• Title/Summary/Keyword: Z-shaped pattern

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The Effect of Content Layout in Mobile Shopping Product Page on Product Attitude and Purchase Intention: Focusing on Consumer Cognitive Responses Depending on Regulatory Focus (모바일 쇼핑몰 상세페이지 콘텐츠 레이아웃 형태가 제품태도 및 구매의도에 미치는 영향: 조절초점에 따른 소비자 인지 반응 중심으로)

  • Park, Kyunghee;Seo, Bonggoon;Park, Dohyung
    • Knowledge Management Research
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    • v.23 no.2
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    • pp.193-210
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    • 2022
  • The rapid development of mobile technology and the improvement of network speed are providing convenience to various services, and mobile shopping malls are no exception. Although efforts are being made to promote sales by combining various technologies such as customized recommendations using big data and specialized personalization services based on artificial intelligence, most mobile shopping malls have the same detailed page information structure including detailed product information. In this context, in this study, it was determined that the content layout of the product detail page and the mobile product detail page layout tailored to the consumer's preference should be presented according to the consumer's preference. Based on Higgins' Regulatory Focus Theory, a study of consumer propensity revealed that the content layout arrangement on a product detail page, when presented in an F-shape, informs the consumer that it is organized. If presented in a Z-shape, vivid information was recognized, and it was examined whether the product attitude and purchase intention were affected. As a result, when the content layout composition was presented as a layout arrangement in the form of a sense of unity and organization, prevention-focused consumers were positively affected by product attitudes and purchase intentions, and promotion-oriented consumers felt freedom. When presented in an arrangement, it was confirmed that the product attitude and purchase intention were affected.

The Characteristic of L-shape and Triangular Slot Antenna

  • Narkcharoen, K.;Charkrit, P.;Anantrasirichai, N.;Wakabayashi, T.
    • 제어로봇시스템학회:학술대회논문집
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    • 2003.10a
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    • pp.1680-1683
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    • 2003
  • To describe the performance of an antenna, some parameters are necessary. Some of the parameters are interrelate and not all of them must be specified for complete description of antenna performance. The parameters in characteristics of printed antenna for this analysis are radiation pattern, input impedance, VSWR, S parameter and electromagnetic field. In this paper we will consider two shaped of slot antennas one is triangular slot antenna and other is L - shape slot antenna for compare the radiation pattern, return loss, and VSWR. Two slot antennas are designed to have a resonant frequency at 10 GHz. The microstrip line is designed to be 50 ohms in order to match the measurement system, it has the substrate of the thickness = 1.52 mm and dielectric constant (${\varepsilon}_r$) 2.17. The problem space in the FDTD analysis are $60{\times}123{\times}100$ cells for L-shape slot antenna and $50{\times}171{\times}120$ cells for triangular slot antenna with the cell dimensions ${\Delta}x=0.152\;mm.$, ${\Delta}y={\Delta}z=0.15\;mm.$

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Vegetation community composition and changes of Jinaksan (Mt.) in Korea

  • Seungah Yang;Mira Lee;Badamtsetseg Bazarragchaa;Hyoun Sook Kim;Sang Myong Lee;Joongku Lee
    • Korean Journal of Agricultural Science
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    • v.50 no.2
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    • pp.165-180
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    • 2023
  • This study investigated 62 nested quadrat plots of Jinaksan to identify community classification and changes of the vegetation by using the phytosocial method and analyzed importance values. Vegetation types were classified into 8 communities: Quercus mongolica community, Q. variableis community, Q. aliena community, Pinus densiflora, Q. acutissima, Zelkova serrata, Carpinis laxiflora, and C. tschonoskii. The significance value was highest in Q. mongolica (62.75) followed by P. densiflora (55.16), Q. variabilis community (25.03), Z. serrata (22.17), Q. aliena (18.30), Prunus serrulata var. pubescens (16.86), C. laxiflora (13.25), Q. acutissima (10.72), C. tschonoskii (10.08), Q. serrata (8.02), Fraxinus sieboldiana (6.93), Acer pseudosieboldianum (6.73), and Styrax obassis (5.73). Quercus mongolica displayed a stable distribution pattern, presenting a reverse J-shaped curve from the diameter at breast height (DBH) analysis, and it was judged that current state would be maintained for a certain period. In addition, P. densiflora is expected to dominate for the time being and Quercus species are expected to gradually decrease.

Community Structure of Pinus densiflora and Quercus mongolica forest in Jochimryeong to Shinbaeryeong of the Baekdudaegan (백두대간 조침령-신배령 구간 소나무림과 신갈나무림의 군락구조)

  • Lee, Ha Young;Kim, Hye Jin;Shin, Hak Sub;Han, Sang Hak;Ko, Seung Yeon;Song, Ju Hyeon;Lee, Jung Hyo;Jang, Kyung Hwan;Yun, Chung Weon
    • Journal of Korean Society of Forest Science
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    • v.103 no.3
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    • pp.339-352
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    • 2014
  • The study was carried out to analyze vegetation structure of Pinus densiflora and Quercus mongolica forests located in Jochimryeong to Shinbaeryeong of the Baekdudaegan mountain range. The survey for 50 plots was conducted from April 2012 to August 2013 in the permanent plots ($100m{\times}100m$) using phytosociological analysis. As a result, the vegetations were classified into five vegetation units. In species composition, they were classified into Q. mongolica community group divided into 2 community such as Fraxinus rhynchophylla community and Carpinus cordata community, F. rhynchophylla community was subdivided Pinus densiflor group (into Euonymus sachalinensis subgroup, Vitis coignetiae subgroup) and Juglans mandshurica group. C. cordata community was subdivided Acer komarovii group and Betula ermanii group. In terms of importance value, P. densiflora and Q. mongolica were more than 20% respectively. P. densiflora was found to have the highest relative coverage. Analysis of interspecific association showed four types which were coincident with differential species and character species on the constancy table. Based on the diameter class distribution, P. densiflora forest presented a normal distribution pattern except for other species which showed a reverse Jshaped distribution pattern, therefore P. densiflora forest would likely be replaced by Q. mongolica forests. While in Q. mongolica forest, diameter class distribution of all species population presented a reverse J-shaped distribution pattern, therefore Q. mongolica forest could likely remain in the future.