• Title/Summary/Keyword: Situational Information

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A Study of Consumers' Buying Behavior on Internet Shopping Mode (인터넷 쇼핑에서의 소비자 구매행동에 관한 연구 -부산지역 직장인을 중심으로-)

  • Kim Woo-Hee;Chun Myung-Hwan
    • Management & Information Systems Review
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    • v.4
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    • pp.349-374
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    • 2000
  • With rapid advances on Interactive technology, and the growing popularity of the Internet, Internet shopping receives considerable attention in both the popular-press and academic journals. The Internet has enormous commercial possibilities. But it is a new and dynamic medium that poses special challenges for marketers. The revolutionary nature of the Internet mandates that established wisdom on consumer marketing along with marketing-mix strategies has to be reexamined and perhaps radically revised. In order to assist marketers in this endeavor it is critical to understand consumers' buying behaviors of Internet shopping. But research in this area still very much its infancy. This study examined previous researches of Internet shopping and developed conceptual framework of Internet shopping modes. Additionally, this study examined empirical investigation of Internet shopping. Preliminary results suggests that there are significant differences in individuals' perceptions of Internet shopping and traditional shopping modes. Various factors influences on consumers' buying behavior on Internet shopping. There are Individuals' factors(personality, lifestyle, prior experience, perceived risk etc), shopping mall factors(trust, vividness, security, promotion, etc), product characteristics(product category, brand, etc), situational factors(time pressure, locational constraints etc), social/cultural factors(Norms, importance of other peoples etc). Additionally, We conducted empirical study of the impact of the Internet on consumer shopping behavior. We gathered consumers' reactions via an open-ended survey using a sample of 90 shoppers. We related the reactions to the factors of consumers' satisfaction or dissatisfaction of the Internet shopping. Consequently, there are many questions regarding factors that might influence Internet shopping. From theoretical and practical perspectives, studies that examine these factors would seem to offer much to the discipline. This paper has attempted th provide insights and direction of future empirical examination of Internet shopping.

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Kate Middleton's Royal Fashion Style Analysis (케이트 미들턴의 로열 패션(Royal Fashion) 스타일 분석)

  • Lee, Seunghee;Kim, Jiyoung
    • Journal of Fashion Business
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    • v.22 no.1
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    • pp.1-19
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    • 2018
  • The purpose of this study is to analyze the fashion style of Kate Middleton, the Royal Family, and to examine the social and cultural influence of Middleton fashion. We selected 314 photographs collected from a Google site and Gettyimages.com April 2011-December 2016 as the final research subjects. We categorized the situation by domestic events, royal events, diplomatic activities, and social contribution activities, and analyzed fashion styles focusing on item composition, color, material, silhouette, detail, trimming, and length. As a result of the study, the one piece was the highest in the combination of items, and the color was the most in white. The color tones were mostly vivid, and the material texture was silky. The image was classic, and the dress code was high in semi-formal. In a situational style, the coat was the most common at the Royal Family events and blue or white of the light tones appeared in the formal style of the classic image. In domestic events, there were many silky textures of modern image, and vivid, strong tonal knee length H line dress was the most prevalent. During diplomatic activities, various colors such as red, green, gray appeared in addition to blue or white and in social contribution activities, many dresses of vivid and dark tones of red appeared in the dress code as semi-formal. In conclusion, the stylistic features of Kate Middleton and the Royal Family are largely in the form of royal and noble, low cost and chic, and body-conscious styling.

Design and Implementation of Local Forest Fire Monitoring and Situational Response Platform Using UAV with Multi-Sensor (무인기 탑재 다중 센서 기반 국지 산불 감시 및 상황 대응 플랫폼 설계 및 구현)

  • Shin, Won-Jae;Lee, Yong-Tae
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.10 no.6
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    • pp.626-632
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    • 2017
  • Since natural disaster occurs increasingly and becomes complicated, it causes deaths, disappearances, and damage to property. As a result, there is a growing interest in the development of ICT-based natural disaster response technology which can minimize economic and social losses. In this letter, we introduce the main functions of the forest fire management platform by using images from an UAV. In addition, we propose a disaster image analysis technology based on the deep learning which is a key element technology for disaster detection. The proposed deep learning based disaster image analysis learns repeatedly generated images from the past, then it is possible to detect the disaster situation of forest-fire similar to a person. The validity of the proposed method is verified through the experimental performance of the proposed disaster image analysis technique.

