• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.12 s.138
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• pp.1617-1624
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• 2004

The visual environment of the retail store is an important factor to attract consumers to the store, to satisfy consumers, and finally to increase retailers' profits. This study focused on store visual environment influencing consumer behavior. First, how store environment influenced time that consumers spent in a retail store was examined. Next, visual environment elements of the store that consumers perceived important were identified and the elements of store visual environment preferred by consumers characteristics were examined. Through the result of this study, retailers can realize importance of store visual environment and can also use the findings to establish a new visual merchandising policy of the store or to improve the store environment newly.

• Journal of Fashion Business
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• v.10 no.5
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• pp.122-134
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• 2006

The purpose of this study was to evaluate the visual effects and images according to changes in the line and length of the connecting lines of the neck, center front, and hem line from analyzing the bolero style shown in 2005 S/S domestic fashion. The basic lines of the bolero were classified into three different categories according to the connecting lines of the neck, center front line, and hem line. We altered the length of the bolero in three categories with changes in the waistline-5cm, waistline-8cm, and waistline-11cm. For the visual evaluation, 9 stimuli were placed in mannequins, and were estimated by the experts in the fashion design. For the visual evaluation according to changes in the line and length of the bolero, we used 12 pairs of items to find the visual effects, and 13 pairs of adjectives to measure the visual images. The stimuli and adjectives were randomly given to the evaluators and were evaluated by the 7-Point Likert Type Scale. The data have analyzed by frequency, factor analysis, anova, scheffe's test. According to the result of factor analysis of the visual effects of the Bolero, the result was classified into 4 factors: the whole silhouette, neck line, breasts and shoulders. According to the result of factor analysis of the visual image of the Bolero, the result was classified into 3 factor: maturity, tenderness, neatness. The visual effects by variations in the line and length of the bolero had significant differences in all factors. The visual images by variations in the line and length of the bolero had significant differences in the maturity, tenderness, but they didn't show significant differences in neatness.

• Journal of Fashion Business
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• v.12 no.4
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• pp.143-157
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• 2008

The purpose of this study was to evaluate the visual effects and images according to changes in the silhouettes and length of miniskirt. The silhouettes of the miniskirt were classified into two different categories according to side line, H-line and A-line. We altered the length of the miniskirt in five categories with changes in 25cm, 27.5cm, 30cm, 32.5cm, and 35cm. For the visual evaluation, 10 stimuli were placed in mannequins, and were estimated by the experts in the fashion design. For the visual evaluation according to changes in the silhouettes and length of the miniskirt, we used 13 pairs of items to find the visual effects, and 23 pairs of adjectives to measure the visual images. The stimuli and adjectives were randomly given to the evaluators and were evaluated by the 7-Point Likert Type Scale. The data have analyzed by frequency, t-test, factor analysis, anova, scheffe's test and the MCA method. According to the factor analysis of the visual effects of the miniskirt, the result was classified into 3 factors: the thickness of the lower body, the length of the lower body, and the shape of the lower body. According to factor analysis of the visual image of the miniskirt, the result was classified into 4 factor: personality, attraction, elegance, and activity. The silhouettes of miniskirt had more positive visual effects and images in A-Line than in H-Line. Among the visual effects of miniskirts, the length affected the thickness and length of the lower body more than the silhouette did and, the silhouette had more effects on the shape of the lower body than the length did. And shorter the skirts, stronger the image of personality. However, 32.5cm and 35cm miniskirts are estimated to be more attractive than excessively short skirts. There are many differences in the image of personality and activity according to the changes in the length of miniskirts.

• Journal of Science of Art and Design
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• v.2
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• pp.239-293
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• 2000

The paper aims to study how to describe the rigorous position on which semantic elements are laid, within the visual space. This purpose is, first of all, for the construction of visual syntactical semantics of the visual space. For this aim, the preliminary research begins with some definitions on : 1) visual space, visual design, visual syntactical semantic meaning, 2) position, sequence of position, 2-dim. sequence of position, and 3) 2-dim. numerical series of position, harmonious dynamic values. Here, The main issue is to define the position in general. To solve this problem, the researcher surveyed the positions on which the sets of pixemes are set up. The results are as follows ; 1. As far as the positions in visual space are concerned, they are the possible locations permitted in the visual patches. They are not the factual but the possible positions. 2.The position value that the sequential point has is not arithmetical but harmonious-dynamic, for it is not permitted for its own sake, but for the person, that is to say, for the viewer's visual perception. 3. The harmonious-dynamic value of positional sequence can be composed of the 2-dimensional successive numerical series which is, in turn, composed of the primordial 3 values x0, $\mu0$, y0. Here, the $\mu0$ is the harmonious mean value of x0 and y0. The x0 and y0 are, therefore, of the mutual dynamic relationship. 4. From this, the 2-dim general $\Delta-TABLE$ of the numerical series of position in visual design could be acquired through development of the primordial 3 values into the $X_i,\;Y_i$, orbit values.

• Archives of design research
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• v.19 no.3 s.65
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• pp.207-218
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• 2006

21st century is called digital and information era. The visual communication becomes more important than any other centuries. Visual communication design has been represented in varied images from ancient society up until the present time. Especially graphic design, which has experienced artistic upheaval from modernism and postmodernism, has been enabled to deliver messages in a more developed and sensuous appearances. Deconstructionist design wasn't well received by modernism, an advocate of practicality and effectiveness; however, as the beginning of subsequent postmodernism, it started to earn a warm welcome from a number of designers. Postmodernism made it possible for deconstruction to be a new paradigm appreciating neutral respect for varied expressions and designers' idiosyncrasy. Corresponding to this new trend, Edward Fella published his artwork 'Letters on America', which introduced a variety of vernacular design works in America. It was the result of years of research, and included materials which were not something completely new to field of communication design but rather symbolic, deconstructive images available everywhere around us. Deconstruction broke away from the previous modernism's unity and standards, and sought to achieve a new tensional deliverance. As a consequence, images were created in destructive and incomplete forms. Graphic design also complied with this new code and its advent fascinated the artists in the fields of advertising, editorial and poster designs. This paper contends that contemporary graphic design still maintains a deconstructive representation, examines its locality in design works from an aesthetic viewpoint, and researches theoretical approaches to deconstructionist and case studies conducted domestically. There has been incessant critical contradiction in terms of the heritage of deconstruction. I would like to present you with a moment in which you can struggle to decide whether it is a result of an effort to get away from modernism or an offspring of postmodernism.

