• Title/Summary/Keyword: Trend Differentiation

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A Study on the Perceived Value of Consumers through Web Drama (웹 드라마를 통해 형성된 소비자의 지각된 가치에 대한 연구)

  • Ahn Sunghun;Hue Kwangbok
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.19 no.3
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    • pp.1-11
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    • 2023
  • Unlike in the past, when the demand for web content was increasing and the use behavior of watching short videos was changed, unlike the past when only TV dramas and differentiation were mentioned, web dramas are more firmly established through various attempts. A typical form change is commerce of web dramas. Recently, more and more cases have been produced in the form of product sales by securing real-time functioned, which are disadvantages of commerce, through web dramas. In this trend, web dramas are also increasing interest in product sales. This can be said to be a form developed from the concept of a company's PPL, and the number of companies that use web dramas that predict continuous growth as strategic product promotion and marketing means is continuously increasing. Therefore, this study provides basic data on consumer behavior to collect product information and purchase products using web dramas to companies that are using or considering web dramas, and through this, companies design and establish marketing strategies using web dramas.

Foodservice Trend Predictions and Implications in 2024

  • Taek Yong YOO;Seong-Soo CHA
    • The Korean Journal of Food & Health Convergence
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    • v.9 no.6
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    • pp.21-26
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    • 2023
  • Purpose: This study aims to explore how the modern foodservice industry reflects consumers' rapidly changing taste preferences and health consciousness. In particular, it looks at how companies such as Yakult Korea are expanding their business to meet diverse consumer demands and how traditional and exotic tastes are driving the growth of the sauce market. Research methods: this study was conducted through market analysis, consumer behavior research and case studies. Sales data, consumer purchasing patterns and product development strategy case studies of sauce products in domestic and global markets were investigated to analyze the impact of taste and health harmony and storytelling on brand value. Conclusion: The foodservice industry is meeting consumer expectations for health and taste harmony by developing innovative products that satisfy the senses and adopting marketing strategies through strong storytelling. The success of exotic sauce products in particular reflects consumers' desire for diversity. Implications: the findings suggest that the foodservice industry must continue to innovate to meet consumers' health and taste expectations. They also reveal that product storytelling plays an important role in enhancing brand value. This requires a strategic approach to long-term brand growth and market differentiation. Companies need to reflect these changes in consumer buying behavior.

A Survey on LEO-PNT Systems

  • Hong-Woo Seok;Sangjae Cho;Seung-Hyun Kong;Jung-Min Joo;Jongwon Lim
    • Journal of Positioning, Navigation, and Timing
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    • v.12 no.3
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    • pp.323-332
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    • 2023
  • Today, services using Positioning, Navigation, and Timing (PNT) technology are provided in various fields, such as smartphone Location-Based Service (LBS) and autonomous driving. Generally, outdoor positioning techniques depend on the Global Navigation Satellite System (GNSS), and the need for positioning techniques that guarantee positioning accuracy, availability, and continuity is emerging with advances in service. In particular, continuity is not guaranteed in urban canyons where it is challenging to secure visible satellites with standalone GNSS, and even if more than four satellites are visible, the positioning accuracy and stability are reduced due to multipath channels. Research using Low Earth Orbit (LEO) satellites is already underway to overcome these limitations. In this study, we conducted a trend analysis of LEO-PNT research, an LEO satellite-based navigation and augmentation system. Through comparison with GNSS, the differentiation of LEO-PNT was confirmed, and the system design and receiver processing were analyzed according to LEO-PNT classification. Lastly, the current status of LEO-PNT development by country and institution was confirmed.

