• 제목/요약/키워드: Tourism Management

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A Study on Development of a Tourism Course in Seosan using Social using Media Big Data

  • Ha, Yeon-Joo;Park, Jong-Hyun;Yoo, Kyoungmi;Moon, Seok-Jae;Ryu, Gihwan
    • International journal of advanced smart convergence
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    • 제10권4호
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    • pp.134-140
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    • 2021
  • Big data has recently been used in various industries such as tourism, medical care, distribution, and marketing. And it is evolving to the stage of collecting real-time information or analyzing correlations and predicting the future. In the tourism industry, big data can be used to identify the size and shape of the tourism market, and by building and utilizing a large-capacity database, it is possible to establish an efficient marketing strategy and provide customized tourism services for tourists. This paper has begun with anticipation of the effects that would occur when big data is actively used in the tourism field. Because the method of use must have applicability and practicality, the spatial scope will be limited to Seosan, Chungcheongnam-do, and research will be conducted. In this paper, to improve the quality of tourism courses by collecting and analyzing the number of mention data and sentiment index data on social media, which reflect the tourist's interest, preference and satisfaction. Therefore, it is used as basic data necessary for the development of new local tourism courses in the future. In addition, the development of tourism courses will be able to promote tourism growth and also revitalizing the local economy.

A Framework of Medical Tourism as a Niche Trade Item: A System Approach

  • Kho, Tae-Gyou
    • Journal of Korea Trade
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    • 제25권2호
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    • pp.1-21
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    • 2021
  • Purpose - The purpose of this research is to develop two medical tourism system models which explain medical tourism phenomenon with a systemic approach. Design/methodology - This research was conducted by using a qualitative data analysis which mainly refers to previous references of medical tourism in the areas of tourism and medicine. Leiper's tourism system model was utilized as a conceptual framework. In-depth interviews with experts in the field were conducted in order to pretest the models. Findings - This research suggests a medical tourism system framework and a medical service provision framework. The first model presents medical tourism components and their relationships within a framework presented in a diagram. The second model shows the relationships among medical services required by medical tourists, the service providers, and service human resources along with movements of medical tourists. Originality/value - The first model presents a spatial composition of medical tourism components and their relationships, whereas the second model shows the linkage among medical services, the service providers, and relevant service human resources along with time sequential steps of medical tourists. These two models are complementary and may be used as useful tools to observe medical tourism phenomenon with a systemic and holistic approach. These two models may enable stake holders avoid unnecessary confusions and conflicts that result in duplication of government policies and a waste of budget and human resources.

Smart Tourism Capability Maturity Framework : A Design Science Research Approach

  • Chaeyoung Lim;Kazuki Baba;Junichi Iijima
    • Asia pacific journal of information systems
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    • 제29권3호
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    • pp.503-523
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    • 2019
  • Many cities in the world have increased initiative to realize smart tourism. There are unexplored challenges for the people which lead and manage smart tourism projects and realize its value in tourism (we call them as 'Smart tourism initiatives'), such as orchestrating of tourism complexity, developing and sharing tourism strategy, sustaining tourism projects and innovation. Concerning these challenges, we aim to design a holistic capability maturity model for sustainable and smart tourism governance enabling sustainable tourism innovations via tackling the challenges above. We adopted Dynamic capability theory as a theoretical lens and introduced Design science research methodology in order to develop a new capability maturity governance model as a design artifact. As a result of the study, we could synthesize findings from iterations of the design research cycle based on the IT Capability Maturity Model. Our result proposes a potential capability maturity model supporting effective communication and strategic alignment for the initiatives with illuminating future paths with evaluation methods on tourism capabilities for the initiatives. Throughout this study, we contribute to the body of knowledge as well as practice by proposing a new tourism capability governance model.

