• Title/Summary/Keyword: Web Service Model

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Determinants of User Intentions to Use Mobile Web Browsing Service: Self Efficacy and Social Influences (모바일 웹 브라우징 서비스의 사용 의도에 영향을 미치는 요인 : 자기효능감과 사회적 영향)

  • Kim, Kyung-Kyu;Ryoo, Sung-Yul;Kim, Moon-Oh;Kim, Hyo-Jin
    • Journal of Information Technology Applications and Management
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    • v.16 no.1
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    • pp.149-168
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    • 2009
  • This paper aims to empirically examine how personal characteristics and social influence affect user acceptance of mobile web browsing service. To examine the intention to use mobile web browsing service, we applied the Technology Acceptance Model (TAM) which has been widely used to explain and predict the IT acceptance to this study. This research also includes personal characteristics such as computer self-efficacy, mobile self-efficacy, and personal innovativeness in IT and social influences such as subjective norms, image, and visibility as the external variables of the TAM. The results indicate that computer self-efficacy do not directly influence ease of use, but indirectly through mobile self-efficacy. And the results indicate that mobile self-efficacy and personal innovativeness in IT have direct effects on ease of use. Empirical results also show that subjective norms and image affect usefulness. Additional theoretical and practical implications of these findings are also discussed in the paper.

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Empirical Data Analysis of a Social Network Name-Directory Service with Advertisements (광고를 동반한 소셜 네트워크 이름-디렉터리 서비스의 실험적 데이터 분석)

  • Kim, Yung Bok
    • Journal of Information Technology Services
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    • v.13 no.4
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    • pp.189-203
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    • 2014
  • With the evolution of Internet technologies and the increasing variety of Internet devices, advertisements in various web services have also expanded. Interactive web services often go hand in hand with effective advertisements for a business model. We estimated statistical parameters of the interactive web server for service monitoring and advertisement-effect. In the web pages, we integrated the plugins of social networking services (SNSs) (e.g. Facebook, Twitter) and an advertisement scheme (e.g. Google AdSense) that regards social name-directory contents. Empirical data analysis and statistical results are presented with the implementation of estimations of parameters (e.g. utilization-level and serviceability) and advertisements in a social networking name-directory service (http://ktrip.net or http://한국.net). We found that estimated parameters were applicable to service monitoring of web-server as well as to synthesis of advertisement-effect in our social-web name-directory service.

A study of the alert decision model in sensor web enablement (SWE 에서 비상 판단 모델 연구)

  • Lee, Chang-yeol
    • Journal of the Society of Disaster Information
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    • v.5 no.2
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    • pp.76-85
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    • 2009
  • SWE(Sensor Web Enablement) is the standard platform of OGC for the sensor data service. SWE is only focusing in the data transmission protocols, but supporting the semantic decision. Sensor data service is the decision service of the status whether is on normal or not. In this study, we study the semantic decision model of the sensor data. It can support the context-aware service based on the decision information.

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A study on the implementation of Korea's traditional pagoda WebXR service

  • Byong-Kwon Lee
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.1
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    • pp.69-75
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    • 2024
  • This study focuses on enhancing the understanding of the form and characteristics of traditional towers, or 'pagodas,' by utilizing WebXR technology to enable users to explore 3D models and experience them in virtual reality on the web. Traditional towers in Korea pose challenges for direct on-site verification due to their size, making it difficult to examine the structure and features of each level. To address these issues, this research aims to provide users with a WebXR service that allows them to remotely explore and analyze towers without geographical or temporal constraints. The research methodology involves utilizing WebAR to offer a web-based service where users can directly view the original form of the tower's 3D model using smart devices both online and on-site. However, outdoor conditions may affect performance, and to address this, a tower-outline detection and matching technique was employed. Consequently, we propose a remote support service for traditional towers, allowing users to remotely access information and features of various towers nationwide on the web. Meanwhile, on-site visits can involve experiencing augmented reality representations of towers using smart devices.

The Effect of Hospital Web Service Quality on Initial Trust and Off-line Visit Intention: Focusing on Medium and Small Size Hospital (웹서비스품질이 초기신뢰와 오프라인 방문의도에 미치는 영향: 중소병원을 중심으로)

  • Kim, Sang-Han;Cho, Chul-Ho
    • Journal of Korean Society for Quality Management
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    • v.42 no.3
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    • pp.445-458
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    • 2014
  • Purpose: Present study was designed to examine the casual relationships among web service quality, customer satisfaction, initial trust and off-line visit intention in hospital website. Research object was limited to web service quality of general hospital. We applied path analysis model in order to test the hypotheses and research model. Methods: Survey tool, that is, Questionnaire had obtained validity through literature survey, exploratory survey and pretest and sample 320 was selected. For statistical treatment of pretest and main analysis, SPSS18.0 and AMOS18.0 were employed and Structural equation model was employed as analysis method. Results: Result of this study shows as follows. Factors of web service quality have an effect on customer satisfaction and initial trust, both of customer satisfaction and initial trust have an effect on off-line visit intention. Also customer satisfaction affects initial trust. Especially, customer satisfaction and initial trust were empirically confirmed as the important factors preceding off-line vis it intention. Conclusion: Therefore, present study shows that customer satisfaction and initial trust are important factors that medium and small size hospitals have to emphasize to raise performance. However, present study has some limitations to additionally research in the future.

