• 한국조사연구학회지:조사연구
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• 제11권2호
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• pp.97-121
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• 2010

본 연구는 Health and Retirement Study(HRS) 패널 자료를 사용하여 민간장기요양보험과 재가요양서비스 이용의 결정요인을 파악하고, 민간장기요양보험이 재가서비스 이용에 미치는 영향을 고찰하였다. 민간장기요양보험은 해지율이 높아 시간 경과에 따라 가입상태가 크게 달라지는 특성을 지닌다. 본 연구는 이러한 시간 의존적 변수의 영향력을 살펴보기 위하여 이산시간모델을 사용하였다. 또한 완전정보 최대우도법을 사용하여 민간장기요양보험 가입과 재가요양서비스 이용 간의 내생성을 설명하고자 하였다. 본 연구에 따르면 민간장기요양보험과 메디케이드 가입자가 재가요양서비스를 이용할 확률이 비가입자에 비하여 유의하게 높지 않았고, 소득이나 자산 등의 경제학적 변수도 재가요양서비스를 이용할 확률에 유의한 영향을 미치지 못하였다. 반면, 건강관련 변수는 재가요양서비스를 이용할 확률에 결정적인 영향을 미쳤고, 비공식 수발자가 존재하는 경우에는 재가 요양서비스를 이용할 확률은 유의하게 낮았다. 민간장기요양보험 가입에 영향을 미치는 요인을 보면, 소득과 자산 등의 경제적 요인과 민간장기요양보험 가입은 유의한 정적 관계에 있었으며, 건강상태가 나쁘고 나이가 많을수록 민간장기요양보험에 가입할 확률이 낮았다. 자녀와 거주하는 경우는 다른 가족과 거주하는 경우보다 민간장기요양보험에 가입할 확률이 유의하게 낮았고, 배우자와 둘만 거주하는 경우는 다른 가족과 거주하는 경우보다 장기요양보험에 가입할 확률이 유의하게 높았다. 마지막으로 위의 연구결과가 미국과 한국의 장기요양시장에 시사하는 바를 제언하였다.

• 한국노년학
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• 제29권1호
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• pp.195-213
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• 2009

본 연구는 실버 소비자들의 친환경 제품에 대해 소비가치가 만족과 신뢰를 통해 충성도로 이어지는 과정을 분석하는데 그 목적이 있다. 대표적인 친환경 제품인 하이브리드 카를 보유하고 있는 미국의 실버 소비자 314명을 대상으로 구조방정식 모형을 이용해서 연구를 수행했다. 분석 결과, 첫째, 실버 소비자들이 지각한 사회적 가치는 친환경 제품에 대한 만족에 영향을 미치는 것으로 나타났으나, 쾌락적 가치는 만족에 영향을 미치지 않은 것으로 나타났다. 둘째, 친환경 제품의 기능적 가치와 친환경적 가치는 친환경 제품에 대한 신뢰에 영향을 미치는 것으로 나타났다. 셋째, 친환경 제품에 대한 만족은 친환경 제품에 대한 신뢰로 이어졌다. 마지막으로 친환경 제품에 대한 신뢰는 친환경 제품에 대한 충성도에 영향을 미치는 것으로 나타났다. 이러한 연구 결과는 실버 소비자들을 대상으로 친환경 제품에 대한 신뢰와 충성도를 제고시키기 위한 다양한 시사점을 제공해준다. 연구를 위해 실버 소비자의 친환경 제품에 대한 소비가치를 도출하였고, 소비가치가 만족, 신뢰, 충성도로 연결되는 메커니즘을 분석함으로써 관계마케팅 차원에서 친환경 마케팅 접근 가능성을 제안했다는 점에서 의미가 있다고 하겠다.