An Exploratory Study on Purchase Decision Making Process and Clothing Shopping Orientation of Fashion Products Rental Service Users (패션제품 대여 서비스 이용자의 구매의사결정과정과 의복 쇼핑성향에 관한 탐색적 연구)

  • Lee, Ji-Yoon;Shin, Eun-Jung;Koh, Ae-Ran
    • Human Ecology Research
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    • v.56 no.6
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    • pp.555-571
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    • 2018
  • This study identified the characteristics of fashion rental service users as well as analyzed their purchase decision-making processes. A qualitative investigation was conducted through in-depth interviews with 13 women in their 20s-30s who have experienced renting fashion items due to a high interest in fashion. The results of the study are summarized as follows. The need recognition stage analyzed ventilation by mass media, SNS impact, curiosity, saving shopping time and money, awareness of situational necessity, and creation of various styles. The information search stage analyzed how users obtained information from 2 different sources of nonmarketer-dominated sources and marketer-dominated sources. The pre-purchase stage analyzed the evaluation of alternatives in which study participants used 2 evaluation criteria for fashion rental services and fashion rental items. The purchase stage analyzed how participants wait and select desired items (when receiving the notification of rentable items) or select alternative products. The consumption stage examined the usage frequency and usage method. The study divided the post-consumption evaluation stage into 2 categories for evaluation: personal feelings and service. The post-consumption behavior stage analyzed how participants displayed WOM, eWOM and purchase rental product behavior. Clothing shopping orientation of study participants is displayed in 5 dimensions of brand-seeking propensity, individuality-seeking propensity, economic efficiency-seeking propensity, rationality-seeking propensity, and pleasure-seeking propensity. This study identified three main characteristics in the study participants: interest in the fashion, favorable attitude toward used fashion items, consciousness of others.

A Study of the standard disaster field manuals based on the situations (상황 기반 표준 현장조치 행동 매뉴얼 체계에 관한 연구)

  • Park, GilJoo;Lee, ChangYeol;Kim, TaeHwan
    • Journal of the Society of Disaster Information
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    • v.14 no.4
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    • pp.474-479
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    • 2018
  • Purpose: This study focus on the disaster response process in the disaster field manuals. The process reflects the several kinds of disaster situation scenarios under the defined disaster types. Method: Firstly we defined the situation concept from the emergency types. And then, we makes each disaster response process based on the situations. Results: There are several kinds of the disaster response process in a disaster fields manuals. The most of the process has the duplicated SOP's among the situation types. In this paper, we developed the situation code sand then apply the codes to the process. As a result of the work, we defined one the disaster response process which includes the situational code in the each SOP. Conclusion: This study developed the several kinds of the disaster response process based on the disaster situation types. It makes that we can easily respond to the disaster.

A Study on the Analysis of Ship Officers' Collision-Avoidance Behavior During Maritime Traffic Simulation (해상교통분석 시뮬레이션을 위한 항해사의 충돌회피 행동분석에 관한 연구)

  • Kim, Hongtae;Ahn, Young-Joong;Yang, Young-Hoon
    • Journal of Navigation and Port Research
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    • v.44 no.6
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    • pp.469-476
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    • 2020
  • Modeling and Simulation (M&S) systems which deal with situational complexity often require human involvement due to the high-level decision-making that is necessary for ship movement, navigation, control center management, shipping company logistics, meteorological system information, and maritime transportation GIS. In order to properly simulate maritime traffic, it is necessary to accurately model the human decision-making process of the ship officer, including aspects of the ship officer's behavioral tendencies, personal navigation experience, and pattern of voyage errors, as this is the most accurate way in which to reproduce and predict realistic maritime traffic conditions. In this paper, which looks at agent-based maritime traffic simulation, we created a basic survey in order to conduct behavior analysis on ship operators' collision avoidance strategies. Using the information gathered throughout the survey, we developed an agent-based navigational behavior model which attempts to capture the behavioral patterns of a ship officer during an instance of ship collision. These results could be used in the future in further developments for more advanced maritime traffic simulation.

