• Title/Summary/Keyword: TV2.0

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A Study on the Classification of Health Food Circulated in the Market -Surveyed on Mass Media and Internet- (시중에서 유통되는 건강식품의 종류에 관한 연구 -매스미디어와 인터넷 미디어를 중심으로-)

  • Son, Suk-Mi;Park, Jin-Gyeong
    • Journal of the Korean Dietetic Association
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    • v.10 no.1
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    • pp.58-64
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    • 2004
  • This study was performed to investigate the kinds of health food advertised and sold through media like printed matter, TV broadcasting or internet. It was found that fifty three percent of the health food was circulated through internet, 27% through printed matter, 9% through TV Broadcasting. When the health foods was classified, the proportion of special purpose nutritious foods was 36.1%, health aid foods 33.9%, uncooked powdered foods 18.5%, functional foods for health 4.9%, Ginseng products 3.9%, and tea 0.9%. The special purpose nutritious foods was composed of 59% of nutrition supplementary foods, 24% of dietary fiber foods, 9% of weaning foods, 7% of milk formula and 2% of HCA. Vegetable extracts occupied 21.1% of health aid foods, yeast 7.5%, mushroom extracts 7.0%, chitosan 6.2%, aloe 5.3%. Dried powdered type health food occupied the highest proportion. The other type were capsule(18.8%), tablet(18.1%), and liquid type(16.4%). When the health food was classified with health claim, the proportion of "nutrition supplementation" was the highest (23.9%), "diet" 14.9%, "ergogenic"(18.8%), "promoting bowel movement" 7.8%, "growth" 5.7%, "regulation of blood sugar" 4.5%, "improving of immunity"(2.4%) and anti-aging effect(2.4%).

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A Study of RF Watermark Backward Compatibility under Various Channel Environments (다양한 채널환경 하에서의 RF 워터마크 역호환성 연구)

  • Kim, Jeong-Chang;Park, Sung-Ik;Choi, Dae-Won;Lim, Hyoung-Soo;Kim, Heung-Mook
    • Journal of the Institute of Electronics Engineers of Korea TC
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    • v.47 no.8
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    • pp.99-107
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    • 2010
  • In a single frequency network (SFN) for Advanced Television Systems Committee (ATSC) terrestrial digital television (DTV) system, the interferences induced by the multiple transmitters and/or repeaters using the same frequency are inevitable. Since the presence of interferences results in performance degradation of the SFN, it is crucial to manipulate the interferences by adjusting the transmit power and timing of each transmitter and repeater. In the ATSC terrestrial DTV system, in order to facilitate the interference manipulation process, a transmitter identification (TxID) signal which is uniquely embedded in the signal to be transmitted from each transmitter and repeater is recommended. Even though the injection level of the TxID signal is much lower than the DTV signal, the TxID signal injection infects the DTV signal. Hence, the effect of the TxID signal on the DTV signal must be investigated before deployment. In this paper, the effect of the TxID signal on the performance of legacy DTV receivers under additive white Gaussian noise and multipath channel environments is investigated not only with computer simulation but also with laboratory and field tests. The test results show that the average threshold of visibility degradation of the legacy DTV receivers due to the TxID signal injection is less than 0.2 dB at the TxID injection level of -30 dB.

Advertising effects of the affect induced by TV fashion advertisements (TV의류광고에 대한 감정이 광고효과에 미치는 영향)

  • Park, Hye-Sun
    • Korean Journal of Human Ecology
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    • v.17 no.3
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    • pp.493-500
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    • 2008
  • The purposes of this study were to investigate the factors of affect induced by fashion advertising and to analyze the effects of affect on advertising effects: advertising preference, brand preference, and purchase intention. A total of 400 college students were surveyed in September, 2006, using 4 TV fashion advertisements(Bean pole, Bang bang, Nike, and Adidas). The data were analyzed with factor analysis, multiple regression analysis, ANOVA, Scheffe Test, Cronbach's $\alpha$, and path analysis, using the SPSS 12.0. The results were as follows; 1) Two factors of affect were identified: 'pleasure' and 'domination and arousal'; 2) There were differences of induced affect factors, advertising preference, brand preference, and purchase intention among 4 TV fashion advertisements; 3) Advertising preference was more affected by 'pleasure' than by 'domination and arousal'; 4) Brand preference was affected by advertising preference, 'domination and arousal' and 'pleasure' in order of significance; and 5) Purchase intention was affected by brand preference, 'domination and arousal', advertising preference, and 'pleasure' in order of significance.

