• 제목/요약/키워드: Satisfaction factor

검색결과 4,418건 처리시간 0.029초

제주 마라도의 관광만족도와 관광 유인요인 연구 - 관광객을 중심으로 - (Factor of Tourism Attraction and Tourism Satisfaction in Jeju Island - Focused on Tourist -)

  • 변경화;강은정;김규한
    • 한국농촌건축학회논문집
    • /
    • 제16권2호
    • /
    • pp.45-54
    • /
    • 2014
  • This study aims to examine factor of tourism attraction and tourism satisfaction in order to product plan of tourism policies related to architecture and urban design focused on Marado, Jeju Island. For that, a questionnaire is conducted by tourists who visit to Marado. The results are as follows. 30s and 40s tourists evaluate that Marado is more attractive in natural environment rather than 60s. Tourists who visit more than four times to Marado evaluated low in satisfaction for landscape of Marado but tourists who reside in other area not Jeju evaluate higher in satisfaction for landscape. The difference of residence areas shows same result in tourism attraction factors. Tourists participating in tour activities show higher in satisfaction rather than no-participants but the difference between participants and no-participants is not showed in tourism attraction factors. Tourism attraction is extracted four factors; natural environment, architectural environment, economic efficiency and psychological factor. The factors of natural environment and architectural environment have the relation with satisfaction but the factors of economic efficiency and psychology do not show no relation with satisfaction.

영유아기 자녀를 둔 어머니의 모-자녀관계와 결혼만족도가 주관적 안녕감에 미치는 영향 (The Effects of the Mother-Child Relationship and Marital Satisfaction on the Subjective Well-Being of Mothers with Young Children)

  • 박희경;윤갑정
    • 아동학회지
    • /
    • 제33권2호
    • /
    • pp.243-261
    • /
    • 2012
  • This study examined the effects of the mother-child relationship and marital satisfaction on the subjective well-being of mothers with young children. The subjects consisted of 237 mothers with young children. Data were analyzed by means of multiple regression analysis, T-test and one way ANOVA. The results included that 1) There were clear differences in terms of the mother's level of education, her monthly income in household, and job satisfaction when it came to the subjective well-being of mothers. 2) The mother-child relationship and marital satisfaction were both positively correlated with the cognitive and affective factor (positive affects) of subjective well-being, whereas there were negative correlations with regard to affective factors (negative affects) of subjective well-being. 3) The mother-child relationship and marital satisfaction accounted for 32.5% of subjective well-being. More specifically, marital satisfaction was the most influential variable when it came to determining the level of life satisfaction (which is also a cognitive factor of subjective well-being), whereas the mother-child relationship was the most influential variable when it came to the affective factor of subjective well-being.

남성 캐쥬얼 웨어 점포의 서비스품질에 따른 고객만족과 관계 마케팅 (Customer Satisfaction and Relationship Marketing according to Service Quality of Men's Character Casual Clothing Brand Stores)

  • 신수연;류인숙
    • 한국의류학회지
    • /
    • 제27권11호
    • /
    • pp.1179-1189
    • /
    • 2003
  • This study had a focus on service quality, customer satisfaction and relationship orientation. The subjects of this study were: 1) to examine the conceptual structure of service quality perceived by males consumers of character clothing brands, 2) to examine of the service quality on customer satisfaction, and 3)to examine relationship between customer satisfaction and relationship orientation. The questionnaire was collected between October, 28 and November, 8 in 2002. Samples of 271 respondents were obtained. The sample consisted of males in their twenties and thirties who had a experience on buying character clothing brands in Seoul. To analyze the data, reliability analysis, percentage, frequency analysis, factor analysis, correlation analysis, and regression analysis were applied. The results were as followings: 1) As a result of factor analysis, the service quality were identified by four dimensions: environmental service, personal service, products service, and promotion service. 2) As a result of correlation analysis and regression analysis, the service quality had a positive influence on customer satisfaction. Especially products service was the most important factor for customer satisfaction, followed by environmental service. 3) As a result of correlation analysis, customer satisfaction had a positive influence on relationship orientation.

