• Title/Summary/Keyword: Strategic direction

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Trends in Multi-Channel Network Industry (MCN 산업 동향 분석)

  • Park, G.M.;Choi, B.C.
    • Electronics and Telecommunications Trends
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    • v.33 no.2
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    • pp.22-29
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    • 2018
  • A multi-channel network(MCN) is an organization that works with video platforms, such as YouTube, to offer assistance to channel owners in areas such as "products, programming, funding, cross-promotion, partner management, digital rights management, monetization/sales, and/or audience development" in exchange for a percentage of the ad revenue from the channel. This paper examines the market trends, business trends, and future evolution of an MCN. It also examines the status of the MCN industry in the media industry and the strategic direction for future industry development.

A Study on the Development Direction of MFTZ (마산자유무역지역 발전방안에 관한 연구)

  • 최해범
    • Journal of Korea Port Economic Association
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    • v.19 no.1
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    • pp.69-88
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    • 2003
  • The purpose of this study is to propose the need of Masan Free Trade Zone and the strategy of successful implementation. MFTZ was established as a center of general free trade and global distribution by means the promotion of foreign investment in 1970s. To promote the development of MFTZ, it can be proposed a) successful technology innovation, b) reforming of related laws and regulations, c) the care of local government, d) strengthening of marketing activities, e) deeping of comparative advantage of investment, f) encouraging of strategic industries.

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A Study on the Development Direction of MFTZ (마산자유무역지역 발전방안에 관한 연구)

  • 최해범
    • Proceedings of the Korea Port Economic Association Conference
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    • 2003.07a
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    • pp.69-88
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    • 2003
  • The purpose of this study is to purpose the need of Masan free Trade Zone and the stratege successful implementation. Masan FTZ was established as a center of general free trade and global distribution by means the promotion of foreign investment in 1970s. To promote the development of MFTZ, in can be proposed a) successful technology innovation, b) reforming of related laws and regulations, c) the care of local government, 4) strengthening of marketing activities, e) deeping of comparative advantage of investment, f) encouraging of strategic industries.

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Comparison of International Competitive Power of Korea-Japan Plant Industry (한.일 플랜트 산업의 국제 경쟁력 비교)

  • 신용하
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.19 no.39
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    • pp.117-128
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    • 1996
  • Plant is production unit which consists of hardware for manufacturing like machinery, equipments and software for its installation like design, construction, supervision, engineering, know-how and trial operation. In the view of this, plant industry can be defined as an aggregation of manufacturers and sellers of plant. In this study, I would like to present the direction of cooperation for mutual benefit of Korea-Japan by understanding international competitive power of both countries' plant industry, which is not only growing as a national strategic industry, but also occupying the most important part in international economic cooperation.

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A Study on the Direction of Smart Furniture by Changes in Ubiquitous Technology-Based Residential Environment

  • Han, Jung-Yeob
    • Journal of the Korea Furniture Society
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    • v.19 no.4
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    • pp.283-293
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    • 2008
  • This study is intended to forecast changes in Ubiquitous technology-based residential environment since the digital revolution so as to suggest the direction of furniture design in the near future. Among Ubiquitous technologies, the intelligent digital technology applied to a residential environment is defined as "Smart Digital Technology." Ministry of Commerce, Industry and Energy named the residential environment where such technology is applied "Smart Home." Smart Home is strategically creating intelligent residential environment where interactivity is made between human, furniture and residential environment, based on home automation, home network and intelligent sensor technology. Smart furniture is based on strategic characteristics of smart home. Its convergence with IT equipments is being made. Largely, smart furniture has three characteristics as below: First, smart furniture provides users with information on home management, health management, education and fashion. not just functioning as storage space. Second, smart furniture that is a new lifestyle pattern will suggest a new aesthetic standard based on unsettled shapes and innovative structure. Finally, it gives convenience to users intelligently. Namely, smart furniture, "intelligent informative furniture", will be suggested as a new paradigm.

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A Study on Strategic Direction of Port-Information Industry for Pusan Economic Development in Pan-Pacific Times (환태평양시대에 부산지역 항만활성화를 위한 항만관련 정보통신산업의 전략방향에 관한 연구)

  • An, K.M.
    • Journal of Korean Port Research
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    • v.9 no.1
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    • pp.1-17
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    • 1995
  • According to the analysis results, first, the purpose of information system is usually internal-oriented (decrease of employees and increase of productivity) in the port-logistics industry. Second, the success factor of information system for internal strategy group is different for its external strategy group. Third, the external enviornment factors affect on the information strategy and the success factor in the port-logistics industry. Therefore, I think that it is necessary for the port-logistics industry to consider the information strategy direction and its affecting factors in the port-MIS.

