• Journal of Korean Society of Transportation
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• v.20 no.7
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• pp.167-175
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• 2002

The objective of this study is to reveal a shipper's preference for road freight transport according to commodity classification code. The shipper's preference in freight transport can be obtained by using value of travel-time savings. The characteristics of freight are so various that the shipper's preference also appear widely different. In these days, there were few attempts to estimate value of freight travel-time savings in Korea. but most of them included only rail or marine freight transport so it couldn't obtain unique travel-time savings for road freight transport. In this study the value of travel-time savings of road freight transport was estimated according to commodity classification code. Revealed preference method and associated binominal logit models were applied to estimate the value of travel-time savings in transit from a Seoul metropolitan commodity flow survey data in 1998. Data sets were segmented by commodity classification code and nineteen binominal legit models were estimated according to segmented groups. The results of this study showed that the value of freight travel-time savings varied wide ranges from 16,441 won to 66,769 won per hour a vehicle along with commodity classification code.

• Journal of Korean Society of Transportation
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• v.30 no.6
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• pp.3-12
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• 2012

Additive willingness-to-pay (WTP) for leisure-travel time saving focused on the Iksan-Pohang Expressway and the Donghae Expressway was surveyed during the summer months to estimate the value of travel-time savings (VTTS) for non-business leisure trips. Travelers traveling between 2 and 3 hours on Iksan-Pohang Expressway had WTP of 723 won per 10 minutes of leisure-travel time savings and those traveling between 3 and 4 hours on Donghae Expressway had WTP of 854 won per the same. Based on this survey, we learned that WTP in leisure travel time savings increased with the total travel time. 300 effective samples for each expressway were collected, and estimation was separately conducted on the basis of Cox test.

• Journal of Korean Society of Transportation
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• v.24 no.1 s.87
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• pp.29-38
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• 2006

After the first opening of the KTX in April 2004, travel time between major cities has been dramatically reduced. The reduction rates range from 32% to 47%. Considering travel time reduction between major cities, this study concerned about the intercity travel impact of the KTX operation. This study aimed to analyze intercity mode choice behavior of Daegu Citizens according to the first opening of the KTX. This study takes place in two sections. These are (i) the section of KTX between Daegu and Seoul, and (ii) the section of KTX between Daegu and Daejeon. This study estimated empirical models for analyzing intercity mode choice behavior according to the first opening of the KTX. This study makes use of the data from travel survey from Daegu metropolitan area. The main part of the survey was carried out in the KTX Dong-Daegu station. The survey data includes the information on travel from Daegu to Daejeon and from Daegu to Seoul. In order to analyze intercity choice behavior according to the frist opening of the KTX, multinomial model structure is used. For the model specification, a variety of behavioral assumptions about the factors which affect the mode choice, were considered. From the empirical model estimation, it is found that OVTT(Out-of-Vehicle Travel Time), OVTC(Out-of-Vehicle Travel Cost), IVTT(In-Vehicle Travel Time), IVTC(In-Vehicle Travel Cost), travel frequency, travel purpose, sex, age, occupation. household income, individual income are significant in choosing intercity travel mode. However, it is found that the intercity nde choice behavior is different between (i) the section of KTX between Daegu and Seoul, and (ii) the section of KTX between Daegu and Daejeon. Furthermore, some policy implications are discussed in conclusion.

• Journal of the Korean Society of Clothing and Textiles
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• v.39 no.2
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• pp.294-306
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• 2015

