• Journal of the Korean housing association
• /
• 제20권3호
• /
• pp.37-45
• /
• 2009

For the young period, privacy is a crucial factor in establishing one's own identities, values and relationships. The capacity of residential environment to protect individual's privacy takes considerable part in influencing psychological and physiological development of adolescents. This study analyzed adolescents residential values and the elements of spatial plans for the passage and outdoor in Apartment Design Competition of Suwon A district in 2008. One hundred and ten middle and high school students living in Metropolitan area were selected and questionnaire was conducted during February 7 to February 15 in 2009. The data was analyzed by SPSS 11.0 program using one-way ANOVA and crosstab. The study results were summarized as follows; First, the adolescents valued 'safety' the most, regardless of their age and gender and the safety of adolescents commuting should be considered. Second, protecting their own private territories was next important element among other elements. Privacy can be protected by using movable walls, changing the doorway, dividing parents' and adolescents independent territory. Third, in terms of convenience, choosing location of children's room and walking way should be considered. Forth, from the survey, demand for indoors leisure activity was highly valued and required for aesthetic point of view. Considering the sculptures and facilities must satisfy the aesthetics and practicality. Fifth, in terms of social needs, 61.6% of people answered positively to the community facilities for social relationship. Residential environment affects enormous part of adolescents emotional and academic development. Therefore, designing residential areas for adolescents friendly should reflect the demands for safety, territory, convenience, aesthetic and social life.

• The Research Journal of the Costume Culture
• /
• 제15권6호
• /
• pp.929-938
• /
• 2007

The purpose of this study was to explore the consumers' purchasing pattern and dissatisfaction with the quality of the jean pants. A total of 695 men and women completed the questionnaire. The questionnaire for the survey measured consumer's jean pants purchasing pattern and dissatisfaction for quality. The results of this study showed that men bought higher priced jeans. Women in their twenties purchased and worn jeans frequently and men and women in age 20s mainly bought jeans at wholesale stores or department stores; but, majority of subjects in their thirties bought jeans at discount stores. Consumer's dissatisfaction with the quality of jean pants was significantly different among the groups by age, gender or their pursuing buying benefit. The men and women in age 30s were dissatisfied with harshness of the denim fabric. The subjects, who highly concerned on the aesthetic value, were dissatisfied with the inconsistence color of the jean pants after washing. Men and women who valued the functional performance of jean pants, were dissatisfied with low sweat absorbancy of jean pants material. The results of this study showed that the consumer's buying pattern for jean pants were differentiated by their age and gender. These results imply that jean pants manufacturers should develop jean pants to meet the needs of their target market. The jean pants, which were manufactured for discount stores, should be made of fabrics with good sweat absorbancy and soft hand. The fashion jean pants, which were targeted for women seeking aesthetic values, should be improved to maintain color consistency of the fabric.

• Journal of Digital Convergence
• /
• 제15권8호
• /
• pp.359-366
• /
• 2017

As the quality of life increases and the aesthetic value of the product is emphasized, it tend to consider the sensitivity of consumers in designing goods. The importance of storytelling is becoming more prominent as the purchasing factor of products shifted from the center of the product to emotional of products. In this paper, the purpose of developing emotional marketing craft design using storytelling is to understand the storytelling concept and analyze the case of craft design using storytelling. Craft is an easy-to-value or aesthetic value of the goods in the fields of design, diversity and originality can be pursued and has unlimited potential. Now, in addition to the semantic value of expressive values with a consumer sensibility needs requires the development of this research craft crafts design industry has established itself as a high value-added industry could do more to take advantage of the Foundation.

• Science of Emotion and Sensibility
• /
• 제7권1호
• /
• pp.9-21
• /
• 2004

Among the factors of consumer preference, aesthetics has been importantly considered in competitive market environment. Generally, consumers' purchasing standard is influenced as their awareness increases relative to variations in their lifestyles and due to these changes in consumers' wishes, design techniques and methods are focused towards adapting to these changes. Thus, in order to satisfy consumers' needs, and markets characterized with the short durability cycle of products, a distinctive design should be developed with respect to the form of products. The proposed design should also support form as an important factor to attract consumers preference. This study attempts to understand typology based on a categorization theory, and the conceptual structure of aesthetics. Both are importantly considered simultaneously. In addition, the study proposes a new design process by extracting Rhythm affecting aesthetic. In conclusion, the result of this study aims at developing more consumer preferring design beyond the scope of the ordinary designer's idea and generation.

