• Title/Summary/Keyword: Website Development

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Posting RFM Model for Evaluating the Member Loyalty in Social Network Sites (소셜 네트워크 사이트 회원 충성도 평가를 위한 Posting RFM 모델)

  • Li, De-Kui;Ha, Byung-Kook
    • Journal of Service Research and Studies
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    • v.1 no.1
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    • pp.49-60
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    • 2011
  • Recently, with the growing of social network sites, people's choice is also getting more and more. So the notion of loyalty has become an important construct within the Social Network framework because of member is easy switching on the social networking sites. Despite the increasing importance of social network sites loyalty question, there's very little research in this area. In electronic commerce, the website loyalty development process is based on both website satisfaction and website trust toward the net-enabled business. But how to target the members with high or low loyalty in the social network sites is still a question. In this paper we propose one improved RFM model to evaluate the member loyalty to find the potential members for improving the service quality of the social network site. In addition, an empirical case study is performed to demonstrate how this procedure works. Moreover, further applications of this research are provided for improved social network sites experiences and how to use the model to practice.

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A Study on the Satisfaction in the Startbiz System (재택창업시스템의 만족도에 관한 연구)

  • Oh, Ji-Won;Yoon, Jong-Ho;Kim, Gwi-Gon
    • Journal of Digital Convergence
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    • v.11 no.7
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    • pp.9-18
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    • 2013
  • In this paper, we investigated the satisfaction of incorporation founder through the Startbiz System. We also expected that the research results contribute to draw the development plan of Startbiz System afterward. The satisfaction in the Startbiz System was investigated in four dimensions such as the company establishing service, the website quality, the business promotion environment of the associated organizations, and providing information. The satisfaction appeared for the order of the company establishing service, providing information, the website quality, and the business promotion environment of the associated organizations. It's necessary to improve of the business promotion environment of the associated organizations for activating an incorporation utilizing the Startbiz System.

Development of a Data Acquisition System for the Long-term Monitoring of Plum (Japanese apricot) Farm Environment and Soil

  • Akhter, Tangina;Ali, Mohammod;Cha, Jaeyoon;Park, Seong-Jin;Jang, Gyeang;Yang, Kyu-Won;Kim, Hyuck-Joo
    • Journal of Biosystems Engineering
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    • v.43 no.4
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    • pp.426-439
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    • 2018
  • Purpose: To continuously monitor soil and climatic properties, a data acquisition system (DAQ) was developed and tested in plum farms (Gyewol-ri and Haechang-ri, Suncheon, Korea). Methods: The DAQ consisted of a Raspberry-Pi processor, a modem, and an ADC board with multiple sensors (soil moisture content (SEN0193), soil temperature (DS18B20), climatic temperature and humidity (DHT22), and rainfall gauge (TR-525M)). In the laboratory, various tests were conducted to calibrate SEN0193 at different soil moistures, soil temperatures, depths, and bulk densities. For performance comparison of the SEN0193 sensor, two commercial moisture sensors (SMS-BTA and WT-1000B) were tested in the field. The collected field data in Raspberry-Pi were transmitted and stored on a web server database through a commercial communications wireless network. Results: In laboratory tests, it was found that the SEN0193 sensor voltage reading increased significantly with an increase in soil bulk density. A linear calibration equation was developed between voltage and soil moisture content depending on the farm soil bulk density. In field tests, the SEN0193 sensor showed linearity (R = 0.76 and 0.73) between output voltage and moisture content; however, the other two sensors showed no linearity, indicating that site-specific calibration is important for accurate sensing. In the long-term monitoring results, it was observed that the measured climate temperature was almost the same as website information. Soil temperature information was higher than the values measured by DS18B20 during spring and summer. However, the local rainfall measured using TR 525M was significantly different from the values on the website. Conclusion: Based on the test results obtained using the developed monitoring system, it is thought that the measurement of various parameters using one device would be helpful in monitoring plum growth. Field data from the local farm monitoring system can be coupled with website information from the weather station and used more efficiently.

A Development of Digital Curation System for Creativity and Personality Education (창의 인성 교육에 대한 디지털 큐레이션 시스템 개발)

  • Kim, Jung-In;Kim, Byung-Man;Kim, Jung-Ju
    • Journal of Korea Multimedia Society
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    • v.19 no.9
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    • pp.1710-1722
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    • 2016
  • With the advancement of information and communications technologies and the universal dissemination of smartphones, ICT-utilizing education is also getting the limelight. In the recent ICT-utilizing education, teachers and learners produce massive digital data by consulting massive information on the Internet, and the produced data is filtered in the process of education and utilized for the current and next educational programs. In order to construct the data well-suited for education from massive data available on the Internet, it is important to verify the quality of the educational data. To this end, we propose an educational website that can provide the data satisfying visual needs demanded by learners in terms of utilizing a digital curation system. In this paper, we also present a design and implementation of the website that non-ICT majors can easily use, which in turn enables them to conduct the education of creative personality utilizing image and video contents.

