laboratory and rocket traps in the semi-open polyhouse. Y-tube olfactometry showed the significant negative effect of EOs of Illicium verum, Croton anisatum at 10 and 100 ng, and Gaultheria fragrantissima at 100 ng against homofarnesal (100 ng) in attracting male ABBs. Similarly trans-anethole (at 10 and 100 ng) and methyl salicylate (at 100 ng) also ascertained significant negative effect against homofarnesal (100 ng) in Y-tube olfactometry. When 10 mg of each of trans-anethole and methyl salicylate was released at the downstream of 30 mg homofarnesal lure in rocket traps, highly significant effect was achieved against attractiveness of homofarnesal to ABB males. This study ascertained significant level of negative effect of the tested EOs and their major components to homofarnesal, tracing out a new opportunity of integrating them in ABB management programs both in field and storage.

평판의 위력: 사회적 평판이 호감과 신뢰 및 선호도에 영향을 미치는가? (The Power of Reputation: Can Socal Reputation Effect on Likability, Trust and Preference of Interpersonal Relationship?)

  • 이흥표
    • 한국심리학회지 : 문화 및 사회문제
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    • 제17권3호
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    • pp.261-285
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    • 2011
  • 본 연구에서는 사회적 평판을 정의하고 대인관계에서 호감, 신뢰도 및 관계형성 선호도에 미치는 영향을 알아보고자 하였다. 이를 위해 예비 연구에서는 남녀 6명씩 12명의 자원한 인물 사진을 제시하고 60명의 평정자로 하여금 외모 매력도를 평가하게 한 후, 척도의 중간값에 가장 가까운 평가를 받은 남녀 인물 사진 1명씩을 선정하였다. 본 연구에서는 선정된 인물 사진 및 그 인물에 대한 녹음된 긍정적, 부정적 평판 시나리오를 제시한 후 260명의 평정자로 하여금 호감, 신뢰도 및 관계형성 선호도를 평정하게 하였다. 연구 결과, 외모의 매력도 역시 호감도, 신뢰수준 및 관계형성 선호도에 영향을 미치는 변인이었으나 사회적 평판이 미치는 효과가 유의하였다. 즉 긍정적 평판을 받은 인물은 부정적 평판을 받은 인물에 비해 호감도, 신뢰수준 및 관계형성 선호도가 매우 높았다. 또한 긍정-부정 평판, 사진의 성별, 평정자의 성별에 따른 차이가 있는지 삼원변량분석을 실시한 결과 긍정-부정 평판과 사진의 성별, 그리고 평정자의 성별간에 상호작용 효과를 보이고 있었는데, 평판이 좋을 때는 평가대상이 여성이거나 평정자가 여성인 경우 남성에 비해 높은 호감이나 신뢰도 및 선호도를 나타내었지만 이와 달리 평판이 나쁠 때는 평가 대상이나 평정자가 여성인 경우 모두 남성에 비해 호감도나 신뢰도 및 선호도가 오히려 낮아지고 있었다. 이와 관련된 본 연구의 의미 및 한계점에 대해 논하였다.

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컨텍스트의존 모형 및 측정특유 모형을 이용한 아시아항만들의 클러스터링 측정 및 추세분석에 관한 실증적 연구 (An Empirical Study on the Clustering Measurement and Trend Analysis among the Asian Ports Using the Context-dependent and Measure-specific Models)