• 한국의류학회지
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• 제30권12호
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• pp.1649-1660
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• 2006

본 연구는 미국에서 1980년대 후반기 부터 시작되어, 1990년대를 지나오면서 활성화되었던 비즈니스 캐쥬얼과, 2000년대를 시작하면서 재활성화 되기 시작한 전통적이고 보수적인 직장복 스타일을 배경으로, 미국 직장여성들의 비지니스 쟈켓 착용정도를 그들의 개인적, 인구통계적, 사회경제적, 사회심미적, 신체적 특성과 관련하여 비교 연구하였다 직장의 근무 환경과 직장에 대한 만족도 또한 비지니스 쟈켓 착용정도와 관련하여 비교 검토하였다. 연구대상자는 미국에 거주하는 25세 이상의 직장여성들이였으며, 자료는 1999년도에 Database회사인 National Demographics & Lifestyles(NDL) 에서 무작위로 추출한 1500명의 직장여성들에게 우편을 통한 설문지 조사로 수집되었다. 자료분석에는 빈도, 백분율, 편차, 표준편차를 비롯한, Canonical Correlation이 사용되었다. 분석결과에 의하면, 자료수집에 참여한 미국 직장 여성들의 평균 연령은 44세 였으며, 대부분이 기혼 여성들이였으며(77.4%),전문직에 종사하고 있었으며 (75.9%), 적어도 1명 이상의 자녀가 있었다(78.9%). 가설검증결과에 의하면, 미국 직장여성들의 비즈니스 쟈켓 착용정도에 관련된 요소들은 직장여성들의 (1) 연령, (2) 자녀수, (3) 첫째 자녀의 연령, (4) 가족 사이즈, (5) 의복 착용에 대한 자신감, (6) 직장만족도, (7) 의복의 중요성, (8) 체격 사이즈, (9) 의복 사이즈, (10) 직장상사와 대중과의 교류 정도들 이였다. 그 중에서도, 직장 여성들의 첫째아이의 연령, 가족 사이즈, 직장만족도, 의복 사이즈들은 비지니스 쟈켓 착용 정도와 부정적인 상관관계를 보여 주었다.

• 한국디지털정책학회:학술대회논문집
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• 한국디지털정책학회 2004년도 International Conference on Digital Policy & Management
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• pp.55-73
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• 2004

The Internet is a wonderland that can be enjoyed by the young, old, and those in-between. It is also a vast commercial market where many contracts are formed every second. The Internet and E-Commerce have created new situations that have generated sweeping proposals for fundamental changes in contract law. During the first half of the 20th Century. when many businesses expanded their geographic scope, there was a tremendous desire for uniform treatment of contracts for the sale of goods throughout the U.S.A. and the whole world. That same dynamic is now occurring in E-Commerce. There is a general recognition of the desirability of uniform contract law to govern E-commerce, but to date that does not exist, though there are extensive proposals for reform of contract law on the Internet. E-Commerce is currently plagued by some of the same problems that led to the passage of the UCC. In the absence of uniform legislation, state-by-state differences are inevitable with respect to E-Commerce. State-by-state differences in E-Commerce contract law is widely viewed as undesirable. To deal with this problem, a number of uniform bills have been proposed including UCITA, UETA, and revisions to Article 2 of the UCC (Subpart B). The thrust of these uniform acts is to create legal parity between paper records and electronic records. There is considerable resistance by consumer groups to this parity and progress towards Passage of UCITA, UETA, and revised Article 2 has been slow. The UCITA covers licenses of computer software but does not cover the sale oil goods on the Internet. The scope of the UCITA includes computer software. multimedia interactive products, computer data and databases, and Internet and online information, The UETA deals comprehensively with E-Commerce and contract law. The UCC covers the sale of goods, which does not necessarily involve E-Commerce. The basic principles of contract law are modified to deal with Internet transactions. Intent is inferred from the operations of electronic agents and "signatures" can occur with a response to an invitation to click to accept.

• 가정과삶의질연구
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• 제30권4호
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• pp.119-132
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• 2012

The purpose of this study was to investigate the differences in time use between Korean and American high school students. The data sources were the '2009 Time Use Survey' conducted by Korea National Statistical Office and the '2009 ATUS (American Time Use Survey)' conducted by Labor Statistics Division in the U.S.. 1,734 Korean diaries (1,311 on weekdays and 423 on Sundays) and 321 American diaries (208 on weekdays and 113 on Sundays) from high school students of 15 to 18 years of age were analyzed. Descriptive statistics and t-test were used for the statistical analysis. The time use patterns of Korean students on weekdays and Sundays were different than those of their American counterparts. On weekdays and Sundays, the sleeping time of Korean students was 2 hours less than the time of their American counterparts. Koreans studied more, nearly double the time of their American counterparts on weekdays and five times more on Sundays. The study-oriented time allocation of Korean students resulted in less leisure time than the American students. Korean students spent their leisure time of more than 30 minutes participating in social activities, media, and hobbies, and their time allocation to volunteer work and religious activities were nil. On Sundays, the time for studying by Korean students was more than five times longer than that spending by their American counterparts. Koreans used their leisure time of 6 hours and 47 minutes mainly for media, hobbies and social activities. The participation rate of volunteering by Korean students was only 0.5%, though it was 31.0% for the Americans. For a study-life balance for Korean students, it was recommended that trends toward time management and social policy should increase the time allocation to sleeping, housework, work, sports, and volunteering and decrease the time use in studying and hobbies.