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An Exploratory Study Regarding the Effects of Corporate Resources and Perceptions toward Environmental Regulations on Willingness to Accept Self-regulation Programs: From Strategic Views (전략적 관점에서 본 기업 자원과 역량이 자율규제 순응에 미치는 영향에 관한 연구)

  • Cho, Chun Han;Kim, Jae Geun;Rhee, Tae Sik
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.4
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    • pp.81-93
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    • 2013
  • The study attempted to explain the differences among the willingness of companies to accept the self-regulation. The study exemplified the $CO_2$ emissions record labelling program, as a self-regulation program which is considered as a concrete action for corporate social responsibility and substantiality management movement. The study investigated how companies respond to the request from a government to accept the program, which may be potentially contributed to both higher social and financial performance. It is hypothesized that first the company may decide whether the acceptance decision is strategic or non-strategic issues. when considered as non-strategic, the decision will be made on the basis of short term expected returns and costs comparison. It is hypothesized that when considered as strategic, the decision will be strongly influenced by the type of corporate perceptions toward environmental regulations, which has been accumulated by past experiences. Also, the study investigated the good management theory and the slack resources theory which differently predict the direction between social performances and financial performances. The results identified the significant relationships among most variables and supported the slack resources theory. Further, the ethical perception positively influenced the willingness to accept the self-regulation.

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A Study on R&D Investment Decision Making Model by Using Small-Medium Enterprises Strategic Technology Roadmap (전략기술로드맵 기반의 중소기업 R&D 투자우선순위 결정모형에 관한 연구)

  • Kyung, Jong-soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.12
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    • pp.786-794
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    • 2018
  • In recent years, in response to rapid technological change, technology planning activities are important for companies to cope with technological competition. However, Small and Medium Enterprises(SMEs) lack the resources and competence to establish their own technology roadmaps. Therefore, government-led roadmaps for SMEs have been proposed to support the R&D direction and R&D capabilities of SMEs. However, SMEs R&D policies are still not well linked with technology roadmaps and R&D programs. In other words, the size of R&D for SMEs is determined according to demand of SMEs regardless of strategic technology roadmap. In this study, we propose a investment prioritization model based on a technology road map to unify R&D investment policy. Using the decision model designed to prioritize strategic technology investments in the SME strategy roadmap, we conduct empirical analysis of strategic technologies in the advanced convergence and green manufacturing. AHP analysis was conducted after questionnaires on the importance of strategic technology and the importance of influential factors to 46 experts such as expert of research institutes and support organizations.

A Comparatibe on Selection Attributes of Airport throught traditional IPA and revised IPA -Focusing on the Gwangju and Muan Airport-

  • In, Ok-Nam;Park, Eun-Hye
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.11
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    • pp.211-218
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    • 2020
  • Gwangju Airport and Muan International Airport are planned to merge in 2021 while the aviation market is suffering an unprecedented prolonged crisis due to COVID-19 and therefore it is necessary to revitalize the airport to keep up with the passenger's demands. The study conducts an empirical research survey on the passengers of both airports regarding the importance, satisfaction, and overall satisfaction to derive a strategic marketing direction. The results show that to establish a strategic marketing direction, an urgent improvement is required for all "Commercial Facility and Diversity," "Rest Facility and Comfort," "Facilities for the Transportation Vulnerable," "Latest Facility" factors, and "Air Route Diversity." On the other hand, it is required to stop further investing and improving in "Publicity and Marketing" and "Flight Schedule". The results of this study demonstrate academic and practical importance through the comparison of two IPA models, based on Gwangju Airport and Muan International Airport before their integration, to provide substantive and meaningful marketing strategies.

BSC Analysis of Performance Measurement Systems of Government S&T Research Institutes (BSC 관점을 활용한 출연연구기관 평가제도의 수용성 연구)

  • Kim Byung-Tae;Nam Young-Ho
    • Journal of Korea Technology Innovation Society
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    • v.8 no.3
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    • pp.1087-1116
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    • 2005
  • This research examines performance evaluatees' opinions regarding the institutional performance evaluation systems of Government S&T Research Institutes (GRI). Research methodology is as follows: first, four perspectives of Kaplan & Norton (1992) Balanced Scorecard Model are revised into six perspectives suitable to GRI's characteristics. Second, experts classify current performance evaluation measures into the six perspectives. This enables different evaluation systems of three GRI evaluation groups to be compared under the same evaluation measures. Third, GRI's evaluatees are asked to allocate ideal weights on the performance measures. The evaluatees' weights are compared with the weights of current performance measures, and the characteristics of evaluatees' opinions about current performance evaluation systems are analyzed. Results are as follows; first, six perspectives for Korean GRIs are financial, long-term outcome, short-term outcome, strategic direction, project management, human resources perspectives. second, GRI evaluation systems put the most weights on the long- and short-term outcome perspectives and the least weights on the financial perspective. This result complies with theoretical model: in performance evaluation of GRIs, the customer perspective is the most important one while the financial perspective is the least important one. Third, evaluatees think that the long-term outcome perspective of the Basic-technology GRI group and the short-term outcome perspective of the Applied-technology GRI Group needs more weight. Fourth, it is found that the current systems have more weights on the project management and strategic direction perspectives than evaluatees think. The possible explanation of this result would be that since the measures of these perspectives are relatively easier to set up than those of other perspectives, the current systems contains larger number of measures and, accordingly more weights.

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