• 제목/요약/키워드: apparel size

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케이블TV 홈쇼핑 시청자의 의복 구매행동 (Apparel Purchasing Behavior of Cable TV Home-Shopping Viewers)

  • 구양숙;김주영
    • 한국의류산업학회지
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    • 제1권3호
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    • pp.231-238
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    • 1999
  • The purpose of this study was to identify characteristics and consumer attitude on purchasing apparel of Cable TV home-shopping viewer: A questionnaire was developed to measure watching attributes, consumers' attitude and actual purchasing condition of Cable TV home shopping, and demographic variables. The questionnaire was administered to 277 adult, and the data were analyzed by using frequency; crosstab, t-test, ANOVA. The results of this study were as follows: 1. main view time were 3~5 p.m. 11 p.m, 10~12 a.m. home shopping through Cable Tv. Women's main terms were afternoon, whereas men's main terms were night. Chiefly view program was about apparel and fashion items. The reason why they watched the home-shopping channel was to purchase more cheaper items. 2. Favor about Cable TV home-shopping was relatively affirmative, but purchasing intention through home-shopping was still negative. But affirmative response was gradually increasing a few years ago. 3. Purchasing experience through Cable TV home shopping was 61.0% and clothing purchaser within recently 6 months was 28.5% of total sample. Withspreading Cable TV widely; Cable TV home shopper was gradually increasing. Heavy purchasing items through Cable TV home-shopping were under-wear; muffler, shawl, because those items are standardized in size and style. When home shopping user made purchasing decision, the most significant factors were color; and size (fit), price in order of importance.

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CAD 시스템을 활용한 여중생의 슬랙스 패턴 그레이딩에 관한 연구 (A Study on the Junior-High School Girls' Slacks Pattern Grading by Using Apparel CAD System)

  • 임지영
    • 대한가정학회지
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    • 제40권11호
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    • pp.1-9
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    • 2002
  • Nowadays, the use of apparel CAD system is important to the mass production of ready to wear Especially, computer-based grading is the most important process to improve the fitness of clothes and to reduce the time needed to make patterns of several sizes. The purpose of this study was to suggest a standard sizing system for junior-high school girls' lower clothes and to suggest a grading method according to the sizing systems. The subjects were 402 junior-high school girls of 13 to 15 year's-old. The size intervals of waist girth and hip girth were 3㎝ and 4㎝ respectively. The sizing system, which had frequencies more than 4.5%, was classified 8 cases. For regular grading, two types of group were classified into 58-82/61-86/64-90/67-94 and 61-82/64-86/67-90/70-94. Among them, 61-86 and 64-86 size were adopted the basic size for the development of grading. According to the sizing system, hand-made patterns were manufactured. By measure of the each part of the slacks, new grading rule patterns were developed by each size. A new grading rule was different from the Moonwha grading rule. This result will contribute to clothing fitness of consumer and the amount of production.

20대 한국과 미국 여성의 자세에 따른 하반신 치수변화 비교 연구 (A Comparative Study on the Changes in Size of Lower Body for Different Postures between Korean and American Women in their Twenties)

  • 최선윤;천종숙
    • 한국의류산업학회지
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    • 제13권5호
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    • pp.728-733
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    • 2011
  • U.S. apparel brands are being imported to Korea more than any other country's apparel brands. Against this backdrop, this study intends to verify the fitness of U.S. apparels for Korean people in terms of size. To this end, the authors selected 25 American and 25 Korean women in their twenties and studied the differences of these two groups with regard to the size of their lower body parts. In addition, the authors analyzed how the size of each part of the lower body changes according to different postures. All the study subjects were required to be able to wear medium-sized pants of the U.S. apparel. The results of the present study are shown below. The American women were bigger than the Korean counterparts in leg length, hip circumference, thigh circumference, and all height-related sizes. However, the Koreans were bigger than their peers in lengths from waist to crotch; crotch length, body rise and the length from front waist point to hip line. Standing posture was used as a yardstick, when the changes in size according to the different postures were examined. The results indicate that hip and knee circumferences increased in the sitting posture. In particular, hip circumference significantly increased in the American women group. Regarding length-related sizes, increases and decreases in sizes for different lower body parts differed according to the posture. For a walking posture with ordinary strides, the front crotch length decreased while the back crotch length increased. This tendency was more notably observed for Korean women. The American woman clearly showed a decrease in outside leg length for all postures. The Korean women obviously presented an increase in the front center leg length for the sitting posture and for the posture where the knees were bent at $120^{\circ}$. The length from the front waist point to the hip line significantly declined in the Korean woman for the sitting posture and for the walking posture with ordinary strides.

