• Asia pacific journal of information systems
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• v.4 no.2
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• pp.247-263
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• 1994

This paper reports the results of a field study investigating the effect of user participation and attitude on the success of information system implementation during the system development process. The theoretical framework for this research is based on the organizational change theory, in which the attitude affects the effects of user's participation. User participation and attitude were defined as independent variables and the performance of system implementation as dependent variable. User participation was defined as a direct participation by end users in the process of the new information system development. This was measured by user's participation/non-participation. User attitude refers to user's opinions or feelings before a new system is developed. This was measured by user's favor toward a system. The performance of system implementation was measured by the surrogate variable, the degree of individual satisfaction on developed system. To achieve the objective of this research, a field research method utilizing questionnaires were employed. They were distributed to 221 users present during and/or after system development. Among 185 questionnaires returned, 175 questionnaires were used for analysis. The major findings can be summarized as follows: First, there was no significant effect of user participation on user satisfaction. Second, there was a significant effect of user attitude on user satisfaction. Third, there was no significant interaction effect of user participation and attitude on user satisfaction. It is worth to note that the user's participation did not have any significant effect on the user's satisfaction. It seems the reason for the above result is due to user's involuntary participation. In fact, the user does not have much leverage in the process of system development, which may result in poor performance of user participation. Since user attitude is an important factor in the success of system implementation, however, a method to overcome unfavorable attitude of user should proceed all others.

• Journal of Korea Society of Digital Industry and Information Management
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• v.12 no.4
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• pp.135-143
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• 2016

The purpose of this study is to investigate the user's attitude and usage of smart banking application in terms of user's benefits and personalization. While the prior researches on mobile banking adoption focus on the characteristics of service itself, this paper intends to investigate the smart banking application in terms of user's benefits, which are personal value consumers attach to the product or service attributes. Based on prior studies functional benefits, social benefits, experiential benefits, and personalization are identified as affecting factors of the user's attitude and usage of smart banking application. According to the results of multiple regression analysis, all benefit factors(functional benefit, experimental benefit, social benefit) and personalization were found to be significantly related to the user's attitude. Users' attitude on smart banking was found to be significantly related to the real usage as well. This paper has value in that it investigates the attitude and usage of smart banking in terms of benefits.

• Journal of the Korean Association of Geographic Information Studies
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• v.1 no.1
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• pp.70-85
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• 1998

This study intends to identify the effects of user attitude, user education & training on the information systems implementation performance. In order to obtain data, survey questionnaires were distributed to the users of 'D' company, the major findings can be summarized as follows. First, it's suggested from the analyses that user attitude and user education & training independently have statistically significant effects on information systems implementation performance. Second, it's revealed that even though the interaction effects by both user attitude and user education & training have positive effects on the level of usage, but have no statistically significant effects on satisfaction level. Based on these results, it's recommended to convert user attitude favorably toward user environment and to increase the level of user education & training, in order to promote information systems implementation performance. Especially, differentiated user education & training are highly recommended.

• Journal of Family Resource Management and Policy Review
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• v.9 no.4
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• pp.145-159
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• 2005

The main purpose of this study is to statistically analyze the difference between Korea and Japan's consumer attitudes towards e-commerce through the use of auction websites. Here are the results. First, there was a significant difference between the Korean user's attitude and the Japanese user's attitude towards Internet usage; especially, the Japanese user's attitude towards convenience showed a much higher degree than that of the Korean user. Second, Korean users preferred brand image to price, while Japanese users preferred price to brand image. Third, both the Korean users and the Japanese showed a positive relationship between Internet usage and the use of e-commerce. In contrast to the Korean user's frequent use of the bulletin board, Japanese users tended to use the bulletin board less frequently.

• International Journal of Contents
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• v.9 no.4
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• pp.35-44
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• 2013

This study tries to identify the determinants of user's attitude toward apps, intention to use and continual consuming intention. This study holds the two main constructs: (1) user's intrinsic determinants- value, innovativeness, gender, Well-being and superordinate influence - on the attitude toward mobile apps, (2) the relation between attitude and app purchase & repurchase intention, and the affecting factors among this relation. In the empirical test result, value, innovation and superordinate influence were identified to affect the attitude. All the relation among attitude, purchase and repurchase intention showed positive significant relationship. In addition, satisfaction intensified the relation between purchase and repurchase intention.

