• 제목/요약/키워드: World Fairs

검색결과 12건 처리시간 0.023초

의류 수주전시회를 통한 해외 시장 진출 방안에 관한 연구 -라스베이거스 매직쇼(Magic Show)를 중심으로- (A Study about Expanding into International Markets through International Apparel Fairs -Emphasis on the Las Vegas Magic Show-)

  • 임지숙
    • 패션비즈니스
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    • 제25권1호
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    • pp.65-79
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    • 2021
  • Apparel fairs are business platforms specializing in selling fashion products. As the largest apparel fair in the United States and with the highest number of animated buyers in the entire world, the Las Vegas Magic Show utilizes this distribution platform to the greatest extent by sustaining over 90,000 buyers annually. In accordance, the exhibiting companies also participate in commercial functions by striving to promote brand awareness to consumers as they carefully plan to increase actual sales and secure new customers. Domestically, numerous organizations such as the Trade Promotion Administration, the Korean Apparel Association, and KOTRA(Korea Trade-Investment Promotion Agency) present similar international apparel fairs to strongly encourage domestic companies to exhibit at international apparel fairs. However, many companies fail to succeed in achieving actual results, which frequently causes them to attend the shows for the short term only. This may occur due to the lack of research on apparel order-writing exhibitions by academia and proactive workers. This research study was based on the careful observation and analysis of the three most recent years of Magic exhibitor attendees' operations and changes to accomplish the final objective of presenting a basic guideline to attend an international apparel exhibition.

Past and Present Viable Pavilions Remain in Architecture: Envisioning New Directions for a Better Future Research on pavilions within the history of world fairs, from the mid-19th to the 21st Century

  • Shim, Sodahm Suzanne;Lee, Yoonhie;Yoon, Chaeshin
    • Architectural research
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    • 제21권3호
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    • pp.79-90
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    • 2019
  • The ephemeral and temporal nature of pavilions is the underlying motivation that led to the development of this paper. From the beginning of the industrial era through contemporary history, there have been many instances of architects attempting to rethink architectural design in the context of modern social, cultural, and technical imperatives. Today, the leading changes in humanity are accompanied by a revolutionary electronic digital medium. The pavilion has been in an amalgamation of architectural integration since the beginning of human history. World's Fairs/Expos have, since their establishment, served as international presentations of goods and achievements of particular nations. They became a popular stage wherein potential architectural achievements were showcased through the evocative architecture of pavilions. Due to the pavilion's "temporary nature," its coverage includes various perspectives: social, historical, geographical, post-colonial, iconographical, temporal, and ephemeral. It has also served as a receptacle due to its representational value at a given time. The pavilion has offered architectural designers, clients, and visitors a place to use their imaginations. Moreover, the architect's role in creating pavilions cannot be overestimated. Due to fact that they abound in symbolism, contemporary designs, and innovative solutions, pavilions often mirror modern mankind and plan for the next aesthetic revolutions and ideological architectural theories. To understand and appreciate architects' original intentions with their pavilions, this paper focuses on noteworthy pavilions that were created from the beginning of industrialization through the present. It explores and discusses the pavilion's characteristics, highlights the significance of its physical form as generated by a specific theme.

일본전통정원의 해외 보급 및 확산에 관한 역사적 고찰 - 1867년부터 1939년까지 만국박람회를 중심으로 - (A Historical Study on the Propagation and Diffusion of the Traditional Japanese Garden in Foreign Countries - Focused on World's Fairs between 1867 and 1939 -)

