• 제목/요약/키워드: Service Area Model

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보건소 건강증진사업에서의 전략적 사업영역 결정 (Determination of Strategic Business Units in the Health Promotion Service Adreas of Health Center)

  • 이선희;조희숙;박혜숙;박영숙;김한중;손명세;이지전;이상욱
    • 보건행정학회지
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    • 제8권2호
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    • pp.110-124
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    • 1998
  • Determining of Strategic Business Units in the organization is a major critical process for improving the organizational performance. On increasing the demands for extension in function of health center, many health centers are trying to provide the various services. But most health center determined the kind and level of service without scientific considerations. The purposes of this study are to develope the model for determination of strategic business units in health center and to test the availability of implementation for it. Our model is rooted from the McKinsey matrix analysis of Product Portfolio Analysis which used widely in marketing field. We modified the evaluation criteria of the McKinsey matrix analysis for health care field appropriately. Our evaluation criteria are categorized into two concepts; contribution of service, availability of service. At first, in terms of contribution of service, market size, market growth rate, needs and demands of regional people, existences of alternative services in that region, correspondence with health policy. The other component, availability of service are included the availability of manpower, financial availability, the level of knowhow on service, acceptance of health care manpower. In the result of analysis, we could conclude that antismoking and antialcoholics education programs, health screening program are important strategically in that aspects of contributions and availability of services. Also, vaccination program is important in that aspect of service availability and diet and exercise program, health library are meaningful in the aspect of service contribution. Therefore, we think that efforts to investigate the evaluation criteria for priority setting or determination of service area in health center are useful challenges.

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인터넷뱅킹 사이트의 서비스품질과 인터넷 이용자 개인특성이 고객충성도에 미치는 영향 (The Effect of Service Quality of Internet Banking Site ad Characteristic of lInternet User on Customer Loyalty)

  • 전병호;윤종훈;송인암;김병곤
    • 한국정보시스템학회지:정보시스템연구
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    • 제14권1호
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    • pp.197-226
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    • 2005
  • Recently, internet as well as internet banking are growing rapidly. Most banks in Korea provide internet banking services for customers. Internet banking became a major trend in the financial marketplace. There are a few empirical research in this area. Although quality of internet banking service is an important concept, there is a lack of theory-based empirical research in this area. Therefore, this paper is aimed at finding whether service quality of internet banking influence customer satisfaction, and whether characteristic of internet banking user influence relationship between customer satisfaction and service quality of internet banking. Furthermore, this paper identify whether customer satisfaction influence customer loyalty. The research model proposed thirteen hypothesis and tested empirically. A total of 269 responses were received from internet banking users and analyzed. The analyses showed partial support for the affirmative effect of customer satisfaction and characteristic of internet banking user. But the relationship between customer satisfaction and customer loyalty is significant. Implications of these findings are that internet banking sites should concentrate on providing a high quality of banking services; information, trust, ease of use, and security of system and thereby strengthen customer loyalty.

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ASP Outsourcing 위험의 효율적인 통제를 위한 실물옵션 적용 가능성에 대한 연구 (An Empirical Study on the Control Mechanism of ASP Outsourcing Risks using Real Option Approach)

  • 남승현;양희동
    • 한국산업정보학회:학술대회논문집
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    • 한국산업정보학회 2008년도 추계 공동 국제학술대회
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    • pp.365-384
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    • 2008
  • Many studies on ASP outsourcing area have focused on the Critical Success Factors(CSFs) of ASP outsourcing projects or on the service quality of ASP Service. But these studies have limitations to explain how to succeed in doing ASP outsourcing project. The objective of this research is to overcome this limitation by using the concept of "IT Risk" in Outsourcing. The effective control of the risks-caused during the IS outsourcing process-gives (ASP service using) users a powerful tool to minimize the risks and thus maximizes the possibility of ASP outsourcing project success. In order to perform this objective, this research set up the research model which is composed of three concepts. The three concepts are 1. Undesirable Outcomes(:UO) as IT outsourcing Risks, 2. The Source of Risks(:SOR) influencing the UO, and 3. the intention to get/execute Real Option Portfolio to control the risk level of SORs and UOs. This research has some important and interesting implications on the ASP outsourcing area. First, this research classifies the risk factors as three concepts and finds the interactions among them. Second, Using Real Option portfolio can control the risks effectively occurred during outsourcing projects. Third, Vendors(ASP service providers) can offer users IN TIME the options which can minimize the occurrence of risks.

