• Title/Summary/Keyword: Reuse of IT Services

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The effects of OTTservice information system quality on reuse intention (OTT 서비스 정보시스템 품질이 재사용의도에 미치는 영향)

  • Eom, Ji Yeon;Lim, Yeong Woo;Kwahk, Kee-Young
    • The Journal of Information Systems
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    • v.32 no.3
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    • pp.63-83
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    • 2023
  • Purpose With the continuous growth of the OTT services market, trust issues are becoming increasingly important, but research on this topic is still in its infancy. The purpose of this study is to identify the structural relationship between information system quality and reuse intention of OTT services and to analyze the impact of trust and user satisfaction. Design/methodology/approach This study proposed a research model based on the information system success model. In this study, a survey was conducted among 236 Korean users who have used OTT services within the last six months. Findings The results of the analysis showed that text quality and visual quality had a significant impact on trust in OTT services, with text quality having the largest impact. System quality and text quality also had a significant impact on trust in OTT service providers. However, visual quality did not have a statistically significant effect on trust in the service provider. Trust in the OTT service and the service provider was analyzed to have a significant impact on user satisfaction. However, it did not have a statistically significant impact on reuse intention. These findings have important implications for improving trust in OTT services to increase users' reuse intentions. It is also expected to contribute to further expanding the field of OTT service research.

3 Leveled Viewed Classification and Definition of Service Type for SOA (3 레벨 관점의 서비스 타입의 분류 및 정의 방법)

  • Choi, Mi-Sook;Lee, Seo-Jeong
    • Journal of Information Technology Services
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    • v.5 no.2
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    • pp.137-153
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    • 2006
  • SOA(Service Oriented Architecture) can be a technique to make compassable software from mapping business service to software component. To support effective SOA, it is important that services have to be defined or classified more independently for dynamic and reusable composition. Several methods have been issued but no ways to defined service granularities, service type or service unit. In this paper we introduce 3 level views, service level, service granularity to reuse effectively. And, we suggest service definition guidelines using them.

Factors Influencing the Reuse Intention of Online Shopping Mall : Focusing on Shopping Enjoyment and Concentration (온라인 쇼핑몰의 재이용 의도에 영향을 미치는 요인 : 쇼핑 즐거움과 집중도를 중심으로)

  • Jo, Hyeon;Park, Sangsun;Bae, Yoon-Soo
    • Journal of Information Technology Services
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    • v.12 no.1
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    • pp.201-213
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    • 2013
  • The use of online shopping mall has been increasing rapidly, which reflects the convenience and economic benefits associated with its usage. As with traditional offline businesses, internet businesses have to manage customer relations to provide better services in order to ensure their business sustainability. In this regard, identifying the influencing factors to reuse intention of online shopping mall is very important. In this paper, we aim to examine the effects of perceived and individual variables on intention to reuse in the context of online shopping mall. In order to analyze the antecedents, we selected perceived and individual factors such as shopping enjoyment, concentration, perceived variety and maximizing tendency. For empirical analysis, we surveyed real users of online shopping mall. As a result, all antecedents showed significant influence on intention to reuse except perceived variety and among the variables the concentration has top standardized coefficient. In addition, perceived variety has significant effect on shopping enjoyment but not on concentration. Maximizing tendency is related to shopping enjoyment and concentration significantly. The results of this research can be useful guidelines for online shopping mall providers.

Architecture, Component, and Reuse

  • Park, June-Sung
    • 한국IT서비스학회:학술대회논문집
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    • 2003.05a
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    • pp.647-664
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    • 2003
  • [ $\circ$ ] Enterprise architecture is essential for ROI of e-Enterprise. $\circ$ An architecture is described from business, application, data and technical views and these must be complete and consistent. $\circ$ UML-based CBD is currently the best approach to obtaining architecture-centric, flexible and interoperable systems. $\circt$ Reuse of architecture, components, shared services and app frameworks is key to achieving both quality and productivity. $\circ$ Web service, the NBT, cannot be tapped without the architecting capability. $\circ$ Architects with world-class domain as well as software engineering knowledge are key to success of Korean software industry.

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An Analysis on the Impact of KS-SQI Service Quality on Customer Behavior and User Experience : Focusing on OTT Service (KS-SQI 서비스 품질이 고객 행태에 미치는 영향과 사용자 경험 평가 분석 : OTT 서비스를 중심으로)

  • Lee, Chae-Hoon
    • Journal of Information Technology Services
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    • v.19 no.5
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    • pp.125-136
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    • 2020
  • The subject of this study is user experience analysis for OTT mobile app services. Application service quality was quantitatively measured by utilizing KS-eSQI evaluation model from a service quality perspective. The purpose of this analysis is to analyze how service reuse and other people's intention to recommend services are affected by service quality. In addition, further analysis of user experience will qualitatively look at what efforts are needed to improve OTT service quality and provide a user-friendly environment. According to the survey, the higher the level of KS-eSQI service quality, the higher the reuse of OTT services and recommendation of others. In particular, the dimensions of primary services and unexpected additional services had a higher impact on customer loyalty and recommendation of others than in other industries. Moreover, the following three implications were found to improve app services from a customer experience perspective. First, images and video thumbnails that highlight the strength of the content they provide should be actively utilized. Second, it is necessary to provide service companies with evidence for data-based work recommendations. Third, it should provide a viewing environment in which users can respond more intelligently to the various situations and conditions when they actually watch.

