• Title/Summary/Keyword: Shopping cart

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Add to Cart or Buy It Now? Factors Influencing the Usage Intention of Online Shopping Cart

  • Kim, Namhee;Chun, Sungyong
    • Journal of Information Technology Applications and Management
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    • v.25 no.2
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    • pp.117-132
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    • 2018
  • This study examines the reason why consumers try to use the online shopping cart more, and especially analyzes the influence of personal psychological factor such as regulatory focus. Hypotheses are tested with a two-way ANOVA model using experimental data collected from 210 undergraduate students at a business school in South Korea. We found that prevention focused consumers try to use online shopping cart more than promotion focused consumers. It is possible that prevention focused consumers try to consider as many alternatives as possible to ensure safety as they focus on negative results or losses during shopping online. However, we also found out when the buying purpose is utilitarian, promotion focused consumers are not different from the promotion in terms of the usage intention of online shopping carts. Marketing managers can provide different messages customized for their consumers by leading them to use the online shopping cart in a more effective way.

The Developement of Real-time Information Support Cart System based on IoT

  • Seo, Dong-Sung;Kang, Min-Soo;Jung, Yong Gyu
    • International journal of advanced smart convergence
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    • v.6 no.1
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    • pp.44-49
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    • 2017
  • In the modern technology era, it is possible to connect objects and the internet anytime and anywhere through IoT of hyper-connected society. Accordingly, a smart shopping cart was designed and realized by applying IoT. Therefore, this paper builds the IoT shopping cart system according to the trend of IoT environment.. When RFID is installed in the Arduino and the tagged item is inserted into the IoT shopping cart, the product information and price are displayed on the Arduino linked Raspberry Pi. We built a web server on the Raspberry Pi to handle this data, and built an App on the smartphone to implement the IoT shopping cart environment. Consumers can receive pricing and product information through smartphone apps through raspberry pie, can make quick calculations through smartphone, and provide various information to consumers through apps.

The Effect of Personalization and Accessibility of Online Shopping Cart on Fashion Product Purchase Intention -Focusing on the Mediation Roles of Psychological Ownership- (온라인 장바구니의 개인화와 접근성이 패션제품 구매의도에 미치는 영향 -심리적 소유감의 매개효과를 중심으로-)

  • Dong, Jiyoon;Hur, Hee Jin;Choo, Ho Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.43 no.6
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    • pp.910-929
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    • 2019
  • This study identifies the effects of the characteristics of an online shopping cart based on the theory of psychological ownership. This study created experimental stimuli similar to the actual fashion website in order to derive the exact emotional and behavioral responses of participants. To test the hypotheses, four experimental groups of 2 (personalization: high / low) × 2 (accessibility: high / low) were formed with between-subject design. We selected 201 women in 20-30s as participants and they responded to an online survey after experiencing website stimuli. The collected data were analyzed using SPSS 25.0 and SPSS PROCESS Macro program. The results show that the effects of personalization of an online shopping cart on the purchase intention of the fashion product in the cart is significant; in addition, the main effect of personalization of cart on consumer's psychological ownership was confirmed. It was also found that the path of personalization of the online shopping cart to purchase intention through psychological ownership was significant. The findings of this study contributes to the extension of online shopping cart research and provide suggestions to recognize the important role of psychological ownership in increasing the purchase conversion rate.

User Oriented Autonomous Shopping Cart by Noncontacting User Interface (비접촉성 사용자 인터페이스를 통한 사용자지향 자율주행 쇼핑카트 시스템)

  • Moon, Mi-Kyeong;Kim, Gwang-Soo
    • Journal of the Korea Society of Computer and Information
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    • v.20 no.5
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    • pp.83-89
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    • 2015
  • we suggest a shopping cart system following the wheelchairs autonomously for the disabled to do shop easily. This system have been developed in order for a cart to follow the disabled using wheelchairs automatically without pulling a cart directly. This system use kinnect and an radio control car (RC-car). The kinnect detect whether movement of disabled is right turn, left turn or straight and according to this result the RC-car can be controlled autonomously. By this system, the disabled using wheelchairs can do shopping more easily than before.

Implementation of Smart Shopping Cart using Object Detection Method based on Deep Learning (딥러닝 객체 탐지 기술을 사용한 스마트 쇼핑카트의 구현)

  • Oh, Jin-Seon;Chun, In-Gook
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.7
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    • pp.262-269
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    • 2020
  • Recently, many attempts have been made to reduce the time required for payment in various shopping environments. In addition, for the Fourth Industrial Revolution era, artificial intelligence is advancing, and Internet of Things (IoT) devices are becoming more compact and cheaper. So, by integrating these two technologies, access to building an unmanned environment to save people time has become easier. In this paper, we propose a smart shopping cart system based on low-cost IoT equipment and deep-learning object-detection technology. The proposed smart cart system consists of a camera for real-time product detection, an ultrasonic sensor that acts as a trigger, a weight sensor to determine whether a product is put into or taken out of the shopping cart, an application for smartphones that provides a user interface for a virtual shopping cart, and a deep learning server where learned product data are stored. Communication between each module is through Transmission Control Protocol/Internet Protocol, a Hypertext Transmission Protocol network, a You Only Look Once darknet library, and an object detection system used by the server to recognize products. The user can check a list of items put into the smart cart via the smartphone app, and can automatically pay for them. The smart cart system proposed in this paper can be applied to unmanned stores with high cost-effectiveness.