  • 윤상준;권진욱;홍광표
    • 한국전통조경학회지
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    • 제32권2호
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    • pp.167-179
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    • 2014
  • 본 연구는 전통정원의 해외 보급 및 확산을 위한 기준점 마련과 기반 구축을 위한 기본연구로서 일본의 전통정원 보급 및 확산에 있어 초기 단계인 유럽과 미국에서 개최된 만국박람회 통한 조성내용과 파급효과를 규명하는데 목적을 두고 있다. 일본이 박람회를 처음 참가한 1867년부터 제2차 세계대전이 발발하는 1939년까지 일본 정원이 조성된 박람회를 대상으로 조성된 정원을 파악하고 박람회 기간 중 그리고 폐막 이후 일본정원의 파급효과를 조사 분석하였다. 연구의 결과를 종합하면 문화적 측면에서 명치정부의 첫 박람회 참여에 있어 독일인 바그너의 충고에 따라 문화와 공예를 박람회 주제로 선정하고 정원을 전통 건축물과 하나의 단위로 인식하면서 국가적 정책으로 대외 홍보 수단으로 삼았다. 그 결과 만국박람회 일본관에 대표적으로 조성된 강호시대 회유식 정원 양식과 다정은 유럽과 미국 내에서 일본정원의 대표적 양식으로 인식되었다. 정치적 측면으로는 미국인에게 일본 정원은 도입된 '이국적 미'이자 '문화유산'으로 인식되면서 일본에 대한 친근감을 높이고 반일감정을 없애려는 일본 제국정부의 목적을 달성하였고 전통정원을 통해 유구한 역사를 가진 일본사회를 이상적으로 표현하여 서구 열강과의 차별성을 도모, '전통'과 '자연'을 키워드로 '영원한 평온'이라는 국가 이미지를 구축하였다. 사회경제적으로는 박람회 이후 존치된 일본정원은 지속적인 일본정원의 모델 역할을 하였으며 박람회의 일본관을 조성하기 위하여 정원과 관련된 많은 전문가가 일본에서 미국과 유럽으로 간 후 현지 정착하며 일본 정원이 현지에 녹아드는 계기가 되었다.

전시공간의 디스플레이 구성원리에 관한 연구 (A Study on the Display Composition Theory in Exhibition Space)

  • 신홍경
    • 한국실내디자인학회논문집
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    • 제29호
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    • pp.235-241
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    • 2001
  • Today, display is rapid changing with the rapid expansion of industrial society, the rapid changing of distribution structure, various world fairs and living environmental improvement. The extreme effect, visibility and imphasis are necessary for the efficient exhibition to show the invention Idea and products. Exhibition space's functions is to possess accumulative results and can communicate with visitors. The display in exhibition spare connect space, human and objects. This study is to systematize the display composition methods by the characteristics of arrangement and installation in display.

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Effect of Technology Incubation Programme on Entrepreneurship Development in Nigeria

  • NDAGI, Abdulmalik
    • World Technopolis Review
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    • 제7권1호
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    • pp.15-43
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    • 2018
  • The lack of appropriate performance appraisal and evaluation of incubatees of technology incubation programmes in relation to entrepreneurship development in Nigeria is a major gap that needs to be bridged. This study examined the effect of selected technology incubation programme variables such as training, financing and marketing on entrepreneurship development in Nigeria. A closed-ended questionnaire was used for data collection from the quota-sampled population of the six (6) geo-political zones of Nigeria. Descriptive statistics were used to analyse the data while multiple regression was used to test the hypotheses. The results revealed that technology incubation training has a significant effect on entrepreneurial ability in Nigeria; there is a significant and positive effect of technology incubation financing on entrepreneurial funding portfolio; there is no significant impact of technology incubation marketing programme on entrepreneurial turnover; and technology incubation has no significant impact on entrepreneurial propensity. The study recommended that the National Board for Technology Incubation (NBTI) expand the training modules to capture pre, post and virtual incubatees; to facilitate access to risk funds, cheap capital and encourage establishment of venture capital; to improve on its marketing programme to encompass all marketing needs of incubatees beyond trade-fair participation. However, trade-fairs participation has a significant but limited effect on entrepreneurial turnover, while a technology incubation programme has no significant impact on entrepreneurial propensity, as only six (6) out of the twenty-nine (29) respondents started new venture from the incubation centers which are industrial training students and staff of the incubatees.

