• 제목/요약/키워드: Scarcity

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대행 인터넷 쇼핑몰 이용자의 쇼핑성향, 가격지각, 구매만족도에 관한 연구 (The Relationships of Shopping Orientation, Price Perception, and Purchase Satisfaction of Internet Buying Agent Service Users)

  • 김성희;박광희
    • 한국의류산업학회지
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    • 제12권4호
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    • pp.450-458
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    • 2010
  • The purpose of this study was to investigate the effect of shopping orientation on price perception and the effect of shopping orientation and price perception on purchase satisfaction. This study administered a questionnaire survey to adults in their 20s and 30s who had once purchased fashion products in surrogate internet shopping malls. Among 327 questionnaires, 263 were collected through convenience sampling and 94 were collected from six internet communities. Data were analyzed by factor analyses and regression analyses. The results of this study are as follows. First, factor analysis of price perception revealed that two factors such as price reasonability and price reduction were extracted and the mean of price reduction was higher than one of price reasonability. Second, factor analysis of purchase satisfaction extracted four factors such as service quality, shopping convenience, product scarcity and product variety/price satisfaction. Mean comparisons showed that the mean of product scarcity was the highest among four factors. Third, regression analyses that recreational, economic, and convenience shopping orientation affected price reduction, a factor of price perception. Fourth, regression analyses showed that shopping orientations and the price perception had significant effects on the purchase satisfaction.

SVD을 이용한 저차원 공간에서 협력적 여과 (A Collaborative Filtering using SVD on Low-Dimensional Space)

  • 정준;이필규
    • 정보처리학회논문지B
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    • 제10B권3호
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    • pp.273-280
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    • 2003
  • 추천 시스템은 구매할 상품을 사용자가 찾는 것을 도와주는 시스템이다. 추천 시스템에서 사용되고 있는 여러 가지 방법 중에 대표적인 방법인 협력적 여과는 유사한 사용자들에 기초하여 그 사용자들이 선호하는 상품을 교차 추천해주는 방법이다. 사용자들에 대한 정보는 상품을 평가한 등급에 기초하고, 유사한 사용자는 평가 패턴의 유사성으로 판단된다. 순수한 협력적 여과는 사용자가 증가함에 따라서 평가 자료의 차원이 증가한다. 평가 자료의 고차원성은 자료의 희소성을 증가시켜 협력적 여과의 성능이 저하되는 문제점을 가지고 있다. 따라서, 본 논문에서는 SVD를 이용하여 평가 자료의 차원을 감소시켜 희소성을 최소화하는 방법을 고찰하며, 협력적 여과에 미치는 영향을 실험적으로 제시한다. 결과적으로 SVD를 이용한 협력적 방법은 순수한 협력적 여과 방법과 비교하여 충분히 정확한 성능을 보였다.

Impact of Climate Change on Variation of the Aridity and Evaporative Indexes in South Korea

  • Ha, Doan Thi Thu;Bae, Deg-Hyo
    • 한국수자원학회:학술대회논문집
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    • 한국수자원학회 2019년도 학술발표회
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    • pp.146-146
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    • 2019
  • The aridity index, which is determined as the ratio of potential evapotranspiration to precipitation, is one of key parameters in drought characterization. Whereas the evaporative index, which is defined as the ratio of actual evapotranspiration to precipitation, represents the fraction of available water consumed by the evapotranspiration process. This study investigates variation of the aridity and evaporative indexes due to climate change during the 21st century in South Korea. Estimations of the aridity and evaporative indexes are obtained using SWAT mode based on ensemble of 13 different GCMs over 5 large basins of South Korea for 2 RCP scenarios (RCP 4.5 and RCP 8.5). The results shows the opposite trends of the two indexes, where the aridity index is projected as always increase, while the evaporative index is expected to decrease in all of 3 future period (2011-1940, 1941-1970, 1971-2099). The estimated results also suggest that land cover influenced significantly evapotranspiration along with the change of climate. The study indicates that South Korea will be facing with a high risk of water scarcity in future due to climate change, which is seriously challenging for water planing and management in the country.