  • 박노경
    • 한국항만경제학회지
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    • 제28권1호
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    • pp.53-82
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    • 2012
  • 본 논문에서는 아시아 항만들 간의 클러스터링 추세를 분석하기 위해서 첫째, 기존연구에서는 다루지 못한 새로운 방법인 컨텍스트의존모형과 측정특유모형에 대해서 이론적으로 설명하였으며, 둘째, 컨텍스트의존모형에 의한 항만들의 매력도와 진전도 측정방법 및 실제적용, 셋째, 아시아 38개 항만들의 10년간 자료를 4개의 투입요소(선석길이, 수심, 총면적, 크레인수), 1개의 산출요소(컨테이너화물처리량)를 이용하여 효율성의 단계별로 효율적인 항만들을 대상으로 클러스터링하는 방법을 실증적으로 보여 주고 분석하였다. 또한 매력도, 진전도, 벤치마킹쉐어의 측정방법도 보여 주었다. 실증분석의 주요한 결과는 다음과 같다. 첫째, 2009년도 자료를 이용한 매력도측정결과는 Degree 1부터 Degree 7까지의 각 Degree별 랭킹을 살펴보면, 광저우항, 두바이항, 홍콩항, 닝보항, 상하이항의 순서였다. 둘째, 2009년도 단계1에 속한 항만들의 등급별 진전도를 측정한 결과를 보면, 베이루트항, 포트술탄항, 아덴항과 같이 낮은 등급의 점수에 해당하는 항만들은 그 전 등급의 항만을 벤치마킹해야만 한다. 셋째, 효율적인 항만들의 벤치마킹 쉐어에 대한 측정결과를 보면, 두바이항(선석길이), 홍콩항(수심, 총면적, 크레인수)이 다른 비효율적인 항만들의 효율성에 미친 영향이 큰 것으로 나타났다. 넷째, 컨텍스트의존모형과 측정특유모형에 의한 클러스터링 결과는 동일하게 나타났다. 그 가장 큰 이유는 투입-산출 자료의 특성 때문이라고 판단된다. 다섯째, 10년동안의 클러스터링 추세를 분석결과는 다음과 같다. (1) 가장 효율적인 단계(1단계, 2단계)의 클러스터링은 홍콩항, 상하이항, 싱가포르항. 닝보항, 광저우항, 카오슝항으로 나타났다. (2) 효율적인 단계(2단계, 3단계)의 클러스터링은 두바이항, 크호르 파칸항, 첸나이항, 부산항, 콜롬보항, 키롱항, 탄중펠프스항으로 나타났다. (3) 중정도의 효율적인 단계(4단계, 5단계, 6단계)의 클러스터링은 사히드 라자이항, 탄중프리옥항, 하이파항, 탄중퍼락항, 토쿄항, 요코하마항, 코베항, 나고야항, 오사카항, 인천항, 카라치항, 마닐라항, 방콕항, 담만항으로 나타났다. (4) 하위의 효율적인 단계(7단계, 8단계)의 클러스터링은 포트술탄카부스항, 제다항, 아덴항으로 나타났다. (5) 효율적인 단계로 진전되어 클러스터링된 항은 닝보항, 첸나이항, 탄중펠프스항으로 나타났다. 본 논문이 갖는 정책적인 함의는 항만정책입안자들은 컨텍스트의존모형과 측정특유모형을 항만의 클러스터링에 도입하여 해당항만이 발전할 수 있는 전략을 수립하고 이행해 나가야만 한다는 점이다.

컨버전스 서비스의 MDS 동화정도가 서비스 선호와 지속적 사용에 미치는 영향에 관한 연구: 모바일 서비스의 제도화 관점에서

  • 이상훈;정유정;이호근;박현지
    • 한국경영정보학회:학술대회논문집
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    • 한국경영정보학회 2008년도 춘계학술대회
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    • pp.35-51
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    • 2008
  • This study is to investigate factors that affect preference to CMDS(convergence mobile data service) on institutionalization of MDS. A research model was proposed and subsequent hypotheses were empirically tested with partial least square (PLS) based on 400 responses from the users of CMDS(DMB: 200 / m-Banking: 200). It was learned that institutionalization of technology related building MDS was positively associated with assimilation of MDS(represent a institutionalization of MDS) rather than service quality and use gratification. It means that users decided use of MDS refereed from its level of assimilation to MDS channel. Also, attractiveness of alternatives to CMDS is negatively associated with continuous use of CMDS and preference to CMDS. Lastly, their association strength was partially moderated by the type of motivation for using CMDS.

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4가지 무채색 의복의 형태변화에 따른 시각적 이미지 (The Visual Image of Clothing Shape)

  • 박종희;최재란;류숙희
    • 한국의류학회지
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    • 제24권8호
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    • pp.1177-1186
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    • 2000
  • The Study was consist of clothing shape(H-line, A-line, V-line, X-line, O-line) and color(Blace, Grey1, Grey2, White). The main purpose of this study is to analyze image differences due to shape variation, image differences due to observers characteristic differences. The main findings can be summarized as follow. First, image differences due to shape variation are statistically significant ar five factors - the maturity level, the degree of softness, attractiveness, the degree of recognition, and the activity. But the degree of recognition is found out to be the least significant factor. H-line is estimated the mature image, A·X-line is estimated young, feminine and active image. Second, image differences by observers characteristics are various depending on the shape of clothing.

