• 제목/요약/키워드: Telecommunication Service Industry

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The Spill-over Effect of the Production and Investment of Telecommunication Service Industry (통신산업의 국민경제적 파급효과)

  • Kim, Sung-Whan;Kang, Im-Ho
    • Journal of Digital Convergence
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    • 제6권2호
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    • pp.97-105
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    • 2008
  • This paper tries to measure the spill-over effect of the production and investment of telecommunication service industry (hereafter telecommunication industry), using the most recent data of 2003 input-output tables. The results are summarized as follows. First, the industries which have the biggest spill-over effect from the production of telecommunication industry is miscellaneous business service (including the sale commission of telecommunication service), other engineering services (including royalty), and business consumption. Second, the production of telecommunication industry induces more value-added, and less production, less import, and less employment than related industries such as radio and television equipment, communications and broadcasting equipment, and computer and peripheral equipment. Third, while the investment of telecommunication service amounts to 15% of its production, the effect of the investment on production, value-added, consumption, and employment reaches 70% of that of its production. The policy implication of this paper is that the telecommunication industry contributes to overall economy mainly through its investment.

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A Review on the Change of Telecommunication Market in Perspective of Customer (소비자 관점의 통신시장 변화 고찰)

  • Hwang, Min-Woo;Jung, Sang-Ik
    • Journal of Information Technology Services
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    • 제7권1호
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    • pp.45-62
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    • 2008
  • This review examines the rapid growth of qualitative and quantitative of telecommunication industry for past couple of years from customer's viewpoint. Most of the telecommunication products were positioned in the market by the businesses and government's support, but the entity of telecommunication products were never interpreted from the user's viewpoint. Even though, various kinds of telecommunication services have been actively discussed by businesses, government, and IT professionals, it has not been sufficiently discussed by the marketing academia where they need to focus a lot on customer's utility. For the purpose of providing an insight of the telecommunication service marketing strategy, this study looked over old and new directions of growth, failure and evolution of services by focusing on two main pillar of communication business, which is high-speed internet and mobile phone service. Additionally, the research explains and mentions the limit and trend of the telecommunication service marketing, and the future research task that needs to be solved.

The Effects of Cellular Phone Service Quality to Switching Barrier in Korean Mobile Telecommunication Market (한국 이동통신시장에서 휴대폰 서비스품질이 전환장벽에 미치는 영향 분석)

  • Zu, Hyung-Lyul;Lee, Jin-Choon
    • Journal of Information Technology Services
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    • 제8권2호
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    • pp.229-245
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    • 2009
  • The Korean mobile telecommunication service market is faced with a tremendous competitive period, in which the market is entering into the maturity stage with launching of the 3rd generation service and with introduction of mobile number portability. In general, it is more important to sustain the old customers than to attracting new customers, as the life cycle of an industry is entering the maturity stage in which the growth rate of new customers is decreasing gradually or becoming stagnant. Thus, mobile telecommunication business has to seek a way to maintain the existing customers instead of promoting new customers. So this study investigates whether the service quality of mobile telecommunication could have effects on the switching barrier of the industry. In order to test the hypothesis on the effects of service quality of mobile telecommunication in Korea on switching barrier, this study collected the questionnaire response data of students including middle and high school students and undergraduates, who are regarded as the major customers in that mobile telecommunication industry.

Market Share Forecast Reflecting Competitive Situations in the Telecommunication Service Industry (통신서비스산업에서 경쟁상황을 반영한 시장점유율 예측)

  • Kim, Tae-Hwan;Lee, Ki-Kwang
    • Journal of Korean Society of Industrial and Systems Engineering
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    • 제42권3호
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    • pp.109-115
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    • 2019
  • Most demand forecasting studies for telecommunication services have focused on estimating market size at the introductory stage of new products or services, or on suggesting improvement methods of forecasting models. Although such studies forecast business growth and market sizes through demand forecasting for new technologies and overall demands in markets, they have not suggested more specific information like relative market share, customers' preferences on technologies or service, and potential sales power. This study focuses on the telecommunication service industry and explores ways to calculate the relative market shares between competitors, considering competitive situations at the introductory stage of a new mobile telecommunication service provider. To reflect the competitive characteristics of the telecommunication markets, suggested is an extended conjoint analysis using service coverage and service switching rates as modification variables. This study is considered to be able to provide strategic implications to businesses offering existing service and ones planning to launch new services. The result of analysis shows that the new service provider has the greatest market share at the competitive situation where the new service covers the whole country, offers about 50% of existing service price, and allows all cellphones except a few while the existing service carrier maintains its price and service and has no response to the new service introduction. This means that the market share of the new service provider soars when it is highly competitive with fast network speed and low price.

A Systems Approach to Quality of Service in the Telecommunication Industry (통신산업에서의 서비스 품질에 대한 개념적 이해와 시스템적 접근법)

  • 김도훈
    • Proceedings of the Korean Society for Quality Management Conference
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    • 한국품질경영학회 2004년도 품질경영모델을 통한 가치 창출
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    • pp.376-381
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    • 2004
  • The goal of this article is to stress the importance of good quality in telecommunication services and to introduce two basic concepts on the service quality in the telecommunication industry: QoS(Quality of Service) and NP(Network Performance) Based on these notions, presented is an integrated scheme for quality improvement in telecommunication services. Tn particular , proposed with this framework Is an efficient and effective establishment of a balanced set of parameters for continuous monitoring and correct ions of service performance.

