• Title/Summary/Keyword: Visitor Service

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A Study on the Differences in the Cognition of the Visitor-Reservation System: Focused on Uiryeong-Gil Area in Bukhansan National Park

  • Sim, Kyu-won;Choe, Yunseon;Jang, Jin;Nam, Seungmin
    • Journal of Forest and Environmental Science
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    • v.37 no.1
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    • pp.69-78
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    • 2021
  • This study aims to verify a difference between the years 2014 and 2019 of Uiryeong-Gil, which is operated by the Visitor-Reservation System, in terms of the cognition of system, operational effectiveness, and behavioral intention. The analysis is as follows. First, among the overall cognition of the Visitor-Reservation System, the satisfaction from - prevention for safety for accident, expansion to other parks, number of visitor restriction, and satisfaction with reservation method - increased compared to 2014. Second, among the effects of the Visitor-Reservation System operation, satisfaction shows differences in year-to-year levels in terms of resource protection, resource damage mitigation efficiency, natural experience opportunity, comfort of visit-environment, and prevention of illegal activities. Third, the analysis of the differences in the behavior of the Visitor-Reservation System showed that the satisfaction of visitors, revisit intention, and overall satisfaction differed per year. The results of this study are meaningful in that the Visitor-Reservation System is no longer the restriction, but the change in cognition for the protection of ecosystems and sustainable visiting in order to expand the Visitor-Reservation System into a sustainable policy.

The Effect of Health Literacy and Self-efficacy on the Quality of Care Service for Home Visitor Care Workers (재가방문 요양보호사의 건강정보 이해력, 자기효능감이 서비스의 질에 미치는 영향)

  • Ko, Eunjung;Kim, Hyun Kyoung
    • Journal of Korean Academic Society of Home Health Care Nursing
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    • v.28 no.3
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    • pp.276-284
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    • 2021
  • Purpose: This descriptive research study aimed to identify the effect of the health literacy and self-efficacy on the quality of care service of home visitor care workers. Methods: The participants were 124 home visitor care workers who had worked for more than six months at one of the five home-based welfare centers located in D metropolitan city. Data were analyzed using descriptive statistics, t-test, ANOVA, Pearson's correlation coefficients, and multiple linear regression analysis using the SPSS program. Results: The quality of care service differed significantly by age (F=-1.03, p<.001), career (F=5.09, p=.002), and education status (F=9.57, p<.001). A statistically significant positive relationship was observed between the quality of care service and self-efficacy (r=.63, p<.001). A total of 55.3% of the variance of quality of care service was explained by age and self-efficacy. Conclusion: Based on the results, it is necessary to develop and prepare programs that can increase the self-efficacy of home visitor care workers through a nursing approach to improve the quality of life of elderly.

Factors Influencing Visitors' Satisfaction in Local Festival - Case of Gigisi Folk Festival - (지역축제 서비스 품질의 방문객 만족 영향요인 - 기지시 줄다리기 축제 -)

  • Shin, Hyun-Bae;Park, Duk-Byeong
    • Journal of Agricultural Extension & Community Development
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    • v.25 no.4
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    • pp.199-210
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    • 2018
  • The concept of visitor satisfaction and service quality are notably two important concepts in marketing. Two concepts are important in addressing theoretical as well as practical issue for marketers and consumer researchers. The study aims to identify the factors influencing visitor satisfaction in local folk festival. Data were collected from 432 residents of festival visitors through structured survey questionnaires. Results showed that whereas program contents and staff were more like positively to affect visitor satisfaction, accommodation and amenity affected visitor satisfaction negatively. Therefore, in order to visitors' satisfaction, practitioners and policy makers need to develop program contents and staff ability.

Comparative Analysis on the Choice of Services between Western and Oriental Medicine (양방과 한방 의료 이용자의 서비스 선택요인 비교분석 - D병원의 사례를 중심으로)

  • Lee, Sun-Hee;Lee, Hye-Jeon;Choi, Kui-Son;Chae, Yoo-Mi;Jee, Young-Keon
    • Health Policy and Management
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    • v.12 no.4
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    • pp.18-33
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    • 2002
  • This study was planned to investigate the difference in the choice of services between western and oriental medicine. Data were collected from 493 outpatients who visited the D hospital by structured questionnare. The results were as follows; The older aged groups, there were the more oriental medicine visitors, significantly Oriental medicine visitor had more experience to use the complementary food than western medicine visitor. In comparison of reason for service choice, the proportion of oriental medicine visitors was higher than western medicine visitor in considering of specialty of institution. In contrast, western medicine visitor had interest to 'newly-developed facility and equipment' and 'convenience and accessibility of service' as factor of service choice. In analysis of evaluation the service experiences, oriental medicine visitors evaluated the oriental medicine highly in 'therapeutic efficacy' and ' less side effect'. But western medicine visitor evaluated the western medicine highly in 'quick effect of therapy' and ' scientific apprach'. We concluded from result that there were difference in service choice behavior between western and oriental medicine visitor. We hope that these information will be applied to planning of consumer-oriented marketing strategy of hospital.