패션 브랜드의 트렌드 정보수집과 상품개발에 관한 탐색적 연구 - ELLE 수영복의 2007 S/S를 중심으로 - (An exploratory study on the trend information collection and product development of fashion brands - Focused on 2007 S/S of ELLE Swimwear -)

  • 홍인숙;김용숙
    • 한국생활과학회지
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    • 제17권4호
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    • pp.745-758
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    • 2008
  • In this paper, we examined the trend information collected by apparel industries to develop fashionable products. We also investigated the product development process of a swimwear industry, ELLE Swimwear, through in-depth interviews. The results are as follows; 1. The apparel industries were collecting information about a fashion trend, international exhibitions and fairs, world collections, and a market trend to develop fashionable products. 2. As the swimwear consumers are spreaded in all ages, the launching of more specialized swimwear brand with ages is required. 3. These days, swimwear is not only an item of sportswear but also being a fashionable product on street. Therefore, the industries should try to develop a various assortment of swimwear capable of coordinating with multi-mix instead of developing a separate item. 4. To design and produce swimwear satisfying functional, sensual and cultural performance, the development of new materials and patterns are required. 5. Nurturing of swimwear pattern specialists dealing with CAD is urgently required. 6. Turning of understanding about the importance of VMD and more attractive marketing strategies by a specialized team are also required.

고추장 산업의 현황과 세계화 제안 (Present status of Kochujang, a fermented hot pepper soybean paste, and its globalization)

  • 신동화
    • 한국식품저장유통학회:학술대회논문집
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    • 한국식품저장유통학회 2005년도 아시안 푸드의 기능성과 세계화 전략에 관한 국제심포지움
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    • pp.1-23
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    • 2005
  • Kochujang, a fermented hot pepper soybean paste, is a spicy condiment mixed with red pepper, boiled rice and mold fermented soybean (as koji) which is then fermented for several months. It has unique taste of hot, sweet, salty and savory flavor by all mixed ingredients by fermentation, and is one of most famous Korean traditional foods. The scale of the kochujang industry is about 200 billion won in Korea, and 7.8 million dollars and 4,500 tons in exports. Although it is still not a large part of the food industry in Korea, the scale of soy products will increase because it is a major subsidiary food in our dietary life and has grown from a homemade to a mass produced product. Kochujang has the largest market in the scale of sales among fermented soybean products and has merit because of its domestic base and its ability to grow to an international market due to its unique fermented taste. In order to make kochujang an international food, it Is necessary to study the scientific development of kochujang and the diversity of products using kochujang that are fitted to the taste of people around the world. In addition, participation in various exhibitions and food fairs supported by the government should help to promote kochujang throughout the world. In addition, these should be actively supported by the related businesses. Red pepper, a major ingredient in kochujang, has been widely studied and shown to have a positive effect on the reduction of fat, on the strengthening of the immune system, and on active biological functions. A fermented spice like kochujang has been shown to be beneficial for the body due to the process of fermentation rather than from the red pepper itself. If we prove the various biological functions of kochujang with a particular taste and flavor, it will energize a new market. It is necessary for business to make a continuous effort supported fly the scientific world and by government policy, in order to introduce this traditional food to the world. In the present day, the kochujang market is now on a firm basis and has been activated in the field of its study. Now, it is possible to achieve the birth of a secondary international market by concentrating on these efforts.

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아트퍼니처에서 나타나는 예술과 디자인의 비경계적 현상에 관한 연구 (A Study on the Non-boundary Phenomena Between Art and Design in Art-furniture)