This study investigated how the travel motivation of Korean overseas tourists influenced shopping behavior. We first identified factors of the travel motivation and then categorized types and attributes of shopping products and shopping stores. We then examined the relationship between the travel motivation and shopping products and shopping channels. A questionnaire method was applied for this survey, while factor analysis and regression analysis were used to analyze data. The results are listed below. First, nature & leisure, rest, family, pleasure, hobby & fitness, and discovery were identified as 6 factors of travel motivation. Second, shopping products of overseas tourists were categorized into three types: fashion & luxury, daily goods, and memento. There were four attributes of products, namely, design, utility, economy, and prestige. Major types of shopping stores were souvenir shops, fashion channels and local markets; the shopping store attributes identified were location & salesperson, assortment & atmosphere, and display. Third, overseas tourists' motivation was shown to influence the selection of product types and attributes. Those who traveled for rest, family, pleasure, hobby & fitness orientation were inclined to purchase fashion & luxury goods, and daily goods; however, those who traveled for rest and hobby & fitness orientation also tended to buy memento. The effect of the travel motivation was shown to be different according to product attributes. Fourth, tourists' motivation was shown to affect store type selection and attributes. Those whose traveled for rest, family, pleasure, hobby & fitness preferred souvenir shops while those seeking nature & leisure and pleasure tended to visit fashion channels and local markets more often. Travelers seeking nature & leisure and discovery cared for all three store attributes while family oriented and pleasure seeking tourists considered shopping store location, salesperson and display attributes as important.

• Korean Journal of Agricultural Science
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• v.44 no.1
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• pp.123-132
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• 2017

Nowadays, many people suffer from stress because of their jobs, studies, traffic, etc. Daily stress may cause many diseases (Garrett, 1991). One of the methods for reducing stress is experiencing a natural environment (Frumkin, 2001). Cibodas botanical garden (CBG) is one of the most famous travel destinations in Bogor, Indonesia. CBG has the potential for tourism activities. However, an economic assessment is required to verify their sustainability. The research objectives of this study were to identify the characteristics of tourism utilization in CBG, to analyze the economic tourism value of CBG, and to measure the effectiveness of traveling to a natural environment for reducing stress. The research method used was the survey. This study used three data analysis methods: (1) descriptive analysis which was used to identify the characteristics of tourists, (2) travel cost method (TCM), and (3) contingent valuation method (CVM). Results showed some differences in the characteristics of foreign and domestic tourists respondents in age, educational background, income level, number of dependents, and the frequency of their visits. CBG has a high economic value, amounting to IDR (Indonesian Rupiah) 5,508,932,605,405 or approximately USD (United State Dollar) 413,000,000. WTP (Willingness to Pay) of domestic tourist respondents was IDR 29,702 or USD 2.2 per visit, while the value of foreign tourist respondents reached IDR 39,700 or USD 2.9 per visit. Respondents found it preferable to pay more for tickets (WTP value) than to buy medication to reduce their stress.

• Journal of Korean Society of Transportation
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• v.29 no.4
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• pp.29-41
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• 2011

This study investigates the factor that influences commuting time to work when individuals allocate their time for different types of activities. The commuting time is an important indicator for an individual to determine the residence and choose the means of transportation. The analysis uses the data collected from people who live in Seoul metropolitan area including Seoul, Incheon and Gyeonggi Province, and commute to work and making the simple linkage travel (home-work-home) within the area. For the analysis, the Cox hazard proportional methodology was adopted. The method is known to be well applied without assuming any distribution in case of the dependent variable being continuous. For the covariate, the interaction effect between the space variable of the work place and the variable of transportation has been also included in the model. The commuting time to work has been estimated for both 1) the whole metropolitan area and 2) the separate regions i.e., Seoul, Incheon and Gyeonggi-Do. The result reveals that characteristic variables related to individual, household and travel properties influence the mode of transportation and the time allocated for commuting to work (p<0.01). This study also demonstrates the usefulness of the Cox hazard proportional model. The data used in this study is the actual household travel data surveyed in 2006 in the metropolitan area, and analyzing the survey data in 2010 is currently in progress. Comparison of the two survey data sets seeking any behavioral change is suggested for the future study.

