• Title/Summary/Keyword: Tour and Travel

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A Study on Travel Activity and Shopping Behavior of 20's-30's Korean Overseas Travelers (20-30대 해외여행자의 여행활동과 쇼핑행동에 관한 연구)

  • Jeon, Yangjin
    • Human Ecology Research
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    • v.54 no.5
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    • pp.529-539
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    • 2016
  • This study confirmed shopping behavior of Korean young overseas tourists and its effect on travel evaluation. I first identified core factors of travel activity preference, travel shopping propensity, and shopping products. The effect of shopping product satisfaction on tour satisfaction and post-tour intention was then investigated. Based on travel activities, tourists were grouped, and their characteristics were compared. An online survey method was performed to obtain data of 20's-30's Korean unmarried people, while factor analysis, regression analysis, chi-square test, analysis of variance (ANOVA), and cluster analysis were applied to analyze data. The results were as follows. First, six travel activities (city life, art/shopping, cultural experience, entertainment, field experience, and friendship), three shopping propensity (novelty/uniqueness, utility, and prestige), and four product groups (fashion goods, household goods, crafts, and foods) were found by factor analyses. Second, travel activity tended to influence shopping propensity, which then influenced shopping products preference. All factors of travel activity seemed to affect the three travel shopping propensities. Third, shopping satisfaction was shown to affect tour satisfaction, and posttour behavior. Finally, four tourist groups (active, social, pleasure, and passive) differed in terms of preferred tour activities, shopping propensity, and tour behavior. Active tourists rated the highest scores and passive ones rated the lowest for most evaluations.

An Empirical Study on Tour Conductor's Quality - focused on tourists and travel agents (국외여행인솔자의 자질 실증연구 -여행객과 여행업종사자를 대상으로-)

  • Hyun, Kil-Nam;Hurr, Hee-Young
    • Korean Business Review
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    • v.19 no.1
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    • pp.137-156
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    • 2006
  • Since liberalization of overseas tour in 1989, the number of travel agencies and tourists increases rapidly. The role of tour conductors becomes more important element in tourist satisfaction, because they take charge of every detail of the overseas tour package from departure to arrival. The purpose of this study is to examine on the tour conductors' quality and competence on tourist satisfaction. Although the importance of quality factors were recognized differently by tourists and travel agents, the tour quality and competence of tour conductors are among those factors that influence most on tourists' satisfaction. So, tour conductors have to try to improve their quality and get the needs tourists want.

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A Study on Re-Participation and Recommendation by Evaluation of Cruise Tour Attributes (크루즈(Cruise)참가속성 만족도에 따른 재 참가 및 참가추천의사에 관한 연구)

  • Kim, Do-Yeong;Kim, Maeng-Seon
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.17 no.1
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    • pp.69-84
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    • 2006
  • Recently, Cruise travel Industry becomes a major market in the SIT tour. this perspective, the primary purpose of this study was to investigate relationship between influencing factors of the Selection Attributes of Cruise Tour. This research aims to provide information to establish customer-oriented marketing strategies in developing by cruise tour. The current study examined related literature finding out the number of the factors to meet future users preference and expectations. Based on examined factors, the study investigated the same dimensions in Korea future cruise industry. The data collected outgoing tourists of travel service company. The Survey instrument consisted of asking respondents a number of questions regarding their intention, preferences, and expectations toward future cruise travel. The result of study showed that a certain number of factors were statistically significant on the future users cruise travel intention. It shows that there was significant difference related to the using purpose and the usage attitude. It can be conducted from the results that respondents expected a certain number of factors when the cruise travel launched in korea.

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A Study of Development for Travel Management Application (여행 관리 어플리케이션 개발에 관한 연구)

  • Park, Kwangsoo;Kim, Yongchun;Moon, SongChul
    • Journal of Service Research and Studies
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    • v.4 no.2
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    • pp.49-56
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    • 2014
  • Lately, We have experienced increasing of Smartphone. Therefore we have experienced increasing of Application for Smartphone. This study suggested Tour Management Application using the smartphone. When you travel, you need various information This study of Development for Application provide that guide of travel destination provide means of transportation, time of travel, traveling expensives management. This application will use conveniently This application provide various information of travel and this application will use tool of new mobile business.

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CSR Impact on the Firm Market Value: Evidence from Tour and Travel Companies Listed on Chinese Stock Markets

  • LEE, Jung Wan
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.7
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    • pp.159-167
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    • 2020
  • The study examines the impact of corporate social responsibility (CSR) activity on the firm market value, in particular, market capitalization of tour operators listed on Chinese stock markets. This study employs panel data analysis methods to examine endogeneity concerns in observational data. The balanced panel data includes a total of 1,296 observations with 27 cross-sections of tour operators listed on Chinese stock markets and with 48 time-specific periods from March 2006 to December 2017. The results indicate that CSR activity has a negative impact on the market value of the firm for the concurrent period, but from one-period time lag and afterwards CSR activity has a strong positive impact on the market value and sustains its positive impact on the market value even for a two-period time lag. The findings suggest that the economic effect of CSR activity on the firm market value tends to take some degree of lagged effects to be fully showcased in the market capitalization of tour operators and travel companies listed on Chinese stock markets. The findings suggest that, though CSR activity may carry some financial risk for an immediate short-term, tour operators must put a lot of time and effort into making CSR actions effective.