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지속가능한 생활용 우수시스템 개발 사례 (A Case Study of Sustainable Potential of Rainwater System Development for Household Water Consumption in Nigeria)

  • 바시르 아델러둔;최경숙
    • 한국수자원학회:학술대회논문집
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    • 한국수자원학회 2018년도 학술발표회
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    • pp.485-485
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    • 2018
  • Rainwater harvesting system (RWH) can provide a relief for the household and farmers especially in areas with intense water scarcity during the long lull of rainy season. However, much attention has not been given to this alternative water source in Nigeria. This paper estimates the per capita water demand for 1,950 inhabitants and rainwater potential in Ojonbodu Estate, Oyo State, Nigeria, using data from detailed questionnaires, water consumption calculator software, and 20-year rainfall data. The potential rainwater estimation was based on amount of precipitation, size of catchment and runoff coefficient. Consequently, using estimated values of $39420m^3$ and $6.5114{\times}10^7m^3$ for per capita consumption and potential rainwater respectively, the rainwater harvesting system was designed for rainwater collection, and storage. The harvested rainwater was $450, 000m^3$ with collection efficiency of 69.16 %, which exceeded the household water consumption requirement. Thus, the harvested rainwater was able to meet the estimated water demand of the Ojonbodu Estate households during the period of water scarcity.

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Purchasing Behavior of K-pop Idol Goods Consumers in Korea

  • Kim, Yu Jin;Lee, Jieun;Lee, MiYoung
    • 패션비즈니스
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    • 제22권6호
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    • pp.1-13
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    • 2018
  • Idol goods refer to products such as cups and towels, or mementos or souvenirs that are manufactured to gratify the desires of fandom and may include the facial images of a star. The objective of this research was to explore the purchase behaviors of K-pop idol goods. Two hundred and sixty female idol goods purchasers in their twenties participated in an online survey. Cheering tools were the most often purchased idol goods, followed by idol slogans and dolls. To investigate the difference in idol goods' attributes they considered when shopping, respondents were divided into three purchase groups based on their annual total expense for purchasing idol goods. There were significant differences among light, medium and heavy purchasers in terms of goods' price, practical features, and scarcity. The light shopper group was majorly guided by price and practical features as compared to the other two groups, and heavy shopper group was majorly guided by scarcity attribute than in the other two shopper groups. The more they identified their favorite idols, the more they worked hard, the higher their income, the higher the expenses of investing in idol products, the more likely they were to repurchase idol goods. In term of post-purchase behavior of idol goods, most idol goods purchase by fans were stored rather than used, and few indicated that they purchase two identical idol goods for use and storage.

Diagnosing a Child with Autism using Artificial Intelligence

  • Alharbi, Abdulrahman;Alyami, Hadi;Alenzi, Saleh;Alharbi, Saud;bassfar, Zaid
    • International Journal of Computer Science & Network Security
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    • 제22권6호
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    • pp.145-156
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    • 2022
  • Children are the foundation and future of this society and understanding their impressions and behaviors is very important and the child's behavioral problems are a burden on the family and society as well as have a bad impact on the development of the child, and the early diagnosis of these problems helps to solve or mitigate them, and in this research project we aim to understand and know the behaviors of children, through artificial intelligence algorithms that helped solve many complex problems in an automated system, By using this technique to read and analyze the behaviors and feelings of the child by reading the features of the child's face, the movement of the child's body, the method of the child's session and nervous emotions, and by analyzing these factors we can predict the feelings and behaviors of children from grief, tension, happiness and anger as well as determine whether this child has the autism spectrum or not. The scarcity of studies and the privacy of data and its scarcity on these behaviors and feelings limited researchers in the process of analysis and training to the model presented in a set of images, videos and audio recordings that can be connected, this model results in understanding the feelings of children and their behaviors and helps doctors and specialists to understand and know these behaviors and feelings.

How Brand Awareness Strengthens the Relationship between Product Characteristics and Purchase Intention for Brand Extension Products?

  • Jingmei HUANG;Eunmi KIM
    • 동아시아경상학회지
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    • 제11권3호
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    • pp.47-58
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    • 2023
  • Purpose - This study investigates which product characteristics influence customers' purchase intention for brand extension products of the fashion brands. Furthermore, this study suggests brand awareness as a moderator which strengthens the positive effects of the product characteristics on the consumers' purchase intention towards brand extension products of the fashion brands. Research design, data, and methodology - Two hundred and twenty-three Chinese consumers were randomly solicited to participate in this study. Email, website (www.wenjuanxing.com), social media (WeChat) were utilized to conduct the survey and collect data. Result - The findings obtained through hierarchical regression analysis indicate that product uniqueness, product scarcity and product popularity have significant effects on purchase intention for brand extension products of the fashion brands. In addition, brand awareness moderates the relationship between product characteristics (uniqueness and scarcity) and purchase intention positively. Conclusion -The results indicate that brand extension products of the fashion brands could attract more consumers by focusing on designing unique products and using limited release and celebrity publicity strategy. Additionally, the present research posits the crucial significance of brand awareness, thereby making a noteworthy contribution to the integrated marketing approach for fashion brand marketers.

