• Title/Summary/Keyword: Web Site Information Characteristics

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A Preliminary Investigation for Evaluation Factors of Internet GIS Sites in the Context of User-friendly Approach (사용자 친화성의 관점에서 인터넷 GIS사이트 평가기준 설정을 위한 기초 연구)

  • 엄정섭
    • Journal of the Korean Geographical Society
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    • v.37 no.4
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    • pp.403-424
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    • 2002
  • Internet GIS sites are currently being emersed as one of important places to acquire spatial information in stead of traditional paper map. This paper is intended to identify critical factors in evaluating internet GIS site quality. While there should be a considerable number and variety of factors associated with internet GIS site quality, this paper focuses on the site characteristics that generate visitor satisfaction. After carefully reviewing the previous literature of general website evaluation, four criteria that are critical to internet GIS site quality were identified: (1) contents (2) design (3) navigation (4) spatial analysis. An empirical study for a case study site has been conducted to confirm the validity for the four evaluation factors. A site diagnosis by the criteria provided many valuable information for Web site quality. For example, it was found that many symbols in the site made the visitors confusing and navigation interface was not very user-friendly to track required positional information due to inconsistency in terms of cartographic concept. The results indicate that the evaluation criteria may be used not only as a tool to evaluate internet GIS sites, but also as a checklist to improve the quality of a web site that is under development and requires remodelling. As a result, the research findings have established the new concept of ‘the quality assurance of the internet GIS site’, proposed as an initial aim of this paper Many of the issues unresolved in this project could be improved, based on the understanding of the four criteria suggested in this paper.

The Study on the Ranking Algorithm of Web-based Sear ching Using Hyperlink Structure (하이퍼링크 구조를 이용한 웹 검색의 순위 알고리즘에 관한 연구)

  • Kim, Sung-Hee;O, Gun-Teak
    • Journal of Information Management
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    • v.37 no.2
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    • pp.33-50
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    • 2006
  • In this paper, after reviewing hyperlink based ranking methods, we saw various other parameters that effect ranking. Then, We analyzed the PageRank and HITS(Hypertext Induced Topic Search) algorithm, which are two popular methods that use eigenvector computations to rank results in terms of their characteristics. Finally, google and Ask.com search engines were examined as examples for applying those methods. The results showed that use of Hyperlink structure can be useful for efficiency of web site search.

Big Data Analytics Applied to the Construction Site Accident Factor Analysis

  • KIM, Joon-soo;Lee, Ji-su;KIM, Byung-soo
    • International conference on construction engineering and project management
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    • 2015.10a
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    • pp.678-679
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    • 2015
  • Recently, safety accidents in construction sites are increasing. Accordingly, in this study, development of 'Big-Data Analysis Modeling' can collect articles from last 10 years which came from the Internet News and draw the cause of accidents that happening per season. In order to apply this study, Web Crawling Modeling that can collect 98% of desired information from the internet by using 'Xml', 'tm', "Rcurl' from the library of R, a statistical analysis program has been developed, and Datamining Model, which can draw useful information by using 'Principal Component Analysis' on the result of Work Frequency of 'Textmining.' Through Web Crawling Modeling, 7,384 out of 7,534 Internet News articles that have been posted from the past 10 years regarding "safety Accidents in construction sites", and recognized the characteristics of safety accidents that happening per season. The result showed that accidents caused by abnormal temperature and localized heavy rain, occurred frequently in spring and winter, and accidents caused by violation of safety regulations and breakdown of structures occurred frequently in spring and fall. Plus, the fact that accidents happening from collision of heavy equipment happens constantly every season was acknowledgeable. The result, which has been obtained from "Big-Data Analysis Modeling" corresponds with prior studies. Thus, the study is reliable and able to be applied to not only construction sites but also in the overall industry.

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Effects of Product Recommendations on Customer Behavior in e-Commerce : An Empirical Analysis of Online Bookstore Clickstream Data (클릭스트림 데이터를 활용한 전자상거래에서 상품추천이 고객 행동에 미치는 영향 분석)

  • Lee, Hong-Joo
    • Journal of the Korean Operations Research and Management Science Society
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    • v.33 no.3
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    • pp.59-76
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    • 2008
  • Studies of recommender systems have focused on improving their performance in terms of error rates between the actual and predicted preference values. Also, many studies have been conducted to investigate the relationships between customer information processing and the characteristics of recommender systems via surveys and web-based experiments. However, the actual impact of recommendation on product pages for customer browsing behavior and decision-making in the commercial environment has not, to the best of our knowledge, been investigated with actual clickstream data. The principal objective of this research is to assess the effects of product recommendation on customer behavior in e-Commerce, using actual clickstream data. For this purpose, we utilized an online bookstore's clickstream data prior to and after the web site renovation of the store. We compared the recommendation effects on customer behavior with the data. From these comparisons, we determined that the relevant recommendations in product pages have positive relationships with the acquisition of customer attention and elaboration. Additionally, the placing of recommended items in shopping cart is positively related to suggesting the relevant recommendations. However, the frequencies at which the recommended items were purchased did not differ prior to and after the renovation of the site.

