• Journal of Korea Multimedia Society
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• v.23 no.1
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• pp.43-49
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• 2020

Along side with the rapid growth of local governments' advertising bills, there are few studies focused on the effectiveness of these ads. Especially one of the media being used by the local governments is the Korea Express Train (KTX), where they advertise in the train coaches' KTX video monitor. Unfortunately the ads in KTX are exposed without audio mostly. The current study, therefore, probed on the effectiveness of these ads. This study utilized transportation theory and content analysis methodology to give insight to its discourse. We established two analysis units (camera and subtitles), and then analyzed 107 local government ads. From the camera analysis, it is observed that local governments' festival and tour promotion ads more often employ dynamic angles such as drone shot and long shot. Also, from subtitles usage analysis, it is observed that many of the ads make use of large size titles and subtitles which could prevent viewers seeing visual shots. In the special case audio-less KTX ads, this study recommends emphasis on subtitles which will enhance the ad effectiveness of the ad messages.

• Proceeding of Spring/Autumn Annual Conference of KHA
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• 2008.11a
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• pp.203-208
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• 2008

The purpose of this study was to propose the design concept for the brand identity communication of the housing cultural center. The case studies, case of two flagship stores and two housing cultural centers, were used in this study for analyzing each case‘s characteristics, brand identity components and design components. As the result of this study, there are differences between the flagship stores and housing cultural centers. The major differences are as follows. First, the flagship stores offer variety of experiences in the store so people can enjoy a lot of unexpected programs whereas the housing cultural centers do not have ones. Second, the flagship stores have dramatic facades so that people want to enter the space even though they do not need to buy anything. However, the housing cultural centers do not have any exciting elements in the facade even most of them are located in the downtown. Moreover, people can have a lot of visual and emotional experiences in the flagship stores from unique merchandising display, changeable wallpapers, movable walls, etc. In other words, designers who are in charge of housing cultural centers should consider carefully to design both interior and facade. Also, company should invest their efforts to make better housing cultural centers because they are the best way to express their own brand identity.

• Journal of Digital Contents Society
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• v.8 no.2
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• pp.121-127
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• 2007

For human beings, language is the most important means of communication. Bloom and Lahey see successful language development as an interaction between form, content, and use. Language knowledge is a social phenomenon produced in a socio-cultural environment through interaction. Teachers have traditionally concentrated on the structure of their student's writing rather than on the message. If writing is to be seen as an interactive social process between humans, it is the content which is responded to. Language acquisition could be a major problem for hearing-impaired children and their acquisition of written language is characteristically problematic. This study is to search the use of microcomputers in written conversational methods, which enable the hearing-impaired student to hear their conversations in a visual form and which usefully extend their written language learning opportunities.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2006.11a
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• pp.129-134
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• 2006

Before the information revolution, written languages used to be our major communication method, but with development of various types of mass media technologies the role of visual images are becoming more and more essential. Computer which is one of the most popular information medias of today has influenced our lives in many ways including the way we communicate through icons. The current study first explores Peirce's semiotic theory and then accordingly Investigates programs, concepts and expressions of iconic designs. Lastly, analyze modern iconic architectural design examples by using the theoretical framework in order to define concepts of semiotic and its relationship architectural design applications as design methods.

• International journal of advanced smart convergence
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• v.9 no.2
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• pp.179-184
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• 2020

Recently, webtoons-based animations have been expanding in Korea, where the role of mobile devices is growing, and media videos such as "YouTube" and "Tik-Tok," which have shorter screening and production cycles than traditional feature films, dramas, and animations, are attracting attention and being enjoyed by public. In order to produce animation content that fits the trend of this shortening video and production cycle, efficiency must be increased not only in story but also in production. Production methods and production technologies need changes to increase efficiency. Animation using motion capture, which is highly production-efficient, is widely used in movies that shows realistic movements, but still has little use in producing cartoon-style animations with exaggerated movements. We analyzed the production method of 2D animation and CG animation and applied the result to CG animation to increase the efficiency of production and production. The methods of production through such experiments are expected to help improve the efficiency of producing animation content that is suitable for the latest trends such as webtoon animation.