• Korean Management Science Review
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• v.22 no.1
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• pp.27-46
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• 2005

As the electronic commerce has grown dramatically, visiting the Internet shopping malls is accepted as one of our daily life. Despite many studies about user acceptance of the Internet shopping malls, it still remains unanswered how the Internet shopping mall's three quality factors such as system qualify, Information qualify, and service quality affect user trust, and eventually user acceptance of the mall. To investigate this issue, we propose a research model in which six external factors such as three qualify factors as well as self-efficacy, subjective norm, and trust have a significant impact on user's attitude and intention to use the mall. After garnering 244 valid questionnaires from users, we analyze them with structural equation modeling. Experiment results show that the Internet shopping mall's three quality factors such as system quality, information qualify, and service quality significantly Influence user trust for the mall, which in turn impacts user's perceived usefulness, attitude toward using the mall. Another external factors such as self-efficacy and subjective norm also influence user's perceived ease of use and perceived usefulness respectively, affecting user's attitude altogether. Implications and further research directions are presented.

• Journal of Digital Convergence
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• v.16 no.1
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• pp.327-336
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• 2018

The purpose of this study was to analyze the coupon attitude plays a mediating in the relationship between brand image, brand preference, and information reliability of 'KakaoTalk Plus Friend' and also the coupon attitude plays a mediating role in the relationship between user satisfaction and continuous usage intention. A questionnaire was used the samples of totally 170 people, who is currently using the 'KakaoTalk Plus Friend'. According to analysis, first, the coupon attitude has been shown to be partly mediating effect on the relationship between brand image and information reliability. Second, the coupon attitude has been shown to be not mediating effect on the relationship between brand preference and use satisfaction. Third, the coupon attitude has been shown to be partial mediating effect in relation to user satisfaction. As a result, the coupon attitude has been shown to be mediating effect on the user attitude. This result can help the understanding user attitude and the coupon attitude in the 'KakaoTalk Plus Friend'.

• Journal of Information Technology Services
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• v.13 no.2
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• pp.35-53
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• 2014

Company Social Networks (CSN) has emerged as a commonly used marketing channel. One of the most important advantages in CSN is the user's voluntary behavior as a relational performance. We classified level of voluntary behavior, as 'consumption', 'active participation', and 'creative contribution' to comprehend different relational performance of CSN. Moreover, we proposed research model to compare positive attitude and negative attitude. This study aims to investigate 'the process of user's voluntary behavior in CSN' which is causal relationship between benefits of CSN, user's attitude and voluntary behavior. Empirical results with 175 valid questionnaire data revealed that CSN benefit factors played a significant role in trust and distrust. Based on these effects, trust and distrust have different influences as level of voluntary behavior, just as proposed. For practitioners, it is crucial finding that users are more active behavior based on strong trust.

• The Journal of Information Systems
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• v.17 no.1
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• pp.23-43
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• 2008

Nowadays, openness and accessibility of information systems increase security threats from inside and outside of organization. Appropriate password is supposed to bring out security effects such as preventing misuses and banning illegal users. This study emphasizes on choosing passwords from perspective of information security and investigated user's security awareness affecting behavioral intention. The research model proposed in this study includes user's security belief which is influenced by risk awareness factors such as information assets, threats and vulnerability elements. The risk awareness factors ale derived from risk analysis methodologies for information security. User's risk awareness is a factor influencing the security belief, attitude toward security behavior, and security behavioral intention. According to the result of this study, while vulnerability is not related to the risk awareness, information assets and threats are related to the user's risk awareness. There is a significant relationship between risk awareness and security belief. Also, user's security behavioral intention is significantly affected by security attitude.

• The Journal of Information Systems
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• v.21 no.2
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• pp.1-25
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• 2012

In the field of education in Korea, University Information Disclosure System was conducted forcibly in December 2008 by Ministry of Education, Science and Technology. As a result, information quality provided to the user has been improved dramatically. Based on the preceding studies of information success model, the purpose of this study was to prove empirically three facts on the organization's performance, user's attitude, and gaps between two factors by improvement in the quality of information. To accomplish the purpose, literature review and statistical analysis were done using the university evaluation data published by JoongAng Daily from 2007 to 2011. The results of this study showed that the information quality had positive effect on organization's performance, user's attitude like a reputation, and the gaps between two factors. The results of this study had a great expectation for the role of offering useful insight and information in the field of information system and education.