Outline of Domain Theory As a New Approach to Software Reuse (S/W 재사용을 위한 새로운 접근법으로서의 Domain Theory의 개요)

  • Ham, Dong-Han;Kim, Jin-Sam;Ha, Su-Jung;Cho, Jin-Hee
    • 한국IT서비스학회:학술대회논문집
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    • 2002.11a
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    • pp.425-430
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    • 2002
  • Over the years, several different approaches have been proposed to enhance the practice of software reuse. These approaches vary in reuse abstraction levels or application domains they focus on. However, it seems that they do not adequately meet the needs of software designers in planning and managing reuse. One reason may be the lack of conceptually well-established framework supporting work domain analysis and modeling. As a new viable solution to this problem, Sutcliffe and his colleagues developed Domain Theory , which is introduced in this paper. Utilizing multidisciplinary perspective, such as cognitive psychology, management science, human-computer interaction, and software engineering. it provides a schematic framework that defines a comprehensive library of generic and reusable models of domain knowledge in terms of generic tasks and meta-domains. It also provides useful methods and guidelines for software reuse, emphasizing the concept of abstraction process in a designer s mind. This paper firstly gives a brief overview of fundamentals of software reuse. Next, it explains the foundation of domain theory and discusses its applicability to software reuse. In particular, the taxonomy of meta-domains and the types of generic tasks are described in more detail. Finally, the future research framework, which primarily addresses the problem of how to apply the domain theory to various work domains, is proposed.

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A Study on the Dynamics of the Quality, Satisfaction, and Reuse Intention of Community Social Services (지역사회서비스 품질, 만족도, 재이용의사의 동태성에 관한 연구)

  • Cho, Sung-Sook
    • Korean System Dynamics Review
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    • v.13 no.2
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    • pp.73-91
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    • 2012
  • This study aims to comprehensively understand the dynamics between the factors related to service quality, satisfaction and reuse intention. The contents of the study are as follows. First, it draws the limitations of the existing studies by reviewing the literature related to the relationships between service quality, satisfaction and reuse intention. Second, it highlights the characteristics of System Dynamics as a means of overcoming their shortcomings as well as examining the dynamic mechanism of the relevant factors. Third, it explores the feedback loops of the relevant key variables and the feedback structure of the system. Lastly, it concludes with the suggestions and implications of the key research findings. This study is expected to emphasize the importance of the feedback mechanism operating around the service quality, satisfaction, and reuse intention. Further, the causal loop diagram developed can be a basic material for the diverse levels of governments as well as service providers to refer to for improving the service quality of Community Social Service Investment Program.

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Frequency and Subcarrier Reuse Partitioning for FH-OFDMA Cellular Systems

  • Lee, Yeonwoo;Kim, Kyung-Ho
    • Journal of Korea Multimedia Society
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    • v.16 no.5
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    • pp.601-609
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    • 2013
  • One of the most serious factors constraining the next generation cellular mobile consumer communication systems will be the severe co-channel interference experienced at the cell edge. Such a capacity-degrading impairment combined with the limited available spectrum resource makes it essential to develop more spectrally efficient solutions to enhance the system performance and enrich the mobile user's application services. This paper proposes a unique hybrid method of frequency hopping (FH) and subcarrier-reuse-partitioning that can maximize the system capacity by efficiently utilizing the available spectrum while at the same time reduce the co-channel interference effect. The main feature of the proposed method is that it applies an optimal combination of different frequency reuse factors (FRF) and FH-subcarrier allocation patterns into the partitioned cell regions. From the simulation results, it is shown that the proposed method can achieve the optimum number of subcarrier subsets according to the frequency-reuse distance and results in better performance than the fixed FRF methods, for a given partitioning arrangement. The results are presented in the context of both blocking probability and BER performances. It will also be shown how the proposed scheme is well suited to FH-OFDMA based cellular systems aiming at low co-channel interference performance and optimized number of subcarriers.

A Development Method of Web System Combining Service Oriented Architecture with Multi-Software Product Line (서비스지향 아키텍처와 멀티소프트웨어 프로덕트라인을 결합한 웹 시스템 개발 방법)

  • Jung, IlKwon
    • The Journal of Society for e-Business Studies
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    • v.24 no.3
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    • pp.53-71
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    • 2019
  • As software systems become more complex and larger, software systems require a way to reuse software components or modules to provide new functionality. This paper designed a development method of web system combining SOA(Service Oriented Architecture) with MPSL(Multi-Software Product Line). According to provides SOA and MPSL, this paper suggested to service providers and service users to provide and reuse variable services. From the viewpoint of service provider, the suggested method identifies and implements reusable variable services as features by syntax-based, functional-based, and behavior-based methods applying feature identification guidelines and manages them as reuse assets. From the user's point of view, it is possible to develop a web system by constructing a service by workflow model as a method of structure and reconfigure services. As a result of measuring the reuse of the web system constructed in this paper by the function point, the cost reduction effect was verified by applying it to the similar project with the increase of reuse.

Empirical Study on Customer Satisfaction and Intention to Reuse in Chinese Low Cost Carrier Industry (중국 저가항공사 서비스 만족도 및 재이용 의도에 관한 연구)

  • Tuohuti, Yusufu;Kim, Myoung-Soo
    • Asia-Pacific Journal of Business
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    • v.11 no.4
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    • pp.167-176
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    • 2020
  • Purpose - In this study, we tried to find that the relationship between the perception of customers on the airline service quality, customer satisfaction, and intention to reuse in Chinese low-cost carriers industry. Design/methodology/approach - We conducted the empirical study for hypotheses testing using the survey data of experienced users in Chinese low-cost carriers service. In this study, reliability and factor analysis were conducted using SPSS 26.0, the path analysis was performed using AMOS 24. Findings - We found that the customer's perception of aviation operation, reservation/ ticketing, online information service provided by Chinese low-cost carriers are positively associated with customer satisfaction. In addition, it was confirmed that customer satisfaction is positively related to the intention to reuse. Research implications or Originality - Based on the results of analysis, it was confirmed that the basic sub-services of the airline are also important in the low-cost carriers services market.