Development of web-based system for ground excavation impact prediction and risk assessment (웹기반 굴착 영향도 예측 및 위험도 평가 시스템 개발)

  • Park, Jae Hoon;Lee, Ho;Kim, Chang Yong;Park, Chi Myeon;Kim, Ji Eun
    • Journal of Korean Tunnelling and Underground Space Association
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    • v.23 no.6
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    • pp.559-575
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    • 2021
  • Due to the increase in ground excavation work, the possibility of ground subsidence accidents is increasing. And it is very difficult to prevent these risk fundamentally through institutional reinforcement such as the special law for underground safety management. As for the various cases of urban ground excavation practice, the ground subsidence behavior characteristics which is predicted using various information before excavation showed a considerable difference that could not be ignored compared to the results real construction data. Changes in site conditions such as seasonal differences in design and construction period, changes in construction methods depending on the site conditions and long-term construction suspension due to various reasons could be considered as the main causes. As the countermeasures, the safety management system through various construction information is introduced, but there is still no suitable system which can predict the effect of excavation and risk assessment. In this study, a web-based system was developed in order to predict the degree of impact on the ground subsidence and surrounding structures in advance before ground excavation and evaluate the risk in the design and construction of urban ground excavation projects. A system was built using time series analysis technique that can predict the current and future behavior characteristics such as ground water level and settlement based on past field construction records with field monitoring data. It was presented as a geotechnical data visualization (GDV) technology for risk reduction and disaster management based on web-based system, Using this newly developed web-based assessment system, it is possible to predict ground excavation impact prediction and risk assessment.

Evaluating Usability of E-government Web Sites Using the AHP (AHP를 이용한 전자청부 웹사이트의 사용성 평가 방법론)

  • Byun, Dae-Ho
    • Journal of Digital Convergence
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    • v.8 no.3
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    • pp.19-37
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    • 2010
  • One of the core issues in the realization of e-government is the effective implementation of a website. The current trend of e-government is developing individual web sites and portals, covering such fields as education, tax, economics, real estate, travel, and health. Evaluating e-government web sites is essential for improving web sites. These principles can be included in usability in a broader concept. Website usability has attracted considerable research on website evaluation and has been regarded as one of the most important criteria for measuring and evaluating websites. Usable e-government web sites make citizens willing to search for helpful information or solve their civil applications. The objective of this paper is to suggest an Analytic Hierarchy Process (AHP) method for evaluating e-government web sites. The proposed AHP method has two special characteristics compared to general AHP approaches. First, all citizens who are e-government users can evaluate both the usability criteria and the web sites, but the weighting mechanism differs between criteria and web sites. Secondly, a pairwise comparison is time-consuming and not cost effective with many criteria. Therefore for evaluating a website with respect to a sub-criterion, we develop checklist items as measure scales with a seven-point rating. This method is efficient as it enable us to avoid the pairwise comparison mechanism between sub-criteria. A new computation procedure for the AHP is developed that combines and synthesizes priorities of portals in the case that two decision maker groups are involved.

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Web Mining Using Fuzzy Integration of Multiple Structure Adaptive Self-Organizing Maps (다중 구조적응 자기구성지도의 퍼지결합을 이용한 웹 마이닝)

  • 김경중;조성배
    • Journal of KIISE:Software and Applications
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    • v.31 no.1
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    • pp.61-70
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    • 2004
  • It is difficult to find an appropriate web site because exponentially growing web contains millions of web documents. Personalization of web search can be realized by recommending proper web sites using user profile but more efficient method is needed for estimating preference because user's evaluation on web contents presents many aspects of his characteristics. As user profile has a property of non-linearity, estimation by classifier is needed and combination of classifiers is necessary to anticipate diverse properties. Structure adaptive self-organizing map (SASOM) that is suitable for Pattern classification and visualization is an enhanced model of SOM and might be useful for web mining. Fuzzy integral is a combination method using classifiers' relevance that is defined subjectively. In this paper, estimation of user profile is conducted by using ensemble of SASOM's teamed independently based on fuzzy integral and evaluated by Syskill & Webert UCI benchmark data. Experimental results show that the proposed method performs better than previous naive Bayes classifier as well as voting of SASOM's.

