• Title/Summary/Keyword: Trend, market

Search Result 1,612, Processing Time 0.019 seconds

The Trend and forecast of Civil Aircraft market (세계 민간 항공기 시장 동향과 전망)

  • Chang, Tae-Jin
    • Current Industrial and Technological Trends in Aerospace
    • /
    • v.8 no.1
    • /
    • pp.12-22
    • /
    • 2010
  • The great recession which caused by financial crisis made steep rise of oil price and the serious problems of the aircraft industry. High oil price increases operating cost and the recession decreases air traffic. After a period of high book order and delivery from global economic recovery, the aircraft order fell down suddenly. Also the Aircraft price and lease rate deceased and the MRO market is reduced, too. But, the air cargo and passenger increase again since late of 2009. So, it is difficult to predict the market movement, most of the forecasters agreed that the air traffic and aircraft demand will grow gradually in long term with the growth of emerging markets like China, India and Africa. And more efficient, safe and clean aircraft is needed and will need in the market.

  • PDF

Analysis of Fashion Phenomenon in Casual Wear Market Applying Brand Switching Matrix (브랜드 전환 매트릭스를 적용한 캐주얼웨어 시장의 유행 현상 분석)

  • Chung, Inn-Hee;Kim, Sang-Yoan
    • The Research Journal of the Costume Culture
    • /
    • v.15 no.3 s.68
    • /
    • pp.525-540
    • /
    • 2007
  • This study intended to construct the brand switching matrix in the Korean casual wear market and to analyze it in various aspects. 1,014 sample data were collected in Seoul area, a center of fashion retailing. Since the respondents cited over 200 brand names as their last 2 purchased casual wear brands, 15 most frequently-purchased brands were selected for constructing the brand switching matrix. As a result of the examination, it was founded that the brand loyalty was dominant rather than brand switching in the casual wear market. Polo was identified as the leading brand in the market. Its brand equity, which was comprised of brand recognition, brand preference (loyalty), perceived quality, and brand association, was evaluated very high. Especially, the strength of Polo was the consumer's strong preference and the brand image of simplicity, naturalness, and neatness. After combining 15 brands into 6 groups based on the style and price, additional interpretation was performed on this 'trend switching matrix.' A transition of fashion trend in casual wear was observed. Applying the brand switching matrix on fashion products gave us much insight to the market.

  • PDF

Domestic Trend Analysis of Mobile Mapping System through Geospatial Information Market and Patent Survey (공간정보 시장과 특허 조사를 통한 국내 Mobile Mapping System 동향 분석)

  • Park, Hong Gi
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
    • /
    • v.35 no.6
    • /
    • pp.495-508
    • /
    • 2017
  • Today, MMS (Mobile Mapping System) uses the strengths of individual sensor technologies on a variety of platforms to increase the efficiency of geospatial data collection. In this paper, we analyzed the market size and technology trend of mobile mapping market in Korea and abroad, and analyzed frequency, trend, and characteristics of MMS related patents. The results of the analysis are as follows: First, it is expected that the domestic and overseas mobile mapping market will continue to grow in the future, and MMS-related technologies and applications are rapidly developing. Active research and development investment is required to preoccupy future market through technology development and patent competition. Second, the frequency of filing domestic patents is highly correlated with the results of national R&D, and industrial patent applications are highly related to national projects. It is analyzed as the result of introduction of preemptive technologies and research and development of companies for preemption in related industry rather than market development. Lastly, in Korean geospatial information industry survey, It is necessary to maintain the data so that it can be compared with the data of foreign institutions. In particular, statistical data that can grasp the market size in terms of geospatial information utilization and technical aspects are desperately needed.