• Science of Emotion and Sensibility
• /
• 제17권1호
• /
• pp.29-38
• /
• 2014

In recent days, according as ergonomics and aesthetic engineering are important factors in the product market, there is a demand to develop automobile seat and interior designs which are focused on sensitive elements such as aesthetic and comfort features in order to satisfy the sensitive needs of consumers. To meet such demands, car seats are turning into functional and sensitive products that reflect elements of function and entertainment. According to such trends, this research is aimed to develop the illuminating car seat fabric that serve such functions as recognizing and reacting to car environments, which includes sensing over-speed, open doors, and unfastened safety belts through the illuminating car seat fabrics by optical fiber. For this purpose, basic physical properties of optical fiber are analyzed, appropriate weaving and etching technologies are applied, and the woven fabric of optical fiber for car seats are illuminating depend upon car environments. Moreover, the applicable woven fabric of optical fiber is deduced after evaluating the physical properties (such as tensile strength, heatproof, anti-fouling, washable and combustible traits) for the appropriateness of applying the woven fabric of optical fiber to car seats. For this purpose, the woven fabric of optical fiber is covered according to car seat processes; the optical fiber applied to seats is composed that it may be connected to one end of the connector linked to a LED so that it may perform functions like sensing over-speed, open doors, and unfastened safety belts; the sensed signals are transmitted to the control part, and luminescent signals are transmitted to LED.

• The Research Journal of the Costume Culture
• /
• 제25권4호
• /
• pp.433-447
• /
• 2017

This study reveals the components of college women's shopping orientations and compares the attributes of shoes accordingly. This study attempts to investigate the needs of consumers in the target market of young women by comparing the importance of shoe attributes with their shopping orientations and to provide basic data for efficient marketing strategies which could increase sales. Data was collected using a questionnaire survey. Of a total of 330 questionnaires, 319 were used for statistical analysis. The survey was carried out from July to August 2016. The 17 shopping orientation-related questions and 13 questions about shoe purchase attributes were measured using a five-point Likert Scale. SPSS 23 was used to carry out: descriptives, factor analysis, reliability analysis, cluster analysis, ANOVA, and Duncan's test. Shopping orientations were divided between brand orientation, pleasure orientation, trend orientation and utilitarian orientation. Shoe attributes were categorized into ostentation value, product value, economic value and aesthetic value. College women were divided into the following groups: active shopping, passive shopping, rational shopping and conforming shopping. According to the comparison of the importance of shoe attributes by consumer type among college women, a significant difference by group was found in ostentation value and aesthetic value only. Furthermore, the average scores on the importance of product value and economic value were very high without significant differences between groups. The study results would be available as basic data to help improving the visual image of shoes and product quality for brands targeting young women in the fashion industry.

• International Journal of Costume and Fashion
• /
• 제5권2호
• /
• pp.68-77
• /
• 2005

In contemporary advertising market, one of main trends is to speak surrealistic visual language which provides 'enjoyable spectacles'. Specially, in the beginning of 21st century, there discovered more and more exhibitions and discourses about surrealism reinterpreted from the viewpoint of postmodernism. Surrealism as a creative style of expression based upon free association, has been a great inspiration for fashion ads for commercial communication as well as fashion design since its origin. However, there has been ignored the idea of analyzing surrealistic image expressed in fashion ads in spite of their flood. Accordingly, the purpose of this study is to grasp its cultural meaning through analyzing aesthetic characteristics of surrealistic image expressed in fashion ads. It will provide a better understanding of surrealistic image in fashion ads reflecting popular taste and preference directly as popular visual culture, focusing on post modern context. A case study of surrealistic fashion ads limits to TV or print commercials and digital ads as image ads stimulating visual expressions. The Results can be summarized as follows. Surrealism is an avant garde style which deconstructs the established meaning system as well as the existing formalistic order and then put them together in the frame of 'dream' and 'unconsciousness'. Defamiliarization questioning the whole edifice of representation can be adapted to. By means of paradox and metaphor, unfamiliar new visual world can be represented. The plastic characteristics of surrealistic image in fashion ads are founded as surrealistic styling of time and space, distortion of object by methods of automatism, depaysement, parody and trompe-l'oeil which bring about the deconstruction of gestalt. Aesthetic values of surrealistic fashion ads appear as dualistic representation, allegoric symbolism, fantastic romanticism. Ultimately they lead to marvelous. mysterious, humorous visual effects. Foster reinterpreted these effects of surrealism from Freud's 'Uncanny Concept'. 'Uncanny' means the phenomenon recurring to familiar being defamiliarized by repression. Surrealistic fashion ads strengthen this shocking effect more and more dramatically in company with our post modern needs for fantastic adventure and thrilling spectacle. It can be thought that surrealistic fashion ads reflects uncanny as an alternative which can relieve us of our stress and anxiety and which realize our potential desire in contemporary post industrial stage.