Abnormal Situation Detection Algorithm via Sensors Fusion from One Person Households

  • Kim, Da-Hyeon;Ahn, Jun-Ho
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.4
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    • pp.111-118
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    • 2022
  • In recent years, the number of single-person elderly households has increased, but when an emergency situation occurs inside the house in the case of single-person households, it is difficult to inform the outside world. Various smart home solutions have been proposed to detect emergency situations in single-person households, but it is difficult to use video media such as home CCTV, which has problems in the privacy area. Furthermore, if only a single sensor is used to analyze the abnormal situation of the elderly in the house, accurate situational analysis is limited due to the constraint of data amount. In this paper, therefore, we propose an algorithm of abnormal situation detection fusion inside the house by fusing 2DLiDAR, dust, and voice sensors, which are closely related to everyday life while protecting privacy, based on their correlations. Moreover, this paper proves the algorithm's reliability through data collected in a real-world environment. Adnormal situations that are detectable and undetectable by the proposed algorithm are presented. This study focuses on the detection of adnormal situations in the house and will be helpful in the lives of single-household users.

A Media Archaeological Analysis on the Origins of Korean Broadcasting

  • Yoon, Sangkil
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.8
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    • pp.91-101
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    • 2022
  • This study started with the awareness that the review of the historical origins of Korean broadcasting will be of great significance in exploring the future of Korean broadcasting, and examined the various "origins" of Korean broadcasting - colonial, Cold War, totalitarian, neoliberal. Based on the theoretical background of "media archaeology", the historical 'origin' of Korean broadcasting was applied to track the origin of Hallyu(the Korean Wave) in the 21st century by comprehensively examining the political and economic motives of the time, the state's situational awareness of problems, major broadcasting policies and broadcasting realities. As a result of the study, it came to the tentative conclusion that the historical origin of the Hallyu, which began to be formed in the 1980s, originated from the three origins of Korean broadcasting and the "synthetic mixture" in the subsequent development process.

A Study on Measuring the Publicness of Public Libraries: Based on the Perception of Local Residents (공공도서관 공공성 측정 연구 - 지역 주민의 인식을 기반으로 -)

  • Hyeyoung Kim;Giyeong Kim
    • Journal of the Korean Society for Library and Information Science
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    • v.57 no.2
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    • pp.241-269
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    • 2023
  • This study developed a scale for measuring publicness and examined the differences in perception of publicness according to library usage experience, personal characteristics of local residents, and types of library services. The survey was conducted on 15 local public libraries in 5 districts of Seoul, targeting library users and local residents. As a result, it was found that the publicness of libraries is composed of three factors: participatory responsiveness, procedural fairness, and situational equality, which demonstrate different aspects formed through the interaction between library users and local residents in the local community. The study derived ways to enhance publicness and presented in detail which aspect of publicness needs to be enhanced according to library usage experience and service period, local residents' occupational environment and experience of local activities, and types of library services. The study suggests that when service experiences that enhance publicness are effectively provided, more local residents can benefit from them, and the value of the library's existence can be demonstrated.

Research on BGP dataset analysis and CyCOP visualization methods (BGP 데이터셋 분석 및 CyCOP 가시화 방안 연구)

  • Jae-yeong Jeong;Kook-jin Kim;Han-sol Park;Ji-soo Jang;Dong-il Shin;Dong-kyoo Shin
    • Journal of Internet Computing and Services
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    • v.25 no.1
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    • pp.177-188
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    • 2024
  • As technology evolves, Internet usage continues to grow, resulting in a geometric increase in network traffic and communication volumes. The network path selection process, which is one of the core elements of the Internet, is becoming more complex and advanced as a result, and it is important to effectively manage and analyze it, and there is a need for a representation and visualization method that can be intuitively understood. To this end, this study designs a framework that analyzes network data using BGP, a network path selection method, and applies it to the cyber common operating picture for situational awareness. After that, we analyze the visualization elements required to visualize the information and conduct an experiment to implement a simple visualization. Based on the data collected and preprocessed in the experiment, the visualization screens implemented help commanders or security personnel to effectively understand the network situation and take command and control.