Clinical Outcomes of Oral Squamous Cell Carcinoma Patients Treated in National Cancer Center for Last 10 years (최근 10년간 국립암센터에서 치료받은 구강 편평상피세포암종 환자의 치료성적 연구)

  • Jo, Sae-Hyung;Kim, Tae-Woon;Choung, Han-Wool;Park, Sung-Won;Park, Joo-Yong;Choi, Sung-Weon
    • Maxillofacial Plastic and Reconstructive Surgery
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    • v.32 no.6
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    • pp.544-550
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    • 2010
  • Purpose: The result of all malignant neoplasms including oral cancer is decided by long-term prognosis. However, until now, there are only a few reports about long-term prognosis of cancer secluded in the oral cavity. So, we investigated all patients that visited our clinic for oral squamous cell carcinoma (SCCa) for the last 10 years. From this survey, we hope to find important factors that influence prognosis of the disease. Patients and Methods: A retrospective study was performed for patients that visited the oral oncology clinic for oral cancers from Jan. 2001 to Feb. 2010. We selected the patients that were diagnosed with SCCa and received curative treatment. In these patients, we investigated basic epidemiology, smoking history, body mass index, recurrence rate, treatment methods, pathologic data and 5-yr survival rate. Results: There was a total of 185 patients (115 males, 70 females and mean age: 57.3 years) that visited the oral oncology clinic for oral SCCa. Areas of primary lesion were tongue (105 cases, 57%), lower gum (19 cases, 10%), floor of mouth (16 caess, 8%), retromolar trigone (12 cases, 6.5%), and buccal cheek (11 cases, 6%). Other involved areas were upper gum, palate, lip, and salivary glands-of 1 case each. The overall 5-year survival rate was 63.7%. The factors that influenced prognosis of the disease were stage of the disease, status of differentiation, recurrence, metastasis of cervical lymph node and age. Conclusion: The factors that influence prognosis of disease are stage of the disease, status of differentiation, recurrence, metastasis of cervical lymph node and age. To point out a current trend, the mean age of patients that developed oral cancer was lower than that of before. Secondly, the prevalence of oral cancer in non-smoker are on the rise. Thus, further studies on etiology and epidemiology should be done.

Characterization of Differentiation of the Supernumerary Dental Pulp Stem Cells toward the Odontoblast by Application Period of Additives (과잉치 치수유래 줄기세포의 분화제 처리 기간에 따른 상아모세포 발현 특성)

  • Kim, Jongsoo
    • Journal of the korean academy of Pediatric Dentistry
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    • v.42 no.4
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    • pp.312-318
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    • 2015
  • The aim of this study was to investigate the possibility of the supernumerary teeth for the stem cell source in dentistry. The Real Time Quantitative Reverse Transcription Polymerase Chain Reaction (Real Time qRT-PCR) method was used to evaluate the differentiation toward the odontoblast of the supernumerary dental pulp stem cells (sDPSCs). Supernumerary dental pulp stem cells were obtained from 3 children (2 males and 1 female, age 7 to 9) diagnosed that the eruption of permanent teeth was disturbed by supernumerary teeth. The common genes for odontoblasts are alkaline phosphatase (ALP), osteocalcin (OC), osteonectin (ON), dentin matrix acidic phosphoprotein 1 (DMP-1), dentin sialophosphoprotein (DSPP). The sDPSCs were treated for 0 days, 8 days and 14 days with additives and then Real Time qRT-PCR was performed in intervals of 0 days, 8 days and 14 days. The alizarin-red solution staining was performed to visualize the stained color for the degree of calcification at 7 days, 14 days, 21 days and 28 days after treating additives to the sDPSCs. From the result of the Real Time qRT-PCR, the manifestation exhibit maximum value at 8 days after additive treatment and shifted to a decrease trend at 14 days. Alizarin-red solution staining exhibit light results at 7 days after staining and generalized dark result at 14 days. Consequently, in studies with sDPSCs, appropriate treatment time of additives for Real Time qRT-PCR is 8 days. Also, a suitable period of Alizarin-red solution staining is 14 days.

