• International journal of advanced smart convergence
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• 제4권2호
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• pp.76-83
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• 2015

Various products are displayed and traded in superstores. Therefore, providing the information of these diverse products plays a crucial part in acknowledging their presence. Currently, superstores mostly utilize printed materials to provide product information and promotion of displayed products. A display equipment is utilized for providing product information and promotion of certain high-end and new products. As such, utilizing an expensive display equipment in order to provide product information fragmentarily for 1 product or successively can be referred to as being inefficient. This paper aims at proposing a method that enables the description of product information efficiently by utilizing a display specific for store support in order to overcome the restriction mentioned above. A test was executed in order to verify the potential of the method of providing product information though the proposed display.

• 산경연구논집
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• 제9권4호
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• pp.53-62
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• 2018

Purpose - In the development of new products, suppliers involvement and developing products jointly can be said to be strategic activities that utilize the lack of knowledge from external organizations. In this new product development, supplier involvement has been proven to have a positive impact on new product development performance for a long time by previous research. However, sufficient academic research has not been conducted on the influence of supplier involvement in various product strategies or sales strategies that buyers make in order to secure a competitive advantage in the market. This study argues that product strategy and sales strategy used by buyers in the development of new products will control the effect of supplier involvement on new product development performance in order to compensate the lack of these academic aspects. Research design, data, and methodology - Specifically, we selected the modularization strategy of the product as the product strategy, which is considered as an important strategy in the new product development through the preceding research, and the mass customer satisfaction strategy was chosen as the sales strategy. In order to achieve these research objectives, regression analysis was conducted using data from manufacturing productivity panel collected jointly by the Ministry of Industry, Trade and Industry and the Korea Productivity Center. Results - As a result, supplier involvement and new product development performances (development cost efficiency, customer satisfaction) were positively related. The product modularity strategy proved to have an interactive effect on the relationship between supplier involvement and new product development performances (development cost efficiency, customer satisfaction). However, it has not been confirmed that there is a statistically significant interaction effect between supplier involvement and new product development performances. Conclusions - Supplier involvement has positive relationships with NPD performance. In addition, product modularity strategies have interaction effects with supplier involvement and affect new product development performance (development cost efficiency and customer satisfaction). The results of this study are of academic significance in the case of lack of empirical studies on the effect of supplier participation on the effect of buyer 's strategy when a supplier participates and develops new products jointly.

• Journal of Information Technology Applications and Management
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• 제26권6호
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• pp.89-101
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• 2019

Many researchers have been focused on designing beauty product recommendation system for a long time because of increased need of customers for personalized and customized recommendation in beauty product domain. In addition, as the application of the deep neural network technique becomes active recently, various collaborative filtering techniques based on the deep neural network have been introduced. In this context, this study proposes a deep neural network model suitable for beauty product recommendation by applying Neural Collaborative Filtering and Generalized Matrix Factorization (NCF + GMF) to beauty product recommendation. This study also provides an implementation of web API system to commercialize the proposed recommendation model. The overall performance of the NCF + GMF model was the best when the beauty product recommendation problem was defined as the estimation rating score problem and the binary classification problem. The NCF + GMF model showed also high performance in the top N recommendation.

• 한국CDE학회논문집
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• 제6권4호
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• pp.229-235
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• 2001

As the networks (i.e., intranet and internet) proliferate all over the world, it is inevitable to move some (or all) of the enterprise activities into virtual spaces. Differently from business data, product data have complex semantics and thus are not properly exchanged among different application programs. Even though some neutral formats of product data have been developed by standard organizations, exchanging them among various application programs still needs the comprehensive understanding of the complex semantics. Recently, it is widely recognized that capturing more knowledge is the next step to overcome the current difficulties on sharing product data. In this paper, we utilize the ontology concept in order to facilitate information search far product data in the internet environment. A prototype of search system implemented using the ontology for automobile product data is presented.

• International journal of advanced smart convergence
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• 제10권4호
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• pp.14-21
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• 2021

The purpose of this study is to investigate the effect of consumers' engagement through SNS sports advertisements on purchase intention through advertising attitudes and product trust for the disabled. In other words, it was intended to investigate how the disabled people's intention to purchase products is formed by acting on various sports product advertisements that are seen during SNS activities. Accordingly, a survey was conducted on 300 people with disabilities participating in sports for the disabled. As a result, it was found that functional engagement had a positive effect on both advertising attitude and product trust, and advertising attitude and product trust had a positive effect on purchase intention. However, emotion engineering and communal engineering were found to have a negative effect on advertising attitudes and not on product trust.

• 한국정보시스템학회지:정보시스템연구
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• 제20권3호
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• pp.41-61
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• 2011

In order to buy products through the Internet, consumers dissipate much time and efforts in collecting and comparing product information from various online shopping malls. Consumers can save their efforts by using price comparison sites, but there are some shortcomings in comparison shopping. Firstly, comparison sites do not show the lowest price of some products that are selling in shopping malls. Secondly, the product information provided by comparison sites is sometimes wrong. Thirdly, there are too many results. In order to overcome the shortcomings, we suggested a comparison shopping system based on RSS by using ontology matching. We used the current RSS standard for syntactic interoperability instead of suggesting new standards. Moreover, we used ontology matching for semantic interoperability to compare product information with different ontologies. The suggested ontology matching consists of three steps. The first step is finding exact sense from WordNet for a given product category, and the second step is searching for matching product category candidates from the products of RSS feeds. The final step is calculating similarities of the candidates with the target product category. From the experiments, we could get better recall rates that are suitable for e-commerce environments and the results show that our system is effective in product comparison.