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지역 특수성에 따른 오프라인·온라인 채널 성과의 이해 (Understanding Geographic Variation in Sales Performance through Offline and Online Channels)

  • 김지연;최정혜;정예림
    • 지식경영연구
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    • 제17권3호
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    • pp.45-64
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    • 2016
  • As the digital retail environement becomes prevalent, consumers are given greater opportunities to make purchases across physical and digital boundaries. Prior research emphasizes that the attractiveness of the digital or online channel is relatively determined by spatial specifics of physical locations. The overall market trend combined with prior research suggests that understanding spatial specifics becomes a key to managing both offline and online sales performance together. In this study, we focus on geographic variation in sales performance through offline and online channels and aim to investigate the channel-level sales difference between central and subsidiary areas. To this end, we obtain sales data of skincare and makeup products from a leading cosmetic company. Next, we examine spatial autocorrelations in data and then employ the spatial error models to study the effects of spatial specifics. The empirical findings are as follows. First, there are significant differences in category-specific and channel-level sales between central and subsidiary areas. Second, Moran's I statistics demonstrate the spatial autocorrelations of each variable. Third, spatial error models outperform simple regression models with lower AIC values. Finally, spatial specifics play a greater role in understanding online sales in subsidiary areas whereas they exert greater influence on offline sales in central areas. We believe our study advances the related theory and knowledge of multi-channel retailing and also contributes practically to location-dependent multi-channel strategies and sales data analytics.

Analysis of Facial Asymmetry

  • Choi, Kang Young
    • 대한두개안면성형외과학회지
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    • 제16권1호
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    • pp.1-10
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    • 2015
  • Facial symmetry is an important component of attractiveness. However, functional symmetry is favorable to aesthetic symmetry. In addition, fluctuating asymmetry is more natural and common, even if patients find such asymmetry to be noticeable. However, fluctuating asymmetry remains difficult to define. Several studies have shown that a certain level of asymmetry could generate an unfavorable image. A natural profile is favorable to perfect mirror-image profile, and images with canting and differences less than $3^{\circ}-4^{\circ}$ and 3-4 mm, respectively, are generally not recognized as asymmetry. In this study, a questionnaire survey among 434 medical students was used to evaluate photos of Asian women. The students preferred original images over mirror images. Facial asymmetry was noticed when the canting and difference were more than $3^{\circ}$ and 3 mm, respectively. When a certain level of asymmetry is recognizable, correcting it can help to improve social life and human relationships. Prior to any operation, the anatomical component for noticeable asymmetry should be understood, which can be divided into hard tissues and soft tissue. For diagnosis, two-and three-dimensional (3D) photogrammetry and radiometry are used, including photography, laser scanner, cephalometry, and 3D computed tomography.

An Integrated Approach to Linking Job Love with Contextual Factors and Performance: An Empirical Study from Pakistan

  • BIBI, Naila;SAEED, Bilal Bin;AFRIDI, Muhammad Asim
    • The Journal of Asian Finance, Economics and Business
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    • 제9권5호
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    • pp.157-169
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    • 2022
  • Job love is an emerging phenomenon, which is the utmost approach to fulfilling employees' and organizations' mutual interests, especially performance. The current study aims to define and extend the existing proposed construct of "loving one's job" as job love. It provides a novel theoretical multi-level framework of job love, contextual factors, and performance principled on the attraction-selection-attrition framework and social exchange theory through an integrated approach. This study collected cross-sectional data through a questionnaire from 332 nurses across eight tertiary hospitals in Khyber Pakhtunkhwa, Pakistan. The findings are based on the structural equation modeling technique (SEM) at multi-levels. The results show significant relationships between job love, contextual factors, and performance at the individual and organization levels. There are some insignificant relationships between the variables at the cross-level. Job love plays a key role for both employees and organizations. It facilitates the individuals in the recruitment process to select the job they love, be a good fit, and stay committed to that particular job and organization. This phenomenon allows people to pursue their common interests. Job love assists firms in developing human resource capacity utilization plans that satisfy the needed requirements.