Population Genetic Variation of Ulmus davidiana var. japonica in South Korea Based on ISSR Markers (ISSR 표지자를 이용한 느릅나무 자연집단의 유전변이 분석)

  • Ahn, Ji Young;Hong, Kyung Nak;Lee, Jei Wan;Yang, Byung Hoon
    • Journal of Korean Society of Forest Science
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    • v.102 no.4
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    • pp.560-565
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    • 2013
  • Population genetic structure and diversity of Ulmus davidiana var. japonica in South Korea were studied using ISSR markers. A total of 45 polymorphic ISSR amplicons were cropped from 7 ISSR primers and 171 individuals of 7 populations. The average of effective alleles and the proportion of polymorphic loci were 1.5 and 89% respectively. The Shannon's diversity index (I) was 0.435 and the expected heterozygosity from the frequentist's method ($H_e$) and the Bayesian inference (hs) were 0.289 and 0.323 respectively. From AMOVA, 4.2% of total genetic variation in the elm populations was explained with the difference among populations (${\Phi}_{ST}=0.042$) and the other 95.8% was distributed within populations. The ${\theta}^{II}$ value by Bayesian method which was comparable to the FST was 0.043. So the level of genetic diversity in the elm populations was similar to that in Genus Ulmus and the level of genetic differentiation was lower than that of others. No population showed a significant difference in the population-specific fixation indices (average of $PS-F_{IS}=0.822$) or the population-specific genetic differentiations (average of $PS-F_{ST}=0.101$). Seven populations were allocated into 3 groups in the UPGMA and the PCA, but the grouping patterns were different. Also, we could not confirm any geographic trend from Bayesian clustering.

Petrochemistry on igneous rocks in the Mt. Mudeung area (무등산 지역에 분포하는 화성암류의 암석화학)

  • 김용준;박재봉;박병규
    • The Journal of the Petrological Society of Korea
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    • v.11 no.3_4
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    • pp.214-233
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    • 2002
  • Igneous rocks of Mt. Mudeung area are composed of Pre-Cambrian granite gneiss, Triassic hornblende-biotite granodiorite, Jurassic quartz diorite and Cretaceous igneous rocks. The Cretaceous igneous rocks consist of volcanic rocks (Hwasun andesite, Mudeung-san dacite and Dogok rhyolite) and granitic rocks (micrograpic granite and quartz porphyry). Major elements of the Cretaceous igneous rocks represent calc-alkaline rock series and correspond to a series of differentiated products from cogenetic magma. Igneous activity of Mt. Mudeung area started from volcanic activity, and continued to intrusive activity at end of the Cretaceous. In chondrite normalized REE pattern, most of igneous rocks of Mt. Mudeung area show similar pattern of Eu (-) anomaly. This is a characteristic feature of granite in continental margin by tectonic movement. Variation diagrams of total REE vs. La/Yb V vs. SiO$_2$ indicate differentiation and magnetite fractionation sequential trend of Hwasun andesite longrightarrowMudeungsan dacitelongrightarrowquartz porphyry. In mineral composition of these igneous rocks in mt. Mudeung area, composition of plagioclase and biotite coincidence with variation of whole rock composition, and emplacement and consolidation of magma is about 15 km (about 4.9 Kbar) in Jurassic quartz diorite and 2.0~3.2 km (0.6~1.0 Kbar) in Triassic hornblende-biotite granodiorite used by amphibolite geobarometer. Parental magma type of these granitic rocks of nt. Mudeung area corresponds to VAG field in Pearce diagram, and I-type in ACF diagram.

Petrology of Puu Oo lavas from the Big Island, Hawaii (하와이, 빅 아일랜드의 푸우오오 용암에 대한 암석학적 연구)