• 대한가정학회지
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• 제46권4호
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• pp.83-96
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• 2008

The purpose of this study is to grasp the opinion of Korean feminine seniors on the life support appliances for their healthy ageing: medication dispenser, video phone, activity monitor and sleep monitor. The focus group interviews, asking the usability of the appliances, were answered by each 6 feminine seniors of more than 65 years, residing in Corvallis of U.S.(group I), Cheongju(group II), and Ulsan(group III) of Korea. The results are as follows. (1) The medication dispenser proved to be very useful to all the respondents. All the seniors, who take more than one medicine a day, felt it helpful that the medication dispenser makes them to take medicines at fixed time. In addition, they hoped the medicine envelope to be developed for the dispenser use by the supply side. (2) The seniors showed interest in the manner the video phone works; to work by the voice, rather than by the finger. They expressed the hope of the video phone to display the communication contents, in consideration of their weakening hearing. (3) The seniors who live alone, especially, felt intimacy to the activity monitor, thinking as if some helpers were beside them. The fact that it can send emergency calls immediately when situations happen, gave the seniors emotional safety as a patron. (4) The sleep monitor, although essential to the serious cases without moving ability, was proved less necessary to the healthy seniors. They expressed the hope of this appliance to be evolved for the use with the mattress without bed.

• 한국의류산업학회지
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• 제22권4호
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• pp.504-514
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• 2020

This study improves the dimensional suitability of nail tip products by reviewing the type of fingernail as seen among adult women in Korea. Subjects were 147 adult women ranging from age 20 to 40. Direct fingernails measurements were made using digital Vernier calipers and a curvature gauge. Data on various fingernail shapes were collected through indirect measurements using photography to reveal the shape characteristics of each fingernail types. In this sense, data were analyzed by statistical methods with the use of factor analysis. There were various factors considered to classify extracted fingernail types such as five factors (for the thumb), four factors (index, middle, and little fingers), and three factors (for the ring finger). The cluster analysis resulted in three types. Type 1 is a 'Square' shape characterized with wide fingernails, low height, flat, and low curvature of the cuticle line. Type 2 is 'U-round' shape characterized with narrow fingernails, high height, convex, and the highest curvature of the cuticle line. Type 3 is a 'Round' shape in which the fingernails are wide, high in height, convex, and characterized with a medium curvature of the cuticle line. The results are useful for companies that develop the free edge shape of fingernails for consumer products. The measured values of fingernail can be applied to the shape and lake setting of the nail tip product, depending on type of fingernail.

• 패션비즈니스
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• 제19권3호
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• pp.43-58
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• 2015

Compulsive hoarding becomes a problem when the spaces hoarded items are stored in become unusable due to clutter, health, or safety issues. Our research purpose was to document relationships between two non-normative consumer behaviors (compulsive hoarding, compulsive buying tendency) and two shopping-related variables: hedonic shopping motives and emotional attachment to possessions with everyday consumers. As hedonic shopping motives have been related to compulsive buying, we predicted these motives (e.g., adventure, gratification, role, value, social, and idea) are related to compulsive buying. We also examined the relationship between compulsive buying and compulsive hoarding tendency and whether emotional attachment to possessions moderated this relationship. Participants were 280 undergraduate and graduate students attending a Midwestern university in the U.S. Regression analysis revealed the enhancing emotion motive (a combined motive of adventure and gratification) positively influenced compulsive buying whereas the value motive negatively influenced compulsive buying. All other hedonic shopping motives were non-significant. Participants who tended to buy compulsively were likely to hoard compulsively. This relationship, however, was moderated by participants' emotional attachment to possessions. Participants with high emotional attachment to possessions showed a higher level of hoarding behavior than those with low emotional attachment to possessions. However, the increase in hoarding tendency among participants with low emotional attachment to possessions was larger between those who were low in compulsive buying and those who were high in compulsive buying than the increase between these two groups among participants with high emotional attachment to possessions.