한국과 일본의 웰니스관광정책 동향 분석 및 정책적 함의 (Trend Analysis and Policy Implications of Wellness Tourism Policy in Korea and Japan)

  • 김상윤
    • 한국융합학회논문지
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    • 제12권6호
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    • pp.183-195
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    • 2021
  • 본 연구는 웰니스관광 수요가 증대되고 있는 가운데 관련 문헌연구와 온라인 면접조사를 통해 우리나라와 정책적 유사성을 가진 일본과의 웰니스 관련 관광정책 동향을 비교 분석하여 국내 웰니스관광에 대한 정책적 시사점을 강구하였다. 조사 결과, 웰니스관광 관련 개념은 한일 양국 간 큰 차이는 없으나, 일본의 경우 치유(힐링)관광보다 헬스투어리즘이나 웰니스관광 개념사용이 보편화되어 있는 것으로 나타났다. 웰니스관광정책은 정책주체의 유연성과 정책의 효율성, 관련 인증 및 인력양성 분야는 일본이, 정책의 추진력과 제도적 정비는 우리나라가 보다 체계적인 것으로 분석되었다. 우리나라도 일본의 NPO법인 헬스투어리즘진흥기구나 산림테라피소사이어티 사례와 같이 웰니스관광협의체를 구축하고, 웰니스관광의 체계적 인증 및 관련 인력양성의 질적 관리를 통해 정책의 효율성을 제고할 필요가 있다고 판단되었다. 또한 웰니스관광의 산업화를 위해서는 지역별 특화된 웰니스자원을 유기적으로 연계함으로써 웰니스관광의 치유적 효능과 상품적 가치를 제고시킬 필요가 있으며, 포스트 코로나 시대를 대비한 웰니스관광정책의 방향과 대응전략에 대한 심도있는 분석과 웰니스관광지에 대한 실증적 연구가 필요할 것으로 판단된다.

국내 품질개선 소집단 활동과 품질개선기법에 대한 실증적 연구 (An Empirical Study on Domestic Small Group Activities of Quality Improvement And Quality Improvement Tools)

  • 김창준;문영길;서순근
    • 품질경영학회지
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    • 제36권3호
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    • pp.22-33
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    • 2008
  • In this paper, first of all, the driving performance of QCCs(Quality Control Circles) that are stagnant during 10 years are reviewed. And the usage realities and utilization degree of quality improvement tools in the domestic activities of QCCs are empirically analyzed into size of company and type of business. Thus, this empirical study compares the results of past period in 1997${\sim}$1999 with the results of 6 sigma non-adapting period in 2000${\sim}$2003 through examining the collections of presentation for Korea Quality Control Circle Meetings. Also, according to the introduction of 6 sigma in QCCs activities the difference of utilization degree for quality improvement tools are analyzed to compare the results of 6 sigma non-adapting period in 2000${\sim}$2003 with the results of 6 sigma adapting period in 2004${\sim}$2006. Finally, the utilization degree of 6 sigma tools which follow the driving steps of 6 sigma, DMAIC, are analyzed.

Technology-based Procurement Innovation in SME F&B Service : An Evolutionary Case Study

  • Cho, Nam-Jae;Gu, Yeon-Kyoung
    • Journal of Information Technology Applications and Management
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    • 제17권3호
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    • pp.25-41
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    • 2010
  • F&B(food and beverage) in accommodation industry is a key service that determine the satisfaction of customers in tourism industry. As the importance of the management of quality gets increasingly highlighted in service industry, the innovation in the management of service quality and satisfaction in tourism industry is gaining high attention. In this research, we focused on the improvement and innovation of the management of procurement process for F&B service based on the smart use of information technology. A case and scenario analysis of the improvements in the management of procurement process is performed focusing on a medium-size accommodation business. Future opportunities and potential of further IT-based innovation is discussed.