• Journal of the Korean Home Economics Association
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• v.42 no.5
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• pp.27-37
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• 2004

This study was initiated for the purpose of improving the visual effect of lingerie design, and it focused on the image factors and their characteristics of the lingerie design. Images of 105 lingerie design were evaluated by 3-5 images/participant with each image being evaluated 15 times through the SD method 5-scale questionnaire. The lingerie design elements were also analyzed by a committee. For data analysis, SPSS 10.0 program was used, and the principal component analysis, Ward-cluster, K-mean cluster analysis, ANOVA, duncan-test were conducted. The results are as follows: 1) The three major characteristics of the visual images in the lingerie design were aesthetics, dignity, and youth, which were supported 76.78% by the responses. 2) The visual image types can be categorized into four clusters; a dignified style, a sprightly style, a practical style, and a sexual style. 3) The design elements that allowed different design characteristics among the image types were style(one-piece/two-piece), total length, waist fit, matching color, silky lustrous, see-through on waist, hip, race percentages. 4) The ABC(apparel-body-construct) observed that a practical style was perceived as flat and whole rather than a dignified style or a sprightly style, while a sexual style was seen as round and partial.

• The Journal of Korean society of community based occupational therapy
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• v.3 no.1
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• pp.67-75
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• 2013

Objective : The purpose of study was to visual scanning program on the effect of visual memory in stroke patients. Method : A single subject experimental research with ABA design was employed in this study. The experiment composed of 15 sessions in total: 5 sessions for baseline, 7 session for visual scanning program, and 3 sessions for the second baseline. Each session for intervention took 30 minutes daily. MVPT, CNT(visual span test, visual learning test) were used for assessment visual perception, visual memory. Result : After visual scanning program, changing faster processing time MVPT 5.5 seconds to 4.5 seconds. Also all itme raw score changes of CNT visual span test, visual learning test. Conclusion : Visual scanning program in stroke patients give a positive impact on the visual memory. To improve stroke patients' perception visual scanning program utilizing visual perception research as well as training programs for a variety of looks forward to being developed.

• The Research Journal of the Costume Culture
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• v.13 no.5 s.58
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• pp.777-789
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• 2005

Mix & Match Visual Image, appearing in T-shirt one-point graphics, is a new visual image emerged as a result of several trends: development of cutting-edge machinery and computer programs, various needs of consumers, and an international trend of fusion concept. Thus, a concrete research of Mix & Match Visual Images is demanding. This paper studies one-point graphic, which appeared in the SamsungDesignNet, Interfashion Planning, and firstviewkorea, with a focus on apparel T-shirt of women's wear and casual wear from 2001 to 2004. The study shows that the most preferred independent visual image in Mix & Match Visual Images is a typography, and next is in the order of marks, symbols, geometric diagrams and abstract shapes, animals and plants, characters, materials, and collages. As Mix & Match of independent visual images was mainly combined typography with other independent visual images, we need to develop more Mix & Match Visual Images using various independent visual images's mix and match. Then, T-shirt will be one of the most representative items in Korean fashion trend that enable consumers to express their characters, escaping from the old-fashioned concept that T-shirt is just a T-shirt.

• Physical Therapy Rehabilitation Science
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• v.11 no.3
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• pp.296-303
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• 2022

Objective: In general, macular degeneration, cataracts and glaucoma generally cause visual injury in clinical settings. This study aimed to examine the effects of low visual acuity simulations on hand manual dexterity function and brainwaves in healthy young adults. Design: Cross-sectional study design Methods: This study was an observational, cross-sectional study. Seventy healthy young adults participated in this study. To evaluate the effects of low visual acuity simulations on hand function and brain waves, this study involved four different visual conditions including (1) normal vision, (2) simulated cataracts, (3) simulated glaucoma, and (4) simulated macular degeneration. The hand function was measured to use the Minnesota manual dexterity test (MMDT), and the brainwaves was also measured to use the electroencephalography. Results: In hand function, placing and turning performance on the MMDT in the normal visual condition was significantly different than that in the cataract and macular degeneration conditions (p<0.05), and the placing performance was significantly differred in the normal condition than that in the simulated glaucoma. However, turning was not significantly different in the normal condition than that in the simulated glaucoma. The alpha, beta, and gamma waves did not significantly differ among the four visual conditions (p>0.05). Conclusions: The results suggest that limited visual information negatively affects the ability to perform tasks requiring arm-hand dexterity and eye-hand coordination. However, the effectiveness of low visual acuity on the brainwaves should be further studied for rehabilitative evidence of visual impairment.

• Journal of the Korean Institute of Navigation
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• v.15 no.3
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• pp.25-33
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• 1991

One of the main uses for ship simulators is I the field of port design, and an increasing number of simulators, of vary in degree s of fidelity, are being used for this purpose. An essential feature of all such simulators is their visual scene, which must be of sufficient fidelity to convey the key visual cues adequately. This paper examines the ability of a number of experienced mariners to perceive speeds and distances correctly using Computer Generated Imagery visual scenes of different fidelity, compared with their performance at sea.