• 공원문화
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• s.26
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• pp.26-32
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• 1984

There have been few researches on the factors affecting forest recreation demand and demand for and value of forest recreation in Korea. This study has three main objectives as follows; First, to introduce the nature of recreation demand, the factors affecting forest recreation demand, and the methods of measuring demand for and benefits from forest recreation by reviewing related literatures. Secondly, to investigate the visitors' characteristics, patterns of recreation activities, and their attitudes for the recreation environments at the Deogyu National Park through interviewing them with the questionaire. Thirdly, to estimate the demand for and benefits of forest recreation at the National Park by Travel Cost Method. The survey was dealt by three trained interviewers at the enterance of the park for 5 days from September 26 to October 10, 1982. The 430 respondents were sampled randomly among 9,391 visitors with 4.6% of sampling rate. As the results, the study revealed that most of visitors to Deogyu National Park were from urban areas and belonged to the intermediate-upper income classes, and that most of them traveled more than 250 km or 4 hours to the site from their origins. And more respondents answered that the recreation environments of the cite were more or less better than other recreation areas. From the date of travel distances and participation rates of 13 cities or counties, the demand schedule of forest recreation at the National Park was established. The estimated equation of total experience demand curve is; Log $VR_i$ 2.6353 – 1.021 Log $D_i$ $R^2=0.9451$ where, $VR_i$ $(%\times1000)$ = Participation rate of the ith origin $D_i$ (km) = Travel distance from the ith origin From the total experience demand curve, the demand curve of recreation resources was built by adding travel cost in distance (km). The regression equation of the recreation resources at the Nation park is; Log V = 4.0304 – 0.8167 Log D $R^2=0.9060$ From the demand schedule of recreation resources, the recreational bendfits of Deogyu National Park was estimated. The estimated bendfits to a visitor from the forest is equivalent to the travel cost of 2,372 km. The study also found out that the demand for recreation resources was less elastic than the demand for the total recreation experience at the Deogyu National Park.

• Journal of Korean Society of Transportation
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• v.19 no.4
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• pp.49-57
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• 2001

Since the value of travel time savings is found to be the most important benefit of transportation projects, considerable work has been done on the estimation of the value of travel time in many countries, including U. S. A. England, Australia, and Korea. And majority of them was mode choice model. This paper estimated the VTTS for commuters using traffic regulation obedience market model, which had not been applied in any previous studies, and survey data, which was obtained using Contingent Valuation Method. The result meets our expectations.

• Geophysics and Geophysical Exploration
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• v.1 no.1
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• pp.19-24
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• 1998

This paper deals with tomographic travel time inversion of three dimensional seismic refraction survey conducted over a dipping interface. The slowness, and thus velocity as its reciprocal, distribution on the subsurface interface is to be determined applying an ART with under-relaxtion parameter. The models chosen are realistic, i.e., most likely to be met in engineering seismics, and the interface includes anomalous zones. It is found that, generally speaking, the inversion could be misleading or meaningless without the correction of the dip of the interface. This is rather surprising when we recall that usual assumption for the interpretation of refraction seismics data is the horizontal attitude of structures within the limit of $15^{\circ}$ dip or so. To make the present method tenable for a new means of routine seismics, some practical ways of identifying head wave arrivals are to be devised.

• The Journal of Information Systems
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• v.31 no.2
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• pp.263-288
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• 2022

Purpose Recently, the tours and activities (TAA) market provided by online travel agencies (OTA) has grown rapidly and has become the third-largest in the travel industry. However, compared to its practical proliferation, TAA has not yet received much academic attention. This study aims to discuss the effect of the four domains (e.g., educational, entertainment, escapist, and esthetic experiences) of the experience economy on users' memorable tourism experiences (MTE), satisfaction, and loyalty in the context of TAA. Moreover, the study investigates how this mechanism varies depending on the tour guides' professional competency. Design/methodology/approach This study developed a research model based on the S-O-R framework. Using the survey method, data were collected from consumers who had experienced TAA offered by OTA more than once within one year. A total of 307 respondents (consumers) were used for the final analysis, and developed hypotheses were tested using a structural equation model technique. Findings The results of this study are as follows. First, educational, entertainment, and escapism experiences in the experience economy positively affect MTE. Second, within the experience economy, entertainment and esthetic experiences have a positive effect on satisfaction. Third, MTE positively influences satisfaction, repurchase intention, and recommendation intention. Fourth, satisfaction has a positive impact on repurchase and recommendation intentions. Finally, according to the level of tour guides' professional competency, there is a significant difference in the effect of escapism experience on MTE/satisfaction.