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공항 면세점의 서비스스케이프가 고객 만족 및 이미지에 미치는 영향 (The Effect of Servicescape at Airport Duty Free Shop on Customer Satisfaction and Image)

  • 박규선;박진우
    • 한국항공운항학회지
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    • 제24권1호
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    • pp.16-24
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    • 2016
  • Despite rapid growing in domestic duty free industry, weight of income from airport duty free area is relatively decreasing because of rapid progress in downtown duty free area. The purpose of this research was investigating the relationship between airport duty free servicescape and its effects on customer satisfaction and image for duty free shop, in order to maintain own competitive advantages. In pursuing above, previous studies related to servicescape, service value, customer satisfaction, and image were examined for literature review. Based on this previous studies, research model were constructed. Hypothesis was verified by effect. Data from 305 samples was employed for final survey. The main results show that functionality, attraction and convenience were meaningful factors to effect perceived servicescape. On the other hand, cleanness and comfort had few or no influence on servicescape. The perceived servicescape affected on service value and customer satisfaction. Service value had positive effects on customer satisfaction which was discovered to affected on image for duty free shop.

Service Desk의 서비스 품질이 조직의 업무 효율성 증대에 미치는 영향에 관한 연구 (A Study on Effectiveness Enhancement of Organization thru Service Quality of Service Desk)

  • 김동철;김광용;임성택
    • 한국IT서비스학회지
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    • 제8권4호
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    • pp.17-40
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    • 2009
  • This study is to guide to estimate service quality on ITSM operation based on ITIL(IT Infrastructure Library). ITIL v2 and v3 provide how to integrate framework of IT service and business process. It is widely used as ITSM operation base. As a latest IT trend, ITSM covers Hardware, Software, SaaS, Network, Call center, Helpdesk, ASP portal and IT operation. Servicedesk is selected as target area where valid sampling is addressable and service change is rapid. Traditional Helpdesk was focusing on technical support to solve internal IT issues passively. But it was evolved into Service Desk which focus in process and provide integrated service from customer's business view point preventively and proactively. Accordingly outsourcing types business are normally performed by group of professional capability. Service quality is measured under the SLA(Service Level Agreement). This study utilized SERVQUAL model as service quality measuring tool developed by Parasuraman, Zeitaml and Berry to find critical factors to satisfy customer. And test was processed regarding effectiveness of IT organization and customer view point thru sampling. Though valid parameters can be changed by ITSM areas under the SERVQUAL models, they naturally can be accepted as a index of service quality measurement after sampling test with acceptable significance. And I recommend to follow this study as a preparation before official SLA.

특수교육지원센터에 기반을 둔 작업치료서비스 전문가의 중재모델 사용 (Using an Intervention Model for Occupational Therapy Service Specialist Based on a Special Education Supporting Center)

  • 김세연;김수정
    • 한국콘텐츠학회논문지
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    • 제11권4호
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    • pp.225-234
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    • 2011
  • 본 연구는 교육기반 작업치료 서비스 전문가가 사용하는 중재모델, 중재장소와 중재시간, 중재모델 선택시 고려사항, 중재모델과 중재 영역 간에 상관관계를 알아보기 위해 특수교육지원센터에 근무하고 있는 작업치료사와 작업치료를 전공한 치료교사를 대상으로 설문지를 발송하고, 회수한 총 46부를 분석에 사용하였다. 연구결과 첫째, 학생의 수행 기술을 향상시키는데 초점을 둔 개별치료 모델을 자주 사용하였다. 둘째, 아동수행을 향상시키는 중재모델과 다른 팀 전문가에게 작업치료의 중요성을 인식시킬 수 있는 모델로 개별 치료를 선택하였다. 셋째, 중재모델을 선택하는 요인으로 수행구성요소의 결함과 팀 책임자의 마인드를 들었다. 넷째, 중재모델의 효과성에 대한 학교작업치료사의 의견과 적용시간, 중재 영역과 중재모델 적용시간 간에 유의한 상관관계는 나타나지 않았다. 연구결과를 종합해 보면 학교기반 작업치료사는 여전히 의료모델에 가까운 중재모델을 사용하는 것으로 나타나 학교기반에 효과적인 중재모델을 개발하고 적용하는 연구가 필요할 것이라 생각된다.

