• 제목/요약/키워드: S-acts

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전자상거래 생방송에서 IWOM과 구매의도의 관계에서 상호작용의 매개역할 (The Mediating Role of Interaction in the Relationship between IWOM and Purchase Intention E-commerce Live Broadcast)

  • 추장운;김치용
    • 한국멀티미디어학회논문지
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    • 제25권2호
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    • pp.382-389
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    • 2022
  • In China, E-commerce live broadcast has emerged as the most popular and innovative online shopping form for today's consumers, and its "real-time interactive" feature can compensate for the communication delays of general online shopping. Based on the author's previous research it has been demonstrated that, in the E-commerce live broadcast environment, Internet Word of Mouth (IWOM) has become an important reference for consumers when making purchases. In this paper, we reconstructed the "IWOM-Purchase Intentions" model and use interaction (Auchor-Audience and Audience-Audience) as a mediating variable to empirically investigate the impact of IWOM on purchase intentions in E-commerce live broadcast. The data were collected through a questionnaire survey of individuals who had experience in E-commerce live broadcast and 250 valid data were obtained and analyzed by SPSS21.0. The results show that: the interaction (Auchor-Audience) acts as a mediator between IWOM (strength of relationship; word-of-mouth quality and word-of-mouth timeliness) and purchase intention; And the interaction (Audience-Audience) acts as a mediator between word-of-mouth timeliness on purchase intention, but has no significant mediation on the impact on the strength of relationship and word-of-mouth quality to purchase intention. On this basis, recommendations are made for the implementation of IWOM marketing strategies for E-commerce live broadcast platforms and anchors.

케이블TV에 나타난 폭력성 연구: 폭력의 맥락화를 중심으로 (Cable TV Violence: A Context Analysis)

  • 하승태;김창숙;유성훈
    • 한국언론정보학보
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    • 제41권
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    • pp.200-231
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    • 2008
  • 본 연구는 최근의 국내 케이블TV에서 묘사되고 있는 폭력적 장면들을 대상으로 다양한 맥락적 차원에서의 포괄적인 내용 분석을 실시하였다. 전반적으로 폭력행위를 둘러싼 다양한 맥락적 요소들은 장르별로 상당히 차별적인 분포를 보였다. 스포츠 채널이나 어린이 채널에서는 여타 장르와는 전혀 다른 등장인물의 성별 연령별 특성이 두드러졌으며, 영화 장르에서는 고전적인 악당과 영웅의 대립구도가 보다 선명한 것으로 나타났다. 또한 폭력의 희화는 연예 오락 장르에서 가장 많이 일어났으며 어린이 프로그램에서도 상당수의 폭력이 희화된 것으로 관찰되었다. 폭력의 동기로는 개인 집단의 이익이 전반적으로 빈번한 폭력행위의 주요 동기로 분석되었으나, 드라마나 영화 장르의 경우 분노 보복으로 인한 폭력도 상당히 빈번히 묘사되었으며, 연예 오락 장르의 경우는 단순재미가 현저히 높은 폭력동기의 비중을 차지했다. 한편, 시청등급별 분석에 있어서는 장르별 분석에서처럼 분류기준별 맥락 요인의 분포 차이가 크지 않았다. 다만, 7세 시청가 프로그램들에서 다른 등급에서와 달리 주요 맥락변인에 따라 일정 수준의 분포 차이를 보였는데, 주로 청소년층의 남성 인물에 의한 폭력이 자주 묘사되었으며, 폭력행위에 대한 처벌 빈도 역시 타 장르에 비해 상대적으로 높은 수치를 보였다. 주목할 점은 전체 시청가에 해당하는 프로그램에 나타난 폭력의 맥락화 수준이 다른 상위 시청등급의 프로그램들과 크게 다르지 않다는 것이다. 이런 결과는 프로그램 시청등급제의 제도적 취지와는 달리 적어도 맥락화된 폭력의 관점에서는 등급의 의미가 크지 않다는 점을 암시하고 있다.