Perceived Product Value and Attitude Change Affecting Web-based Price Discount Level and Scarcity (웹 기반 가격할인 수준과 희소성이 영향을 주는 지각된 제품 가치와 태도 변화)

  • Zhang, Yutao;Lim, Hyun-A;Choi, Jaewon
    • The Journal of Information Systems
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    • v.27 no.2
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    • pp.157-173
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    • 2018
  • Purpose Product characteristics and price value in website have strongly effects on customer satisfaction. Especially, in the online shopping site, the scarcity limits the customer's opportunity to purchase the product. Thus scarcity has been proposed as a important factor that makes the customer highly aware of the merchantability of the product. The scarcity in the web store is used as an important variable to make purchasing decisions of users easier by psychological pressure. In the case of scarce products with price discounts in online commerce, advertising formats that highlight scarcity value in the web commerce market are very effective in enhancing purchase intentions of consumers. Unlike offline stores, the importance of scarcity becomes more important when reflecting the characteristics of online commerce. Therefore, this study intends to confirm the influence of the degree of price discounts and scarcity information presented by Web sites on consumer purchase behavior in Web purchase behavior. Design/methodology/approach This study conducted a web-based experimental study on price sensitivity and price discount. Therefore, we created experimental web-sites that offer two stimuli according to the discount rate. The 200 respondents were randomly assigned. The stimuli were fictitious based on tourism products. The first stimulus presented the price discount(15% discount) with basic explanation about the package of the tourist package. The stimuli assigned to the second group were used for groups with high price discount intensity(65% discount). In this way, the two stimuli clearly distinguished the level of price discount intensity. This paper conducted t-test analysis and structural equation to analyze the experiemental results after confirming the reliability and validity. Findings The results of this study are as follows. The difference in price discount intensity (15% vs 65%) with scarcity showed the mean difference among all the variables. Therefore, this study concluded that there is a significant difference between the price discount of 15% and 65% for the acquisition value and transaction value of users. In particular, consumers' purchase intention is greater and product recommendation intensity is stronger when the price discount is 65%. As a result, the high degree of the price discount intensity with scarcity exerts a greater influence on consumers' purchase intentions. Product scarcity also have a significant impact on perceived value of users. Therefore, purchase intention of customers increases when perceived value increases their profit and pleasure feeling.

Operation Strategy for Electronic Commerce Promotion Base on Common Mechanic Industry (ASP기반으로 한 기계산업체간의 성공적 전자상거래 구축을 위한 전략연구)

  • Jeong, Sei-Hyun
    • Journal of Information Technology Services
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    • v.1 no.1
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    • pp.81-117
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    • 2002
  • The generalization of Internet use has been spreaded all over the world and impacted company to introduce intranet and extranet for their operation which dealt with electronic commerce. For these reason, endeavor of implementation of web site system is promotioned and enhanced the possibility of adaptation range for the view of company. Dramatic competition which company faced with the use of internet and request from all over the world made company brought company to various and different type of level. It is necessary to develop website system with experty knowledge to satisfy customer needs. To deal with this situation, works from the level of government should proposed to spread whole country business which propelled through kyungnam mechanic industry information promotion center. With strategic proposal concerning district characteristics to adapt electronic commerce successfully, information promotion should performed. Support of government is needed continuously to realize infra of ASP composed of 4,877 mechanic industry company. It might be possible to deal with international rapid change with cooperation of company and government related department.

Utilization of Database Information System in Daegu Fashion Brands (패션 업체의 DB 정보화 시스템 활용 실태 - 대구지역을 중심으로 -)

  • 권현주;구양숙
    • Journal of the Korean Home Economics Association
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    • v.41 no.5
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    • pp.109-118
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    • 2003
  • The purpose of this study was to analyze the utilization of Database Information System of Fashion Brands in Daegu area. The interviews, reviews of previous studies and the empirical investigations were processed for this study. The questionnaire was administered to 27 fashion brands in Daegu, Korea, from September to October in 2002. Data were analyzed by using frequency, mean and percentage utilizing SPSS statistical package. There were no brand differentiation in brand characteristics, items, target age and company size in Daegu Fashion brands. Awareness of Information Network and Usages of Internet marketing were in relatively low level. The rate of the brands possessing Web-site, POS system and Customer ID card were less than one third. More than a half of the brands had Customer Database system.