• Title/Summary/Keyword: Retail Technology

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Cross-Channel Shopping Behavior between the Internet Retail Type and Store-Based Retail Types - Focus on Information of Fashion Product and Fabrics - (소비자의 인터넷 상점과 일반 상점간의 크로스 채널 쇼핑행동 분석 - 패션상품 및 소재정보를 중심으로 -)

  • Lee, Eun-Ha;Kim, Sook-Hyun;Choi, Jong-Myoung
    • Journal of the Korean Society of Costume
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    • v.62 no.4
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    • pp.46-57
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    • 2012
  • Consumers currently show cross-channel shopping behavior between the Internet and store-based retail types when searching information and purchasing sensory products such as fashion items to reduce risks. As consumers compare both types of stores before making a purchase decision, the Internet retail type and store-based retail type started conflicting/competing each other as the combined retail evolution theory proposed(Kim & Kincade, 2006). The purpose of this study is to examine consumers' cross-channel shopping behavior between the Internet and store-based retail types and their importance and satisfaction with information provided by the Internet retail stores. This study employs a quantitative research method using a survey. Demographics, types of stores used for purchase, satisfaction with the type of stores, Internet shopping behavior, importance and satisfaction with product information in the Internet retail stores were asked. MANOVA and descriptive statistics were used to test hypotheses. The result shows that a majority of participants(36.2%) shows cross-channel shopping behavior between the two retail types. Also, most participants(72.4%) decide on their purchase and are satisfied only after cross-channel shopping between the two retail types. Participants were grouped based on their information search and purchase behavior. Significant differences among the groups were found in importance and satisfaction with product information provided by the Internet stores. In measuring participants' satisfaction, a majority of participants(42.1%) showed satisfaction with their purchase at store-based retail stores after information search via the internet, followed by the satisfaction with the purchase at the internet retail stores after information search at store-based retail stores(30.3%). Fifty one point nine percent of participants search information via the internet(vs.48% at store-based retail stores), and they especially look for fiber contents and design details with pictures(37.4%). The satisfaction with price information provided by the Internet retail stores is the highest (m=3.70 out of 5.0) among fashion product information followed by design information(m=3.48). On the other hand, size information, refund/exchange and fiber content information received low satisfaction scores(m=2.81, 2.71, 2.57 in turn). This research suggests the Internet retail stores should provide more variety of information in detail using technology and improving customer services. This study could provide the Internet retail stores a guideline to establish a satisfactory information delivery system.

Future of Organised Retailing in India - The Critical HR Issues

  • Nandi, Subrata Kumar
    • Asia-Pacific Journal of Business
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    • v.4 no.2
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    • pp.1-10
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    • 2013
  • According to the Global Retail Development Index (GRDI) published by A.T. Kearney (2012), India is the $5^{th}$ most attractive retail destination in the world. The retail industry in India has been largely fragmented with small businesses dominating the retail landscape, with very few large players having multiple retail outlets. However, in the last few years, the industry has witnessed a significant growth in the number of large retailers having a chain of outlets across the country. This growth in the organised retail sector has driven primarily by large Indian retail organisations and conglomerates. With the government reducing the restrictions on foreign participation in Indian retail business by increasing the FDI cap on both single and multi-brand retail outlets, the industry is likely to see an explosive growth in the organised retail sector which accounts for only 8 percent of the total industry. With more foreign retailers poised to enter into the country, one of the key issues that the industry may face is finding the right quality of manpower. Literature suggests that in an industry which is characterised by players offering similar kinds of product assortments at similar price levels, success would be governed by the quality of service, which entails employees having the right skills and attitudes for offering quality service. Therefore, the two key issues that may be of importance for retailers are levels of skills and the motivation of the employees. However, according to the National Skill Development Corporation (NSDC, 2009), a significant skill gap exists in the industry, which may widen further in the years ahead, leading to greater challenges for organisations. This paper highlights some of the challenges and issues which characterise the industry in India, and suggests how companies could look at these challenges and seek ways to overcome these challenges.

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A Study on Blockchain Adoption in Retail Supply Chain Management (소매 공급망 관리에서 블록체인 활용에 관한 연구)

  • Shipra Pathak;Charu Saxena;Kyung-Sil Kim
    • Advanced Industrial SCIence
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    • v.2 no.2
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    • pp.1-8
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    • 2023
  • The goal of the study is to describe blockchain technology as it relates to enhancing supply chains in the retail sector in order to achieve sustainability. This study offers a critical analysis of the possible applications of blockchain technology and smart contracts to supply chain management. This paper explains how Blockchain technology may be used by customers and merchants in a variety of retail business operations to great advantage. By adopting a modified version of the UTUAT model, this study validates the possibility of using blockchain for supply chain management in the retail industry. The study found a significant and positive correlation between behavioral intention and acceptance toward employing block networks in supply chain management in the retail business. The behavior intention (BI) to adopt blockchain technology is significantly influenced by performance expectations, effect expectations, subjective standards, and enabling variables. The performance and effort expectations have a considerable impact on the BI to adopt blockchain in supply chain management.

