• Korean Journal of Organic Agriculture
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• v.30 no.4
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• pp.517-528
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• 2022

This study analyzed the factors influencing the demand for processed products of ugly agricultural products targeting 300 consumers. First, the awareness of the problem of the disposal of ugly agricultural products was very high at 72%. In other words, it can be seen that consumers are highly interested in environmental issues caused by the disposal of ugly agricultural products. Second, the experience of purchasing ugly agricultural products is high at 73%, which is proof that consumers are highly aware of and likely to purchase ugly agricultural products. Third, 77.6% of the respondents said they were willing to purchase processed ugly agricultural products. In other words, it was found that the intention to consume ugly agricultural products was sufficient. Finally, the conjoint analysis was applied to analyze the attribute value of ugly agricultural products. As a result of calculating the total utility of the optimal properties and optimal properties of the ugly fruit fermented, the total utility of the optimal properties was 0.778, the price was 0.481, the eco-friendly certification was 0.004, and the fruit syrup ratio was 0.294.

• Korean Journal of Organic Agriculture
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• v.13 no.3
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• pp.229-242
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• 2005

This study was examined to analyze of the characteristics analysis of purchasing behavior for environment-friendly agri-products on consumers in Gwangju. The 310 subjects formatted questionnaires were analyzed to frequency, percentage, crosstabulation, chi-square test and logistic regression by SPSS WIN 10.0. The main results of this study were as followings (1) It was analyzed that consumers have had the reason to purchase, purchase places, purchase number of times, purchase background, optimum price and purchase item for environment-friendly agri-products. (2) It was tended that consumer showed degree of satisfaction, point to improve and purchase intention continuously for environment-friendly agri-products. (3) It was proved that age, income, medium contact level, cognitive level, valuation basis, producer and the direct deal, the consumer organization's co-op, large-sized discount hoarded goods for purchase places and price reduction for promotion of purchase for environment-friendly agri-products was of the characteristics analysis.

• Korean Journal of Organic Agriculture
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• v.22 no.1
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• pp.47-65
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• 2014

Environment-friendly agricultural products in villages for rural tourism not only are very crucial as a pull factor that attracts tourists but also can serve as a way out for the development of rural areas. Experiences of agricultural products and local dishes can revitalize rural tourism and act as attractors that draw tourists to farm villages for tourism consistently. This study examines factors affecting rural experience tourists' purchase of environment-friendly agricultural products, thereby suggesting marketing strategies for promoting the consumption of environment-friendly agricultural products of villages for rural tourism.

• Korean Journal of Organic Agriculture
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• v.17 no.3
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• pp.291-306
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• 2009

The purpose of this study is to analyze the difference between the consumers' willingness to purchase environmentally friendly agricultural products and the distributers. The main results are as follows; First, it appeared with the fact that the reliability of the consumer against environmentally friendly agricultural products is 50% under. So it is important to fully guarantee the certification of environmentally friendly agricultural products. Second, if the traceability and brand-name system were introduced, the consumers and dealers would more likely to purchase environmentally friendly agricultural products more than they are now. Third, it shows a significant result in certification, developing packing-materials and sale and consuming magnification intention by the t-test between consumers and dealers.

• Korean Journal of Organic Agriculture
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• v.18 no.1
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• pp.21-40
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• 2010

This work is described as an fresh effort to study environmental sustainable management in organic products retailing markets. Sustainable management means creating value for business, nature and society. The main point of this thesis is about the concept, the content and the target of environmental sustainable management, and the technical method and basis to achieve it. Also this thesis shows the strategy of sustainable management as well as the realization of sustainable development by carrying out organic agricultural production. The main content of sustainable management is that: - Rationalize the utilization of resource and energy. - Maximize economic benefit. - Minimize harm to humans and the environment. Examines business strategies that have successfully targeted markets, such as advertising, labeling, gaining consumer trust, partnerships, and diversifying operations. These included management skills, and marketing organic and other sustainably grown products to determine strategies for developing new markets for these products. Suggests that consumers are becoming more aware of the importance of environmentally sound methods for growing food, the health benefits of wholesome food, and are willing to pay more for these products.

