• The Journal of the Korea Contents Association
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• v.6 no.9
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• pp.42-49
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• 2006

In this paper, we proposed a model to evaluate confidence and satisfaction of health information web-sites visited by general health consumers. In order to propose the evaluation model, lots of foreign and domestic researches are investigated and analyzed. Based on these analyses, confidence and satisfaction standards for the model are proposed. A process for evaluation and a method for calculation of evaluation value by the standards are proposed, too. The proposed model can be utilized as a tool for analyzing conventional health information web-sites and can be utilized as check lists for developments in case of health information web-sites under construction.

• Korean Institute of Interior Design Journal
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• no.38
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• pp.65-74
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• 2003

The purpose of this study Is to find out the design guideline for women's hospital focusing on the patient needs. The results of research are as follows: 1) As a basic frame of evaluation model, the quality of service of medical facilities and patients' reaction to the physical environment are fixed as a variable called' satisfaction degree'. This study analyzes the influence on space efficiency evaluation according to the difference of types through basic model (Model I-1,2) as verification model to identify the difference between satisfaction degree of outpatients and that of inpatients. 2) The difference of satisfaction degree about the hospital facilities by space evaluation matrix is according to the types of inpatients and to space importance. 3) The control of importance degree about the interior facilities of the hospital according to the specific character of the hospital is necessary. Maintenance of the status quo, or reduction, or expansion is needed according to the satisfaction degree corresponding to the importance degree. Finally, the model is used to for the planning & design for the future women's hospital.

• Research in Community and Public Health Nursing
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• v.17 no.1
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• pp.102-111
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• 2006

Purpose: This study was designed to test and develop a structural model that explains health promotion behaviors of elementary school students in Korea. Method: Data were collected using questionnaires from 329 6th-grade elementary school students in a city. The data were analyzed using LISREL 8.0 program. Result: Health promoting behaviors were directly affected by some of predictive factors particularly self-efficacy, self-esteem, perceived health status, importance of health and internal locus of control. These predictive variables of health promotion behaviors explained 67% of the total variance in the model. Life satisfaction was directly affected by self-efficacy, health promotion behaviors, self-esteem, importance of health, internal locus of control and perceived health status. Powerful other locus of control was identified as an important variable that contributed indirectly to the improvement of life satisfaction through enhancing health promoting behaviors. These predictive variables of life satisfaction explained 46% of the total variance in the model. Conclusion: The derived model in this study is considered appropriate in predicting health promotion behaviors and life satisfaction in elementary school students in Korea. Also it can be used effectively as a reference model for further study, and it is suggest that this study be used to set the direction of health promoting education.

• World Technopolis Review
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• v.8 no.2
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• pp.120-134
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• 2019

The main objective of this study was to investigate the customer's satisfaction level with the digital relationship model of Banco do Brasil Exclusive Business Offices situated in Rio Grande do Sul. Banco do Brasil is one of the largest Brazilian and global financial institutions and conducted a restructuring customer's relationship model since 2015, creating new specific service structures for certain segments, among them exclusive offices. This research had a qualitative step with an internal documentary analysis about the company and a semi-structured interview with manager's offices, in order to check the strategy and the foundations of business model, as well as identify perceptions and the difficulties in implementing this new structure. The quantitative step held the findings about customer satisfaction level in relation to the quality of services provided by offices, through an electronic survey based on the Servqual Scale developed by Parasuraman et al. (1988), which measures the difference between customer's expectations and perception in five dimensions: tangibility, reliability, understanding, safety and empathy. The results shown that Banco do Brasil customers' are satisfied with services offered through the digital model and the new business structure, in which is offered a humanized service together with the best technology. It was found, also, that digital probably would not replace the physical world, but they complement one another. Digital offices and physical agencies will coexist, improving value proposition delivery and better customers experience, satisfy them and build their loyalty.