An Empirical Study of Customers' Satisfaction and Repurchase Intention on Online Shopping in Vietnam

  • NGUYEN, Lan;NGUYEN, Thu Ha;TAN, Thi Khanh Phuong
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.1
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    • pp.971-983
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    • 2021
  • This study aims to examine the factors that affect customer satisfaction and repurchase intention of online shoppers in Vietnam. We used the anklet method to collect information by sending the online questionnaire to Vietnamese people via social media like Facebook, Zalo, and instructed participants to fill out the survey. This study collected data randomly from 597 Vietnamese individuals who have experienced online shopping. Applying both qualitative and quantitative methods, we investigated the impacts of factors (responsiveness, trust, convenience, delivery, information quality and perceived website usability) on customer satisfaction and repurchase intention. The results revealed that: (1) Information quality, delivery, convenience, and perceived website usability have the most significant impacts on customer satisfaction and intention, (2) Trust moderately affects satisfaction and repurchase intention, (3) Responsiveness has no significant influence on repurchase intention and (4) Control variables, included gender and marital status also impacted satisfaction and repurchase intention because the study found that male customers are more satisfied than female customers and single people tend to repurchase at familiar websites more than the other people. The findings suggested that six mentioned factors have different levels of impacts on customer satisfaction and repurchase intention; moreover, the demographic factors also affect satisfaction and intention to repurchase.

A Study on the Development of Service Quality Measurement Model for Local Government Website (지방자치단체 웹 사이트 품질평가모델의 개발에 관한 연구)

  • Park, Dong-Jin;Lee, Myeong-Mo
    • 한국디지털정책학회:학술대회논문집
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    • 2005.06a
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    • pp.43-50
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    • 2005
  • 본 연구는 기존의 평가방법 및 평가시스템의 문제점을 지적한 후, 영리조직의 성과측정 방법론인 균형성과표(BSC: Balanced Scorecard) 접근을 채택하여 지자제 웹 사이트 성과측정 프레임워크를 제시한다. 또한 본 연구에서는 이 프레임워크를 지원하는 정보시스템을 설계하고, 프로토타입을 개발한 후, 군단위 지방자치단체의 사례를 보여줌으로써 본 프레임워크 및 시스템의 적용 가능성을 보인다.

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Website Evaluation Framework Development Using Usability (Usability 중심의 웹사이트 평가 프레임워크 개발)

  • 이수열;박종현;윤명환
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2003.11a
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    • pp.1221-1222
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    • 2003
  • 본 연구는 Usability 중심의 웹사이트 평가를 위한 프레임워크 모델의 구축을 목표로 한다. 이를 위해 기존에 구축된 웹사이트 평가 방법론을 분석하여 평가 요소 별 중요도를 설정하였다. 비교 분석을 통해 나온 문제점들을 기초로 웹사이트평가를 위한 평가요인(Critical Factor)을 선정하여 새로운 프레임워크 모델 $C^3$ISP(Contents, Community, Commerce, Interface, Security, Performance)를 제시하였다. 향후 연구과제로는 프레임워크의 유용성을 분석하기 위한 Running Test를 실시한다.

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Development of Educational Website Concentrated on Reusable Contents (재사용 가능한 교육용 컨텐츠 중심의 교육사이트 개발)

  • 문서은;이상준;문광현;김병기
    • Proceedings of the Korea Multimedia Society Conference
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    • 2003.11b
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    • pp.521-524
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    • 2003
  • 교육용 컨텐츠의 재사용성과 공유를 확대하면 컨텐츠 개발의 중복성이 감소하므로 효율성을 높일 수 있고, 비용절감의 효과를 가져올 수 있다 본 논문에서는 SCORM 스펙을 따르는 재사용 가능한 교육용 컨텐츠 개발을 위한 프로세스를 12개의 활동으로 정의하고, 재사용 가능한 교육용 컨텐츠로 교육사이트를 개발하는데 이 프로세스를 적용하였다. 개발된 영어교육사이트는 8개의 재사용 가능한 컨텐츠로 구성된 프로토타입이다.

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Strategies for the Building of the Culture and Tourism Website in Urban Tourism Information Service

  • Kim, Jae-Seok
    • International Journal of Contents
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    • v.4 no.1
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    • pp.7-11
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    • 2008
  • This research analyzes the need for technical elements based on related articles and empirical experience when culture tourism homepage is to be developed or renewed focused on the research of main elements in 6 web sites. Technological elements required for the development of culture tourism homepage are use, contents, structure, linkage, search, and appearance. Tourism information service provides many conveniences to tourists, and help to maximize profits and additional income for urban tourism.

Web Log Analysis System Using SAS/AF

  • Koh, Bong-Sung;Lee, Gu-Eun
    • Journal of the Korean Data and Information Science Society
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    • v.15 no.2
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    • pp.317-329
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    • 2004
  • The Web log has caught much attraction for tracing of customer activity. So many researches have been carried on it. As a result, Web log analysis solutions has been developed and launched lately. It has been in the spotlight to the website administrators and people in practical marketing business. In this paper, we made an analysis on the various behavior patterns of customers in cooperation with SAS/AF and SCL modules, based on development of GUI from SAS package for disposal of statistical data.

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