Tour-based Personalized Trip Analysis and Calibration Method for Activity-based Traffic Demand Modelling (활동기반 교통수요 모델링을 위한 투어기반 통행분석 및 보정방안)

  • Yegi Yoo;Heechan Kang;Seungmo Yoo;Taeho Oh
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.22 no.6
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    • pp.32-48
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    • 2023
  • Autonomous driving technology is shaping the future of personalized travel, encouraging personalized travel, and traffic impact could be influenced by individualized travel behavior during the transition of driving entity from human to machine. In order to evaluate traffic impact, it is necessary to estimate the total number of trips based on an understanding of individual travel characteristics. The Activity-based model(ABM), which allows for the reflection of individual travel characteristics, deals with all travel sequences of an individual. Understanding the relationship between travel and travel must be important for assessing traffic impact using ABM. However, the ABM has a limitation in the data hunger model. It is difficult to adjust in the actual demand forecasting. Therefore, we utilized a Tour-based model that can explain the relationship between travels based on household travel survey data instead. After that, vehicle registration and population data were used for correction. The result showed that, compared to the KTDB one, the traffic generation exhibited a 13% increase in total trips and approximately 9% reduction in working trips, valid within an acceptable margin of error. As a result, it can be used as a generation correction method based on Tour, which can reflect individual travel characteristics, prior to building an activity-based model to predict demand due to the introduction of autonomous vehicles in terms of road operation, which is the ultimate goal of this study.

An Analysis of the Tour and Recreation Values of the Parks (공원녹지의 관광위락가치에 관한 연구)

  • 임완현
    • Journal of the Korean Institute of Landscape Architecture
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    • v.22 no.1
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    • pp.1-16
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    • 1994
  • This paper examines the individual and social values of tour and recreation activities related to the characteristics and attractions of parks in urban area through a questionnaire. The data for this research consists of 2,942 samples based on interviews in sixteen parks in Daegu area. Implications of the findings for urban parks design and tour and recreation policy are discussed. Travel cost method and contingent valuation method are applied essentially. These methods yield a reasonable estimation of the relationship between tour and recreation values of the parks and the visit rate which can be used to estimate demand functions for tour and recreation experiences provided by a site. Semilog-type models can be used to estimate the use of the park. Finally, the tour and recreation value of each park per user-day is estimated by the total experiences of the users. This study is a modest but important step in the investigation of urban parks and recreation site demand and values. Many of the developments in contingent valuation method and travel cost modeling should now be applied to the urban scale parks and recreation sits. Such studies will contribute significantly to the improvement of methodology for tour and recreation values measuring, especially to individual and social benefits for the urban parks, and provide the much needed guidance for the allocation of scarce tour and recreation resources.

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Effect of Influencer's Social Media Number of Followers on Purchase Intention in the Travel Industry of Vietnam: The Moderating Role of Package Tour Price

  • Thi Hoai DANG;Thi-Tuyet TRAN;Cao Cuong HOANG
    • Journal of Distribution Science
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    • v.22 no.4
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    • pp.37-46
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    • 2024
  • Purpose: Social media influencers (SMIs) have become significant sources of information influencing their followers' purchase intentions; few studies have been published on the effect of the number of followers and package tour prices on followers' purchase intention within the Vietnam travel industry utilizing naïve theories. This study examined the relationship between the number of followers and purchase intention and tested the moderating role of package tour price. Research Design, data and methodology: A 2 (number of followers: high vs. medium) × 2 (package tour price: high vs. low) between-subjects factorial design was used. 395 Vietnamese students (114 men, 281 women; Mage = 19.99, SDage = 1.25) from Thuongmai University participated in the study. ANOVA and PROCESS MARCO were used to test hypotheses. Results: Findings indicate that participants show a higher purchase intention for SMIs with a higher number of followers than those with a medium one. When the package tour price is high, participants with a medium number of followers show a greater purchase intention than those with a high one. Conclusion: This recommendsthat tourism managers collaborate with SMIs with a high number of followers when the package tour price is low and with SMIs with medium ones when the package tour price is high.

The order Picking Time of the S/R Vehicle in a Batch Picking Warehouse System (배치 인출 창고시스템에서 저장/인출 차량의 주문 인출 소요시간)

  • Chang, Suk-Hwa
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.34 no.4
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    • pp.1-10
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    • 2011
  • This paper addresses the analysis of the travel distance and order picking time of the vehicle in a aisle when items are picked by the batch in a warehouse system. Batching is to combine several orders in a single tour of the storage/retrieval machine. An advantage of batching is that the length of a tour for a batch of orders is shorter than the sum of the individual orders' tour lengths. The average travel distance and order picking time when a batch is picked in a aisle of the warehouse systems are analyzed for the batch size. And when the vehicle is idle, the dwell point of the vehicle to minimize to the response distance is analyzed. As the batch size is increased, average order picking time per item is decreased. The problem is analyzed and a numerical example is showed to explain the problem.

A Study on the Effect of Affect(PAD Dimension) Induced by Travel Agency Service Quality (여행사 서비스품질이 PAD정서차원에 미치는 영향에 관한 연구)

  • Jung, Moon-Young;Kim, Gye-Seok
    • Korean Business Review
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    • v.19 no.2
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    • pp.155-181
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    • 2006
  • According to some previous studies, it has been suggested that affect has influence on consumers' behaviors. It has been also argued that affect has stronger influence on behavior related to tour and leisure. However, only a few studies have dealt with relationship between affect and tour considering the important correlation. This research examines on the influence of various affects on tourists' attitude and repurchase intention. This study assumes that affect takes three sub-categorized factors - pleasure, arousal and domination. It is a frequently used consumer behavior area called PAD. The purpose of this research is to examine affect and their causes experienced during tour on affectional travel agency service quality. To test the hypothesis, survey data obtained from 482 outbound tourists were used. Result shows that affect(PAD dimension) aroused by tour experiences(affectional travel agency service quality) significantly influence each attitude and repurchase intention. The implication of this finding is that marketers can gain maximum profit by providing positive affect. Because of the judgement that more future studies on unique characteristics of the affect of tour are needed, this study also describes some limitations and suggestion for the future study.

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