Using Computer Simulation to Examine Financial Productivity of Merchandise Assortments

  • Kunz Grace I.
    • Fashion Information and Technology
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    • v.2
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    • pp.22-32
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    • 2005
  • Sourcing Simulator is specialized form of software capable of providing great insight into merchandising decision making. It is relatively easy to learn and operate by reading the help menus, experimenting with inputs, and critically analyzing outputs. 1 see that it has great potential in a training program for new merchandisers to help them absorb the complexity of the numbers they must effectively use. The Sourcing Simulator, Version 1 that accompanies my textbook, Merchandising: Theory Principles, and Practice, 2nd ed. is the least complex version available. Two versions are available from [TC]2 - Retail version and The Retail/ Manufacturing version. The Retail Version is very similar to the Version 1. The Retail/ Manufacturing Version includes analysis of processes and costs in the manufacturing process as well as the merchandise planning component that we have discussed here. Sourcing Simulator is developed at North Carolina State University by Dr. Russ King, and available from Textile Clothing Technology Corporation $[TC]^2$, Cary, North Carolina.

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Effect of Eco-Friendly Retail Visual Congruence on Trust

  • Eun-Jung Lee
    • International Journal of Advanced Culture Technology
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    • v.11 no.2
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    • pp.366-374
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    • 2023
  • Growing environmental awareness around the world has made environmental issues increasingly important in business. While most past research has focused on consumers' sustainable morals and lifestyles as the main motivations for eco-friendly consumption, few studies have examined the effect of traditional marketing programs on sustainable consumption. In this study, the author posited that delicate visual cues in store retail environments, particularly visual cues of the store interiors, affect the ways consumers evaluate the brand. The author specifically tested the effect of visual congruence, or the perceived fit between brands and visual cues in retail atmospheres, on perceived brand image and trust. The results of the online survey of 622 U.S. consumers indicated that visual congruence has a significant positive effect on consumer trust in the brand. The author also hypothesized that environmental concerns would moderate the relationships. consumers' subjective environmental concerns do not moderate the positive effect of visual congruence on trust in the brand.

The Policy Effects on Traditional Retail Markets Supported by the Korean Government (정부의 전통시장 지원 정책 효과에 대한 실증연구)

  • Lee, Kyu-Hyun;Kim, Yong-Jae
    • Journal of Distribution Science
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    • v.13 no.11
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    • pp.101-109
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    • 2015
  • Purpose - A traditional retail market is a place that offers economic opportunity to employees and employers alike it also is a place where the community can meet. The Korean government has invested three trillion won to improve physical and non-physical aspects in traditional retail markets since 2004. However, little research on this has been conducted. We explore this research gap that could lead to theory extension. We analyze consumption behavior with respect to traditional retail markets through an empirical analysis, thus overcoming limits in previous research. We empirically analyze policy effects of traditional retail market projects supported by the Korean government. Research design, data, and methodology - We propose a traditional retail market improvement plan via the relation between cause and effect resulting from the analysis. More specifically, logit analysis was carried out with 1,754 consumers in 16 cities nationwide. In order to analyze consumer consumption behaviors nationwide, the probability was analyzed using a logit model. This research analyzes the link between support and non-support by the Korean government using binary values. The dependent variable is whether Korean government support is implemented; the binomial logistic regression is used as the statistical estimation technique. The object variables are:1 (support) or 0 (nonsupport), and the prediction value is between 1 and 0. As a result of the factor analysis of questions related to attributes of service quality, four factors were extracted: convenience, product, facilities, and service. Results - The results indicate that convenience, product, and facilities have a significant influence on consumer satisfaction in accordance with the government's traditional retail market support. Additionally, the results reveal that convenience, product, facilities, and service all have a significant influence on consumer satisfaction in a traditional retail market's service quality and consumer satisfaction. Finally, the analysis indicates that the highly satisfied traditional retail market customer has a significant influence on revisit intention. Moreover, the results reveal that the highly satisfied traditional retail market customer has a significant influence on recommendation intention. Conclusions - This research focused on consumers nationwide to measure policy effects of traditional retail markets compared to previous research that focused on one traditional retail market or a specific area. We verified the relationship of service quality and customer satisfaction and consumer behavior based on service quality theory. The results indicate that consumer satisfaction of traditional retail markets supported by service quality factors has a significant impact. In a concrete form, the results indicate that these effects are from facility modernization projects and marketing support projects of the Korean government. The results also imply that these facility and management support effects from the Korean government have been consistent. We realize that the Korean government has to selectively support traditional retail markets in major cities and small and medium-sized cities. To that end, the Korean government needs to select a concentration strategy for the revitalization of traditional retail markets.

