• 아태비즈니스연구
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• 제11권4호
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• pp.49-63
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• 2020

Purpose - This study aims to assess six aspects of resident satisfaction (satisfaction with room, home, social interaction, meals service, staff care, and resident involvement) and to identify the most influential aspect of satisfaction upon word-of-mouth (WOM) intention in a continuing care retirement community (CCRC). Design/methodology/approach - A total of 293 paper survey questionnaires with a cover letter and postage paid envelopes were mailed to the CCRC residents. To test reliability and validity of the multidimensional resident satisfaction, exploratory factor analysis (EFA) and confirmatory factor analysis (CFA) were used. Then, the structural equation modeling technique (SEM) was applied to test causal relationship between resident satisfaction and WOM intention. Multiple regression was used to identify the most influential aspect of resident satisfaction on WOM intention in the CCRC. Findings - The results of EFA and CFA on the 157 responses received out of the total 293 surveys indicated that six dimensions of resident satisfaction were statistically distinct. Among the six dimensions, satisfaction with resident involvement, social interaction, and staff care significantly influenced their WOM intention. Furthermore, the most influential aspect of satisfaction upon WOM intention was resident involvement. Research implications or Originality - This study empirically tested the six dimensions of CCRC resident satisfaction, and identified resident involvement as the most influential factor upon WOM intention in a CCRC where WOM intentions plays a crucial role during the selection process of prospective residents.

• 산업공학
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• 제17권4호
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• pp.482-489
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• 2004

As the functional characteristics of passenger cars have reached to a satisfactory level, customers place more concerns with the aesthetic aspects of interior designs. The present study developed satisfaction models of passenger car interior materials for six parts including crash pad, steering wheel, transmission gearshift knob, audio panel, metal grain, and wooden grain. Eight to fifteen material design variables such as color, embossing, and smoothness were defined for the six interior parts based on literature survey, customer reviews, and expert opinions. A satisfaction survey was conducted for 30 vehicles with 30 participants ($mean{\pm}SD$ of age = $28.7{\pm}6.6$) by using a modified magnitude estimation scale. Based on the survey results, the material design variables were screened from statistical, technical, and practical aspects. With the screened variables, satisfaction models were developed by using the quantification I method for the six interior parts, indicating the importance of material design variables and preferred material properties.

• 한국치위생학회지
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• 제6권2호
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• pp.103-113
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• 2006

The purpose of this study was to examine and analyze motivation of entrance into the college, knowledge prior to the entrance, satisfaction with their major, and a sense of employment after graduation among students majoring in dental hygiene at some colleges and subdivide them by grades for comparative analysis to determine the progress of changes in general characteristics, department satisfaction, and a sense of employment among students majoring in dental hygiene for the recent three years and provide basic data for improving dental hygienic education. Questionnaires were distributed to 520 students majoring in dental hygiene at some college in South Chungcheong, South Jeolla, and North Jeolla Provinces, followed by explanation of the purport of the research and the content of the questionnaire; after completion, 513 copies were used for analysis with exception of 7 copies with insincere responses. The analysis of the data examined resulted in the following conclusions: First, Changes in Department Satisfaction among Students Majoring in Dental Hygiene As for motivation of entrance into a college, less and less students chose the department of dental hygiene through recommendation by parents or seniors while more and more students chose their major due to easy employment. Less and less students obtained information on the department from a college application guidebook while more and more students obtained it through Internet. There was also a gradual increase in prior knowledge about the department and in satisfaction with their major. More and more students had no will to change their course. Second, Changes in a Sense of Employment among Students Majoring in Dental Hygiene There was a gradual decrease in the number of students who would follow friends' or their own decision in selecting workplace but an increase in the number of those who would follow their professors' opinion. There was a gradual increase in the number of students who wanted to be employed in workplace with good social perception; many students wanted to be employed in a personal dental clinic, a general hospital, or a public health center; and more and more students also wanted to be employed in a school dental health center or to become a government official or an educator.