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Application of Quality Management In Telecommunication Service Industry(A Case of Applying Six Sigma in KT) (통신 서비스산업의 품질경영 사례(KT 식스시그마 추진 사례를 중심으로))

  • Lee, Kee-Chul;Ro, Tae-Seok
    • Proceedings of the Korean Society for Quality Management Conference
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    • 한국품질경영학회 2006년도 춘계학술대회
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    • pp.227-235
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    • 2006
  • It is generally thought that the quality management and the six sigma management innovation are not applicable to service industry, which might be derived from some differences between service and manufacturing industries. However, both are substantially alike in some intrinsic attributes. KT is leading the Quality management and the six sigma innovation activities in service industry, especially among telecommunication companies in Korea. Six sigma management innovation has been fostered in KT within short period of time and played an important role in helping KT privatized successfully. The successful cases of six sigma innovation activities in KT could be introduced to other Korean companies in service industry.

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A Study on The Service Characteristics Effects on Customer Satisfaction and Customer Loyalty In Mobile Telecommunications (이동통신서비스의 특성이 고객만족, 고객충성도에 미치는 영향에 관한 연구)

  • Kim Jae-Min;Choi Seung-Il
    • The Journal of the Korea Contents Association
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    • 제5권6호
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    • pp.255-263
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    • 2005
  • Recently, the mobile telecommunication industry is increasing rapidly; nevertheless it is competing severely with other mobile telecommunication industries in the world and it is projected that in the future the mobile telecommunication industry will compete more fiercely and increase more rapidly. By means of looking into the relationship of the mobile telecommunication service characteristics and satisfaction loyalty, therefore, it can be said that it can help the companies which want to survive in such a competitive society. And then we investigated how these classified characteristics(economical incentive, convenient incentive, symbolical incentive) on mobile service could influence on customer satisfaction and customer loyalty.

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Empirical Analysis of the Industrial Markup Determinants in the Transportation & Telecommunication Service Sector (운수통신 서비스산업의 마크업 결정요인에 관한 실증분석)

  • Zhu, Yan Hua;Kang, Joo Hoon
    • International Area Studies Review
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    • 제20권1호
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    • pp.167-181
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    • 2016
  • In Korea, the transportation & telecommunication service industry is composed of public sector entities, such as public transportation and the postal service, and private sector entities. The public sector may be regulated in terms of pricing or is guaranteed a normal profit. Markup can be a subject for regulation. This paper is to set up the markup equation, estimate the industrial markup, and analyze the markup determinants by estimating the factor price elasticities of markup in the Transportation & Telecommunication industry. The factor price elasticities of markup were estimated to be -0.07 in wage rate, -0.45 in import price index, and -0.13 in interest rates. We suggest that import price and interest rate are major factors to be considered first of all in regulating the transportation & telecommunication industry.

The Effects of Cellular Phone Service Quality and Switching Barrier to Customer Satisfaction and Loyalty in Korean Mobile Telecommunication Market (한국 이동통신시장에서 서비스품질과 전환장벽이 고객만족과 고객충성도에 미치는 영향)

  • Zu, Hyung-Lyul;Lee, Jin-Choon
    • Journal of Information Technology Services
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    • 제9권2호
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    • pp.43-72
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    • 2010
  • The Korean mobile telecommunication service market is faced with a tremendous competitive period, in which the market is entering into the maturity stage with launching of the 3rd generation service and with introduction of mobile number portability. In general, it is more important to sustain the old customers than to attracting new customers, as the life cycle of an industry is entering the maturity stage in which the growth rate of new customers is decreasing gradually or becoming stagnant. Until now, many researches had tested whether the customer satisfaction and loyalty were the core factors of sustaining customers or not. Also service quality and switching cost were given a remarkable attention for their possibility of exogenous factors, which could exercise effects to customer satisfaction and loyalty. In the same context, mobile telecommunication business has to seek a way to maintain the existing customers instead of promoting new customers. So this study investigates whether the service quality and switching barrier of mobile telecommunication could have effects on the customer satisfaction and loyalty, which are recognized as an efficient means to sustain the current customers. In order to test the hypothesis on the effects of service quality and switching barrier of mobile telecommunication to customer satisfaction and loyalty in Korean telecommunication industry, this study collected the questionnaire response data of students including middle and high school students and undergraduates, who are regarded as the major customers in that mobile telecommunication industry.

A Study on the Accident Rate Forecasting and Estimated Zero Accident Time in the Transportation, Storage, and Telecommunication Divisions (운수창고 및 통신업에서의 재해율 예측과 무재해시간 추정에 관한 연구)

  • Kang, Young-Sig;Kim, Tae-Gu
    • Journal of the Korean Society of Safety
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    • 제25권6호
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    • pp.47-52
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    • 2010
  • Many industrial accidents have occurred over the years in the manufacturing and construction industries in Korea. However, as the service industry has increased continuously, the share of the accident rate in the service industry was 39.07% in 2009, while the manufacturing industry share was 33.73%. The service industry share overtook the manufacturing industry share for the first time. Therefore, this research considers prevention of industrial accidents in the service industry as well as manufacturing and construction industries. This paper describes a procedure and a method to estimate efficient accident rate forecasting and estimated zero accident time in the service industry in order to prevent industrial accidents in the transportation, storage, and telecommunication divisions. This paper proposes a model using an analytical function for the sake of very efficient accident rate forecasting. Accordingly, this paper has develops a program for accident rate forecasting, zero accident time estimating, and calculation of achievement probability through MFC (Microsoft Foundation Class) software Visual Studio 2008 in the transportation, storage, and telecommunication divisions. In results of this paper, ARIMA (Auto Regressive Integrating Moving Average) is regarded as a very efficient forecasting model for the transportation, storage, and telecommunication division. In testing this model, value minimizing the Sum of Square Errors (SSE) was calculated as 0.2532. Finally the results of this paper are sure to help establish easy accident rate forecasting and strategy or method of zero accident time in the service industry for prevention of industrial accidents.