Plus-size여성의 맞음새 향상을 위한 하반신 체형 연구 (Characteristics of Lower-Body Shapes in Obese Women for the Improvement of Fit)

  • 윤혜준;안재상;윤지원
    • 한국의류산업학회지
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    • 제15권2호
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    • pp.240-246
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    • 2013
  • Data from 540 subjects (included in the obesity group whose BMI was over 25) was selected from 2,445 subjects in the $6^{th}$ Korean Body Size Survey. A total of 25 direct measurements were selected for the relevant literature lower body size measurement analysis, that included 9 components related to BMI, height and circumferences, 3 components related to width and thickness, 5 components related to length, 3 components related to height, and 2 other components. Descriptive statistics, factor analysis, cluster analysis and variance analysis were executed using PASW 18.0 to analyze the data. In accordance with the factor analysis results to classify the lower body shape of overweight women in their 20s to 60s whose BMI was over 25, 4 factors were identified (lower body volume, leg volume, lower body length and leg length). A total of 4 lower body shapes of overweight women were found through cluster analysis using 4 factor scores from the factor analysis. Body Shape 1 had the largest lower body and leg volume. It was the heaviest group. Leg length was at a normal level. Body Shape 1 was 22.2% (122 subjects). Body Shape 2 had the longest legs and the smallest body shape; however, Body Shape 2 was the leg obesity group with the largest leg volume. It was 39.8% (215 subjects). Body Shape 3 had a smaller leg volume in proportion to the lower body thickness and a long lower body length. It comprised 27.8% (150 subjects). Body Shape 4 comprised 9.8% (53 subjects) with the shortest leg. Its lower body obesity was at a normal level.

온라인 및 카탈로그 통신판매 의류 이용현황 및 치수선택에 대한 연구 (A Study of the Usage and Sizing Selecting of the Apparels listed in On-line and Catalog Shopping)

  • 김선희;최혜선
    • 한국의류학회지
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    • 제26권7호
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    • pp.1015-1025
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    • 2002
  • This study is aimed at investigating and developing the use and sizing system of the apparels listed in on-line and catalog shopping in Korea. This is a basic study for an apparel sizing system to be developed, which could be used to approach consumers more easily and provide improved fitness and accuracy in terms of size and style of apparels for fashion E-commerce. A survey was conducted among the consumers who are more than 18-years-old and purchased more than two times the apparels listed in on-line and catalog shopping of two selected catalog shopping enterprises, and its statistical results are analysed from 281 respondents' questionnaires. The results of the study are as follows: 1. According to the result of the survey on the use and sizing system of the apparels listed in. on-line and catalog shopping, the consumers who purchased once apparels continue doing so in the same manner. A catalog shopping is the most preferred form of shopping. The most dissatisfying part in purchasing apparels is a poor quality of 'texture', and the second biggest problem is about 'size'About 51.2 percent of the apparels were not worn or even returned, while the top reason for that is 'Inappropriate size' and 'color', and 'texture'comes next on the list. 2. According to the survey on the recognition-rate concerning common' body size, most respondents were aware of their height and weight, and So percent of respondents said that they were aware of their waist circumference. But, chest circumference and hip circumference were recognized only by 58.4 percent and 35.6 percent of respondents, respectively. 3. According to the survey on difference between men and women, the male consumers have less aware of hip circumference than the female counterparts. The females have much more dissatisfaction with apparel sizing system and show higher return-rate of purchased apparels than the males.