기혼여성의 배우자 선택요인과 결혼만족도 (Mate Selection Factors and Marital Satisfaction of Married Women)

  • 이선정;신효식
    • 한국가정과학회지
    • /
    • 제3권2호
    • /
    • pp.13-26
    • /
    • 2000
  • The purpose of present study were to find the general trends of mate selecting factors and. marital satisfaction. concentrated on married women, to examine the difference among mate selection factors and marital satisfaction according to socio-demographic variables and Psychological variables and to analyze the effects of these variables influencing marital satisfaction. The subjects were 276 wives, living in Kwangju that having passed under S years after marriage without divorce experience. The major findings were as follows . 1. In mate selection, factor of high-degree was personality. view of value. personal relations, achievement, emotional mature. self-differentiation. degree of affection's expression. sense of humor, charms and condition of health Respondents'marital satisfaction score showed 91.75 and this score was higher than median score(62.5) 2. The external factor of mate selection showed significant difference according to degree of education. career. order. and sex-role attitude. The internal factor of mate selection showed significant difference according to degree of education, career, order, self-differentiation, self-esteem, and sex-role attitude 3. As correlating mate selectional factors to marital satisfaction, the significance appears in the mate's personality. view of value, emotional mature. personal relations. self-differentiation, condition of health. achievement. charm, sense of humor and degree of affection's expression. 4. Married women's marital satisfaction was influenced by self-esteem, personality and child's number that were explained about 38% by these variables. In conclusion, to happy marital life must be loved her own self. and above all considered internal factors like personality than external factors in mate selection.

  • PDF

커피전문점의 서비스 품질 및 서비스공정성이 고객만족 및 행동의도에 미치는 영향: 국내외 커피전문점을 조절효과로 (Effects of Service Quality and Service Fairness of Coffee Brand on the Service Quality and Behavioral Intention: Domestic/Foreign Coffee Brand as Control Effects)

  • 김정애;권용주;변광인
    • 한국조리학회지
    • /
    • 제23권4호
    • /
    • pp.144-162
    • /
    • 2017
  • This research utilized integrated package program of PASW Statistics 18.0 and AMOS 22.0 to analyze how the influence of service quality factor of coffee chains affects customer satisfaction and intention of customer behavior. The utilized statistics techniques were frequency analysis, exploratory, confirmatory factor analysis, covariance structure analysis, multiple group structure equation model analysis, etc. As a result of hypothesis verification, first of all, it was verified that the service quality factor of coffee chains affected positive (+) effect on service justice. Second, it was verified that the service justice affected positive (+) effect on customer satisfaction. To see it detailed, it is possible to see that all factors, perception of interactive justice, distributive justice, procedural justice, were adopted as the case of affecting service satisfaction (p<.001). Third, it was verified that among the circumstances that service quality affected to satisfaction, justice played a role as intermediary role. Fourth, it was verified that service satisfaction affected positive (+) effect on customer satisfaction, finally, the influence that customer satisfaction affecting behavioral intention has no effect on behavioral intention by brands of domestic or abroad.

한라산국립공원 탐방객 만족요인 및 예측모형 분석 (Satisfaction Factors and Determinants of Visitors in Hallasan National Park, Korea)

  • 김동필
    • 한국환경생태학회지
    • /
    • 제21권2호
    • /
    • pp.120-125
    • /
    • 2007
  • 본 연구는 한라산국립 공원 탐방객들의 탐방 후 평가를 통하여 만족도, 만족요인과 예측모형 을 분석하여 실질적인 공원관리의 기초자료를 제공하는데 목적이 있다. 만족도에서는 위생시설의 청결성, 편익 및 안내시설의 부족 등이 가장 불만족요인으로 나타났고, 만족요인으로는 '경상적 탐방관리요인'이 기여율 46.8%로 만족도에 가장 큰 영향을 미치는 것으로 나타났고, 만족도 예측모형에 있어서는 위생시설부족, 쓰레기문제, 교통시설 안전성 등이 만족도에 영향을 미치는 예측모형을 만들었다.