• Journal of Fashion Business
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• v.8 no.3
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• pp.34-48
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• 2004

This study aims to determine any possible causation between identifying which major factors affect CRM(Customer Relationship Management) in terms of promotion strategies for fashion goods and classifying customers into several categories, so that it can seek reasonable strategic measures based on CRM. This study suggested a model by selecting several variables meeting its goals, and used total 672 sheets of questionnaire for final analysis. In addition, a structural equation model was analyzed As a result, it was found that pricing flexibility had more or less influential relationships with trust, satisfaction and commitment in CRM, although having a negative relationship with commitment. Salesperson's role was also significantly correlated with trust, satisfaction and commitment in CRM, and especially, there were more influential relationships with satisfaction than any other factor. Service quality had relatively high influential relationships with trust, satisfaction and commitment in CRM. Retained customers showed more or less influential relationships with trust, satisfaction and commitment, while loyal customers did so with satisfaction and commitment, except for trust.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2000.10a
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• pp.310-313
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• 2000

This paper develops a model of customer satisfaction in the mobile telecommunication services. We examine the relationships among customers'overall satisfaction and underlying dimensions； perceived service quality, service value, and brand image. Variables related to customer satisfaction and dissatisfaction are derived from customer critical incidence survey. The model is estimated with multi-variate data analysis. Results indicate that the (1) technical service quality is the main driver of customer overall satisfaction, (2) some peripheral services are rapidly evolving into the core services of mobile telecommunications, and (3) the current policy of service providers does not focus on customer satisfaction but on establishing churning barrier by increasing switching costs.

• The Journal of Information Systems
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• v.26 no.4
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• pp.189-202
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• 2017

Purpose The purpose of this study is to find the factors for explaining the relationship between the satisfaction of IT consulting and entrepreneurship based on the corporate performance, financial and economic performance. Design/methodology/approach This study made a design of the research model by integrating the factors of entrepreneurship and satisfaction of IT consulting on the basis of ecosystem. In addition, this study, did empirical analysis of the structural equation model by PLS(Partial Least Squares) in order to find out the moderating effect of satisfaction of IT consulting on entrepreneurship. Findings According to the empirical analysis result, this study confirmed that the moderating effect of satisfaction of IT consulting on entrepreneurship, which increase the influence the effect of entrepreneurship on the corporate performance. However, the second order factor of enterprise ecosystem has no effect on the corporate performance. In addition, this study find out that the important role of IT consulting according to the change of business environment.

• Journal of the Korean housing association
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• v.26 no.5
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• pp.133-141
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• 2015

As an empirical study on Daegu Downtown showing decentralization phenomenon, the purpose of this study is, based on the residential satisfaction research targeting the Downtown residents, to analyze the residential environment satisfaction and residential preference. Considering the parameters of measurement, we used the Ordered Logit Model and Logistic Regression. The results are as follows: First, the comprehensive residential environment satisfaction is relatively lower than that in 2008 and the residential preference in Downtown is similar to that of the past. Second, among the 7 factors that constitute the Downtown residential environment, the house, the landscape, and the security have a relatively large influence on the comprehensive residential environment satisfaction. Third, the residential environment factors which affect those who are hoping continuous Downtown residence are the safety, the house and the complex.

• Proceedings of the Safety Management and Science Conference
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• 2012.04a
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• pp.23-35
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• 2012

The purpose of this study is to present HACCP management method for improving customer satisfaction in bakery industry. As a study method, literature review on HACCP and customer satisfaction and developing questionnaires through model design were done. Then, a survey was done to 209 customers who had experiences of visiting small size bakeries in Seoul or the national capital region. It was then statistically analyzed and examined. In conclusion, even though the respondents showed positive expectation that the certification of HACCP will have an effect on the factors of customer satisfaction like brand image, quality of product and service, facility and physical environment and so on, but as we proved in the course of study model's hypothesis confirmation, actually, current promoting efforts and strategies of the government or related institutions to spread recognition of HACCP don't have an meaningful effect on the factors of customer satisfaction.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.15 no.2
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• pp.99-122
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• 2004

The purposes of this study and to develop the model to prove the structural relationship between service orientation and customer satisfaction, to find out the mediation variables between them, to survey and analyze their roles empirically, and to prove the probability of applying the strategic frame to all hotels in Korea. For these purposes, the author developed a structural model which consists of six variables. The data were collected from 7 hotels and analyzed with AMOS program. The findings can be summarized ad follows : First, the higher customer expectation, the lower customer satisfaction. Second, the higher customer expectation, the higher customer perceived quality. Third, the higher customer perceived qualify, the higher customer satisfaction. Fourth, the higher customer perceived quality, the higher customer perceived value. Sixth, the higher customer satisfaction, the lower customer complaint. Seventh, the higher customer satisfaction, the higher customer loyalty.