  • 최병훈;정명택
    • 한국가구학회지
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    • 제24권3호
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    • pp.226-238
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    • 2013
  • In the 21st century, boundary between different fields is coming down, convergence and consilience are taking place. It would not be an exaggeration to say key buzzword of the 21st century is 'convergence'. Also in the field of art and design, the border between the two areas is getting more ambiguous. With the reason, both the new awareness and interest on Art Furniture are becoming more heightened. So far as part of the decorative art category Art Furniture was covered. However Art Furniture is now no longer a fixture of that field, but became independent as a new genre of art. As proof of this, at the international representative art fairs including the Design Miami, PAD London, and The Salon of Art and Design which was recently established in New York, etc. Art Furniture is becoming a showcase as the main pieces. Moreover, at the world's major art market Sotheby's, Christie's, and Seoul Auction, Art Furniture's position is more successfully becoming extended. At this point the analysis of the status and the cause on the non-boundary phenomena between art and design is inevitably required to understand the disposition of the public and to develop the domestic furniture industry. Thus, this paper purposes to present the new direction for that the domestic Art Furniture encompasses the two areas with satisfaction to the demands of the public by studying on the non-boundary phenomena between art and design in contemporary Art Furniture.

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A Pilot Study of APN-led Self-management Program to Improve Cardiovascular Health Status among Korean Women with Risk Factors

  • Shin, Nah-Mee;Yoon, Ji-Won;Choi, Jiwon;Park, Younghee;Jeon, Songi
    • 성인간호학회지
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    • 제28권2호
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    • pp.237-245
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    • 2016
  • Purpose: The aim of this study was to examine the effects of an Advanced Practice Nurse (APN)-led self-management program on cardiovascular health status among Korean women at risk of developing or progressing cardiovascular disease. Methods: This pilot study used one-group pre- and post- test experimental design. At health fairs in a community, 30 women who had one or more risk factors for metabolic syndrome were recruited and agreed to participate in the study. A total of 25 women completed the study. The intervention consisted of weekly follow-up calls and self-monitoring diary after an hour of individual counseling regarding risk factors, fast walking, and healthy diet tailored to the participants' needs. Physical activity was assessed with the World Health Organization International Physical Activity Questionnaire and a pedometer. Results: Participants showed statistically significant improvements in blood pressure, body mass index, levels of triglyceride, total cholesterol and low density lipoprotein, numbers of metabolic syndrome factors, and the 10-year CV risk estimate after one month of concentrated intervention. In addition, their physical activity behavior significantly improved after the intervention. Conclusion: This APN-led self-management program targeting modifiable risk factors by offering tailored counseling and concentrated support during the transition might be effective in preventing progression to the cardiovascular disease.

세계 대나무박람회 개최에 따른 지역발전영향요인이 지역애착도와 개최지지 및 개최속성에 미치는 영향연구 (The expected impact regional development factors, according to the World Bamboo Expo held on regional and aechakdo be held and held persistence)

  • 안태기
    • 한국융합학회논문지
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    • 제8권1호
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    • pp.131-138
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    • 2017
  • 연구의 목적은 대나무의 고장 전라남도 담양군에서 열린 2015 담양 세계 대나무 박람회 개최에 따른 지역발전 영향요인이 지역애착도와 개최지지 및 개최 속성에 미치는 영향을 파악하고자 하였다. 연구를 수행하기 위하여 가설을 설정 한 뒤 박람회장에 방문객을 대상으로 설문조사를 후 표본을 추출하여 설문조사를 통해 실증분석을 하였다. 박람회 개최로 인해 지역이 발전하고 향후에 관광객들이 다시 찾는 관광 융합 연구의 목적을 제시하고자 한다 . 지역 애착도는 환경요인과 사회요인에 영향을 미친 것으로 나타났고. 개최지지, 개최지속성은 환경요인가 사회요인이 가장 큰 영향을 미치는 것으로 나타났고, 경제요인, 환경요인 순으로 영향을 미치는 것으로 나타났으며, 개최지지가 지역애착도 요인에 영향을 미치는 것으로 나타났다. 결과적으로 박람회 개최에 따른 지역발전 영향요인이 지역애착도와 개최지지 및 개최속성에 미치는 영향을 검증을 통해 향후 국내 지역박람회와 축제 평가에 관한 전략 모색에 기여할 수 있을 것이다.