• 산경연구논집
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• 제14권1호
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• pp.21-28
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• 2023

Purpose: This study aims to analysis the difference by Michelin rating in customer satisfaction of restaurant listed in the Korea Michelin Guide. There are opinions that the Michelin Guide's rating system and evaluation criteria are somewhat ambiguous. Research design, data, and methodology: This study collected 145 actual online reviews published on TripAdvisor to examine how the effect of the content attributes of reviews on consumer satisfaction varies according to the Michelin grade. Based on this, two studies were conducted. Study 1 examined the effect of strong and weak positive reviews on consumer satisfaction according to the rating. Study 2 examined the effect of image information on consumer satisfaction. Results: The results revealed that the lower the Michelin rating, the more positive review had a significant effect on consumer satisfaction. The higher the rating, the more image information had an effect on consumer satisfaction. Expectations for Michelin three-star restaurants are higher than those of two-star restaurants, so customers are more likely to be used negatively when writing reviews. Conclusions: Accurate information on Michelin selection criteria should be delivered so as not to form high expectations and not to disappoint. For consumers to be satisfied with the name Michelin, the standards should be stricter.

• 기본간호학회지
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• 제10권3호
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• pp.283-291
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• 2003

Purpose: This study was conducted to identify the relationship between climacteric symptoms and sexual satisfaction in middle-aged women. Method: Self-selection was used to recruit, for the study, 272 middle-aged women between 40 and 59 years of age from 2 metropolitan areas and 2 provinces in Korea. The questionnaire included information on demographic characteristics, climacteric symptoms and sexual satisfaction. Result: The results are as follows: 1. The mean/item climacteric symptom score was 1.91 and the mean sexual satisfaction score was 38.19.2. Climacteric symptoms were significantly influenced by age, education, economic status, frequency of abortions and menopausal status. Sexual satisfaction was influenced significantly by age, education, economic status and menopausal status. 3. There was a significant negative correlation between climacteric symptoms and sexual satisfaction (r=-.24, p =.0002). Conclusion: Sexuality should be considered when developing nursing strategies for middle-aged women, especially when dealing with climacteric symptoms.

• 융합경영연구
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• 제9권1호
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• pp.15-24
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• 2021

Purpose: This study measured the consumer-perceived importance and satisfaction of eco-friendly food selection factors and performed the IPA to derive the factors that need to be maintained, reinforced, improved and selectively improved or where investment need to be minimized, and thus provide some clues for eco-friendly food companies' sales growth. Research design, data and methodology: To this end, efficient questionnaires of a total of 312 respondents who answered the questions about the importance of and the satisfaction with 20 selection attribute factors of eco-friendly foods were returned, and then, paired-samples t-test and IPA by all respondents, gender, age and incomes were conducted. Results: The analysis showed that a maintenance/reinforcement strategies planned by companies are required for some factors including 'safety' and 'product quality' at the first quadrant, while active improvement strategies are required for others including 'price' and 'flavor' at the second quadrant. Conclusions: The findings show that different marketing strategies should be established for each consumer who often purchase eco-friendly foods, and that more effective and efficient performance of eco-friendly food companies may be acquired by establishing and operating active improvement strategies.

• 한국조리학회지
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• 제18권4호
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• pp.15-26
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• 2012

국민소득이 증가 하면서 서양요리를 많이 접하고 와인을 함께 마시는 것이 보편화 되었다. 그러나 와인의 브랜드, 가격, 등급 등의 선택속성의 연구가 많았다. 본 연구는 호텔 서양레스토랑 메뉴선택에서 조리방법에 따라 와인선택속성을 분석하고자 서울 호텔 양식레스토랑을 고객 중심으로 표본조사를 하였다. 설문조사는 2011년 11월 01일부터 11월 30일까지 실시되었다. 표본은 177부가 최종분석 되었다. 통계패키지 프로그램을 이용하여 빈도분석, t-test, ANOVA을 실시하여 그 결과는 다음과 같다. 응답자의 특성에 따라서 와인선택속성은 성별에 따른 차이는 Grilled 요인과 Roasted 요인에 대하여 유의한 차이가 있는 것을 확인되었다. 연령에 따른 차이는 결과는 Grilled 요인과 Fried 요인에 대하여 유의한 차이가 나타났다. 가설 2에서 응답자의 특성에 따라서 이용고객 만족에는 검증한 결과 성별에 따른 이용고객의 만족 차이는 와인선택의 만족에서는 여성이 남성보다 높은 의사를 지니고 있는 것으로 분석되었다. 연령에 따라서 이용고객의 만족에서는 나이가 많을수록 전반적 만족도가 높은 것으로 응답되었다. 학력에 따라서 이용고객의 만족은 학력이 높은 수록 전반적 만족도는 강한 것으로 해석할 수 있다. 월평균 소득에 따라서 이용고객의 만족에는 1100만 원 이상 소득자들이 300만원 소득자들보다도 만족도가 강한 것으로 확인되었다.

