• 제목/요약/키워드: applications dissatisfaction

검색결과 17건 처리시간 0.023초

스마트폰 애플리케이션 불만족 수준에 따른 소비자 불평행동의도에 관한 연구: 불만처리과정 및 귀인성향의 조절효과를 중점으로 (A Study on Consumer Complaint Behavior Caused by Dissatisfaction with the Service of Smartphone Applications: The Moderating Effect of a Complaint Handling Process and Consumer's Attribution)

  • 배윤신;이승신
    • Human Ecology Research
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    • 제52권4호
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    • pp.429-441
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    • 2014
  • The use of smartphones has grown rapidly over a short period of time, particularly for commuting news search, smart banking, and social networking services, and has had a significant impact on the pattern of contemporary life. Further, a wide range of applications are downloaded on to smartphones. This has also led a considerable number of complaints regarding these applications. In this study, we focus on the levels of dissatisfaction that users experience with smartphone applications and their effects on consumer complaint behavior along with the moderating effects of the complaint handling process and attribution. The aim of this study is to verify whether the following hypothesis--2 (low/high dissatisfaction level of smartphone applications)${\times}2$ (poor/excellent complaint handling process)${\times}2$ (internal/external consumer attribution)--is in accordance with the betweengroup design to build a factorial design experiment. The results of this study are as follows. First, the consumer's tendency to complain significantly influenced their dissatisfaction level. Second, consumer complaint behavior is modulated by the complaint handling process. Third, the external-attribution tendency of consumers was found to lead to more dissatisfaction than the tendency for internal attribution.

Kano모델 기반의 인터넷 개인방송 서비스 만족도 영향요인 고찰 (Exploring the Factors Affecting Viewer Satisfaction on Internet Personal Broadcasting Based on the Kano Model)

  • 문윤지
    • Journal of Information Technology Applications and Management
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    • 제28권1호
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    • pp.95-110
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    • 2021
  • This study aims to explore the Internet personal broadcasting quality factors that influence viewer satisfaction and dissatisfaction based on the motivation-hygiene theory. Specifically, the quality factors that affect viewer satisfaction of Internet personal broadcasting are derived from the perspectives of extrinsic (contents usefulness and media usability), intrinsic (emotional/cognitive/behavioral enjoyment and creator characteristics), and social motivation (visibility, subjective norm, image, sociality). The data of 200 respondents was used to analyze the relative impact of satisfaction and dissatisfaction with the Kano model, which assumes that viewer satisfaction at both functional and emotional levels varies over quality attributes. In the empirical analysis, the quality factors were classified into attractive, one-dimensional, must-be, and indifferent quality. In addition, it was found that the customer satisfaction coefficient was high in the order of uniqueness, differentiation, and visibility. On the other hand, as a result of applying the dissatisfaction coefficient, it was identified in the order of donation, content reliability, and creator responsiveness.

스마트폰 어플리케이션 서비스의 불만족이 고객 행동에 미치는 영향에 관한 연구 (The Effects of Dissatisfaction on Consumer Behavioral Response in Smartphone Application Service)

  • 김용희;최정일;진영호;이동원
    • 품질경영학회지
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    • 제40권3호
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    • pp.359-371
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    • 2012
  • Purpose: Due to the explosive growth and widespread use of smartphones, new business opportunities are emerging. Despite the importance of creating customer value in using smartphone applications, past studies on have mainly focused on functions or factors and specifications that influence users to use the device. Methods: This study is intended to identify how customer dissatisfaction from the use of smartphone application services affects customer sentiment and behavior. The research model is tested via a survey of 290 smartphone application users. Results: The result of this empirical study indicates that customer dissatisfaction significantly affects the user's disappointment and regret in using a service, which are subordinate values of customer emotion. The user's anger is positively associated with 'Negative word of mouth' and 'Complaint', which are subordinate values of customer behavior, but not with an intention to switch to another service. 'Regret' and 'Disappointment' are positively associated with 'Negative word of mouth' and 'Switching intention', but not with 'Making direct complaints'. Finally, customer's negative sentiments are a significant intermediary in the relationship between customer dissatisfaction and behavioral response. Conclusion: Finally, the study offers a more systematic understanding on the phasal response process of customer dissatisfaction in relation to the provision of smartphone application services.