• International journal of advanced smart convergence
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• v.10 no.3
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• pp.157-162
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• 2021

With the recent increase in YouTube content, many YouTubers are shooting with a handheld camera. Audiences are increasingly accustomed to the movement of handheld cameras. As the camera moves faster than the camera movement of the old movies, and the camera moves splendidly to the music of the music video, the camera movement in CG animation is also needed to change. The handheld Steadicam creates a natural camera movement by compensating so that the screen does not vibrate significantly even when the vibration is large and by minimizing rotation. In order to implement such camera movement, we tried to make a handheld Steadicam using nParticle simulation of Maya software and apply it to the scene to verify whether it is possible to implement the necessary natural and various movement.

• International journal of advanced smart convergence
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• v.11 no.3
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• pp.150-156
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• 2022

Recently, the use of Unreal Engine for animation production is increasing. In this situation, Unreal Engine's 'MetaHuman Creator' helps make it easier to apply realistic characters to animation. In this regard, we tried to produce animations using 'MetaHuman' and verify the effectiveness and differences from the animation production process using only Maya software. To increase the efficiency of the production process, the animation process was made with Maya software. We tried to import animation data from Unreal Engine and go through the process of making animations, and try to find out if there are any problems. And we tried to compare animations made with realistic 'MetaHuman' characters and animation works using cartoon-type characters. The use of the same camera lens in realistic character animations and cartoon character animations produced based on the same scenario was judged to be the cause of the lack of realistic animation screen composition. The analysis revealed that a different approach from the existing animation camera lens selection is required for the selection of the camera lens in the production of realistic animation.

• Journal of Korea Society of Industrial Information Systems
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• v.15 no.4
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• pp.47-52
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• 2010

This paper describes a visualization technique that animates geometrical defect data that are extracted using a magnetic flux leakage (MFL) operating system on nondestructive evaluation (NDE). Since data are collected from different locations and often not regular, the data must be converted to the standard format that is used within the pipeline in visualization procedures. In order to navigate inside of the pipeline, 3D virtual objects are generated and are able to explore the pipeline continuously. The major objectives of this paper are to characterize, generate general shape of defects, and enable computer interaction in virtual environment. Pipeline navigation system (PNS) has introduced the framework for interactive visual applications based upon the principles of modeling 3D objects. PNS presents some preliminary efforts to enable the user to interact human and computer with each other.

• Korean journal of communication and information
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• v.66
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• pp.133-158
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• 2014

This research followed the major South Korean newspapers, Chosun, JoongAng, HanKyoreh and KyungHyang newspapers to study their relationship with advertisement - on how they use advertisement to what degree and which views they take, also looking into the quantity of advertisement. The results of analysis is as thus: first, the more advertised companies tended to have more news reports about them overall. Also, advertised companies were usually shown in positive light rather than a negative one. The most notable constructive commonality found in the positively advertised companies were that they were not usually introduced upfront through the title of the news article (or within the body of the article) but rather mentioned within the media frame. The reasons for this pattern in advertising is to make bias towards JoongAng which is obvious for pro companies, especially for the Chosun which is known for being neutral in most company matters even for the HanKyoreh, KyungHyang known for their usual negative attitude towards private companies.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.4 no.5
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• pp.919-930
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• 2000

This paper treats a development of visual interactive modeling(VIM) system for ship scheduling problem in integer formulation. The ship scheduling problem can be described as "A problem which assigns ships and cargos to achieve maximum revenue from transportation" in brief. Since late 1970s there has been rapid growth in development and use of VIM as MS10R technology due to the development of computer technology and now VIM has become a important discipline in MS/OR and MIS society. Visual Interactive Modeling is a process that decision maker takes part in modeling life cycle -data collection, formulation, derivation of optimal solution and representation of solution - and interacts with a modeling system to achieve a user-solution appropriate for his/her ultimate goal. This paper suggests the methodology how to collect data, build and modify model, and represent solution using computer graphics as a major driving tool and demonstrates effective performance of a prototype system.pe system.