IT서비스 아웃소싱 프로젝트 위험과 실물옵션 유형간 적합성에 관한 연구 (The Effect of IT Service Outsourcing Project Risks on the Intention of Purchasing Real Options based on Transaction Cost Theory)

  • 남승현;안중호;양희동
    • Asia pacific journal of information systems
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    • 제23권2호
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    • pp.41-66
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    • 2013
  • IS outsourcing has an important meaning to the Korean SME's (Small and Medium Enterprises) which want to use the IS Services. The objective of this research is to manage IT risks occurred during IS outsourcing project process. This study tries to identify these risks using real option methodology. In order to perform this objective, this study set up the research model which is composed of two main concepts. The first one is the risk factors occurred during IS outsourcing project process: User's Risks, Supplier's Risks and Transaction's Risks. All of these risks are based on Transaction Cost Theory. The second one is the intention to get (or buy) Real Options to manage the risks. In the research model, two types of real option are included: option to abandon (put option) and option to defer (call option). This study uses questionnaires and statistics methodology (PLS) to analyze the hypotheses proposed in the research model. Compared with prior studies, this study is different in two ways. First, this study restricts the range of IT risks. Prior researches of IT Risk management in MIS area cover various range of IT risks, but this study focuses on the Korean SME's IT outsourcing risks on the basis of Transaction Cost Theory. This study tests the relationship between the risks and real option types. Second, this study tries to test the moderating effect of user's risks and supplier's risks on the relationship between transaction's risks and real option types. In IT outsourcing research area, almost studies focus on the direct relationships between IT risks and outsourcing success. But in reality, the co-relationship among IT risks may occur. There are some findings according to the research analysis. First, risks related with user's risks have strong causal relationships with the intention to get option to abandon (put) and option to defer. But risks related with supplier's risks have causal relationships only with option to abandon (put). Second, user's risks and supplier's risks have no moderating effect on the relationship between transaction's risks and real option types. According to the research results, this research have some important and interesting implications on the IS outsourcing business area. First, this study identifies the effective types of real option to minimize the risks occurred during the IT outsourcing projects. So IS outsourcing service users can manage (or minimize) effectively the risks, which occurred during outsourcing projects, using real options. Second, real option gives benefits to suppliers and users at the same time (i.e., win-win strategies between IS outsourcing service providers and users). Vendors (:IS outsourcing service providers) can offer users the real options which can minimize the occurrence of risks in time. "IN TIME" means that before the IS outsourcing project starts, vendors can offer users the opportunity to buy real options in appropriate prices to manage the possibility of the risks of IS outsourcing project. And users also have chance to minimize the IT outsourcing risks occurred during the project process using real options.

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생활인구를 고려한 대피시설 접근성 분석: 서울 중구지역 지진 옥외 대피장소를 사례로 (Analyzing Accessibility of Emergency Shelters Based on Service Population: The Case of Outdoor Evacuation Places for Earthquake in Jung-gu, Seoul)

  • 김상균;신상영;남현정
    • 한국재난정보학회 논문집
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    • 제18권1호
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    • pp.51-62
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    • 2022
  • 연구목적: 이 연구는 지진 옥외 대피장소를 대상으로 생활인구(유동인구)를 측면에서 공간적 접근성을 분석한 후, 접근성 취약지역에 추가 신규 대피장소를 확충할 경우의 모의분석을 하여 개선효과를 비교함으로써 시사점을 도출하는 것을 목적으로 한다. 연구방법: GIS 네트워크분석 기반의 최적화 모형인 입지배분모형을 적용하여 접근성을 분석하고 취약지역을 식별하였다. 입지배분방법은 일정한 시간 내에 신속한 이동이 중요한 대피시설의 성격에 비추어 'Maximize Coverage(수요영역 최대화)' 방법을 적용하였고, 대피를 위한 한계 거리 및 시간기준은 보행속도를 고려하여 500m(7.5분), 1,000m(15분), 1,500m(22.5분)의 세 가지로 구분하여 분석하였다. 사례분석 대상지역은 지진 발생 시 신속한 대피와 일시적인 체류를 위한 옥외 대피장소의 기능을 고려하여 거주인구에 비해 생활인구가 월등히 많고 대피장소로 활용할 수 있는 가용공간이 크게 부족한 고밀 도심지역으로서 서울 중구지역을 선정하였다. 연구결과: 분석 결과, 전반적으로 거주 인구에 비해 생활인구 기준으로 볼 때 접근성이 취약한 집계구 수와 인구 수가 훨씬 많고 비율도 높았으며, 접근성 취약지역에 가용한 신규 대피장소를 확충할 경우의 모의분석에서 접근성이 크게 개선됨을 확인할 수 있었다. 다만, 고밀 도심지역으로서 가용지가 절대적으로 부족한 대상지역의 특성상 잠재적인 대피인구 전체의 접근성을 완전히 해소하지는 못하였다. 결론: 유동인구로 인해 주·야간 인구 차이가 심한 서울 도심의 지역 특성을 반영하기 위하여 생활인구 첨두시간대를 적용하여 실제 대피수요를 고려할 필요가 있으며, 입지배분모형을 이용하여 접근성이 불리한 취약지역을 식별하고 신규 대피장소 설치의 우선순위를 부여함으로써 과학적 근거 기반의 의사결정이 필요하다.

