• Title/Summary/Keyword: Shopping System

Search Result 769, Processing Time 0.037 seconds

Lotte Shopping's Marketing Strategy for Achieving the Goal of Becoming a Global Leader (글로벌 기업 도약을 위한 롯데쇼핑의 마케팅전략)

  • Lee, Jinyong;Kim, Chung Koo;Joo, Young-Hyuck
    • Asia Marketing Journal
    • /
    • v.12 no.1
    • /
    • pp.81-101
    • /
    • 2010
  • Lotte Shopping Co. started its business from Lotte Department Store. From the beginning, Lotte Shopping Co. opened the largest department store and, since then, has expanded its business size through the processes of active developments of its own stores and merges and acquisitions of other companies. Currently, it operates a variety of retail shops such as department stores, discount stores, movies theaters, shopping malls, and supermarkets along with a TV home-shopping station and an online shopping mall. Lotte group, a business conglomerate Lotte Shopping belongs to, has an objective of becoming TOP 10 business group in Asia by 2018. Lotte group declared its vision statements in 2009 and has spent its effort to accomplish the goal. Lotte Shopping is implementing the group-level growth strategy through merges and acquisitions and diverse marketing programs. We will briefly investigate the current situation of Lotte Shopping and will then analyze its 1) entertainment shopping center and multi-channel strategy, 2) global market entry, and 3) education system.

  • PDF

Research About the Success Factor which has an Influence on B2C Internet Shopping Mall Result (B2C 인터넷 쇼핑몰 성과에 영향을 미치는 성공요인에 관한 연구)

  • Kang, Hyun-Soon;Kim, Jung-Ja
    • Journal of Korean Society of Industrial and Systems Engineering
    • /
    • v.32 no.3
    • /
    • pp.85-92
    • /
    • 2009
  • A lot of B2C Internet shopping mall companies are establishing various strategies in order to make a result to be further better than it. But They are experiencing trouble by restriction like manpower or financial issue. Therefore, frying to grasp how an assistance degree of a company In B2C Internet shopping mall success factors affects will be important information in resources distribution of management strategic which is established by B2C Internet shopping mall company to survives in unlimited competition. In this paper, It is purpose to find which is success factors affecting to a finance and the other part of results in B2C Internet shopping mall companies. In order to achieve a study purpose, we make a model by literature study and inquiries and analysis the result data. Consequently for successful B2C Internet shopping mall operation, it needs a assistance of a company fully. But the company which shall get a maximum effect with resources limited is difficult to assistance fully. This study will be used to establish strategies of distribution of resources appropriately for the company which is not fully assist B2C Internet shopping mall operation because of restrictions of manpower, material and finance.

Design for Purchasing Process of Cyber Shopping Mall Using Object-Oriented Development Methodology (객체 지향 개발 방법론을 이용한 사이버 쇼핑몰 구매 프로세스 설계)

  • 박우용;허정준;김광섭
    • Journal of Korean Society of Industrial and Systems Engineering
    • /
    • v.23 no.55
    • /
    • pp.107-116
    • /
    • 2000
  • Electronic Commerce is purchasing or sales a products and services to customers using computer network. It is different to traditional commerce. Also, It divide into business to business commerce and business to customer commerce. Cyber Shopping Mall is a representative type of business to customer commerce. The interest and demand of national business to customer commerce is explosively increasing with industry. It expect to reach 61 billion won in the 2000. Thus Structure of Cyber Shopping Mall is the more complex and the more vary types. It is the problem that change of established Cyber Shopping Mall structure is very difficult. The purpose of this study Is designed to Cyber Shopping Mall Purchase Process that deal with quickly changable internet environment and meet the needs of customers immediately using UML(Unified Modeling Language) in design phase determinant of Cyber Shopping Mal1 structure. Cyber Shopping Mall Purchase Process is designed to have objective-oriented development methodology's advantage. It has a flexibility in case of shopping mall structure change and acts as useful guideline in design phase of construction of Cyber Shopping Mall.

  • PDF

The One-step Mobile Shopping using Multipurpose Visual Language System (다목적 시각 언어 시스템을 이용한 원스텝 모바일 쇼핑)

  • Kim, Young-Jong
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.10 no.4
    • /
    • pp.759-764
    • /
    • 2009
  • In this paper designed One-Step mobile shopping system using Multipurpose Visual Language System(MVLS). MVLS is based on braille system, and list this to a square color box. This is can accomplish convenience of use and encipherment of fundamental personal information. Also, this system has advantage to fast communication speed because that has little size packets. Planed system does and fit this in shopping to graft together mobile-phone that the such MVLS and most of internal adult are possessing. User can more fast finish shopping just photographing and press the button that show on TV or PC monitor and printed materials etc. by camera of mobile phone.