• Korean Journal of Organic Agriculture
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• v.18 no.4
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• pp.463-487
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• 2010

This work is described as an early effort to study organic products marketing. Discusses the characteristics, barriers and vitalization strategies of developing new markets in an environment of increasing consumer awareness and marketability of organic products. Barriers to developing new markets for organic products include lack of basic information or poor understanding among farmers of sustainable techniques and practices, poor access to markets, high start-up costs, lack of understanding the developing market, uncertainty in marketing and pricing, consumer habits, inadequate financing, including resistance to paying premium prices, misinformation and misapprehension concerning the production of organic products. Recommends strategies for implementing sustainable systems, e.g., involve government agencies, educating and organizing both farmers, processors, and consumers developing marketing and distribution programs. Examines business strategies that have successfully targeted markets, such as advertising, labeling, public relations and communications, gaining consumer trust, partnerships, and diversifying operations.

• Korean Journal of Environmental Agriculture
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• v.39 no.1
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• pp.10-19
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• 2020

BACKGROUND: This study was to carry out risk assessment of contamination of cadmium (Cd), lead (Pb), and inorganic arsenic (I-As) in agricultural products of 25 crops from the abandoned mine areas. The 36 typical investigation sites located in Gyeongbuk provincial area were selected by considering the heavy metal levels, that had been known that the amount of the heavy metals exceeded the contamination level based on the previous survey. METHODS AND RESULTS: Cadmium, lead, and total arsenic (T-As) concentrations were determined using microwave device and ICP-MS. Inorganic arsenic was determined by HPLC-ICP-MS. The limits of quantification for heavy metals were 0.59 ㎍/kg for Cd, 0.42 ㎍/kg for Pb, 0.55 ㎍/kg for T-As, and sum of As (III) (1.74 ㎍/kg) and As (V) (2.25 ㎍/kg) for I-As, respectively. The contents of Cd, Pb, and I-As (only rice) were N.D.-0.958 mg/kg, N.D.-0.227 mg/kg, and 0.082 mg/kg, respectively, in the agricultural products. For risk assessment, dietary exposures of heavy metals through usual intake were 5.20×10^-4-7.15×10⁰ ㎍/day for Cd, 7.00×10^-5-7.75×10^-1 ㎍/day for Pb, and 1.17×10¹ ㎍/day for I-As, taking 0.01-14.37%, 0.01-2.05%, and 15.16% as risk indices, respectively. CONCLUSION: It requires to consider the critical levels of heavy metals in agricultural products due to unexpectedly high levels in a few places, while concentrations of heavy metals in the samples were relatively low in most areas.

• Korean Journal of Organic Agriculture
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• v.11 no.4
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• pp.1-13
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• 2003

Several policy measures related to green tourism have been enforced from 2001 by Ministry of Agriculture and Forestry (MAF). Rural Development Administration(RDA). Ministry of Environment(ME) and Ministry of Government Administration and Home Affairs(MGAHA). These have to be introduced and managed of their own accord and autonomously. Also, the rural community that has been promoting green tourism must be harmonized with its natural environment, namely natural scenery and rural culture, which provide urban residents with amenity and rurality. So green tourism had better be based on environmental-friendly agriculture because it offers safe foods and areas, many creatures to see and play around. To manage green tourism sustainable, it if important for rural and urban residents to come into close relation and to trade in organic products each other. Lastly, the region bounds in green tourism have to be expanded into county(Gun) unit.

• Korean Journal of Organic Agriculture
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• v.12 no.4
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• pp.377-397
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• 2004

The objectives of this study are to find out, the fact-analysis of environmental friendly farm households around the Chuam Dam through the sample survey, 2) the developing strategies to improve the EPA on the assumption that is the conservation of Chuam Dam's water quality. The data used in this study comes from 75 sample farm households. The developing strategies to improve the EPA around Chuam Dam was found out that the efficiency measure of land utilization around CImam Dam, producing of high quality and safety agricultural products, promoting of the EPA connected with tourist agriculture, improving of the EPA products and supporting of price and income. In conclusion, there must be strategic measures to increase the income of environmental friendly farmers and to conserve the Chuam Dam's water quality.

• Korean Journal of Environmental Agriculture
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• v.4 no.2
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• pp.126-138
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• 1985