• Asia pacific journal of information systems
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• v.26 no.1
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• pp.124-142
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• 2016

Companies operating in social network platforms continue to improve and expand their marketing techniques. This study examines the practice of "gating", which involves virtual barriers between social network users and company content. Gates demand mandatory user endorsements, in the form of a Facebook "Likes", Twitter "retweets" etc., to gain access to company content, such as coupons and rewards,. Gating practices demand a mandatory endorsement before any content consumption takes place. Thus, while user endorsements are assumed to arise voluntarily from trusted known sources, gating practices would appear to violate this assumption. However, whether this violation lessens the effectiveness of gating practices still requires empirical validation. We investigate this question through the use of a unique panel data set that includes data on "like" endorsements obtained from a number of real-world Facebook business pages. Results of the study show that gating practices are effective for endorsement solicitation; however, gates may interfere with more traditional marketing activities.

• Journal of Fisheries and Marine Sciences Education
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• v.26 no.4
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• pp.705-716
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• 2014

This study starts from a question about the expectation that government policy reduces the educational gap by introducing digital textbooks. In addition, we try to figure out how to minimize the problems that will occur when digital textbooks are introduced and fully adopted. The purpose of this study is exploring the possibility that suing digital textbook deepens learning gap among students. Researchers are discussed that the gap between 'information' haves' and 'information' have-nots' and between 'the competent user' and 'the incompetent user' increase difference between 'knows' and 'know-nots' on the socio-economic class. These difference are likely to imply that using digital textbook is deepening the educational gap.

• The Journal of Information Technology
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• v.3 no.3
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• pp.67-76
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• 2000

Internet user are very important target market in off-line. Also as being activated e-business, they become core target market in on-line. It comes the present question to the business that marketer has to develop the most suitable marketing method by analysis of consumer's purchasing behavior In this study, we analysis internet user's purchasing behavior and consider the way which is the most suitable internet advertisement using an analysis of census.

• The Journal of the Korea Contents Association
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• v.8 no.11
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• pp.412-425
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• 2008

One of the important elements for improving academic achievement of learners in education through e-learning is to support learners to study by finding questions they want with providing various evaluation questions. However, most of question retrieval systems usually depend on keyword search based on only a syntactical analysis and/or a hierarchical browsing system classified by the topics of subjects. In such a system it is not easy to find integrative questions associated with each other. In order to improve this problem, in this paper we proposed a question management and retrieval system which allows users to easily manage questions and also to effectively find questions for study on the Web. Then, we implemented a system that gives to access questions for the domain of C language programming. The system makes it possible to easily search questions related to not only a single theme but also questions integrated by interrelationship between topics and questions. This is done by supporting to be able to retrieve questions according to conceptual interrelationships between questions from user query. Consequently, it is expected that the proposed system will provide learners to understand the basic theories and the concepts of the subjects as well as to improve the ability of comprehensive knowledge utilization and problem-solving.

• Archives of design research
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• v.16 no.4
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• pp.405-412
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• 2003

This research investigated the preference factor which has an effect on the forms of bus stop shelter in order to grasp the visual preference factor, which is necessary for planning and designing of bus stop shelter centering around user, starting with the question of the research regarding that a shelter is preferred by what kind of factor when the environmental conditions are regular. This research examined the relation between visual preference and preference factor which has an effect on it with Multiple Regression Analysis after evaluating visual preference for shelter form by user as applying of scoring system of Interval Scale. The result of the factor analysis by visual evaluation for the form of bus stop shelter through the said research result will have an great effect on the design of bus stop shelter centering around its user. Therefore, this research result will give a knowledge which is necessary for the plan and the installation of bus stop shelter, and contributes to shelter design and bus stop promotion which can maximize the satisfaction of user. As well, concerning the management of bus stop facilities, it will give useful guidelines for planning strategically the shelter management centering around user. In particular, It is estimated that the preference factor analysis by visual evaluation of the mass transportation user in daily life will be the cardinal point for bus stop plan.