• 동아시아식생활학회지
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• 제24권2호
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• pp.252-260
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• 2014

This study discussed the consumption and purchase behaviors of wine by hotel F&B employees based on cluster analysis. Consumption behavior was separated into two categories: place and frequency of drinking. Purchase behavior was divided into two as well: place and price of purchasing. In general, consumption behavior was more influenced by drinking place rather than price, with a wine bar being the most preferred place to drink. Further, purchase behavior was more dependent on the price than place, specifically mid-range priced wine. When selecting wine, "taste" was the most important quality considered for both consumption and purchase behaviors, followed by "price". In addition, "vintage" and "country/winery" were also considered important for consumption behavior. There was no further significant difference among selection attributes for wine quality in terms of purchase behavior. Overall satisfaction after wine consumption was 3.73. Frequency of drinking had a greater impact on overall satisfaction than drinking place. Overall satisfaction after wine purchasing was 3.72, and satisfaction level was greater when a wine was purchased at a wine bar rather than a general bar. With respect to country of origin, France, USA, Chile and Argentina wines all showed even variation among selection attributes for wine quality. However, Italian wine displayed a below average score under "vintage" and "bottle design", whereas Spanish wine did so under "brand". Lastly, Australian wine displayed the lowest scores for all selection attributes.

• 한국산학기술학회논문지
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• 제10권11호
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• pp.3451-3457
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• 2009

치위생과 재학생들의 대학 진학시 학과 선택 요인을 알아보고 학과 만족도 및 치과위생사에 대한 인식도를 알아봄으로써 학생지도 및 상담시에 필요한 기초자료를 제공하고자 경기, 강원, 충남, 경북, 경남 지역의 6개 대학 치위생과 재학중인 학생 856명을 대상으로 설문조사를 실행하였으며 SPSS 15.0을 이용하여 분석한 결과 학년별 만족도 차이는 '대인만족도' '수업만족도' '시설만족도' '활동만족도' '과특성만족도' 모두 통계적으로 유의한 차이를 나타냈다(p<0.05). 학과 선택시 결정요인에 따른 만족도의 차이는 '수업만족도' '활동만족도' '과특성만족도'가 통계적으로 유의한 차이를 나타냈으며(p<0.05), 학년에 따른 상담만족도를 보면 진로고민에서 3학년이 가장 높게 나타났으며, 모든 집단이 그렇다 이상의 인식이 나타났으며 학년이 높아질수록 상담만족도가 떨어지는 것으로 나타났다. 학년에 따른 인식도는 학년에 따라 실무인식, 직업인식 모두 1학년에서 높게 나타났으며, 통계적으로 집단간의 차이는 유의한 차이를 나타냈다(p<0.05).

• 한국치위생학회지
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• 제11권5호
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• pp.649-657
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• 2011

Objectives : The purpose of this study was to research attitude and satisfaction of the students in the department of dental hygiene in Jeolla-do and Chungcheong-do. Methods : We surveyed 499 students at the department of dental hygiene at colleges. During the period from October 2 to October 30, 2009 using a self-administered questionnaires. The data were analyzed with chi-square, t-test and one-way ANOVA, person correlation coefficients and multiple regression using the SPSS 13.0 program. Results : As for entrance motive with Dental Hygiene, 63.9% of the employment and selection information was 36.3% by oneself. As for pre-knowledge before entrance about dental hygiene by grade(p<0.01), as for satisfaction in the department dental hygiene by regional groups(p<0.05), as for aptitude suitability by educational system(p<0.05), as for encourage of enter school by grade and regional groups(p<0.05), by educational system(p<0.01) were statistically significant. As for encourage of enter school, aptitude suitability, pre-knowledge before entrance about dental hygiene were positive relation to satisfaction in the department dental hygiene. Multiple regression analysis indicated with explanatory power of 30.8% about satisfaction in the department dental hygiene. Conclusions : This study reports that it is necessary to carry out further studies on the various educational process and development of program in college. Dental hygiene education for the whole man and for promote efficiency in the department of dental hygiene, should be positive information activity via various media get the correct information of a department choice.