The Mobile Shopping System using MVLS (MVLS를 이용한 모바일 쇼핑 시스템)

  • Kim, Young-Jong
    • Journal of Korea Society of Industrial Information Systems
    • /
    • v.15 no.5
    • /
    • pp.119-124
    • /
    • 2010
  • In this paper planed mobile shopping system using MVLS. MVLS is based on braille system, and list this to a square color box. This is can accomplish convenience of use and encipherment of fundamental personal information. Also, this system has advantage to fast communication speed because that has little size packets. Planed system does and fit this in shopping to graft together mobile-phone, smart-phone and tablet-pc that the such MVLS and most of internal adult are possessing. User can more fast finish shopping just photographing and press the button that show on TV or PC monitor and printed materials etc. by camera of mobile phone.

The Effects of e-Business on Business Performance - In the home-shopping industry - (e-비즈니스가 경영성과에 미치는 영향 -홈쇼핑을 중심으로-)

  • Kim, Sae-Jung;Ahn, Seon-Sook
    • Management & Information Systems Review
    • /
    • v.22
    • /
    • pp.137-165
    • /
    • 2007
  • It seems high time to increase productivity by adopting e-business to overcome challenges posed by both external factors including the appreciation of Korean won, oil hikes and fierce global competition and domestic issues represented by disparities between large corporations and small and medium enterprises (SMEs), Seoul metropolitan and local cities, and export and domestic demand all of which weaken future growth engines in the Korean economy. The demands of the globalization era are for innovative changes in businessprocess and industrial structure aiming for creating new values. To this end, e-business is expected to play a core role in the sophistication of the Korean economy through new values and innovation. In order to examine business performance in e-business-adopting industries, this study analyzed the home shopping industry by closely looking into the financial ratios including the ratio of net profit to sales, the ratio of operation income to sales, the ratio of gross cost to sales cost, the ratio of gross cost to selling, general and administrative (SG&A) expense, and return of investment (ROI). This study, for best outcome, referred to corporate financial statements as a main resource to calculate financial ratios by utilizing Data Analysis, Retrieval and Transfer System (DART) of the Financial Supervisory Service, one of the Korea's financial supervisory authorities. First of all, the result of the trend analysis on the ratio of net profit to sales is as following. CJ Home Shopping has registered a remarkable increase in its ratio of net profit rate to sales since 2002 while its competitors find it hard to catch up with CJ's stunning performances. This is partly due to the efficient management compared to CJ's value of capital. Such significance, if the current trend continues, will make the front-runner assume the largest market share. On the other hand, GS Home Shopping, despite its best organized system and largest value of capital among others, lacks efficiency in management. Second of all, the result of the trend analysis on the ratio of operation income to sales is as following. Both CJ Home Shopping and GS Home Shopping have, until 2004, recorded similar growth trend. However, while CJ Home Shopping's operating income continued to increase in 2005, GS Home Shopping observed its operating income declining which resulted in the increasing income gap with CJ Home Shopping. While CJ Home Shopping with the largest market share in home shopping industryis engaged in aggressive marketing, GS Home Shopping due to its stability-driven management strategies falls behind CJ again in the ratio of operation income to sales in spite of its favorable management environment including its large capital. Companies in the Group B were established in the same year of 2001. NS Home Shopping was the first in the Group B to shift its loss to profit. Woori Home Shopping has continued to post operating loss for three consecutive years and finally was sold to Lotte Group in 2007, but since then, has registered a continuing increase in net income on sales. Third of all, the result of the trend analysis on the ratio of gross cost to sales cost is as following. Since home shopping falls into sales business, its cost of sales is much lower than that of other types of business such as manufacturing industry. Since 2002 in gross costs including cost of sales, SG&A expense, and non-operating expense, cost of sales turned out to have remarkably decreased. Group B has also posted a notable decline in the same sector since 2002. Fourth of all, the result of the trend analysis on the ratio of gross cost to SG&A expense is as following. Due to its unique characteristics, the home shopping industry usually posts ahigh ratio of SG&A expense. However, more than 80% of SG&A expense means the result of lax management and at the same time, a sharp lower net income on sales than other industries. Last but not least, the result of the trend analysis on ROI is as following. As for CJ Home Shopping, the curve of ROI looks similar to that of its investment on fixed assets. As it turned out, the company's ratio of fixed assets to operating income skyrocketed in 2004 and 2005. As far as GS Home Shopping is concerned, its fixed assets are not as much as that of CJ Home Shopping. Consequently, competition in the home shopping industry, at the moment, is among CJ, GS, Hyundai, NS and Woori Home Shoppings, and all of them need to more thoroughly manage their costs. In order for the late-comers of Group B and other home shopping companies to advance further, the current lax management should be reformed particularly on their SG&A expense sector. Provided that the total sales volume in the Internet shopping sector is projected to grow over 20 trillion won by the year 2010, it is concluded that all the participants in the home shopping industry should put strategies on efficient management on costs and expenses as their top priority rather than increase revenues, if they hope to grow even further after 2007.