• Journal of the Korean Institute of Landscape Architecture
• /
• 제35권4호
• /
• pp.57-70
• /
• 2007

As a basic element of Jeju landscape, Oreum offers a beautiful and aesthetic view. Considering topographical and geological research achievements, however, an effort to discover implicit value in terms of landscape characteristics and value has been ignored. This paper has investigated the characteristics and value of landscape by Oreum focusing on Jeju landscape characteristics and eco-touristic value and discussed a scheme to maximize the values. Under a theme of 'Sustainable Development' of the RIO Declaration, tour industry has recently changed its focus from eco-tourism to gee-tourism. Fortunately, Jeju Oreum has very distinctive and unique landscape with depressed crater at a crest. Nevertheless, it's very difficult to see a true aspect of Oreum from the street or over the car window. Therefore, it's urgent to begin a research on how to make advantage of and preserve Oreum landscape in order to maximize its landscape values and improve its potential as a tourist attraction. Through diverse programs such as sky leisure sports(ex: light airplane and helicopter riding, paragliding), sky watching, and mountain hiking, in particular, a possibility that Oreum can succeed as LBD(Learning by Doing)-based tour program with volcanic features needs to be examined. Besides, it's also a good idea to develop Oreum tour program or Oreum Museum as an alternative plan. Above all, however, it's most urgent to protect the existing Oreum and restore ecological and landscape beauty of Oreum through proper land use.

• Korean Institute of Interior Design Journal
• /
• 제22권1호
• /
• pp.47-54
• /
• 2013

For the office work environmental design, the importance of the design management is increased to improve operation efficiency as well as the aesthetic environmental implementation of the function today. Lighting is a required element ineffective operation environment. It has become more important for the aesthetic, economic, and practical reasons, to consider the luminous environment and the lighting of visual tasks separately. When the brightness is insufficient, productivity deteriorates, and the layout of the lighting located by mistake causes the fatigue of eyes. Productivity rises to office in a large number of studies so as satisfaction is low in general in the dark office, and to be bright. Therefore the purpose of this research is to suggest the right direction of lighting design of office building area. 11newly renovated office buildings are selected for this luminous environment research. We could conclusions as following through this research. First, it was planned brighter than the recommended lighting level in the most space. It shows that the accurate lighting design criteria is needed in order to achieve proper lighting environment. Second, the application of the LED lighting fixtures is continuously increased in the recent office lighting environment. It is explained that it is applied for reasons of the electrical energy reduction and the maintenance efficiency with the long life time. Third, the consideration of the lighting plan for the difference of working types is not enough. with various communication configuration through an independent plan, and the effective lighting plan that appropriateness preparation design and energy saving area vailable must be applied. Fourth, the lighting environment of the lobby needs a specialized lighting plan as are presentative space of the building.

• Journal of the Korean Society of Clothing and Textiles
• /
• 제32권8호
• /
• pp.1179-1189
• /
• 2008

The purpose of this study is to investigate the satisfaction of the adolescents' school backpack bag and the important criteria when purchasing for developing comfort and functional backpack. The questionnaire was composed and surveyed with 245 middle school students and the data were analyzed through SPSS 13.0. Purchasing criteria were grouped into 5: practical, shop environment, comfort, aesthetic and maintenance. Satisfaction factors were function/comfort, fashion/aesthetic and durability/A.S. 50.2% of students recognized the inappropriate wearing backpack might cause the deformation of body shape. And the wrong habit of wearing bag was found to affect the body posture of students. Main symptoms caused by wearing it for long time are ‘sweating around shoulder and back' and ‘feeling stiff in shoulders and waist'. Needs arise to develop the bag which could prevent them and to educate students how to wear bags. According to the result from MDS of purchasing criteria, one axis is product vs. environment, and other is functional vs. psychological aspects. According to the result from MDS of bag satisfaction, one axis is function/durability vs. fashion/appearance, and other is gestalt quality vs. part quality. They wanted the improvement in the aspects of shape/design, material, maintenance, comfort and usability of the bags. Specially it is required that we research the adolescent customer-oriented way and develop the new materials or shapes pursuing both shoulder comfort and characteristics.