• The Journal of the Korea Contents Association
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• v.22 no.6
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• pp.15-23
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• 2022

The operation method of offline venues such as local festivals usually has problems such as the absence of real-time events and booth information, wasting time in the process of purchasing and receiving goods, and stagnating the movement of guests. This study increases the convenience of guests and managers by integrating all contents in the venue in the form of booth, thereby increasing the uniformity of event information and the efficiency of booth operation. In addition, a system was designed to minimize movement problems and improve performance by detecting the movement of guests within the venue and increasing the efficiency of arranging booths based on location data. It has been developed as a low-cost system that measures wireless packets with portable wireless LAN APs and control units. This has advantages in the operation of the venue, which consists of the installation and dismantling of variable booths in a short period of time. It is expected that the integrated operation of the venue will be utilized by linking the movement data of guests to activate visits and increase sales through data-based promotions.

• Journal of Digital Contents Society
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• v.19 no.2
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• pp.309-318
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• 2018

We proposed a marketing plan for the performing arts venue using realistic contents(VR, AR, and MR). The venue is a place where the audience can experience the performance directly. The marketing plan of the performance venue is as follows. Firstly, it is a marketing strategy that utilizes an arrangement of venue seats. It is possible to predict for watching a performance at angle and sight in performance venue seats that audience want through VR. This allows the theatre seats to be experienced in advance with the VR contents inducing the reservation of the seats with a high sense of immersion. Secondly, it is a marketing using PR and AD of performing arts through MR in the space with a large transient population. It is possible to promote dynamic promotion utilizing the sense of the presence of performing arts compared with existing static promotion means. Thirdly, it is a marketing strategy that utilizes actor characters in performance. The audience could be interested in the performing arts in advance via a preview of the AR contents of the pamphlet. Fourthly, it is a way to communicate with customers directly by establishing a VR social network to manage venue members. This will help attract an audience to revitalize the theatre venue.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.12
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• pp.548-556
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• 2017

The purpose of this study is to examine the effects of cognitive and affective images of a farm party venue on consumer satisfaction and revisit intention with a research model and hypothesis test. First, the cognitive and affective images of a farm party venue had a significant effect on consumer satisfaction in the test and the cognitive image had greater impact on consumer satisfaction than the affective image had. Second, consumer satisfaction had a significant effect on the revisit intention in the test, which indicates that farm party venues are required to find a way to boost the satisfaction of tourists in order to encourage their intentions to revisit. In order to revitalize rural tourism through farm party and raise income in rural areas, it is most important that farm party venue produce images that are differentiated from other farmhouses. In order to activate the farm party for the 6th industry, it will be possible to establish images of the farmers and utilize them in promotional marketing for the promotion of rural tourism. The present study is limited in that it did not collect feedback from farm party operators in action. With this in mind, another study is planned, focusing on those farm party operators.

• Journal of Korea Entertainment Industry Association
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• v.13 no.3
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• pp.43-54
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• 2019

This study has purpose in analyzing the characteristics of small weddings reported in the internet news, and suggesting the plan to activate it. The materials are about 248 internet news from 2012 to 2018, and frequency analysis and chi-square test were conducted for it. The research result is like the following. 1. It was reported that the saving type was higher in 2016 and the money gift improving type was higher rate in 2015. 2. As a venue for wedding, it was reported the saving type and free type choose the public institution, the small size type hotels, the peculiar type outdoor and house, money gift improving type hotel and public institutions. 3. The saving type, peculiar type and free type were likely to be reported as information transfer, and the small size type and the money gift improving type were likely to be reported to suggest the case of small weddings. 4. Case type showed high rate for public institutions and hotels for small weddings, and information type showed high rate for public institution for small wedding venue. 5. Case type and information type showed favorable rate for small wedding, and opinion type appeared similar favorable rate and unfavorable rate for small weddings. 6. Ordinary people showed high rate to be reported with saving type, celebrities were with small size type. And also the ordinary people showed high rate public institutions, celebrities with hotel as small wedding venue. 7. The items to save the cost in small wedding included more of venue renting cost, reception cost, wreath/decoration cost, photo filming cost than marriage expenses and wedding gifts, house.

• The Proceedings of the Korean Institute of Illuminating and Electrical Installation Engineers
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• v.2 no.3
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• pp.9-17
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• 1988

• Journal of the Architectural Institute of Korea Planning & Design
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• v.35 no.10
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• pp.3-10
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• 2019

The high school credit system is a system in which students select complete various subjects, depending on their career, and graduate when their accumulated credit reaches the standard. It is expected that the high school credit system, which guarantees the individual's right of choice, will bring an educational effect that can respond to the student's career aptitude. However, it is expected that problems in the aspect of school life, such as the weakening of class belongingness or difficulty of securing a stable base venue within the school building would be accompanied. This research analyzed students' usage condition depending on the living base space environment feature in schools that are implementing moving-selective class in the aspect of activity domain formation and contemplated the venue evaluation. The purpose is to provide the basic data of an architectural plan of a stable living base space within the school building through this. 'Living base center type' and 'living base dispersion type' school buildings among Japanese integral department high schools were used as the target to analyze the usage condition in the aspect of domain formation. As a result, a conclusion was deducted that student's securement of territory consciousness about the base space and venue construction for the community of various studying groups affects life satisfaction.