The Effect of Personalization on Cross-Buying and Shopping Cart Abandonment Based on the S-O-R Framework

  • Kon Woo Kwon;Gee-Woo Bock;Kyu Min Hwang
    • Asia pacific journal of information systems
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    • v.30 no.2
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    • pp.252-283
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    • 2020
  • Online retail is a growing opportunity for retailers and consumers. Cross-buying provides companies with an opportunity to increase their revenue contributions from existing consumers. In many fields, especially in the service sector, cross-selling is an easier strategy to use relative to increasing revenue rather than acquiring new consumers. Website personalization has been a powerful indispensable tool for web-based companies and end users. Using the Mehrabian and Russell's Stimulus-Organism-Response framework, we experimentally examined how an online retailing merchant's environmental stimuli (S) arouses internal affective and cognitive states (O), that affect consumers' approach-avoidance behavior (R) in cross-buying and shopping cart abandonment in online transactions.

The anticipated regret, perceived uncertainty, price sensitivity, and purchase hesitation of internet fashion consumers - Focusing on overseas purchasing - (인터넷 패션 소비자의 예상된 후회와 지각된 불확실성, 가격민감도 및 구매 망설임에 관한 연구 - 해외 직접구매를 중심으로 -)

  • Kim, Jong-ouk
    • The Research Journal of the Costume Culture
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    • v.26 no.1
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    • pp.1-18
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    • 2018
  • In this study, the effects of anticipated regret and perceived uncertainty on price sensitivity or purchase hesitation in overseas purchasing are analyzed along with the effects of price sensitivity on purchase hesitation. The survey was conducted among internet fashion consumers with experience in overseas purchasing and 480 responses were used in the data analysis. The results showed the psychosocial anticipated regret positively influenced the price importance, and the service, product and psychosocial anticipated regret positively influenced the price search. The preference and psychology uncertainty positively influenced the price importance, and the information and psychology uncertainty positively influenced the price search. The price importance positively influenced payment stage hesitation and shopping cart abandonment, and the price search positively influenced purchase hesitation in overseas purchasing. The functional, service and psychosocial anticipated regret positively influenced payment stage hesitation, and the service and psychosocial anticipated regret positively influenced shopping cart abandonment and overall purchase hesitation. In addition, the perceived uncertainty positively influenced the payment stage hesitation, and the information and psychology uncertainty positively influenced the shopping cart abandonment and overall purchase hesitation. The results of this study will be helpful for developing the marketing strategy for customer relationship management for overseas internet shopping web-sites.

Efficiency Analysis of Buyer-Carts for B2B EC (기업간 전자상거래를 위한 구매자쇼핑카트 효율성 분석)

  • Lim, Gyoo-Gun;Lee, Jae-Kyu
    • Journal of Information Technology Services
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    • v.1 no.1
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    • pp.17-27
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    • 2002
  • Buyer-carts to support the purchasing process in the B2B EC platform, can be categorized as s-cart, i-cart, and b-cart depending upon its residing sites : seller, intermediary, and buyer sites. In this paper, after proposing the desired features of buyer-carts in B2B EC as identification, collection, trashing, ordering, payment, tracking, recording, purchasing decision support, and transmission of records to e-procurement systems, we try to analyze each buyer-cart qualitatively from such viewpoints. Moreover, we propose an efficiency evaluation model for quantitative analysis. By setting variables from interview of employees in 30 listed companies In Korea, we try to evaluate the efficiency of buyer-carts in B2B EC. From this paper, we show that the b-cart platform is more efficient than other buyer-carts especially in B2B EC.

Shoppers' Shopping Path Pattern Analysis using RFID Data (RFID 데이터를 이용한 고객 쇼핑 동선 패턴 분석)

  • Yang, Seungjoon;Jung, In-Chul;Kwon, Young S.
    • Journal of Information Technology Services
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    • v.11 no.sup
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    • pp.61-74
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    • 2012
  • As the retail industry has been challenged by stiff competition, the retailer becomes more interested in better understanding consumers' in-store behavior to gain and sustain competitive advantage. Consumers' shopping paths provide valuable clues to understanding customers' in-store behavior, which has been a long standing research issue in business. This study is to explore the shopping path patterns in a grocery using RFID technology and clustering method. To this end, we designed the RFID systems, affixing active RFID tags to the bottom of grocery carts. The tag emit signal that is received by receptors installed at various location throughout the store. The RFID systems provide the time and location of the cart while consumers shop around the store. The point of sale data are matched with the cart movement records to provide a complete picture of each shopping path. To find the distinctive patterns of consumers' shopping paths, we proposed the distance-index matrix using dijkstra method and normalization method to conduct the clustering in order to handle the problem in measuring the similarity among shopping paths, which is raised by the spatial nature of consumer movement in a grocery. After analyzing the RFID data obtained in one of the groceries in a major Korean retailer, we could successfully identify several distinctive patterns of shopping paths, which prove to provide the valuable implications for store management.

A Study on Development of Movable u-POS System based on RFID (RFID 기반의 이동형 u-POS 시스템 개발에 관한 연구)

  • Jho, Yong-Chul;Li, Zhong-Shi;Lee, Chang-Ho
    • Journal of the Korea Safety Management & Science
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    • v.9 no.6
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    • pp.155-162
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    • 2007
  • Recently, retail store automation appliance market is changed with traditional POS systems techniques and RFID, radio POS system, and self checkout system, etc. in the foreign advanced distribution industry. Retailers and consumers require convenient POS system which can provide more functions and fast service. These requests bring to rapid evolution of various H/W and S/W corresponding with POS system. In this study with the POS systems and the RFID technology we develop core technology of movable u-POS system based on RFID that can use in large store. So we propose u-Cart system that can alternate the current shopping cart and POS terminal and that provide value added services to customer. As the result we present the configuration of u-Cart terminal device(WMDT : Wireless Mobile Data Terminal) including RFID reader module that can provide various information to consumer and some convenient client applications that are running in WMDT and u-POS administration service module.