모바일 앱 재사용성 측정을 위한 메트릭 개발 (Development of Metrics to Measure Reusability of Mobile App.)

  • 조은숙;김철진;송치양
    • 한국산학기술학회논문지
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    • 제15권7호
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    • pp.4500-4507
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    • 2014
  • 스마튼 폰 사용자들의 수가 기하급수적으로 증가함에 따라 향후 모바일 시장의 규모는 엄청나게 거대해질 것으로 전망되고 있다. 이러한 성장세에 맞춰 많은 형태의 모바일 앱들이 개발되고 있다. 그런데 문제는 개발된 앱들에 대한 재사용성, 확장성 등과 같은 품질에 대한 검증이 제대로 이루어지고 있지 않다. 특히 유료 앱의 경우, 사용자들로 하여금 많은 불만의 요소들이 생기고 있는 실정이다. 그래서 본 연구에서는 모바일 앱 개발 과정에서 모바일 앱의 품질을 측정할 수 있는 메트릭을 개발하고자 한다. 이를 통해 모바일 앱에 대한 품질 검증이 이루어짐으로써 사용자들로 하여금 모바일 앱에 대한 만족도를 향상시킬 수 있을 것이라 기대한다.

운동조절이론과 중추신경계 손상환자를 위한 치료 접근법의 재검토 (Motor Control Models and Neurologic Rehabilitation Approaches: A Literature Review)

  • 김종만;신헌석
    • 한국전문물리치료학회지
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    • 제8권1호
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    • pp.97-106
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    • 2001
  • Physical therapists should under stand motor control models and apply various models to evaluation and treatment of neurologically impaired patients. Thus, this paper reviews motor control models and applications in clinical settings. Assumptions and limitations of reflex models, hierarchical models, and systems models are presented. This paper also delineates goals and dissatisfaction of neurologic rehabilitation approaches for neurologically impaired patients. Muscle reeducation approach, neurotherapeutic facilitation approach, and contemporary task-oriented approach are explained.

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Classification and Evaluation of Service Requirements in Mobile Tourism Application Using Kano Model and AHP

  • 뗀진최된;이영찬
    • 한국정보시스템학회지:정보시스템연구
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    • 제27권1호
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    • pp.43-65
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    • 2018
  • Purpose The emergence of mobile applications has simplified our life in various ways. Regarding tourism activities, mobile applications are already efficient in providing personalized tourism related information and are very much effective in booking hotels, flights, etc. However, there are very few studies on classifying the actual service requirements and improving the customer satisfaction in mobile tourism applications. The purpose of this study is to implement a practical mobile tourism application. To serve the purpose, we classify and categorize the service requirement of mobile tourism applications in Korea. We employed Kano model and analytic hierarchy process (AHP). Specifically, we conducted a focus group study to find out the service requirements in mobile tourism applications. Design/methodology/approach The data for this study were collected from Koreans and Foreigners who has the experience using mobile tourism applications. Participants needed to be familiar with mobile tourism applications because such users may be more aware of the mobile tourism applications services. We analyzed 147 valid data using Kano model and conducted AHP analysis on five experts in the field of tourism using Expert Choice software. Findings In this paper, we identified the 17 service quality requirements in the mobile tourism applications. The results reveal that the service requirement such as Geo-location map, Multilingual option, Compatibility with different operating systems were unavoidable service, absent of such requirements leads to the dissatisfaction. Based on the results of the integrated application of both Kano model and AHP analysis, this study provide specific implications for improving the service quality of the mobile tourism applications in Korea.

Analysis of Success Factors of Electric Scooter Sharing Service Using User Review Text Mining

  • Kyoung-ae Seo;Jung Seung Lee
    • Journal of Information Technology Applications and Management
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    • 제30권2호
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    • pp.19-30
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    • 2023
  • This study aims to analyze service improvement and success factors of electric scooter sharing service companies by using text mining after collecting reviews of shared electric scooter service applications among various models of sharing economy. In this study, the factors of satisfaction and dissatisfaction of service users were identified using the term frequency inverse document frequency (TF-IDF) technique, and topics for each keyword were extracted using the Latent Dirichlet Allocation (LDA) Topic Modeling technique. According to the analysis results, the main topics were entertainment, safety, service area, application complaints, use complaints, convenience, and mobility. Using the analysis results of this study, employees and researchers of electric scooter sharing service companies will be able to contribute to the improvement and success of related services.