The Effects of Visitor's Service Quality Affecting Visitor's Satisfaction in National Parks (국립공원(國立公園)의 탐방(探訪)서비스 질(質)이 탐방만족도(探訪滿足度)에 미치는 영향(影響))

  • Lee, Ju-Hee;Bae, Min-Ki
    • Journal of Korean Society of Forest Science
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    • v.95 no.1
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    • pp.113-123
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    • 2006
  • The purpose of this paper was to identify the effects of visitor's service quality affecting visitor's satisfaction in national parks(NPs). After reviewing the literature, this research selected and developed the indicators of visitor's service (VS) and have formulated the hypothesis of this research. This research had obtained data through a questionnaire, which surveyed 4,423 visitors at 8 NPs in 2005. We have analyzed the data using descriptive statistical methods, factor analysis, Pearson's correlation analysis, and multiple linear regression method. We found that 1) the results of factor analysis, the five factors of visitor's service (FVSs) i.e., assurance, reliability, empathy, tangibles, responsiveness have extracted. 2) in bivariate analysis, the positive relationships between user's satisfaction and FVSs are fairly low but statistically significant. The higher the value of the five factors of VS the higher the degree of user's satisfaction, 3) in multiple regression analysis, FVSs have been statistically significant at one percent level, and 4) the relative contribution of the assurance of VS on user's satisfaction have been determined to have respectively 2.85 times more important than that of the empathy of VS. The research results suggest that the management of natural resources, cultural resources, and park facilities in national park was the most important factor to increase visitor's satisfaction.

The Effects of Recreation Forest Visitors' Satisfaction on Loyalty : A Case of 33 National Natural Recreation Forests (자연휴양림 이용자 만족이 충성도에 미치는 영향 : 33개소 국유자연휴양림을 대상으로)

  • Jeon, Mun-Jang;Sim, Kyu-Won
    • Journal of Environmental Science International
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    • v.19 no.8
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    • pp.961-969
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    • 2010
  • This study was carried out to analyze conceptional structure between visitor's satisfaction and loyalty in the national natural recreation forests. The results of this study showed that facility, natural resources and view, staff service of recreation forest had positive effect on visitor's satisfaction. Reservation system, accessibility, and usage fee of recreation forest was not related to visitor's satisfaction. In addition, visitor's satisfaction was found to have positive effect on visitor's loyalty such as revisiting intention and word of mouth. As a result, managers of recreation forest need to enhance visitor's satisfaction, to improve rate of revisiting intention and to incite word of mouth through building management strategy.

Recreation Ecology and Visitor Carrying Capacity Management: Implications for Protected Areas in East Asia

  • Leung, Yu-Fai;Lee, Ju-Hee
    • The Korean Journal of Ecology
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    • v.26 no.2
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    • pp.53-58
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    • 2003
  • Ever-growing recreation, tourism and ecotourism worldwide have become a significant factor of resource degradation in many protected areas. Managers of these areas are increasingly challenged to implement policies, strategies and actions that would protect the resource base while providing quality visitor experience. One major issue in managing protected area visitations is that of carrying capacity, or the question of "how much use is too much\ulcorner". Scientific studies of visitor impacts, often known as recreation ecology, has generated a knowledge base that provides valuable input to the visitor carrying capacity management process adopted by the U.S. National Park Service. This paper aims at (a) providing an overview of recreation ecology research and its application in managing visitor carrying capacity, and (b) examining the relevance of recreation ecology to East Asian protected areas with special reference to the visitor capacity issue.ity issue.

The Development of Visitor Counting System Based on Ubiquitous Sensor Networks in National Park: Case Study of Nogodan Area in Chirisan National Park (유비쿼터스 센서 네트워크 기반 국립공원 탐방객 통행량 계수시스템 개발)

  • Lee, Ju-Hee;Sim, Kyu-Won;Bae, Min-Ki
    • Journal of Environmental Science International
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    • v.17 no.1
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    • pp.77-83
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    • 2008
  • The purpose of this study was to develop the national park visitor counting system using the ubiquitous sensor network. This system is composed of a sensor node, sink node, gateways, CDMA module, server, and clients. The results of the study were: 1) stable data transmission distance was possible within 100 meters between sensor nodes, 2) the developed counting sensor system showed a network communication stability level of 88.3 percent in 1.2m wide trails. When installed in concentrate use areas or forks of national parks, the visitor counting system will not only contribute to provide reliable visitor counting, but also to improve the quality of national park visitor service, to manage park facilities and natural resources more efficiently, to achieve an information oriented national park system.

