• The Journal of the Convergence on Culture Technology
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• v.3 no.1
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• pp.9-18
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• 2017

The purpose of this study is to investigate the effects of smoking warning phrases on cigarette packages on students' attitudes toward smoking. Two research hypotheses were established to verify the effectiveness of the cigarette warning phrase. In order to verify the hypothesis, 129 students of Chung - Ang University were used. In order to investigate the difference of attitude toward smoking according to the presence or absence of smoking warnings, two types of questionnaires were prepared. Statistical program SPSS 18.0 was used and frequency analysis, t-test, ANOVA and multiple regression analysis were performed. The presence or absence of witnessing the smoking warnings were found to have a statistically significant effect on the smoking attitude score. Sex and parental smoking did not have any significant effect.