• The Journal of Society for e-Business Studies
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• v.18 no.1
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• pp.165-189
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• 2013

Conceptual modeling is a critical activity for developing successful business information systems. The objective of this study is to evaluate the possibility of applying the constant comparison method from the grounded theory to conceptual modeling. To achieve the objective, we trained novice modelers and split them into two groups for evaluation. The experimental results show that applying the constant comparison method could increase acceptability from more experienced conceptual modelers. Moreover, while the control group was experienced difficulties when domain knowledge is unfamiliar, the experimental group could handle difficulties more effectively. In addition, applying the constant comparison method also decreased the time to complete analysis for conceptual modeling.