Designing Mobile Framework for Intelligent Personalized Marketing Service in Interactive Exhibition Space (인터랙티브 전시 환경에서 개인화 마케팅 서비스를 위한 모바일 프레임워크 설계)

  • Bae, Jong-Hwan;Sho, Su-Hwan;Choi, Lee-Kwon
    • Journal of Intelligence and Information Systems
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    • v.18 no.1
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    • pp.59-69
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    • 2012
  • As exhibition industry, which is a part of 17 new growth engines of the government, is related to other industries such as tourism, transportation and financial industries. So it has a significant ripple effect on other industries. Exhibition is a knowledge-intensive, eco-friendly and high value-added Industry. Over 13,000 exhibitions are held every year around the world which contributes to getting foreign currency. Exhibition industry is closely related with culture and tourism and could be utilized as local and national development strategies and improve national brand image as well. Many countries try various efforts to invigorate exhibition industry by arranging related laws and support system. In Korea, more than 200 exhibitions are being held every year, but only 2~3 exhibitions are hosted with over 400 exhibitors and except these exhibitions most exhibitions have few foreign exhibitors. The main reason of weakness of domestic trade show is that there are no agencies managing exhibitionrelated statistics and there is no specific and reliable evaluation. This might cause impossibility of providing buyer or seller with reliable data, poor growth of exhibitions in terms of quality and thus service quality of trade shows cannot be improved. Hosting a lot of visitors (Public/Buyer/Exhibitor) is very crucial to the development of domestic exhibition industry. In order to attract many visitors, service quality of exhibition and visitor's satisfaction should be enhanced. For this purpose, a variety of real-time customized services through digital media and the services for creating new customers and retaining existing customers should be provided. In addition, by providing visitors with personalized information services they could manage their time and space efficiently avoiding the complexity of exhibition space. Exhibition industry can have competitiveness and industrial foundation through building up exhibition-related statistics, creating new information and enhancing research ability. Therefore, this paper deals with customized service with visitor's smart-phone at the exhibition space and designing mobile framework which enables exhibition devices to interact with other devices. Mobile server framework is composed of three different systems; multi-server interaction, server, client, display device. By making knowledge pool of exhibition environment, the accumulated data for each visitor can be provided as personalized service. In addition, based on the reaction of visitors each of all information is utilized as customized information and so the cyclic chain structure is designed. Multiple interaction server is designed to have functions of event handling, interaction process between exhibition device and visitor's smart-phone and data management. Client is an application processed by visitor's smart-phone and could be driven on a variety of platforms. Client functions as interface representing customized service for individual visitors and event input and output for simultaneous participation. Exhibition device consists of display system to show visitors contents and information, interaction input-output system to receive event from visitors and input toward action and finally the control system to connect above two systems. The proposed mobile framework in this paper provides individual visitors with customized and active services using their information profile and advanced Knowledge. In addition, user participation service is suggested as well by using interaction connection system between server, client, and exhibition devices. Suggested mobile framework is a technology which could be applied to culture industry such as performance, show and exhibition. Thus, this builds up the foundation to improve visitor's participation in exhibition and bring about development of exhibition industry by raising visitor's interest.

The Development and Operation of NFC-based Exhibition Support Service : A Motor Show Case (근접 무선 통신 기반 박람회 지원 서비스의 구축 및 운영 : 모터쇼 적용 사례)

  • Jun, Jungho;Choi, Myoung Hee;Lee, Kyoung Jun
    • Journal of Information Technology Services
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    • v.13 no.2
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    • pp.83-97
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    • 2014
  • With NFC technology, visitors can easily enjoy exhibit-related information and services. The participating firms can accumulate the visitor data and build up networks with potential visitors. This paper is to report an implementation and operation case of an NFC-based exhibition support service which creates new value as above. For this objective, we introduce the issues in constructing NFC-based exhibition support service. Moreover, we analyze visitor behaviors based on the tag touch data collected, and calculate the economic values generated. The NFC-based exhibition support service in this paper was applied to Hyundai Motors' booth in the 2013 Seoul Motor Show. This paper concludes with implications for business operators that are interested in applying NFC technology to exhibition spaces.