• 대한지역사회영양학회지
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• 제26권3호
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• pp.155-166
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• 2021

Objectives: Driven by a growth of single-person households and individualized lifestyles, solo dining in restaurants is an increasingly recognizable trend. However, a research gap exists in the comparison of solo and group diners' menu-decision making processes. Based on the self-control dilemma and the temporal construal theory as a theoretical framework, this study compared the ordering intentions of solo vs. group diners with healthy vs. indulgent (less healthy) entrées. The mediating role of consumption orientation and the moderating role of amount of menu nutrition information were further explored to understand the mechanism and a boundary condition. Methods: A scenario-based online survey was developed using a 2 (dining social context: solo vs. with others) × 3 (amount of menu nutrition information: no nutrition information vs. calories vs. calories/fat/sodium), between-subjects, experimental design. Consumers' level of nutrition involvement was controlled. A nationwide survey data (n = 224) were collected from a crowdsourcing platform in the U.S. Data were analyzed using multivariate analysis of covariance, independent t-test, univariate analysis of covariance, and moderated mediation analyses. Results: Findings reveal that solo (vs. group) diners have less (vs. more) intentions to order indulgent menu items due to a more utilitarian (vs. more hedonic) consumption orientation in restaurant dining. Findings also show that solo (vs. group) diners have more (vs. less) intentions to order healthy menu items when the restaurant menu presented nutrition information including calories, fat, and sodium. Conclusions: The findings contribute to the literature of foodservice management, healthy eating, and consumer behavior by revealing a mechanism and an external stimuli of solo vs. group diners' healthy menu-decision making process in restaurants. Furthermore, the findings provide restauranteurs and health professionals with insights into the positive and negative impacts of menu nutrition labelling on consumers' menu-decisions.

• 지능정보연구
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• 제17권4호
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• pp.193-212
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• 2011

스마트폰의 대중화와 함께 모바일 메신저 서비스는 모바일 시장의 중요한 키워드로 부상하고 있다. 갈수록 경쟁이 심화되고 있는 모바일 메신저 시장에서 고객 충성도 제고는 기업 비즈니스 생존을 위한 열쇠이자, 기업 마케팅 전략의 목표 일 것이다. 이에 본 연구는 모바일 메신저 서비스 수용 후 발생되는 지각된 고객가치, 사용-확산 그리고 충성도 간에 어떠한 영향을 미치는지를 알아보고, 연구 결과를 통해 모바일 메신저 서비스 고객 확보 및 충성도 제고를 위한 시사점을 제공하고자 하는 것이 연구의 주목적이라 할 수 있다. 연구결과, 지각된 가치는 서비스 사용량에 영향을 미친다는 결과가 나타났다. 또한 사용량은 지속적 사용의도와 타인 추천의도에 영향을 미치며, 사용 다양성은 타인 추천의도에 영향을 미치는 것으로 나타났다. 한편, 지각된 가치는 지속적 사용의도와 타인 추천의도에 영향을 미치며, 브랜드 전환의도의 경우 사회적 가치 요인만이 브랜드 전환의도에 영향을 미치는 것으로 나타났다. 연구결과에 따른 시사점으로 서비스 제공자는 모바일 메신저 서비스 사용을 확산시키고 지속적인 사용을 촉진하기 위하여 첫째, 사용자들의 서비스 사용과 연결된 지각된 가치에 대한 인식을 고취 시킬 필요가 있으며, 둘째, 서비스의 충성도에 영향을 미치는 사용-확산 패턴이 다름을 인식하고, 충성도를 제고 할 수 있는 사용자의 사용-확산 전략을 수립 할 필요성이 있다. 마지막으로, 사용자가 경쟁적인 대안에서 충족시킬 수 있는 고객가치 요인이 무엇인지 분석하여 고객 충성도를 높이고 관계를 지속해나갈 수 있는 방법을 모색해야 할 것이다.