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오신과 유가의 정신개념에 관한 비교 연구 (A comparative study on Five Mental(Hun, Shin, Beak, Vi, Zhi) and soul of Confucianism)

  • 최성욱;강정수
    • 동의생리병리학회지
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    • 제16권4호
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    • pp.626-629
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    • 2002
  • In Oriental medicine, Five Mental is a concept for understanding of man's mental structure. Spirit and body is inseparable relation in Oriental Medicine. Function of spirit and body is regarded as one in Oriental Medical physiology. Spirit is the essence of a function which an organism reveal, and it is regarded in the same with life. For this reason, identification spirit with life is special feature of Oriental Medicine. In Confucianism, Li(理) refers to nature's discipline, which everything under the sun shares. It is similar to the concept of Shin(神) in a broad sense and Sung(性) is similar to that of Shin(神) in a narrow sense. Confucianism's principle is similar to Oriental medicine's, in that they classify Sung(性) into Gi-Jil-Ji-Sung(氣質之性) and Bon-Yeon-Ji-Sung(本然之性), that Sung(性) acts upon man differently according to his disposition, and that materials have an effect on Shin(神)'s action. According to mind's action, there are Human mind(人心) and Moral mind(道心). Human mind(人心) is defined as a mental action of higher degree and Moral mind(道心) is conceived as a mental action related to body. It is similar to Oriental medicine's principle in which Shin(神) is classified into Hun(魂) and Beak(魄) according to its action. Yi(意) is self-control and application, and Zhi(志) is a conscious state in which basic acts towards the object are fixed regularly. Those are similar to the concepts of Oriental medicine.

Optical Scattering as a Probe of Local Field Effect in Micron-sized Cds Spheres

  • 김성규;Alan L. Huston;Anthony J. Campillo
    • Bulletin of the Korean Chemical Society
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    • 제16권2호
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    • pp.96-101
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    • 1995
  • The optical properties of individual 3-to 14-micron diameter CdS crystalline spheres embedded in poly(methyl methacrylate) were studied using elastic scattering. The presence of well defined sharp peaks in the 550 to 600 nm elastic scattering spectra confirmed that each microcrystal acts as an optical cavity with cavity quality factors exceeding 104. Such natural resonator microcrystals should lead to greatly enhanced local field effects near the surface of CdS, quantum electrodynamic modification of optical transition rates of nearby species and altered photochemistry. Absorptive heating following high intensity laser irradiation was found to induce a transient washout of the high Q modes.

건설산업재해 원인분석 조사연구 (The Study of Field Survey for the Analysis of Occupational Accident Causes in Korean Construction Industry)

  • 이영섭
    • 한국안전학회지
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    • 제1권1호
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    • pp.51-59
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    • 1986
  • This study was conducted to analyse the exact causes of occupational accidents in Korean construction industry and to contribute to the accident prevention programs. The results and conclusions of the field survey are as follows : 1) The accidents caused by hazardous conditions are 96 percent, and those by unsafe acts are 97.3 percent. The accidents caused simultaneously by two categories are nore than 96 percent. 2) The injured workers who were employed less than 3 months are 71.1 percent. Safety training for newly recruited workers should be required. 3) More than 40 percent of all accidents were occurred in the morning and more than 30 percent were in summer. Required caution should be paid for the time and season. 4) Fracture, cut/laceration/puncture and multiple injuries in the lower extremeties, upper entremeties and head as well as many kinds of injuries by the fall from elevation mainly occurred. Safety. shoes, safety gloves, safety helmets, safety glasses, face shields and safity belts should be used 5) As the sources of injuries, each of building/structure and materials is one third of all sources, and machinery is a quarter. 6) The use of hazardous methods/procedures, defects of agencies and inadequate guarding of builing/structure, materials' and machinery mainly caused the accident types, such as s truck by, struck against, fall from elevation, and fall on same level. Such a hazardous conditiion should not be used and be correctet 7) The unsafe acts, such as improper use of hands or body parts, the operation or working at unsafe speed and improper use of equipment mainly caused accidents. Safety training for the control of such a unsafe acts should be strengthened.