A Study of Holism based Service Experience Analysis System

  • Kim, Sung-Su;Lee, Eun-Jong
    • 대한인간공학회지
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    • 제31권1호
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    • pp.49-61
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    • 2012
  • Objective: The aim of this study is to offer a holism based Service Experience Analysis System(HSEAS) for service design. Background: Customer experience has been focused in a lot of service area. But it is difficult to understand the customer's needs and their experiences because it's so complex and uncertain. Thus it needs holistic approach that means it's difficult to explain general character merely through the understanding of small parts that composes an object and it must be analyzed within the overall context. Method: Accordingly, the thesis paper proposes the Service Experience Analysis System that satisfies the four following needs. (1) Need of solid Experience Framework in which the special quality of the service experience is considered, (2) need of support for the semantic cohesion between different kinds of data, (3) need of support for the management and search of vast data, and (4) need of building the knowledge base system for collaborative research. Results: HSEAS combines the short information in the customers' words and behaviors or situations and circumstances and provides a place of analysis where the context of the general experience can be read and allows concrete understanding of the actual state and factor of the problem as a Combined Data Analysis Tool. Conclusion: HSEAS becomes the center of information management, analysis and connection and it provides a free collaboration place where physical condition has no relations to as a knowledge base system based on network. Application: It is expected that length and width will be added to the analysis and assistance for effectively accumulating information will be provided in the area of diverse service.

응급통신관리 정보시스템 구축과 ASP 활용에 관한 연구 (A Study on the Development of Emergency Medical Dispatch Information System using ASP)

  • 최근명
    • 한국응급구조학회지
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    • 제6권1호
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    • pp.27-37
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    • 2002
  • The health and medical service attracts more public attention as the economy of Korea is rapidly growing up and the standard of living is elevated. Especially, the interest and demand on the prehospital emergency medical service that consists of the important part of primary medical service that is directly related to the life of patients are gradually increased. However, as compared with other advanced countries such as America in this area, Korea actually fell behind in the utilization of IT (Information Technology) to maximize the efficiency of emergency service system as well as has a problem in the general service system. This study suggested the necessity to introduce EMD (Emergency Medical Dispatch) system that takes a great role as the core part in the prehospital emergency medical service that is not systemized in Korea yet. In addition, this study proposed the implementation model of EMD ASP system using ASP (Application Service Provider) in EMD system to flexibly deal with the change of IT and efficient implementation and integration of information system as well as to significantly reduce cost through wire/wireless high speed Internet network that is politically promoted in Korea on the basis of EMD. The system analysis and design was executed by HIPO (Hierarchy Plus Input Process Output) analysis that was the conceptual design technology for EMD information system modeling based on ASP and DFD (Data Flow Diagram). This study proposed DB table configuration and data schema to implement the application of web browser interface in EMD system through ERD(ER-Diagram) of EMD ASP system. Finally, this study described how to implement and utilize EMD information system. This study aims to facilitate the qualitative development of emergency medical service in the future as suggesting the concrete models for the implementation of high value-added prehospital emergency medical information system as applying ASP concept to EMD system of prehospital emergency medical service area.

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