ATSC Terrestrial Digital Television Broadcasting Using Single Frequency Networks

  • Lee, Yong-Tae;Park, Sung-Ik;Kim, Seung-Won;Ahn, Chie-Teuk;Seo, Jong-Soo
    • ETRI Journal
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    • v.26 no.2
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    • pp.92-100
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    • 2004
  • In this paper, we propose an efficient method to broadcast digital television signals using single frequency networks (SFNs) within the Advanced Television Systems Committee (ATSC) transmission systems. In implementing the SFNs of an 8-vestigial side band (8-VSB) Digital Television (DTV) system, the ambiguity problem of the trellis coder is unavoidable in a conventional ATSC transmission system. We propose a memory initialization of the trellis coder to resolve this ambiguity problem. Since the proposed scheme to synchronize multiple transmitters minimizes the changes from the conventional ATSC system, the hardware complexity for these changes is very low. Our simulation results show that the proposed scheme makes a less than 0.1 dB degradation at the threshold of visibility with a bit error rate of $3{\times}10^{-6}$ in the additive white Gaussian noise (AWGN) channel. It is possible to reduce the performance degradation by increasing the initialization period of the proposed scheme.

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3D DMB 방송 서비스 기술

  • Jeong, Gwang-Hui;Lee, Bong-Ho;Yun, Guk-Jin;Heo, Nam-Ho;Lee, Su-In
    • Information and Communications Magazine
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    • v.26 no.10
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    • pp.11-17
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    • 2009
  • 이동 TV라고 일컬어지는 DMB는 2009년 8월 현재 2천 만대 이상의 단말이 판매되어 사용자에게 시간과 장소에 구애받지 않고 이동 TV를 비롯한 다양한 형태의 데이터 서비스를 제공하는 이동방송 시스템으로 자리 잡아 가고 있다. 또한 사용자에게 보다 더 유익한 서비스 제공을 위해 양방향 웹 기술을 축으로 하는 DMB2.0이 곧 상용화될 예정이다. 본 고에서는 향후 이동방송 서비스가 진화할 것으로 예상되는 실감 방송이라고 불리는 3D 방송서비스 및 관련 기술 개발 동향을 소개하고자 한다.

Study on the technology of ATSC terrestrial DTV broadcasting service using single frequency networks (단일 주파수 망을 이용한 ATSC 지상파 디지털 TV 방송서비스 기술 연구)

  • 박성익;이용태;김승원;이수인
    • Journal of Broadcast Engineering
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    • v.8 no.2
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    • pp.109-115
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    • 2003
  • In this paper we propose an efficient method to broadcast digital television signals using Single Frequency Networks (SFNs) in the Advanced Television Systems Committee (ATSC) transmission systems. Since the proposed schemes to synchronize multiple transmitters minimize the changes from the conventional ATSC system, the hardware complexity for the changes is very low. Our simulation results show that the proposed scheme makes less than 0.1 dB degradation at the threshold of visibility (TOV: BER= 3$\times$$10^{-6}$) in the additive white Gaussian noise (AWGN) channel. It is possible to reduce the performance degradation by increasing an initialization period of the proposed scheme.

A Study on Telcos′ Strategies to Digital Converged Service and Its Prospects; Focusing on TV-based VOD Service (통신사업자의 통신방송 융합사업 진출전략 및 전망 - TV-based VOD를 중심으로 -)

  • 조병선;황호영
    • Journal of Korea Technology Innovation Society
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    • v.7 no.2
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    • pp.459-479
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    • 2004
  • As the high-speed internet access market steadily nears its maturity phase, growth is quickly tapering off and competition, intensifying. As a result telecommunications companies are at present faced with the urgent need to evolve away from a growth model based on continuous acquisition of new subscribers. The recent convergence of telecommunication and broadcasting has come about precisely at this transitional period in the telecommunications market, and is perceived by the industry both as a new business opportunity and as a threat. TV-based VOD(Video on Demand), for one, is able to attract new customers desiring multimedia services of superior quality and to lock-in existing customers. Meanwhile, the latest evolution in network development is brightening the market prospect for TV-based VOD. The service has now hit the market, deployed over VDSL networks - a next-generation high-speed internet - and advanced cable modem networks, delivering high-definition DVD-quality videos. TV-based VOD is a service whose deployment is closely linked to the evolution of subscriber networks. According to the forecast produced by the present study, based on the forecast on the post-ADSL market and a survey conducted on VOD, as post-ADSL subscribers increase from 1.53 million in 2003 to 4.44 million in 2004, and 9.87 million in 2006, the percentage of post-ADSL subscribers with intention to also subscribe to a VOD service is expected to rise from 16% to 34% in 2006. Accordingly, VOD subscribers are estimated to increase from 0.24 million in 2003 to 0.98 million in 2004 and to 3.35 million in 2006.

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Qualitative Analysis of Food and Nutrition Informations offered in Television Programs(year 2002-2003) -Newscastings, Health Information Programs and Dramas (지상파 TV 방송프로그램에 나타난 식품영양정보의 질적 분석(2002-2003년) - 뉴스, 건강정보 프로그램, 드라마)