치과위생사의 직무만족에 관한 측정도구 개발 (Development of job satisfaction scale for dental hygienist)

  • 박지현;임순연
    • 한국치위생학회지
    • /
    • 제20권6호
    • /
    • pp.913-924
    • /
    • 2020
  • Objectives: This study was conducted to develop a dental hygienist's job satisfaction scale and to evaluate its validity and reliability. Methods: A total of 34 preliminary questions were composed based on the components commonly defined in previous studies and in-depth interviews. Results: The results of the study were practice activity, professional satisfaction, income, working conditions, patient relations, and co-worker relations using the exploratory factor analysis. Goodness of fit of the model assessed using confirmatory factor analysis generally met the criteria. On verification of the internal consistency, the Cronbach's alpha for the factors were as follows: 0.821 for practice activity, 0.822 for professional satisfaction, 0.847 for income, 0.765 for working condition, 0.743 for patient relations, and 0.747 for co-worker relations, which implied that the measurement tool was reliable. Through exploratory and confirmatory factor analyses, a total of 24 items for six factors: six items for practice activity factors, four items for professional satisfaction, three items for income, four items for working conditions, three items for patient relationships, and three items for coworker relations. Conclusions: Based on the aforementioned results, the validity and reliability of the dental hygienist's job satisfaction measurement tool were satisfactory. Thus, it may be used for assessing the job satisfaction of the dental hygienists in future.

Factor Affecting Customers Satisfaction About Banking Services: Evidence from Agribank, Vietnam

  • NGUYEN, Dung Thi;NGUYEN, Ha Quang;PHUNG, Hanh My Tran;THAN, Hoang Viet
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제9권6호
    • /
    • pp.373-380
    • /
    • 2022
  • Today, customer satisfaction is the most important issue for Vietnamese banks. There are numerous factors that influence bank customers' satisfaction. The study investigates the factors that influence customer satisfaction with deposit services at the Vietnam Bank for Agriculture and Rural Development (Agribank) in Bac Giang province, Vietnam, and analyses the impact of each component. The authors used 5-point Likert scales to assess whether elements were related to the factors determining consumer satisfaction with Agribank's deposit service. To perform this study, exploratory factor analysis (EFA) and multiple regression were used to find factors determining customer satisfaction with Agribank services. Customers that use deposit services at Agribank in Bac Giang province, Vietnam, provided samples of 300 survey questionnaires for this study. SPSS software is used to examine the data. Customers' satisfaction with Agribank's deposit service is influenced by six factors, including reliability, responsiveness, service capabilities, empathy, tangible means, and service price, according to the study. This finding also offers some recommendations for improving service quality in local Vietnamese banks to gain a competitive advantage.

한국판 아동용 다면적 생활만족도 척도(K-MSLSS)의 타당화 연구 (Validation of Korean Version of Multidimensional Students' Life Satisfaction Scale)

  • 이정미;이양희
    • 아동학회지
    • /
    • 제29권4호
    • /
    • pp.249-268
    • /
    • 2008
  • The Korean version of the Multidimensional Students' Life Satisfaction Scale for children(K-MSLSS) assesses children's subjective perceptions of Life Satisfaction(LS) in five conceptually relevant domains : Friends, School, Family, Living Environment, and Self. The purpose of the present study was to validate the five-factor structure of the K-MSLSS using Confirmatory Factor Analysis(CFA) procedures by means of the AMOS 7.0 statistical program. Of the 681 children(10.5 years, SD=1.1) recruited from three public elementary schools in Seoul 431 children were the calibration sample and 430 children were the validation sample. Results of the analyses found that the five-factor structure of K-MSLSS is applicable for use with Korean children from 9-12 years of age regardless of gender.

  • PDF

내부서비스품질이 고객만족과 기업성과에 미치는 영향에 관한 연구 (A Study on the Internal Service Quality on the Internal Customer Satisfaction and the Business Performance)

  • 김선준
    • 경영과정보연구
    • /
    • 제15권
    • /
    • pp.147-164
    • /
    • 2004
  • The purpose of this paper is on employees as internal customers and the critical role this group plays in the delivery of quality results. The set up of research model for verification was as follows. The research model was drawn as internal service quality level $\Rightarrow$ internal customer satisfaction $\Rightarrow$ enterprise outcome. Then, two hypotheses were established to the research model. Through the factor analysis and multiple regression analysis, the results are as follows. First, internal service quality level turned out to be affected indirectly through internal customers' satisfaction rather than a direct factor to affect the enterprise outcome. Second, internal customers' satisfaction was proved to be the most important factor for the enterprise outcome as ti was the intimate factor precedent to the enterprise outcome. However, there could be a variation of response according to the personal circumstances of respondents since the respondents were from different enterprises and consisted various job positions and age group. Namely it included a limitation of rather unaccurate resulting values because the transverse methods were performed for convenience though it needed a longitudinal research to accomplish the general purpose of this study.

  • PDF