지식경영시스템의 기술적 한계요인분석을 통한 시맨틱 웹의 적용에 관한 탐색적 연구 (An Exploratory Study on Applications of Semantic Web through the Technical Limitation Factors of Knowledge Management Systems)

  • 주재훈;장길상
    • 한국전자거래학회지
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    • 제10권3호
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    • pp.111-134
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    • 2005
  • 본 연구는 기존의 지식경영시스템의 한계요인을 분석하여, 시맨틱 웹 기술혁신이 이들 한계요인을 어떻게 극복할 수 있는가에 대한 방안을 제시하고자 하였다. 기존의 지식경영시스템의 한계요인을 분석하기 위해서는 설문조사 방법을 이용하였는데, 시스템 사용의 시간 및 공간적 한계, 시스템 사용의 불편성, 검색 한계, 통합한계라는 시스템 품질의 한계와 지식의 부적합성/불완전성과 비신뢰성이라는 지식품질의 한계가 비즈니스의 가치흐름에 장애요인으로 작용하는 것으로 나타났다. 또한 본 연구에서는 특히 시스템 한계를 극복하는데 시맨틱 웹이 적용될 수 있다는 것을 지식경영과정이라는 관점에서 분석하고 시맨틱 기반의 지식경영시스템의 개념적 모델을 제안하였다.

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토픽 모델링을 활용한 전동킥보드 공유 서비스의 사용자 리뷰 분석 (Analysis of User Reviews of Electric Kickboard Sharing Service Using Topic Modeling )

  • 이정승
    • Journal of Information Technology Applications and Management
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    • 제31권1호
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    • pp.163-175
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    • 2024
  • This study conducts topic modeling analysis on four electric scooter sharing platforms: Alpaca, SingSing, Kickgoing, and Beam. Using user review data, the study aims to identify key topics and issues associated with each platform, as well as uncover common themes across platforms. The analysis reveals that users primarily express concerns and preferences related to application usability, service mobility, and parking/accessibility. Additionally, each platform exhibits unique characteristics and challenges. Alpaca users generally appreciate convenience and enjoyment but express concerns about safety and service areas. SingSing faces issues with application functionality, while Kickgoing users encounter connectivity problems and device usability issues. Beam receives overall positive feedback, but users express dissatisfaction with application usability and parking. Based on these findings, scooter sharing service providers should focus on enhancing application features, stability, and expanding service coverage to meet user expectations and improve customer satisfaction. Furthermore, highlighting platform-specific strengths and providing tailored services can enhance competitiveness and foster continuous service growth and development.

A Comparative Study of Korean and Chinese Consumer Perceptions of Hanbang Cosmetics: A Topic Modeling Analysis of Sulwhasoo Reviews

  • Soo Kyung Kim;Jung Seung Lee
    • Journal of Information Technology Applications and Management
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    • 제31권4호
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    • pp.63-74
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    • 2024
  • This study analyzes Korean and Chinese consumer perceptions of Hanbang (traditional Korean herbal) cosmetics, specifically focusing on Sulwhasoo's Jaum two-piece set. Using topic modeling, 7,000 consumer reviews from Naver (Korea) and Baidu (China) were examined to uncover the key themes that influence consumer satisfaction and dissatisfaction. The results reveal significant similarities and differences between the two markets. In both countries, the product is frequently purchased as a gift, and price sensitivity is a major concern. However, Korean consumers prioritize delivery experiences and product functionality, while Chinese consumers focus more on product quality and effectiveness. These findings highlight the need for targeted strategies in each market. For success in Korea, competitive pricing and improved logistics are crucial, whereas in China, maintaining high product quality and capitalizing on the gifting culture are essential. Additionally, global expansion requires educating consumers on the benefits of Hanbang cosmetics, ensuring product consistency, and adapting to regional preferences. This research provides valuable insights for cosmetic companies aiming to enhance their market presence both locally and internationally.