  • Mun, Hyeon-Gyeong;Jang, Yeong-Ju
    • Journal of the Korean Dietetic Association
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    • v.11 no.1
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    • pp.67-85
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    • 2005
  • The study aimed to perform the qualitative analysis of food and nutrition informations offered in TV program by monitoring newscastings, health-related programs giving food and nutrition information, dramas for family, education programs for children, and information programs for elderly in major TV broadcasting station(KBS, MBC, SBS, EBS). In this study, statistical analysis were done for numbers of information items related to health or food and nutrition informations. Duration of program the main, subject, sources, evaluation criteria of the contents. Results of qualitative monitoring for TV program are as follows. For health-related informations major propotions of subjects for the newscastings were about diseases. Those for health information programs were about foods. Those for children-education programs were about groceries. Those for seniors’ information programs were about eating habits. The analysis of food and nutrition information sources for most of programs were interviews with specialist and normal person, and on-the-spot-investingations. For food and nutrition informations those were evaluated as inappropriate, the propotion of news was increased to 72.2% in 2003 from 49.3% in 2002. For health information programs, it was increased to 67.7% in 2003 from 54.0% in 2002. But, in drama the propotion of inappropriate scenes were decreased to 16.2% in 2003 from 63.2% in 2002. In children-education programs, it was 40.0%. In seniors’ information programs, it was 17.9% in 2002. The propotion of cases that the quantity of foods is inappropriate in the food scene of serial drama, decreased to 15.8% in 2003 from 28.6% in 2002. The rate of drinking scenes increased to 11.5% from 10.7%. The rate of smoking scenes decreased to 0.2% from 1.6% due to the broadcasting self-regulation of smoking scenes in dramas. In the newscatings and information programs, reasons of being evaluated as inappropriate was that they didn’t have any practical suggestions and proper intakes. There were also insufficient explanation for technical terminology, different comparison standard of nutritive value, and exaggeration for physiological effect of food. The drama contained a lot of unnecessary scenes of alcohol drinking, coffee drinking, midnight meal, and had more quantity of foods than the quantity needed for persons to the scene. As the result of this study, the rate of food and nutrition information were high, but the rate of information which was evaluate as appropriate was not sufficient. There are need to improve contents of information and to moniter the contents for consumer.

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A Study on the Comparative Analysis of UHD Video Quality from Audience Viewpoint (시청자 관점에서의 UHD 콘텐츠 화질 비교 분석에 관한 연구)

  • Cho, Yong Suk;Min, Dong Chul;Choi, Seong Jhin
    • Journal of Broadcast Engineering
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    • v.26 no.5
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    • pp.621-642
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    • 2021
  • In this paper, the subjective video quality assessment of the content quality was to examine by the assessors about the three content quality of HD, Up-scaling UHD, 4K UHD Native that is currently broadcasted. The comparative assessment was conducted using three types of TV sets, 55, 65, 75 inches, at a distance of 2.5 meters which is the distance of watching TV in general households. Among the participants who took part in the video quality evaluating experiment and the questionnaire survey, the answering data of the final 169 persons were adopted after removing the data of 4 persons who answered inadequately in the evaluation of the video quality. The effects of gender, preference of program genre, size of TV sets were analyzed statistically using SPSS 25.0 analysis package. In addition to these, the objective video quality assessment through the measuring instrument was performed, and compared with the results of subjective video quality assessment.

투명 유연 AMOLED TV 구현을 위한 증착형 SnO2/Ag-Pd-Cu(APC)/SnO2 다층 투명 캐소드 박막 연구

  • Kim, Du-Hui;Kim, Han-Gi
    • Proceedings of the Korean Vacuum Society Conference
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    • 2016.02a
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    • pp.181.2-181.2
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    • 2016
  • OLED 소자는 발광 방향에 따라 Bottom Emission 방식과 Top Emission 방식으로 나뉜다. 이 중 대면적 OLED TV 적용에 개구율이 더 높은 Top Emission방식을 선호하는 추세이다. 높은 개구율을 가진 Top Emission OLED소자를 위해서는 투명하고 전도성이 높은 캐소드가 중요하다. 본 연구에서는 Themal Evaporation 시스템을 이용하여 증착한 $SnO_2/Ag-Pd-Cu(APC)/SnO_2$ hybrid 전극의 특성을 연구하고 Oxide/Metal/Oxide(OMO) hybrid 박막의 bending mechanism을 제시하였다. base pressure는 $1{\times}10^{-6}Torr$로 고정하고 $SnO_2$ 박막은 0.34A / 0.32V, APC 박막은 0.46A / 0.40V의 power로 성막하였다. APC와 $SnO_2$의 두께를 변수로 OMO 전극을 제작하였고 그 전기적, 광학적 특성을 Hall measurement, UV/Visible spectroscopy을 이용하여 분석하고 Figure of merit 값을 바탕으로 최적 두께를 설정하였다. UPS(Ultraviolet Photoelectron Spectroscopy) 분석으로 $SnO_2/APC/SnO_2$ 전극의 일함수을 통해 투명 cathode로 쓰였을 때 $SnO_2$ 층이 buffer layer역할을 함을 확인하였다. XPS(X-ray photoelectron spectroscopy)를 이용하여 정성분석과 정량분석을 하였고 OMO hybrid 전극의 bending mechanism 연구를 위해 다양한 bending test (Inner/Outer dynamic fatigue test, twisting test, rolling test)를 진행하였다. 물리적 힘이 가해진 OMO hybrid 전극의 표면과 구조는 FE-SEM(Field Emission Scanning Electron Microscope) 분석을 통해서 확인할 수 있었다.

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