Influence of climate change on crop water requirements to improve water management and maize crop productivity

  • Adeola, Adeyemi Khalid;Adelodun, Bashir;Odey, Golden;Choi, Kyung Sook
    • 한국수자원학회:학술대회논문집
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    • 한국수자원학회 2022년도 학술발표회
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    • pp.126-126
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    • 2022
  • Climate change has continued to impact meteorological factors like rainfall in many countries including Nigeria. Thus, altering the rainfall patterns which subsequently affect the crop yield. Maize is an important cereal grown in northern Nigeria, along with sorghum, rice, and millet. Due to the challenge of water scarcity during the dry season, it has become critical to design appropriate strategies for planning, developing, and management of the limited available water resources to increase the maize yield. This study, therefore, determines the quantity of water required to produce maize from planting to harvesting and the impact of drought on maize during different growth stages in the region. Rainfall data from six rain gauge stations for a period of 36 years (1979-2014) was considered for the analysis. The standardized precipitation and evapotranspiration index (SPEI) is used to evaluate the severity of drought. Using the CROPWAT model, the evapotranspiration was calculated using the Penman-Monteith method, while the crop water requirements (CWRs) and irrigation scheduling for the maize crop was also determined. Irrigation was considered for 100% of critical soil moisture loss. At different phases of maize crop growth, the model predicted daily and monthly crop water requirements. The crop water requirement was found to be 319.0 mm and the irrigation requirement was 15.5 mm. The CROPWAT 8.0 model adequately estimated the yield reduction caused by water stress and climatic impacts, which makes this model appropriate for determining the crop water requirements, irrigation planning, and management.

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온라인 중고 거래 플랫폼을 활용한 리셀의 의미 (The Meaning of Resell Activities Using the Online Second-hand Platform)

  • 박주하;전재훈
    • 한국의류학회지
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    • 제47권5호
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    • pp.822-838
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    • 2023
  • Reselling, an activity of purchasing high-scarcity products and selling them back at high prices, has gained popularity among those in their 20s and 30s in recent years. This study examines the resell activity process of the MZ generation using the online second-hand platform and its inherent meaning. Interviews with 15 participants in their 20s and 30s showed that respondents have four purchase stages: being influenced by social media, collecting and comparing information using various social media, purchasing efforts, and post-purchase behavior. The research derived three inherent meanings of resell activities: (1) means of self-presentation and differentiation, (2) confirmation of investment skills and aptitude to lead fashion trends, and (3) pleasure of consumption. Respondents indicated meeting self-satisfaction through public selfies on social media. In addition, they emphasized the empirical pleasure during the buying journey by collecting product information, comparing prices, and negotiating with buyers. Our findings confirm the spread of resell activities from minority groups to enthusiastic youth. This study is significant for focusing on fashion products that attract attention in the resell market and examining the respondents' consumption experiences from various perspectives.

기후변화의 비정상성 대비 댐 운영 개선을 위한 Robust-SDP의 개발 (Development of Robust-SDP for improving dam operation to cope with non-stationarity of climate change)

  • 윤해나;서승범;김영오
    • 한국수자원학회논문집
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    • 제51권spc1호
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    • pp.1135-1148
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    • 2018
  • 기존의 저수지 운영 연구들은 미래의 기후가 과거와 유사하다는 정상성의 가정을 전제로 하였다. 하지만 기후의 비정상성으로 인해 불확실성이 더욱 커질 경우에는 큰 불확실성에서도 안정된 최적해를 찾을 수 있는 로버스트 최적화 과정(Robust Optimization, 이하 RO)이 필요하다고 알려져 있다. RO는 입력자료의 비정상성으로 인해 야기되는 불확실성을 제어하는 로버스트 항을 목적함수에 추가하여 기존의 최적화 방법을 개선한다. 본 연구는 기후변화의 비정상성을 대비하는 저수지 운영규칙 산정을 위해 추계학적동적계획법(Stochastic Dynamic Programing, 이하 SDP)과 RO를 결합하는 Robust-SDP를 제안하였고, 이를 최근 4년간 가뭄을 겪었던 보령댐에 적용하였다. 즉, 비정상성이 반영된 미래 유입량 자료를 생성하고 이를 6가지의 평가지표와 2가지의 의사결정 지원그림을 사용하여 과거 유입량 자료로부터 산출된 저수지 운영규칙의 수행능력을 평가하였다. 그 결과, Robust-SDP가 기후의 비정상성 하에서 극단적인 물 부족 사건의 발생률과 물 부족 사건의 실패의 크기를 감소시켰지만, 작은 크기의 물 부족 발생률은 증가하는 상충관계(trade-off)를 가져옴을 확인할 수 있었다. 이를 바탕으로 의사결정자가 우선시하는 평가지표의 결과에 따라 최적화 모형을 선택할 수 있음을 제안하였다.