의류업체의 생산자동화: 기업상황과 생산성과와의 관계 (Automation in Apparel Manufacturing: The Relationship with Company Context and Manufacturing Performance)

  • 조영경;박경애;김태훈
    • 한국의류학회지
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    • 제25권4호
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    • pp.754-763
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    • 2001
  • The purpose of this study was to examine: 1) the differences in the automation level by company characteristics(i.e., product category, product type, firm size); 2) the effects of company context(i.e., environmental uncertainty, task uncertainty) on the automation level; and 3) the effect of the automation level on manufacturing performance(i.e., quality, flexibility, time, cost). Data were collected from a mail survey. Four hundred eighty two questionaries were mailed to apparel manufacturers nationwide, and 60 responses were analyzed. The results revealed that: 1) mens and womens wear manufacturers and large manufacturers(i.e., the number of employees, sales volume) showed higher automation level; 2) environmental complexity positively affected the automation level; and 3) the automation level had a positive effect only on quality performance.

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CONSTRUCTION OF DATABASE FOR A CUSTOMER-FRIENDLY RETRIEVAL SYSTEM OF APPAREL PRODUCTS

  • Park, Hye-Jun;Takatera, Masayuki;Shimizu, Yoshio;Kim, Hyung-Sup
    • 한국감성과학회:학술대회논문집
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    • 한국감성과학회 2000년도 춘계 학술대회 및 국제 감성공학 심포지움 논문집 Proceeding of the 2000 Spring Conference of KOSES and International Sensibility Ergonomics Symposium
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    • pp.261-264
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    • 2000
  • A database was constructed for customers to find and choose and apparel product. The product information was collected from words on several kinds of advertisement, which purchasers meet in their ordinary life. The information was sorted and categorized in 8 basic mother categories (Target group, Color, Apparel type, Fabric, Size, Price, Manufacturer) to build a suitable database structure. Each mother category was arranged into subcategories. Also this study showed a demonstration version of the retrieval system. the research resulted can be used for more intensive retrieval system.

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대학생의 의류소재 인지도 및 의복구매시 선택기준과 소재의 영향 (The Fabric Knowledge and the Selection Criteria & Fabric Impact on Clothing Purchase of University Students)

  • 최종명
    • 한국생활과학회지
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    • 제13권6호
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    • pp.935-941
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    • 2004
  • The purpose of this study is to survey fabric knowledge about apparel products, and to identify not only clothing purchase criteria but the impact of fabrics on the decision-making process in clothing purchase. The 234 questionnaires were distributed to university students(120 males, 114 females), and were analyzed by frequencies, t-test, $x^{2}$ and ANOVA. The results are as follows: 1) The students had apparel fabrics knowledge above the average, and there were partially significant differences in the knowledge by genders. 2) They put a higher priority, in purchasing apparel products, on factors such as design, size, color, fabric, and price of clothing than those including ease of care, sewing, and fashion trend. 3) The consideration of fabrics influenced a post-purchase process. 4) Male students showed less concern, except information search process, with the fabric than females in the decision-making process for clothing purchase.

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백화점 의류매장 조명환경에 관한 판매자 의식 및 실태 (Actual Conditions and Awareness of Employees about the Illumination Environment of Apparel Shops in Department Store)

  • 김현지;안옥희
    • 한국산업융합학회 논문집
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    • 제7권1호
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    • pp.13-18
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    • 2004
  • This study investigates actual conditions and awareness of employees female apparel shops within department store in seoul area. Investigating the actual conditions of the lighting indicated that the employees thought that the lighting charged much expenses to them, and the effort to improve the efficiency of current lighting was insufficient for lack of en expert knowledge on the lighting. The average space size of apparel shops were 11.7평, the light source was most frequently used fluorescent lamp and halogen lamp. The illuminance was the most highest nearby wall display(average 1089lx), and nearby hanger(average 1075lx).

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의류를 중심으로 한 전자상거래의 활용 실태에 관한 연구 (Application of Electronic Retailing in Apparel)

  • 원명심
    • 한국생활과학회지
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    • 제8권3호
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    • pp.511-524
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    • 1999
  • This research examines 13 Korean Web sites and 15 foreign Web Sites to explore how companies present apparel products by both layout of graphics and information at the Web sites. The results show that most Web sites display tiny icons next to the item's text description. Clicking on these icons takes the customers to another web page, where the full size photograph of the item appears. The results also revealed that most web sites offer shopping bag function and payment options such as on-line and credit cards. The results indicate that Web sites are constantly evolving and following functions such as virtual dressing room, FAQ, the links, E-Cash payment, currency converter and multilingual sites are becoming standards in the near future.

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