Why Do Customers Purchase from a Website? Activity-based Web Presence Readiness Model

  • Kang, Kyungwoo;Kim, Yong Jin;Shin, Seung Kyoon
    • Asia pacific journal of information systems
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    • v.23 no.4
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    • pp.85-102
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    • 2013
  • This study proposes a web presence readiness model based on pre-payment service functions and a post-payment service function both of which embrace the major concerns of customers in the online purchasing context. Based on the concept of customer utility from the product itself and instrumental utility, the research model suggests four antecedents including, Perceived Economic Benefits, Product Search Support Quality, e-Shopping Method Diversity, and Post-Payment Support Quality. We empirically examined a proposed research model using data collected from online rating company websites. Among the four antecedents, post payment support quality is found to be the most influential determinant of customer evaluation on e-commerce websites. Based on the empirical results, the current study proposes an alternate model of web presence readiness. The findings of this study may provide an insight to field practitioners designing commercial websites. The implications and future research directions are further discussed.

Design and Evaluation of a Personalized Search Service Model Based on Web Portal User Activities (웹 포털 이용자 로그 데이터에 기반한 개인화 검색 서비스 모형의 설계 및 평가)

  • Lee, So-Young;Chung, Young-Mee
    • Journal of the Korean Society for information Management
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    • v.23 no.4 s.62
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    • pp.179-196
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    • 2006
  • This study proposes an expanded model of personalized search service based on community activities on a Korean Web portal. The model is composed of defining subject categories of users, providing personalized search results, and recommending additional subject categories and queries. Several experiments were performed to verify the feasibility and effectiveness of the proposed model. It was found that users' activities on community services provide valuable data for identifying their Interests, and the personalized search service increases users' satisfaction.

Automated Composition of Semantic Web Services Based on Reactive Planning (반응형 계획에 기초한 자동화된 시맨틱 웹서비스의 조합)

  • Jin, Hoon;Kim, In-Cheol
    • The KIPS Transactions:PartB
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    • v.14B no.3 s.113
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    • pp.199-214
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    • 2007
  • Recently, there have been a lot of works trying to realize automated composition of semantic web services though application of AI planning techniques. The traditional AI planning techniques, however, have some limitations: it is not easy to represent a web service process with complex control constructs as an action or a plan; it is hardly possible to consider enough the rich information contained in domain ontologies during the planning process; it is impossible to model directly the data flow from the outputs of a web service to the inputs of another web service; it is difficult to predict and deal with uncertainty and dynamics of the environment because the plan generation phase is supposed to be separated from the plan execution phase. In order to overcome some of these limitations, this paper suggests a reactive planning approach to automated composition of semantic web services. Through some experiments using several e-commerce web services, we found that the reactive planning is an effective way to realize automated composition of semantic web services.

A Global Graph-based Approach for Transaction and QoS-aware Service Composition

  • Liu, Hai;Zheng, Zibin;Zhang, Weimin;Ren, Kaijun
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.5 no.7
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    • pp.1252-1273
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    • 2011
  • In Web Service Composition (WSC) area, services selection aims at selecting an appropriate candidate from a set of functionally-equivalent services to execute the function of each task in an abstract WSC according to their different QoS values. In despite of many related works, few of previous studies consider transactional constraints in QoS-aware WSC, which guarantee reliable execution of Composite Web Service (CWS) that is composed by a number of unpredictable web services. In this paper, we propose a novel global selection-optimal approach in WSC by considering both transactional constraints and end-to-end QoS constraints. With this approach, we firstly identify building rules and the reduction method to build layer-based Directed Acyclic Graph (DAG) model which can model transactional relationships among candidate services. As such, the problem of solving global optimal QoS utility with transactional constraints in WSC can be regarded as a problem of solving single-source shortest path in DAG. After that, we present Graph-building algorithms and an optimal selection algorithm to explain the specific execution procedures. Finally, comprehensive experiments are conducted based on a real-world web service QoS dataset. The experimental results show that our approach has better performance over other competing selection approaches on success ratio and efficiency.

Effective 3D Inner Model Visualization for GIS Web Service (GIS 표준 웹 서비스 적용을 위한 3차원 실내모델의 효율적 시각화)

  • Jeong, Jang-Yoon;Yom, Jae-Hong
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.27 no.1
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    • pp.701-711
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    • 2009
  • The inner space of building is increasingly becoming complex as urban activities increase in variety, and the actual space size also increases. This trend necessitate the utilization of three dimensional position information within the inner space of buildings. Standard GIS web service technology and visualization technology are applied to 3D inner space building data to share these information for better decision making in building related applications such as fire evacuation, facilities management and market analysis. This study aims to effectively model and visualize the three dimensional space of building interiors in the GIS aspect, and to be able to share the information through standard GIS web service. The various elements of inner model was assigned and stored into pre-designed spatial database tables respectively. GIS web server was then configured to service the database which was populated with 3D inner model data. On the client side, 3D visualization modules was developed using a 3D graphic rendering S/W engine.