• Title/Summary/Keyword: Visual Methodology

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Analytical Design Methodology for Recommending VDT Workstation Settings and Computer Accessories Layout

  • Rurkhamet, Busagarin;Nanthavanij, Suebsak
    • Industrial Engineering and Management Systems
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    • v.3 no.2
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    • pp.140-150
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    • 2004
  • Repetitive stress injury at the wrist has been reported as a common injury among visual display terminal (VDT) users (i.e., computer users). Adjusting a VDT workstation (computer table and chair) to maintain a correct seated posture while operating a keyboard is perhaps the most frequently recommended preventive solution. This paper proposes an analytical design methodology based on ergonomic design principles for recommending appropriate VDT workstation settings and layout of individual computer accessories on the computer table. The proposed design methodology consists of two interrelated phases: (1) determination of VDT workstation settings, and (2) design of computer accessories layout. Based on the information about the VDT user, dominant task to be performed, typing skill, and degrees of physical and visual interactions between the user and computer accessories, adjustment and layout solutions are recommended to allow having a correct seated posture while minimizing both physical and visual movements. The results from an experiment show that when adjusting the workstation and locating the computer accessories according to the recommendations given by the proposed design methodology, the user's hand movements can be significantly reduced.

Analysis of Visual Perception of Cinemagraph Images: Focusing on Q Methodology

  • Kim, Young Il
    • Journal of Multimedia Information System
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    • v.6 no.4
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    • pp.251-258
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    • 2019
  • In the image methodology, cinemagraphs are needed to find out how to think through the empirical studies of the audiences in actual empirical theory. Therefore, this study analyzes what cinemagraph images represent and what groups are inclined to see them. The analytical study aims to reveal the grouping categorized as a preference survey according to the subjectivity study by Q methodology. Research reveals how images should be read and how disparities tend to differ from or agree with those in understanding images. Therefore, four types categorized into Q analysis through 1: 1 interview using a sample group and using samples showed that human interpretation and cinemagraph images were represented in understanding cinemagraphs.

Methodology Development of Clothing Appearance by Eye Movement Analysis (안구운동 분석을 통한 의복의 시각적 평가의 객관화)

  • Park Hye-Jun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.6 s.154
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    • pp.992-1000
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    • 2006
  • The main purpose of this research is to develop the methodology of objective evaluation of clothing appearance by eye movement analysis. The visual clothing items used in this study were skirt, one-piece, pants and shirt with the style variation of silhouette and details. By observing eye movement during visual evaluation of clothing, we can achieve the basic fixation data of eye movement. Moreover, we developed the Matlab program to extract the fixation coordinate and number of eye fixation on each part of the clothing item. As results, there were differences in the duration of fixation time for each item and the fixation time was not different by styles within a clothing item. However, we could find differences in the fixation time within a style, in other words, we could select the important parts of the clothing by observing the fixation time in a certain clothing item. It is also noted that time required in visual information processing differs depending on the item, and there was a region which contain more information independent with styles in the same item. By developing the objective method of visual evaluation that correspond to human's visual information processing, the results are expected to be applied in the retrieval program in internet shopping mall or in the development of contents for advertisement of clothing.

The Role of Visual Communication for Emotional Marketing Strategy

  • HAN, Jung-Im
    • The Journal of Industrial Distribution & Business
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    • v.13 no.11
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    • pp.39-46
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    • 2022
  • Purpose: Visual communication is the act of using elements and components that can be seen. Some of the elements include images, illustrations, drawings, and videos. The purpose of this research is to check if there is the meaningful role of visual communication for emotional marketing plan. Research design, data and methodology: The present author firstly tried to obtain prior knowledge based on numerous previous literature through qualitative content method, investigating and searching related topic in 'Scopus' and 'Google Scholar' which is one of the most famous database. This methodology has already been proved the credibility and conformability by prior researchers. Results: The current study looks at four basic aspects that will assist in analyzing the findings and results from different peer-review articles. The section will cover social media, videos, podcasts, and ads. Conclusions: Several studies also affirmed that increased use of the internet and internet for marketing causes psychological issues among adolescents. Only adults should view some of the marketing ads, but if they pop into an adolescent browser, it may cause some harmful effects. Therefore, the study concluded that moderation of online visual adverts should be done to ensure only the targeted customers view the advert.

A Development of the Evaluation Metrics and Analysis of the Object-Oriented Visual Programming Education Using Alice Programming (Alice 프로그래밍을 통한 객체 지향 시각 프로그래밍 교육의 평가 지표 개발 및 유용성 분석)

  • Jung, Deok-Gil;Jung, Min-Po;Cho, Hyuk-Gyu;Lho, Young-Uhg
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.18 no.3
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    • pp.742-748
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    • 2014
  • The research of the object-oriented visual programming education is related to investigate the instructional method for computer programming, the process for program development for students, and the suitability analysis and design methodology for program development. In order to develop the educational methodology for the students who have the difficulties to study the computer programming and to enhance the abilities for the development of object-oriented programs, in this paper, we suggest the evaluation metrics to apply and assess for the object-oriented programming education. Also, we introduce the visual programming education methodology and curriculum using Alice programming. The evaluation metrics for the visual programming education suggested in this paper, is accepted when the visual programming languages/tools are used in the programming education to assess and analyze the suitabilities for the programming education for students, so to utilize the analyses for abilities of understanding, abstraction, and program implementation by level.