A Comparison Study on Retailer-managed and Vendor-managed Inventory Policies in the Retail Supply Chain (소매점 공급사슬에서 소매점주도와 공급자주도 재고정책에 대한 비교 연구)

  • Hong, Sung-Chul;Park, Yang-Byung
    • Journal of Korean Institute of Industrial Engineers
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    • v.32 no.4
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    • pp.382-392
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    • 2006
  • Vendor-managed inventory policy(VMIP) is a supply-chain initiative where the supplier is authorized to manage inventories of items at retail locations. In VMIP, the supplier monitors sales and stock information at retail locations and makes decisions of inventory replenishment and transportation simultaneously. VMIP has been known as an effective supply chain strategy that can realize many of benefits obtainable only in a fully integrated supply chain. However, VMIP does not always lead to lower the supply chain cost. It sometimes generates the total supply chain cost higher than the traditional retailer-managed inventory policy (RMIP). In this paper, we perform a comparison study on RMIP and VMIP in the retail supply chain which consists of a single supplier and a number of retailers. We formulate mixed integer programming models for both RMIP and VMIP with vehicle routing problems and perform computational experiments on various test problems. Furthermore, we derive the conditions which guarantee the dominant position for VMIP with respect to total supply chain cost in the simple retail supply chain.

Studies on the Optimal Location of Retail Store Considering the Obstacle and the Obstacle-Overcoming Point

  • Minagawa, Kentaro;Sumiyoshi, Kazushi
    • Industrial Engineering and Management Systems
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    • v.3 no.2
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    • pp.129-133
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    • 2004
  • Studies on the optimal location of retail store have been made in case of no obstacle(Minagawa etal. 1999). This paper deals with the location problem of retail store considering obstacles (e.g. rivers, railways, highways, etc.) and obstacle-overcoming points (e.g. bridges, railway crossings, zebra crossings, overpasses, etc.). We assume that (1) commercial goods dealt here are typically convenience goods, (2) the population is granted as potential demand, (3) the apparent demand is a function of the maximum migration length and the distance from the store to customers, (4) the scale of a store is same in every place and (5) there is no competitor. First, we construct the basic model of customers' behavior considering obstacles and obstacle-overcoming points. Analyzing the two dimensional model, the arbitrary force attracting customers is represented as a height of a cone where the retail store is located on the center. Second, we formulate the total demand of customers and determine the optimal location that maximizes the total demand. Finally, the properties of the optimal location are investigated by simulation.

Evolution of Automatic Ordering System in Retail Market : Analyzing Inventory Data

  • Paik, SiHyun;Frazier, DeWayne P.;Mark, Isenhoff
    • International Journal of Advanced Culture Technology
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    • v.3 no.2
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    • pp.1-14
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    • 2015
  • The purpose of this paper is to reveal two problems in the existing inventory systems in retail market, and to suggest a Two-Bin System under Automatic Ordering System considering only base-stock. Large retailers already have a sophisticated inventory system based on an automatic ordering principle. However, why does the out-of-stock (OOS) happen in large discount stores in spite of having a good inventory system? This paper suggests two systems after finding the root causes concerning the previous question. For evaluating the performance of each system, the random 200 data set in each sample group was generated from MINITAB 16 and obeyed the Poisson distribution. The existing inventory system in retail market cannot help generating OOS due to indwelling contradiction in itself. The reasons are the ordering deadline and the relationship between ordering quantity and base stock. This paper also demonstrates that these previous studies on inventory fall into the closed loop. Also the paper shows that the performance of the replenishment policy was better than traditional methods dealing with ordering quantity and base stock.

Antecedents of Acceptance of Social Networking Sites in Retail Franchise and Restaurant Businesses

  • Lee, Jung Wan;Kwag, Michael;Potluri, Rajasekhara Mouly
    • The Journal of Asian Finance, Economics and Business
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    • v.2 no.1
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    • pp.29-36
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    • 2015
  • The paper examines the antecedents of acceptance of social networking sites in retail franchise and restaurant businesses. The success of retail franchise and restaurant business operators via social networking sites depends not only on organizational benefits but also on their behavioral intentions of using it. Three hundred and twenty four samples collected from South Korean retail franchise and restaurant employees are analyzed using factor analysis, structural equation model techniques and one-way analysis of variance. The results of the study identify the three constructs of organizational benefits, perceived tangible assets and perceived intangible assets as for important antecedents to accept social networking sites for their business use. Moreover, higher position employees tend to have more favorable perception of tangible assets and acceptance of social networking sites for their business use.