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자갈치 수산관광단지 조성방안에 관한 연구 - 먹거리를 중심으로 - (Developing the Jagalchi Marine Tour Complexes - Focusing on Foods -)

  • 윤태환;박봉규;조용범
    • 한국조리학회지
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    • 제14권2호
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    • pp.293-302
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    • 2008
  • The objective of this study is to suggest development methods of marine tour complexes by specializing and modernizing the renowned Jagalchi Fish Market. This study tries to suggest the ways of overcoming limitations of the traditional market place and making a unique tourism destination with affluent attractive culture elements. To preserve its position as the most famous fish market in Korea, Jagalchi market needs to more differentiate its position over competitors. To do that, it needs to avoid over-lapping of product categories among different sectors and specializing each zone according to the assigned theme. Improving tourism environments by expanding entertaining aspects, building landmark facilities and a seaside park, and tourism infrastructures. In addition, the development scheme needs to be planned unified with other city development plans to create a unified image, and a connection program with other tourism resources surrounding the target area needs to be created in order to pursue synergy effects. In the aspect of food, a large seafood center which offers various seafood from all around the world, a traditional night market street, various theme restaurants can be suggested. Successful development of the Jagalchi marine tour complexes not only has ripple effects on the region's culture, society, and other related industries but directly influences related regional tourism and commercial industry.

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관광산업의 경제적 효과 분석 -산업연관분석을 중심으로- (Economic Impact of Tourism Industry in Korea -An Input-Output Analysis-)

  • 지봉구;김태구;이계희
    • 한국산학기술학회논문지
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    • 제12권7호
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    • pp.3039-3045
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    • 2011
  • 본 논문은 관광산업을 포함한 우리나라의 산업연관모형을 구축하고, 관광산업의 각종 유발계수를 산업간 비교분석하고자 2007년 산업연관표를 중심으로 분석하였다. 이를 위해 전국 403개 산업 세세분류 산업연관표를 이용하여 28개 산업부문으로 산업연관표를 재작성하여 관광산업이 포함된 산업연관표를 도출하였다. 작성된 산업연관모형은 생산자거래표, 수입거래표 등을 작성하여 구축하였고, 관광산업의 각종 파급효과를 분석하기 위하여 산업간 비교하기 위하여 산업연관표를 중심으로 분석하였다.

Achieving Local Residents' Support for Tourism Development through Community Satisfaction and Government Trust

  • Trinh, Thi Anh;Kim, Hyun-Jung
    • 한국조리학회지
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    • 제22권1호
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    • pp.96-107
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    • 2016
  • The purposes of the study are (1) to explore relationships amongst attitudes to positive/negative tourism impacts, community satisfaction, government trust, and support for tourism development and (2) to provide practical implications for policy makers how they can gain residents' support by increasing community satisfaction and government trust, which are resulted from attitudes to tourism impacts. A questionnaire is self-administered to local residents using a systematic sampling method in Ninh Hai Commune, Hoa Lu District, Ninh Binh Province, Vietnam. The results indicate community satisfaction and government trust are core factors of support for tourism development. The study highlights that to attain community satisfaction and government trust, the policy makers should especially increase positive socio-cultural and environmental impacts and minimize negative economic impacts on the community simultaneously.

농촌관광 마을주민 지역사회애착심 영향요인 분석 (Determinants Affecting Residents' Community Attachment in Rural Tourism Development)

  • 박덕병
    • 한국지역사회생활과학회지
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    • 제20권2호
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    • pp.247-262
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    • 2009
  • A concept of community attachment was applied to investigate the residents' support for tourism development. This study aims to identify the factors influencing conflict management and community attachment on community resident in rural tourism villages. On-site survey with self-administered questionnaires was conducted for 348 residents in the rural tourism communities. Two distinct segments were identified by factor-clustering methods: functional-affective community attachment(80.72%) and anti-community attachment(19.28%). The characteristics of community residents with each type of community attachment were determined using a Bionomial Logistic Regression model. The most important determinants of positive community attachment were the degree of tourism business involvement, sex, and education. Therefore, some government supportive programs are needed to improve community attachment for the people who are under educated and females. In addition, the functional aspects of community attachment should be considered for rural tourism development.

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