• Journal of the Korean Institute of Landscape Architecture
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• v.29 no.4
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• pp.24-33
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• 2001

The purpose of this paper is to examine the differences of user´s satisfaction of development elements of natural recreation forest(NFR) developed by public and private bodies in order to answer the research question: What is the differences of user´s satisfaction of development elements of NFR\ulcorner After reviewing the literature, mechanism of outdoor recreation, and development elements in NRF, we constructed the conceptual framework and have formulated the hypothesis of this research. We had obtained data through a questionnaire, which surveyed 584 visitors at 10 of the 72 natural recreation forests in Korea in 1999. We have analyzed the data using he descriptive statistical method, the mean difference test, and logistic regression method. We have found that 1) all the development elements have turned out to be significantly different from the mean difference test, 2) the two elements of atmosphere and activity have turned out to be statistically significant in determining the difference of NFR developed by public and private body in logistic regression analysis while user´s satisfaction in recreational resources, facilities and service make no differences between public and private NRF, 3) the higher the degree of user´s satisfaction in atmosphere and activity at NFR, the more the NFR developed by private body, and 4) their relative contribution of atmosphere and activities on whether the NFR is developed by public or private body have been turned out to have 0.258 and 0.242 respectively, which have a similar importance. The research results suggest that a guideline for the creation of marketable NFR by public and private developer, and development of use-programs and recreational atmosphere be recommended in the planning and development process of NRF. The approach and anlaysis method adopted by this research is highly useful for an evaluation of NRF developed by the tow bodies and development of devices for increasing user´s satisfaction and marketing positioning of NRF by the tow developers. It is recommended that more empirical study on individual development elements affecting user´s satisfaction be performed in the future.

• Journal of Multimedia Information System
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• v.4 no.3
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• pp.99-106
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• 2017

This study does a qualitative and quantitative analysis of how music by humming is being used by music educators in the classroom. Music by humming is part division of music information retrieval. In order to define what a music information retrieval system is first I need to define what it is. Berger and Lafferty (1999) define information retrieval as "someone doing a query to a retrieval system, a user begins with an information need. This need is an ideal document- perfect fit for the user, but almost certainly not present in the retrieval system's collection of documents. From this ideal document, the user selects a group of identifying terms. In the context of traditional IR, one could view this group of terms as akin to expanded query." Music Information Retrieval has its background in information systems, data mining, intelligent systems, library science, music history and music theory. Three rounds of surveys using question pro where completed. The study found that there were variances in knowledge, training and level of awareness of query by humming, music information retrieval systems. Those variance relationships where based on music specialty, level that they teach, and age of the respondents.

• Journal of the Korea Society of Computer and Information
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• v.10 no.6 s.38
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• pp.137-152
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• 2005

In this Paper, we Propose an efficient web-based video learning evaluation system that is tailored to individual student's characteristics through the use of user profile-based information filtering. As a means of giving video-based questions, keyframes are extracted based on the location, size, and color information, and question-making intervals are extracted by means of differences in gray-level histograms as well as time windows. In addition, through a combination of the category-based system and the keyword-based system, questions for examination are given in order to ensure efficient evaluation. Therefore, students can enhance school achievement by making up for weak areas while continuing to identify their areas of interest.

• Journal of Korean Library and Information Science Society
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• v.41 no.4
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• pp.127-150
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• 2010

This study aims to analyze the gap between university students' cognitions and expectations on users' cognitions about dimensions of library staff service quality and the reason of gap. The results showed that the overal service didn't reach the users' minimum expectation. Among the every item of service quality, the greatest expectation service was the quick delivery of non home library materials and staff's politeness. The most great was in-depth subject services and friendly encounter. The staff service quality gave the library satisfaction; in-depth subject services, exact understanding of user needs and politeness. The great gaps were caused to the lack of willingness to answer question, the lack of communication, and the lack of user care etc.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.9 no.10
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• pp.3945-3964
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• 2015

Since the decentralized structure and the blindness of a large-scale wireless network make it difficult to collect the real-time channel state or other information from random distributed relays, a fundamental question is whether it is feasible to perform the relay selection without this knowledge. In this paper, a Slotted ALOHA based Greedy Relay Selection (SAGRS) scheme is presented. The proposed scheme allows the relays satisfying the user's minimum transmission request to compete for selection by randomly accessing the channel through the slotted ALOHA protocol without the need for the information collection procedure. Moreover, a greedy selection mechanism is introduced with which a user can wait for an even better relay when a suitable one is successfully stored. The optimal access probability of a relay is determined through the utilization of the available relay region, a geographical region consisting of all the relays that satisfy the minimum transmission demand of the user. The average number of the selection slots and the failure probability of the scheme are analyzed in this paper. By simulations, the validation and the effectiveness of the SAGRS scheme are confirmed. With a balance between the selection slots and the instantaneous rate of the selected relay, the proposed scheme outperforms other random access selection schemes.