  • Kwon, Suk-Bom;Jang, Yun-Deuk;Park, Byeong-Jun;Kim, Yeong-Kyoo;Kim, Jung-Jin
    • The Journal of the Petrological Society of Korea
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    • v.16 no.4
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    • pp.217-232
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    • 2007
  • The Puu Oo eruption in Hawaii since 1983 is one of the largest eruptions on Hawaii's volcanic history with prominent compositional variation ($5.6{\sim}10.1wt.%$ in MgO content). Although intense researches of Hawaiian eruption have been conducted for recent years, there is no up-to-date study on Puu Oo lavas that is erupting hot lavas today. in oder to obtain basic information on the geological characteristics of the eruption including any noticeable change in its petrological trend and magma dynamics, we applied several geological approaches such as field survey, systematic sampling, petrography, mineralogy, and geochemistry. Clinopyroxene and Plagioclase phenocrysts are rarely observed on the thin section, however Olivine crysts are much more obvious in the study area. It indicates that Puu Oo is early stage of magma differentiation. Variation diagram of whole rock composition shows that the elements such as $TiO_2,\;Al_2O_3,\;SiO_2$ and $Na_2O$ decrease with increasing MgO. In the trace element Sr, Y Zr and V versus $K_2O$, P18, P19 samples are plotted in primitive area. Variations of the Ni contents during $2003{\sim}2006$ may suggest a sudden change in magma composition probably caused by new magma injection.

The Study on the History of Pugation therapy From -'Treatise on Febrile Diseases' to 'Longevity and Life Presservation In Oriental Medicine'- (하법(下法)의 발전 과정에 대한 연구(硏究) -상한론(傷寒論)에서 사상의학(四象醫學) 까지-)

  • Choi, Yei-Kwen;Kim, Kyung-Yo
    • The Journal of Internal Korean Medicine
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    • v.19 no.1
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    • pp.524-552
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    • 1998
  • Purgation therapy has played an important role as a influential remedy from the begining of the Chinese medicine. Especially purgation therapy is raised as the effective remedy on the acute infectious disease in the book of 'Treatise on Febrile Disease'. But It was inclined to cold-nature and available only in the excess syndrome. Nevertheless it is evident that the book has showed an example of this therapy. During the middle age, purgation therapy is classified into several subtype; hydrogogue therapy, laxation with lubricants, purgation with cold-natured drugs and purgation with warm-natured drugs. Comparing with the ancient times, it must be a progression. It was investigated earnestly by a school leaded by Zhang Congzheng. They were not restricted to several diseases, but applied it to the wide range of diseases. They thought as following. 'One is ill from pathogenic factor so that you should eliminate it from the human body'. Hence, they frequently used three major remedies such as diaphoresis, emesis and purgation. In this process, purgation therapy had showed eye-opening progress. But opposition to it was not little. Li Gao was a representative man on the opposite side. He expressed a critical opinion and placed great importance on the genuine energy, the natural healing force. Under his influence, a large number of doctors evaded purgation and put it under taboo. On account of these trend, purgation therapy had took a backward step and retrograded. Therefore cathartics such as Rhei Radix et Rhizoma, Rharbitidis Semen, cold drugs such as Gypsum Fibrosum, etc. had been excluded for preservation of the genuine energy, and came about an obnoxious custom to value only 'tonity deficiency', or 'warm and tonify'. As it had came into fashion to approach most disease from the point of view, purgation therapy was merely fall into a remedy of constipation. After the eighteenth century purgation therapy encountered the new period of rivival. It was introduced by them who strived for the study of Epidemics to the new current of thought, so called '增水行舟'. It was because 온병 was apt to dissipate one's Yin fluid. Therefore purgation therapy of this period was characterized by establishing nourishment Yin and body fluid with or without use of timely purgation of accumulation of heat. From the time of Zhang Congzheng, it was accomplished by Lee Je-ma to the most epoch-making change. He caused an improvement in the use of purgation therapy by regarding innate constitutional contradiction as importance than representing clinical symptoms. He warned that existing remedies that depend only upon symptoms and signs, not upon individual characteristics including constitutional features didn't bring round to but kill them. And he understood all the pathologic processes in his constitutional theory, investigated specific drugs on four constitution, made indications of each prescriptions clear. For giving to differentiation of constition before differentiation of syndrom, his new slant on the pathologic phenomena overcome the limitations of 변증시치, and revaluate purgation therapy from remedy impaire the genuine energy to that restore it by recover the balance between the internal organ. It is the product of him to fundamentally upset the cause to be in disregard of purgation therapy.

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