• Journal of the Ergonomics Society of Korea
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• v.33 no.6
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• pp.515-532
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• 2014

Objective: The purpose of this study is to define consumers' affection on the interior design of commercial cars in terms of its design factors: color, embossing and gloss as independent factors. Background: Existing affective studies related to interior of vehicle focus on just sedans. However, there is no affective study about the interior of commercial cars. In addition, it is hard to change levels to which manufactures want. Method: Representative design factors were drawn using ANOVA and SNK analysis and definitive affective vocabularies were drawn using factor analysis. Furthermore, the results of 3D experiment were analyzed using ANOVA and LSD analysis. 3D images for the experiment were made using 3D max program. The experiment revealed that consumers discerned the differences in levels of each design factor and affective vocabulary. Results: The ANOVA revealed that beige color "A" type and non-gloss were the most preferred design in terms of the affective vocabularies and total preference. Conclusion: The result of the experiment may help manufactures to design the interior of commercial cars in the near future. Furthermore, the ANOVA result of affective vocabularies evaluation is expected to suggest a meaningful guideline. Application: The study results may be utilized as a guideline for interior design of commercial cars.

• Korean Journal of Cognitive Science
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• v.11 no.1
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• pp.1-8
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• 2000

Most of the important visual information is presented to driver through the display panel that is related to the vehicle. If display panel is designed with the c consideration of driver's visibility, drivers can get broad visual field and visual I information related to vehicle promptly and exactly during driving situation. Therefore display panel has direct relationship with the driver's task performance and it can be considered as an important device that affects the driver-automotive interaction. Many r researches about shape, characteristic and color of display panel have been performed, but not sufficient in this country Nowadays most of vehicles has an analog type display. but its shape and arrangement a are various without any definite standards about position. Therefore. experiments using evaluation tool (VISVEC System) were conducted to inquire the driver's preference on the major objects arrangement of display panel (speedometer. tachometer. fuel meter. and t thermometer) and to ascertain the factors that have an effect on drivers according to the objects position of the display panel The experiment results showed that there was no correlation between the arrangement c characteristics preferred by subjects and the cognitive accuracy but the cognition of V visual information more easy when the each major object has its area.