• Korean small business review
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• v.41 no.1
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• pp.53-73
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• 2019

Recently, as the number of shopping facilities has increased, such as complex shopping malls, warehouse type superstores, large fashion outlets, and so on, the conflicts over the opening of large stores between neighboring municipalities are increasing. However, current regulations on the opening of large-scale stores, such as the impact analysis on commercial area, do not adequately reflect the characteristics of new type shopping facilities. In this study, we tried to suggest a rational policy alternative with more realistic suitability by analyzing the characteristics of 'regional shopping facilities' beyond the scope of the municipalities, and analyzing the impact on the regional merchants. The main results of the study are summarized as follows. First, unlike previous researches, which are limited to small business sector, this study presents the results of comprehensively comparing and analyzing the impact on the detailed sectors of the whole distribution market, including the large distribution sector and online distribution sector. Second, in this study, we calculated the total (average) amount of market penetration rate of existing shopping facilities by the entire regional shopping facilities in the Seoul metropolitan area, and this is considered to be of great value in relation to the recognition of problems at the whole level of the metropolitan area and the search for alternative solutions.

• Journal of the Korean housing association
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• v.16 no.6
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• pp.39-46
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• 2005

This Study is to analyse the community-consciousness depending on the location type of the neighborhood facility in apartment complex, in order to set up the fundamental criteria for the location type which can increase the community-consciousness. For the purpose of this study, Shopping center, Playground and Resting Area are selected among the neighborhood facilities and they were analysed on the basis of the Belonging-Sense, Affection-sense and the personnel Interchange. The results of this study are as follows: Shopping center should be located in the Main-Enterance of Apartment Complex and be constructed as low building along the street. In case of the Playground that was compared with the Central type and Decentral type, the Central type is proper for the increasing of community-consciousness. In case of the Resting Area that was compared with the Mixture type involving a playground and Independent type except for a playground, the independent type is acceptable for the location-type to increase the community-consciousness owing to all analyses.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.3
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• pp.373-384
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• 2008

The propose of this study is to explore if the clothing shopping orientation[CSO] of consumers differs between the two types of preferred store when they purchase casual wears. A total of 413 answers from male and female consumers in their twenties were used for the analysis. The types of preferred store were grouped by the brand fame. Department stores, brand agencies/sales branches, and outlets constituted wellknown brand store group, and shopping malls, no brand street stores, and discount stores constituted unknown brand store group. The results are as follows. First, there were no significant differences in CSO dimensions except 'well known brand oriented' dimension between groups. Second, each group showed proper fitness for CSO structure model. Third, the relationships among dimensions within structure model were significantly different between groups. These mean that though it looks there are no differences between groups at the level of each dimension, but there are differences in the view of specific relationships among dimensions. Therefore, store managers must consider the complex CSO structure for marketing strategy development.

• Journal of The Institute of Information and Telecommunication Facilities Engineering
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• v.10 no.4
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• pp.148-154
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• 2011

This paper presents u-COEX, Ubiquitous-Collaborative Online shopping EXecution system, for small- and mediam- sized business enterprises, based on EPCglobal network. The system is taking advantage of RFID technology promises to optimize the critical processes in the Supply Chain Management. The system consists of five major functions: integrated order management, realtime monitoring and analysis system of sales and inventory, decision support system, integrating with EPCglobal and RFID technology, and u-catalog feature. The prototype implementation was developed for mass electronic market complex and the result revealed the feasibility to be applicable to real market.

• Fashion & Textile Research Journal
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• v.23 no.1
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• pp.57-69
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• 2021

This study investigated the influences of experiential marketing components on shopping flow, store satisfaction, and purchase intention in fashion complex culture stores. The mediating effects of shopping flow and store satisfaction were also explored in the relationship between experiential marketing components of fashion multi-tasking culture stores and purchase intention. An online survey was conducted with male and female shoppers between the ages of 20 and 30 in Shanghai, China who visited fashion multi-tasking culture stores. Data from 165 participants were analyzed employing SPSS 24.0 and AMOS 24.0. There were several meaningful results of this study. First, the analysis of the subdimension of experiential marketing components (Sense, Feel, Think, and Act-Relate) clearly showed a factorial construct. Second, the components of experiential marketing showed significantly positive effects on shopping flow and store satisfaction in the fashion multi-tasking culture store. Third, the shopping flow and store satisfaction played important medicating roles in the relationship between experiential marketing components (Act-Relate on shopping flow, Sense and Act-Relate on store satisfaction) and purchase intention. The results suggest that experiential marketing components with shopping flow and store satisfaction should be promoted among Chinese consumers to enhance purchase intentions in fashion multi-tasking culture stores.