Application of Scrum based Methodology to Improve the Team Competence in Visual Effects Project (영화시각효과 프로젝트에서 팀 역량 강화를 위한 스크럼 방법론 적용)

  • An, Sungwoo;Han, Myunghee;Kim, Mijin
    • Journal of Korea Multimedia Society
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    • v.18 no.6
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    • pp.753-762
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    • 2015
  • As the computer graphic technology has developed rapidly, the management of visual effects production has also changed. However, the insufficient rest and the inefficiency of communication have resulted in more pressure which would weaken the strength of the whole team. For searching the possible solution, this research has applied the SCRUM in VFX production and analyzed the impact of SCRUM for VFX project management. SCRUM was first used in the projects of software development, but now there are already many successful examples of introducing SCRUM into their facilities in various fields. This paper has used SCRUM in the experimental group and present methodology in VFX project management in the control group for the same project. Based on the analysis of the questionnaire investigation from both group with using t-test for data analysis, it has confirmed the credibility of the questions in the questionnaire index as α > 0.72. With the result of analysis based on the corresponding samples of the t-test, it shows the diversity of SCRUM for project management, and the convenience of communication within the team can enhance the team strength. Follow-up research will attend to provide more suggestions for applying SCRUM in other areas in project management.

Construction of Virtual Environment for a Vehicle Simulator (자동차 시뮬레이터의 가상환경 구성에 대한 연구)

  • Chang, Chea-Won;Son, Kwon;Choi, Kyung-Hyun
    • Transactions of the Korean Society of Automotive Engineers
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    • v.8 no.4
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    • pp.158-168
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    • 2000
  • Vehicle driving simulators can provide engineers with benefits on the development and modification of vehicle models. One of the most important factors to realistic simulations is the fidelity given by a motion system and a real-time visual image generation system. Virtual reality technology has been widely used to achieve high fidelity. In this paper the virtual environment including a visual system like a head-mounted display is developed for a vehicle driving simulator system by employing the virtual reality technique. virtual vehicle and environment models are constructed using the object-oriented analysis and design approach. Accordint to the object model a three dimensional graphic model is developed with CAD tools such as Rhino and Pro/E. For the real-time image generation the optimized IRIS Performer 3D graphics library is embedded with the multi-thread methodology. Compared with the single loop apprach the proposed methodology yields an acceptable image generation speed 20 frames/sec for the simulator.

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Research Trends Concerning Landscape in the Journal of the Korean Institute of Landscape Architecture (조경학회지 게재논문 경관분야의 연구경향)

  • 김한배
    • Journal of the Korean Institute of Landscape Architecture
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    • v.31 no.6
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    • pp.120-128
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    • 2004
  • This paper was aimed to review the research trends on the subject of ′landscape′ that were published in the Journal of the Korean Institute of Landscape Architecture (KILA) over the 30 years from 1973 to 2003. The total number of articles with the "landscape" subject is 132(12.1%) out of 1,089(the total number of articles). The ratio of the ′landscape′ articles to the total number of the two decades between 1980 and 1999 increased at 8.7% and 1.1% respectively, and decreased at 5.3% since 2000. It was found that each decade showed its own trend of research subject. The first trend during the 1980′s focused on the methodology of analyzing the characteristics of landscape. The second trend during 1990′s converged to the positivistic research method, which relies on computer technology. A new and very important trend began during the same decade. It was "visual landscape planning", which attracted much attention since the operation of local autonomy in Korea. This trend focuses on ′visual landscape planning′, and it is expected to grow drastically in the near future. Therefore, it is recommended that we promote the more elaborate methodology of ′visual landscape planning′, which also includes the ecological and cultural aspects of the environment.

The Effects of Photo Decoration Cues on Online Consumers' Affective Responses in Distribution Science

  • SHIHUI, Huang;FENG, Zhou
    • Journal of Distribution Science
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    • v.19 no.12
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    • pp.71-81
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    • 2021
  • Purpose: This study to seek to answer two research questions in distribution science: what photo decoration cues in online grocery stores could be identified? Could photo decoration cues significantly effect on the affective perception and behavioral intention of consumers? Research design, data, and methodology: his study conducted a laboratory experiment with a 2×2×2 factorial design to validate the proposed research model and test our proposed hypotheses. Research design, data and methodology: Two stages experiments were adopted in this study, among 360 voluntaries who have had an experience of online grocery shopping, 331 valid data had been collected and analyzed using MANOVA and PLS-SEM algorism. Results: (1) both reflective surface and complementary goods layout lead to visual appeal and shopping enjoyment; (2) contrast color usage positively impacts on visual appeal while does not significantly affect shopping enjoyment; (3) consumers' affective responses positively impact attitudes toward product and store which in turn lead to purchase intention and store loyalty. Implications for research and practice are discussed. Conclusions: Using the media richness theory, visual rhetoric theory and visual design literature as the theoretical foundation, the study provides a solid foundation to comprehend the impact of photo design artifacts on consumers' affective responses when online consumers shopping online for fresh grocery.

Consumption of Visual Cues in Computer-Mediated Environments

  • CHOI, Hwanho
    • Journal of Distribution Science
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    • v.18 no.8
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    • pp.23-33
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    • 2020
  • Purpose: In the digital age, visual cues in computer-mediated environments are becoming a very popular means of communication. Therefore, it is a very critical market for marketers to utilize for marketing communication and platform providers and manufacturers of mobile devices which create and distribute the visual cues While the prevalent research on visual cue consumption focuses on the positive side, the dark side of consuming visual cues has not been investigated. Therefore, in this research, the dark side of using visual cues, such as difficulties and problems in their application, will be investigated. Research design, data, and methodology: Due to the nature of this study, a netnography approach was adopted. Twitter which the users regularly utilise visual cues in their communications was a prime source for data of this research. Results: This research suggests that visual cue users experience anxiety about the subordination of expression and suffer from the myth of an ideal practice of expression. Conclusions: As the previous research emphasised the complementary role of visual cues, has failed to recognise the problems associated with the extensive and growing dependence on visual cues. This awareness demonstrates that we need to take a careful approach to visual cue usage.