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Regulation of Adenosine Receptors in Rat Brain following Chronic Carbamazepine Treatment

  • Park, Kyung-Sun;Yang, Wan-Suk;Kim, Kyung-Hwan
    • The Korean Journal of Physiology and Pharmacology
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    • 제1권1호
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    • pp.13-17
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    • 1997
  • Carbamazepine (CBZ), an anticonvulsant, has beeen reported to displace ligands at adenosine receptors. Several studies have demonstrated that as far as $A_2$adenosine receptors is concerned, CBZ acts as an antagonist. However, the situation with regard to Al receptors is less straightforward. In this study, we describe the effects of one-week CBZ treatment (25 mg/kg/day) on cerebrocortical $A_1$ adenosine receptors. $A_1$ adenosine receptor bindings as determined by using $[^3CH]DPCPX$ was not significantly altered in membranes prepared from CBZ-treated rats. However, there was a significant decrease in the $A_1$ adenosine receptor-mediated stimulation of $[^{35}S]GTP_{\gamma}S$ binding to cerebrocortical membranes prepared from CBZ-treated rats (20.0% decrease in basal activity; 17.8% decrease in maximal activity). The basal and $10^{-4}$ M forskolin-stimulated adenylyl cyclase activities were relatively unaffected by CBZ treatment, but 10 mM NaF-stimulated adenylyl cyclase activity was significantly reduced in CBZ-treated rats. It appears that one-week CBZ treatment caused an uncoupling of adenosine receptors from G proteins without alteration of $A_1$ adenosine receptor molecules, suggesting that CBZ acts as an agonist at $A_1$ adenosine receptors in rat brain.

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안토니오 무뇨스 몰리나의 『어둠의 왕자』와 역사적 트라우마 (A study on the historical trauma in Antonio Munoz Moliña's Beltenebros)

  • 김찬기
    • 비교문화연구
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    • 제26권
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    • pp.445-463
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    • 2012
  • Beltenebros is Antonio Mu?oz Molina's third novel. Its plot originates in a criminal act. Darman, the main character, arrives in Madrid to kill a traitor of the undercover organization to which he himself belongs. Treason is paid with death and Darman is in charge of the executions. The intricate story of espionage and intrigue is absorbing. Unlike other novels of the genre, in Beltenebros we can witness a unique psychological development of the main character. In his fiftieth anniversary, Darman becomes conscious of the painful and devastating effects of his criminal acts on the lives of the people he has crossed paths with. Then, for the first time, he acts like a Romanesque heroe by killing Valdivia-Ugarte, a deceitful mole who has been manipulating the strings of the plot to his own benefit. The story unfolds along an almost uniform progression of chronological time, only interrupted by random memories of a past that twenty years ago destroyed Walter's life, and in which Darman and the rest of the characters are all implicated. Few references to the Spanish Civil War inserted in the discourse are, however, of paramount importance as the depiction of a historical trauma, as a triggering force for the episodes of the novel, or as justification to Darman'scrimes as well as those of the clandestine Comunist Party. Indeed they were the victims of the conflict and the winners inflicted upon them hatred, repression, treason and disloyalty. As in other Mu?oz Molina's novels, the literary space, in this case Madrid, propels the development of the plot, and plays a protagonist role only equal to that of the main characters. It is in Madrid where Darman lives until he becomes prisoner of the enemy army, or where the symmetrical deaths of Walter and Andrade take place. Other spaces inhabit Madrid: the Universal Cinema, symbolic territory of the secret and hidden, where the story, as well as the relationships of the characters start and end the warehouse; or the Bo?te Tab? the nightclub that frequents Valdivia-Ugarte through secret passages connected with the Universal Cinema.