• Journal of the Korean Institute of Landscape Architecture International Edition
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• no.1
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• pp.230-236
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• 2001

The usual definition of and urban resort was a place vastly different from places of daily life such as a theme park or other tourist destination. At the same time, revival of the combination of usual and unusual spaces, in a way like the mixed "Hare"(Special occasion of public event) and "Ke"(Daily life) spaces of communities of old Japan, is part of the idea of urban resorts. And they are places, which start by making a comfortable urban environment for citizens, providing a daily life full of culture and promoting a city′s identity to visitors. if we think about the kinds of structural elements of urban resorts, the usual elements include community, local culture and industry, while the unusual elements include symbols, festivities and interaction. Kobe Wing Stadium is a venue for the 2002 FIFA World Cup hosted by Korea and Japan. The city will build the stadium, but after construction management will be given over to private enterprise, hoping to utilize that sector′s business know how. A competition was held to determine the private executor who would be entrusted with the planning, design, construction and management of the project, considering the conditions of the area, the stadium′s relationship to it and local revitalization. The competition was won by a private enterprise (Kobe Steel Obayashi Group). The them of "Creation of a Sports Community Park" grapples with the large issue of the facility′s relationship with the community. American geographer Yi-fu Tuan coined the word "topophilia" to indicate love of a place. No other word could better describe the desired urban resort nature of the stadium. From this historical perspective it seems that stadiums have great potential as urban resorts. The factor that will determine their success is the attitude of citizens toward them, in short whether they develop topophilia for them or not. We examined the urban resort nature of Kobe Wing Stadium. Regarding daily life, we saw the attempts to revive the local community, the possibility of deepening the local culture and the weakened state of local industry. As a place that is for more than daily life, we saw the certainty of the stadium′s symbolism, its potential as a place for festivities and the test it will face as a space for interaction. Even though several issues are left for future resolution, evaluating Kobe Wing Stadium through these elements of an urban resort, it is clearly founded in the daily life of the community while providing a venue for "Hare"occasions. Fulfilling the roles of an urban resort, it provides many opportunities for local residents to enjoy their and gives visitors a reason to come repeatedly.

• Journal of Satellite, Information and Communications
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• v.12 no.1
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• pp.114-119
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• 2017

In this paper we present the search on HC-06 Bluetooth based driver module for emergency LED Multi-Directional Indicator. Nowadays, a growing trends in which electronic displays such as LED, LCD or plasma monitors are being installed in public places like bars, stores, entertainment areas, restaurants, lobbies, etc. In this paper, the study is curried out on efficiency of HC-06 Bluetooth module based controller driver that relates generally to the field of emergency signage management systems for displaying various indicator contents remotely on electronic displays in public and privates venues. It allows user smart devices interaction remotely with digital signage by providing content for displaying on at least one display in a venue. Depending on the emergency case, HC-06 Bluetooth based driver module proves the high efficiency as well as good performance of processing and communicating remotely the indicator based message that is displayed from a venue management control system by using smart devices. The system combines smart device that linked to HC-06 Bluetooth module with ATmega168/328 embedded micro controller which result by switching the displayer containing the digital signage indicator based message.

• Fashion & Textile Research Journal
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• v.17 no.6
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• pp.895-906
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• 2015

Seoul Fashion Week aims to be the world’s fifth Fashion Week from the year after 2000. This has involved significant labour and investment, not all of which has been successful. This study analyses the strengths and weaknesses of SFW based on the London Fashion Week as a successful model. By identifying its obvious and less obvious characteristics, this analysis aims to diagnose SFW’s current status in order to upgrade the event at an international level. Key factors are organisational body, designers, visitors, sponsors, schedule, venue, main events and supportive events. The following points have emerged from the research: the success of Seoul Fashion Week was based on the combination of separate collections, an appropriate fashion show venue, and the active role of new designers. The problems were: lack of an independent organisation, non-professional staff, lack of diverse visitors, exclusive governmental funding, late timing, excessive distance from the main European and American fashion markets, lack of sustainability of the main events, a limited variety of supportive events, the absence of online promotion and, last but not least, no distinctive features. The study concludes that Seoul Fashion Week has great potential with its fast growth and young designers. This should be complemented with an independent organisation and effective administration and strategy.

• Journal of Korea Game Society
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• v.21 no.2
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• pp.89-98
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• 2021

This study investigated the link between esports spectators and their tourism intention using value-attitude-behaviour hierachy(VAB) and co-branding. We've conducted a survey on Chinese who had a direct spectator experience on esports. Using a total of 311 samples, this study found that the link between the attitude of esports shows a positive effect on the tourism intention of the venue. Also, esports attributes have a positive relationship with the attitude of the venue.