• Fashion & Textile Research Journal
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• v.12 no.6
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• pp.745-754
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• 2010

This study is to find return factors when modern consumers purchase goods from an internet shopping mall and then to analyze the characteristics of complaints act and information search behavior. Subjects of research are 245 men and women, who have experience with more than one return in internet fashion shopping mall, in their twenties. The data were analyzed by using Factor analysis, Cronbach's analysis, one-way ANOVA, Duncan test as a post identification, Pearson's correlation analysis and multiple regression analysis. The results of this study are that male and female consumers in their 20s are mainly aware of the return factors: impulse buying, product status, deliver service, service after purchase, hype and comfortableness. And complains behavior often conduct public action, private action, nonaction. Information search behaviors for risk reduction when they purchase are product comparison, oral information search, neutral marketing information search, and service information search. The return factor from the internet fashion shopping had the greatest impact on public action and deliver services factor was a big complaint. In addition, impulse buying & Hype affect private action and non-action is influenced by impulse purchase. The consumer types by the return factors in internet fashion shopping mall are classified into the return group by deliver service, the return group by complex factors, and the return group by product status. Furthermore, there are significant differences in complaining behavior among these groups. In the information search behavior for reduction of risk factors, the return group by complex factors did more active information search behavior than the other groups. The return group by deliver service searched oral information and the return group by product status explored the neutral marketing information.

• Archives of design research
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• v.17 no.1
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• pp.373-382
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• 2004

Large sized buildings have proliferated in the modern world in order to solve problems caused by the growth of cities, and this trend has lead to diversity in style and utilization of interiors. In particular, wayfinding within the shopping mall for a customer is a common problem, so if customers do not have to face these navigational problems and could find the way more easily, then shopping mall or the store can expect much better profits. Therefore, directional sign system that can provide accurate and speedy information for customers with diversified ages, gender and knowledge is necessary. Firstly, the definition and element of all directional sign are analyzed through the existing literature survey. The elements are based on the practical elements and six categories such as type, pictogram, color, layout, form, and location were considered. Secondly, directional signs in large underground shopping mall was considered, and the speciality of the underground shopping mall was investigated, and finally top three underground shopping malls was analyzed. Thirdly, through the questionnaire, an objective appraisal of directional signs and problems was developed, and following possible improvement was suggested. This study has its own limitations since it is only applicable to the specific locations, however, directional designs will be useful in other types of buildings as well. Through the continuous studies of the users' psychology, these kinds of studies will be related to the environmental characteristics of various places.

• International Journal of High-Rise Buildings
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• v.6 no.2
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• pp.149-163
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• 2017

With the intensification of urban development in Chinese cities, mixed land use in urban centers extends vertically into 3-D and expands its scale from a single building to commercial clusters. The multi-level pedestrian system in city centers also changed its role from one of traffic isolation to spatial integration, where transit nodes, street sidewalks, squares, building entrances, atriums, and corridors are interconnected, both horizontally and vertically, into a whole spatial system, within which pedestrian flows are guided and shopping facilities are arranged. This paper uses spatial configuration analysis of space syntax to examine the impacts of spatial patterns on movement distribution and the business performance of tenant mix in the multi-level commercial system of the Nanshan Commercial Cultural District in Shenzhen, China. The key objective is to better understand the interactions between the socio-economic variables and spatial design parameters of a shopping complex. The research findings point to the importance of multiplicity between syntactic variables and other spatial variables in influencing the pedestrian flows, business performance and tenant mix in highly complex commercial systems. Particularly noteworthy is the relationship between spatial accessibility measures and the location of escalators, and the ways in which individual commercial buildings are embedded into the overall spatial system. The study suggests that this may lead to the preliminary identification of the spatial qualities of effective vertical extensions of mixed land use in a high-density urban settings.

• Journal of the Korean Institute of Landscape Architecture
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• v.20 no.4
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• pp.54-75
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• 1993

The purpose of this thesis is to suggest objective basic data for the super graphics in the urban landscape through the quantitative visual quality analysis. For this, the image structure of super graphics have been measured mainly by questionnaries and semantic differential scle method and analyzed by the method of factor analysis, means and multiple regression. Degree of visual preference have been measured mainly by questionnaries and likert attitude scale method and finaly these data have been analyzed by using the stepwise method. The data were collected by presenting 12 super graphics photographs-4 each sample pictures from the 3 each selected districts representing typical urban landscape style(central business district, shopping district, apartment complex). Observer groups were categorized as professionals, students, the others. Result of this thesis can be summarized as fallows: 1. From all 12(3${\times}$4) sample super graphics, the value of each semantic differential scale among the observer groups were presented significant group difference. But no significant difference of the S.D. scale value were observed among central business district, shopping district and apartment complex super graphics. 2. For all experimental points, 4 types of factor have been observed. Factors covering the image of super graphics were found to be the evaluation, the intimacy, the potentiality and the tidiness. 3. Main factors of the super graphics image and factors indicating the group variations yielded high significance between areas. 4. The harmony with surrounding environment, the proper selection of super graphics subject yielded high values for all groups. Especially, the good color sense with building was the most important variable determining the degree of visual preference. 5. The urban C.B.D. super graphics obtained 5∼12 ranks of regional visual preference and the shopping district super graphics obtained 2∼11 ranks, and apartment complex super graphics obtained 1∼7 ranks.

• Proceedings of the Korean Geotechical Society Conference
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• 2005.10a
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• pp.556-563
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• 2005

Recently, it is used to join an building to an underground shopping-area in urban. When we construct Seo-Cho Complex building which is in Seoul, we also construct an underground passage to the Gangnam underground shopping-area. But it is difficult to excavate in the downtown area, because excavations induce traffic jam and public discontent. Considering safety, a confined area, settlements, we decided to use DSM(Divided Shield Method) which is based on messer shield. This paper will produce our experience and the results provide a useful guide in a connection tunnel