• Journal of Korea Trade
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• 제23권2호
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• pp.46-58
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• 2019

Purpose - This paper analyzes how Research and Development (R&D) cartelization and Research Joint Ventures (RJV) affect firms that engage in Cournot competition in their product market using a model in which the Home and Foreign firm produce differentiated products and export their total output to a third country's market. Design/Methodology - In a two-stage game, research expenditures incurred in the first stage improve product quality and are subject to various degrees of spillovers. We consider four different scenarios. Findings - In a symmetric equilibrium we observe the following: (i) an RJV that cooperates in R&D decision yields the highest R&D expenditure. However, the scenario which yields the lowest expenditure depends on the extent of differentiation between the goods and the degree of spillovers; (ii) RJV cartelization yields the highest product quality, output, and consumer surplus in the third country; however, the lowest is produced by R&D competition if spillovers are strong and by R&D cartelization if spillovers are weak; and (iii) each firm's profit is at its minimum in R&D competition and its maximum in RJV cartelization. Furthermore, if spillovers are strong, the profit of each firm in R&D cartelization is greater than that in RJV competition, and vice versa. Originality/value - By analyzing product innovation in international markets, we can find similarities and differences between process R&D and product R&D in international markets.

• 정보처리학회논문지D
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• 제12D권1호
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• pp.111-120
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• 2005

소프트웨어 개발은 다양한 산출물(클래스 부품, 클래스 다이어그램, 폼, 객체, 디자인 패턴)을 생성한다. 단 논문은 이런 산출물의 효율적인 추출 및 분류를 위한 Index/XML 순서관계 시스템을 제안한다. 이 시스템에서 산출물 순서 관계 추출은 패턴 관계정보를 메타 모델링 할 수 있으며 데이터베이스 할 수 있어 재사용 및 저장이 용이하다. 이 Index/XML 순서관계 시스템은 산출물의 추출과 분류를 위한 여러 가지 산출물의 관계 정보를 쉽게 변형할 수 있다. 이 시스템은 디자인 패턴을 효율적으로 분류 추출할 수 있도록 설계한다. 기능적인 인덱싱, 표준 패턴을 위한 순서 기준 인덱싱은 인덱스 아이디로 그룹화 할 수 있으며 분류할 수 있어 효과적이다. 이 정보론 이용하여 산출물들을 효과적으로 분류 및 추출을 할 수 있다.

• 복식문화연구
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• 제13권6호통권59호
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• pp.934-945
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• 2005

The purpose of this study was to investigate the content and presentation style of consumer information of Korean young casual apparel brand. To collect the data for this study, the representative 25 casual brand web sites were selected, based on major search engines. In addition, to investigate exact product information, four product categories, knit shirts and casual pants for men and women, were selected and the number of products was limited as maximum 15 products per each category. A coding instrument was developed to capture the consumer information, based on the instrument by Park and Stoel(2002). The Pretest was conducted to gauge inter-coder reliability and the results showed that inter-coder reliability was highly acceptable. The results of this study were as follows. Most casual brand web sites for this study were presented well in brand and customer service information. Especially, many web sites provided various engaging information such as various events(best dresser contest, date with a star, special gift) and useful multimedia file(MP3 music file, screen saver, movie, calender). However, product information was very lack in most web sites. Especially, sizing and fitting information and textile and fabric hand information were rarely provided. Therefore, this result showed that the web sites should provide more specific product information and develop devices to get tactile sensory and experiential information for enhancement of future e-commerce of apparel products.

• The Plant Pathology Journal
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• 제23권1호
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• pp.26-30
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• 2007

Phosphorous acid is known to effectively control various Oomycetes diseases. The phosphoric acid moves upward and downward through the xylem and phloem in plants. The sustainable forms of the slow releasing chemical in rhizosphere would be ideal to be up-taken by plants. Therefore, we developed a new system for phosphorous acid formulation using a carrier coated with polysaccharides. When the product was applied in rhizosphere, the adequate amount of phosphorous acid was consistently released up to 4 weeks in rhizosphere soils. While soil drenching with phosphorous acid at 1,000 ${\mu}g/ml$ and metalaxyl at 150 ${\mu}g/ml$ were not effective to control pepper Phytophthora blight for 4 weeks, direct application of our formulation product around basal stem of pepper plants resulted in excellent disease control effect against Phytophthora blight over 4 weeks. The application of 4 g of our product per plant was optimum to control the disease, and 8 g product/plant did not cause phytotoxicity. Based on the results, we conclude that the applications of the formulation product once or twice during cropping season can control Phytophthora diseases on various crops.