  • PDF

Intelligent Search System Providing The Various Conditional Product Search (다조건 상품 검색을 지원하는 지능형 검색 시스템)

  • 서양진;한상용
    • The Journal of Society for e-Business Studies
    • /
    • v.4 no.3
    • /
    • pp.179-196
    • /
    • 1999
  • A cyber shopping mall is a place where consumers acquire the product information and make purchase decision in the cyber space. Even though there are many advantages over traditional malls, there are still several limitations to do shopping in an existing cyber mall. One of them is the absence of efficient search tool to handle various products specifications. Existing search systems usually support the "keyword search only" with limited product information. Consumers spend lots of their time and efforts in searching products and comparing them. Recently, some web sites provide the shopping mall comparison service that supports the additional search conditions such as price and maker. These services improve the situation but it is not still acceptable. In this paper, we propose an intelligent product search system based on a mediator which supports various conditional search for each product. Our system provides consumers with search results that satisfy purchase specifications. Our system is implemented in Visual basic and pert and experimental results show satisfactory performance.

  • PDF

On-line Recommendation Service Algorithm using Human Sensibility Ergonomics (감성공학을 이용한 온라인 추천 서비스 알고리즘)

  • 임치환
    • Journal of Korean Society of Industrial and Systems Engineering
    • /
    • v.27 no.1
    • /
    • pp.38-46
    • /
    • 2004
  • To be successful in increasingly competitive Internet marketplace, it is essential to capture customer loyalty. This paper deals with an intelligent agent approach to incorporate customer's sensibility into an one-to-one recommendation service in on-line shopping mall. In this paper the focus of interest is on-line recommendation service algorithm for development of Human Sensibility based web agent system. The recommendation agent system composed of seven services including specialized algorithm. The on-line recommendation service algorithm use human sensibility ergonomics and on-line preference matching technologies to tailor to the customer the suggestion of goods and the description of store catalog. Customizing the system's behavior requires the parallel execution of several tasks during the interaction (e.g., identifying the customer's emotional preference and dynamically generating the pages of the store catalog). Most of the present shopping malls go through the catalog of goods, but the future shopping malls will have the form of intelligent shopping malls by applying the on-line recommendation service algorithm.

A Study of Consumer Satisfaction in Surrogate Internet Shopping Mall for Apparel Products: Price Perception and Delivery Systems (의류 구매대행 의류인터넷쇼핑몰의 소비자만족도에 관한 연구: 가격지각과 배송시스템을 중심으로)

  • Rhee, Young-Ju
    • Journal of the Korean Home Economics Association
    • /
    • v.49 no.9
    • /
    • pp.73-81
    • /
    • 2011
  • The purpose of this study was to find out how price perception and the site's delivery system affected consumer satisfaction in surrogate internet shopping for apparel products. A survey questionnaire was used to collect information from 233 respondents who had experience in purchasing apparel products from online venues within the preceding 6 months. Collected data underwent descriptive analysis, factor analysis, and regression analysis. Results showed that the price perception and the delivery system was influenced by three factors. Both price perception and the delivery system factors showed a significant difference depending on the gender of consumers. Also, according to the regression results, both price perception and the delivery system had a positive effect on consumer satisfaction in surrogate Internet shopping mall for apparel products.

A Study on the Size Information Presentation Method of Women's Upper Garment in Internet Shopping Malls for the Improvement of Consumer Satisfaction (소비자 만족도 향상을 위한 인터넷 의류 쇼핑몰의 여성 상의류 사이즈 정보 제시 방안에 관한 연구)

  • Lee, Mi Yeon;Hwang, Sun Jin
    • Journal of the Korean Society of Costume
    • /
    • v.63 no.3
    • /
    • pp.95-109
    • /
    • 2013
  • This thesis was conducted with the purpose of proposing a systematic and comprehensive system for women's upper garment sizes so that the satisfaction level of women purchasing the upper garment products in Internet shopping malls is enhanced. To achieve this, this study first conducted a survey of women from the ages of 18 to 39 and attempted to discover consumer satisfaction levels and preferences of the clothing product sizing system of Internet shopping malls. While keeping track of the global distribution environment, an optimal clothing sizing system for Korean women that fit recent changes in their body shapes was proposed. The results of this study are as follows. First, A result of studying the satisfaction levels and preferences of consumer's purchase experience and the sizing system showed that 48.6% of the total respondents were dissatisfied with the current sizing system. Second, based on the research of the size classification system of domestic and foreign upper garment for women, unlike domestic Internet shopping malls, overseas generally offer several size classifications. Third, results of studies 1 and 2 was used to propose an optimal clothing products sizing system method. Also, the body and product sizes and the measurement methods should be offered together. In summary of all these results, by establishing globally compatible sizing system, consumers are able to recognize their sizes on their own and by doing this, it will lower perceived risk of the consumers at the time of a Internet shopping mall purchase, and this will raise their level of satisfaction while making purchases.