『돈키호테』와 『햄릿』에 나타난 영웅적 꿈과 광기의 욕망충족 (Heroic Dreams and Mad Wish-fulfillment in Don Quixote and Hamlet)

  • 박현경
    • 영어영문학
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    • 제58권5호
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    • pp.839-858
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    • 2012
  • This study is to analyze dreams and madness in Don Quixote and Hamlet which makes these two heroes quite identical rather than antithetical. Don Quixote is usually considered to be an idealistic, enthusiastic, and unselfish doer, whereas Hamlet is a skeptical, melancholic, and self-conscious thinker. However, Don Quixote and Hamlet both reveal a heroic desire to embody an ideal world into a reality through their dreams and madness. Based on Freud's interpretation of the similarities between dream and neurosis, this article focuses on the aspects of Don Quixote's waking dream and Hamlet's affected madness to find out their characteristics as new types of heroes. Don Quixote, the waking dreamer, acts like a maniac and tries to remain in a state of madness to sustain the dream world where he wanders to save the weak, the poor, and the deprived. He accepts psychic breakdown as well as physical trauma if only he can do the role of a knight errant. Sleepless Hamlet witnesses the dream world and experiences it tangibly while he hears an order from the murdered King's ghost. Yet, instead of becoming a neurotic, Hamlet waits for the chance to perform his task to regain the harmony of his family and kingdom. Even on the border of madness, Hamlet does not forsake his own life and duty but dreams in reality and acts without losing his reason. Although there are some apparent outstanding differences between Don Quixote and Hamlet, they have fundamental similarities with each other; Both of them exemplify a new type of hero who desperately tries to fulfill a mad dream to face the suffocating, suspicious, and strange world.

Hyperspaces and the S-equivariant Complete Invariance Property

  • Maury, Saurabh Chandra
    • Kyungpook Mathematical Journal
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    • 제55권1호
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    • pp.219-224
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    • 2015
  • In this paper it is investigated as to when a nonempty invariant closed subset A of a $S^1$-space X containing the set of stationary points (S) can be the fixed point set of an equivariant continuous selfmap on X and such space X is said to possess the S-equivariant complete invariance property (S-ECIP). It is also shown that if X is a metric space and $S^1$ acts on $X{\times}S^1$ by the action $(x,p){\cdot}q=(x,p{\cdot}q)$, where p, $q{\in}S^1$ and $x{\in}X$, then the hyperspace $2^{X{\times}S^1}$ of all nonempty compact subsets of $X{\times}S^1$ has the S-ECIP.

Unsteady Aerodynamic Loads on High Speed Trains Passing by Each Other

  • Hwang, Jae-Ho;Lee, Dong-Ho
    • Journal of Mechanical Science and Technology
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    • 제14권8호
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    • pp.867-878
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    • 2000
  • In order to study unsteady aerodynamic loads on high speed trains passing by each other 350km/h, three-dimensional flow fields around trains during the crossing event are numerically simulated using three-dimensional Euler equations. Roe's FDS with MUSCL interpolation is employed to simulate wave phenomena. An efficient moving grid system based on domain decomposition techniques is developed to analyze the unsteady flow field induced by the restricted motion of a train on a rail. Numerical simulations of the trains passing by on the double-track are carried out to study the effect of the train nose-shape, length and the existence of a tunnel on the crossing event. Unsteady aerodynamic loads-a side force and a drag force-acting on the train during the crossing are numerically predicted and analyzed. The side force mainly depends on the nose-shape, and the drag force depends on tunnel existence. Also. a push-pull (i.e.impluse force) force successively acts on each car and acts in different directions between the neighborhood cars. The maximum change of the impulsive force reaches about 3 tons. These aerodynamic force data are absolutely necessary to evaluate the stability of high speed multi-car trains. The results also indicate the effectiveness of the present numerical method for simulating the unsteady flow fields induced by bodies in relative motion.

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